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Multiples AdTech Index

Curated by Multiples, this index tracks publicly listed advertising technology companies globally.

Explore the Multiples AdTech Index

100

public companies tracked

$6.9T

cumulative enterprise value

1.5x

median EV/NTM revenue multiple

11%

median NTM/LTM revenue growth

Index Performance

This chart shows the weighted market cap evolution over time for the Multiples AdTech Index constituents, indexed to 0% at the beginning of the period.

+79.0%

Multiples AdTech Index

Data as of 18 May 2026. Underlying financial data from FactSet and Morningstar. S&P 500 and NASDAQ data sourced from Yahoo Finance.

Key Index Metrics

This chart shows the median evolution over time of key valuation metrics for the Multiples AdTech Index constituents.

Valuation Benchmarks

This chart shows the regression relationship between valuation metrics across companies in the Multiples AdTech Index.

x-axis:
y-axis:

Data as of May 18, 2026. Companies with EV multiples above 50x and y-axis values above 250% are considered non-meaningful and excluded from calculation.

Company Rankings

This chart shows company rankings by selected metric within the Multiples AdTech Index.

Metric:

Data as of May 18, 2026. Companies with EV multiples above 50x and y-axis values above 300% are considered non-meaningful and excluded from calculation.

Companies Side-by-Side

Compare key metrics between companies in the Multiples AdTech Index.

1:
2:
3:
Metric
Alphabet
Meta
AppLovin
Market Cap
$4.8T
$1.6T
$168B
EV/Revenue (NTM)
9.1x
5.8x
18.6x
EV/Gross Profit (NTM)
14.3x
7.3x
20.9x
EV/EBITDA (NTM)
19.1x
10.2x
22.0x
EV/FCF (NTM)
192.3x
-1641.4x
27.9x
Revenue Growth
20%
23%
40%
Gross Margin (NTM)
64%
80%
89%
EBITDA Margin (NTM)
48%
57%
85%
FCF Margin (NTM)
5%
0%
67%
Rule of 40
67%
83%
134%
Rule of X
98%
121%
207%

Data as of May 18, 2026.

Cumulative Metrics

This chart shows the cumulative sum of selected metrics across all companies in the Multiples AdTech Index, over time.

Index Methodology

Similar to the NASDAQ 100 Index, the Multiples AdTech Index employs a modified market capitalization weighting scheme.

The weight process uses company-level weights, which are derived using company market capitalization.

Company weights are evaluated based on two rules:

Rule 1

No company's weight may exceed 24%.

Rule 2

The aggregate weight of the companies whose weights exceed 4.5% may not exceed 48%.

If neither rule is 'violated', then no adjustments are made. Only in cases where either or both of the rules are 'violated', weight adjustments are made according to a two-stage adjustment process.

Rule 1 adjustment

If no company's initial weight exceeds 24% of the Index, initial weights are used as Rule 1 weights without adjustment. Otherwise, initial weights are adjusted such that no company's weight may exceed 20% of the Index.

Rule 2 adjustment

If the aggregate weight of the companies whose Rule 1 weights exceeds 4.5% and does not exceed 48%, Rule 1 weights are used as the final weights. Otherwise, Rule 1 weights are adjusted such that:

  • The aggregate weight of the companies whose Rule 1 weights exceeded 4.5% is set to 40%.
  • Companies with Rule 1 weights below 4.5% may also have their weights adjusted to keep the initial rank order of all companies.

If the two-stage rule process results in a 'violation' of the weighting rules as previously detailed, then the process is repeated until the company weights meet the rule system.

Companies Included in the Multiples AdTech Index

This index tracks publicly listed AdTech and MarTech companies across digital advertising and marketing platforms.

US
9.2%
$395
+129%
$4.8T
9.1x
20%
64%
48%
5%
67%
$2M
US
9.2%
$614
-5%
$1.6T
5.8x
23%
80%
57%
0%
83%
$3M
US
8.0%
$501
+27%
$168B
18.6x
40%
89%
85%
67%
134%
$6M
US
6.7%
$174
-35%
$142B
3.2x
11%
81%
41%
34%
51%
$543K
US
4.7%
$248
-40%
$100B
3.7x
9%
90%
46%
40%
57%
$758K
CN
2.2%
$17
+66%
$47B
2.2x
4%
44%
18%
10%
19%
$530K
US
4.9%
$198
-66%
$10B
2.2x
17%
85%
24%
20%
42%
$353K
US
4.8%
$21
-72%
$10B
2.7x
10%
77%
40%
26%
50%
$822K
US
4.4%
$6
-33%
$9B
1.5x
12%
59%
20%
14%
32%
$1M
US
3.2%
$61
-34%
$7B
1.5x
4%
38%
26%
15%
29%
$168K
US
2.7%
$34
-31%
$6B
2.5x
13%
78%
32%
28%
45%
$312K
CA
2.7%
$23
-19%
$6B
2.0x
1%
77%
36%
19%
37%
$242K
US
2.1%
$24
-9%
$4B
3.6x
1%
52%
41%
17%
40%
$485K
US
2.1%
$14
-58%
$4B
2.1x
22%
74%
17%
16%
40%
$521K
US
2.1%
$17
+31%
$4B
2.2x
28%
61%
23%
13%
59%
$395K
JP
2.0%
$8
-10%
$4B
0.6x
4%
30%
10%
4%
16%
$483K
CN
1.9%
$6
+80%
$4B
4.3x
33%
16%
6%
40%
US
1.8%
$8
-17%
$4B
13.3x
34%
54%
-14%
-33%
16%
$201K
SG
1.4%
$2
+138%
$3B
1.0x
24%
21%
8%
33%
$3M
US
1.2%
$9
-41%
$2B
1.7x
15%
86%
25%
28%
39%
$191K
US
1.1%
$21
-35%
$2B
2.2x
19%
69%
10%
10%
28%
$434K
US
1.1%
$55
-63%
$2B
0.8x
14%
66%
12%
18%
26%
$377K
IN
1.0%
$15
-19%
$2B
5.7x
19%
38%
23%
13%
43%
$460K
US
0.9%
$30
-9%
$2B
1.7x
9%
73%
25%
21%
33%
$574K
US
0.9%
$13
-22%
$2B
2.7x
11%
66%
45%
23%
40%
$735K
US
0.9%
$12
+22%
$2B
GB
0.9%
$9
$2B
US
0.8%
$22
-18%
$2B
1.3x
10%
61%
25%
15%
34%
$395K
US
0.7%
$5
+35%
$2B
0.7x
7%
31%
11%
10%
18%
$956K
JP
0.7%
$24
+9%
$2B
$618K
US
0.7%
$9
-34%
$1B
1.5x
10%
82%
34%
21%
43%
$625K
CN
0.6%
$5
+5%
$1B
1.9x
40%
43%
7%
49%
$147K
US
0.6%
$36
+105%
$1B
0.9x
13%
24%
13%
10%
29%
$826K
US
0.6%
$5
-39%
$1B
0.9x
3%
68%
20%
17%
20%
$239K
US
0.6%
$22
-43%
$1B
0.8x
1%
90%
22%
15%
22%
$286K
US
0.5%
$23
+62%
$1B
1.2x
-3%
53%
22%
10%
16%
$467K
JP
0.5%
$8
-35%
$1B
2.2x
19%
88%
22%
19%
42%
$331K
GB
0.5%
$3
+27%
$1B
2.5x
163%
71%
-1%
8%
645%
$918K
US
0.5%
$0
-20%
$941M
2.2x
21%
47%
21%
-11%
43%
$685K
IN
0.4%
$4
$912M
4.4x
21%
70%
10%
9%
31%
$123K
US
0.4%
$16
-37%
$807M
0.5x
1%
89%
33%
13%
-8%
$555K
CN
0.4%
$0
-16%
$765M
2.9x
12%
76%
22%
-10%
36%
$66K
US
0.3%
$31
-45%
$717M
1.6x
4%
77%
14%
10%
14%
$386K
US
0.3%
$5
-8%
$683M
1.0x
10%
52%
10%
12%
19%
$497K
JP
0.3%
$2
-6%
$662M
3.9x
10%
76%
27%
15%
40%
$269K
GB
0.3%
$5
-12%
$648M
3.2x
13%
60%
36%
23%
57%
$405K
BR
0.3%
$4
-45%
$605M
1.5x
11%
80%
19%
11%
30%
$176K
JP
0.3%
$3
+19%
$595M
2.2x
4%
76%
17%
8%
23%
$166K
US
0.3%
$8
-69%
$575M
1.4x
20%
80%
29%
26%
49%
$543K
US
0.2%
$4
-11%
$505M
1.3x
10%
48%
22%
34%
$758K
US
0.2%
$10
-17%
$452M
1.2x
5%
64%
20%
10%
23%
$270K
US
0.2%
$8
-21%
$436M
0.4x
12%
16%
10%
8%
24%
$8M
IL
0.2%
$8
-34%
$428M
0.8x
9%
85%
33%
21%
40%
$427K
IL
0.2%
$10
-4%
$407M
0.2x
9%
89%
11%
9%
19%
$833K
US
0.2%
$5
-36%
$375M
0.9x
2%
62%
19%
10%
21%
$232K
US
0.2%
$6
-71%
$375M
0.6x
8%
79%
14%
11%
21%
$346K
KR
0.2%
$15
-52%
$351M
US
0.2%
$3
-48%
$346M
0.8x
2%
76%
26%
21%
26%
$388K
SE
0.2%
$2
-54%
$342M
1.0x
17%
41%
23%
9%
47%
$952K
KR
0.2%
$11
+90%
$331M
PL
0.1%
$11
-22%
$308M
4.2x
15%
39%
24%
50%
SE
0.1%
$22
-48%
$300M
3.5x
5%
100%
32%
19%
40%
$167K
ES
0.1%
$3
+6%
$271M
0.8x
24%
30%
13%
-2%
49%
$7M
FR
0.1%
$192
-35%
$271M
2.8x
15%
16%
16%
33%
$164K
CA
0.1%
$6
-38%
$262M
4.2x
206%
52%
12%
-11%
243%
$81K
IN
0.1%
$3
-53%
$237M
1.8x
21%
98%
34%
21%
58%
$193K
US
0.1%
$11
-23%
$211M
0.2x
22%
22%
29%
15%
3%
$915K
US
0.1%
$4
$208M
$639K
IN
0.1%
$0
$196M
$1M
GB
0.1%
$1
-43%
$193M
1.1x
14%
82%
31%
13%
43%
$247K
JP
0.1%
$2
-31%
$191M
0.2x
21%
9%
22%
42%
$445K
JP
0.1%
$3
-18%
$182M
0.4x
34%
7%
-2%
45%
DK
0.1%
$9
-65%
$179M
3.7x
15%
84%
30%
16%
43%
$195K
JP
0.1%
$3
+1%
$179M
$89K
US
0.1%
$6
+20%
$178M
1.1x
4%
74%
14%
17%
$198K
JP
0.1%
$3
-13%
$177M
$409K
CN
0.1%
$5
+14%
$162M
$182K
US
0.1%
$3
-74%
$151M
0.7x
-15%
67%
17%
7%
-4%
$260K
AT
0.1%
$13
-32%
$143M
1.0x
11%
94%
25%
5%
33%
$204K
NL
0.1%
$1
-31%
$140M
$607K
JP
0.1%
$10
+0%
$139M
37%
$418K
JP
0.1%
$3
-58%
$134M
0.9x
12%
75%
JP
0.1%
$5
+126%
$130M
$231K
US
0.1%
$4
$128M
$6M
GB
0.1%
$1
+61%
$126M
1.9x
22%
100%
21%
3%
11%
$377K
FR
0.1%
$30
-21%
$120M
0.5x
9%
11%
7%
21%
$622K
GB
0.1%
$0
-48%
$120M
0.2x
86%
24%
9%
3%
270%
$1M
US
0.1%
$2
-50%
$120M
0.5x
-3%
22%
11%
5%
6%
$41K
JP
0.1%
$3
-16%
$117M
$79K
CN
0.1%
$0
-42%
$117M
$645K
US
0.0%
$7
+42%
$98M
0.3x
0%
44%
12%
13%
$298K
US
0.0%
$1
-63%
$92M
0.5x
-1%
92%
8%
4%
$722K
TH
0.0%
$0
-15%
$92M
3.4x
4%
69%
47%
36%
43%
$211K
KR
0.0%
$8
-26%
$87M
(0.1x)
9%
100%
21%
45%
32%
US
0.0%
$7
-43%
$86M
2.1x
9%
81%
29%
25%
36%
$345K
US
0.0%
$3
+58%
$85M
0.5x
6%
24%
0%
-1%
$994K
ES
0.0%
$9
-14%
$83M
0.2x
16%
16%
3%
1%
30%
$481K
JP
0.0%
$6
-28%
$79M
$97K
PL
0.0%
$17
+31%
$77M
$239K
DE
0.0%
$3
-12%
$76M
0.5x
22%
51%
10%
7%
44%
$508K

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