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HubSpot Valuation Multiples
Discover revenue and EBITDA valuation multiples for HubSpot and similar public comparables like Pegasystems, Klaviyo, Zeta Global, Lumine Group and more.
HubSpot Overview
About HubSpot
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot’s mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
Founded
2005
HQ
Employees
8.9K
Website
Financials (LTM)
EV
$12B
HubSpot Financials
HubSpot reported last 12-month revenue of $3B and EBITDA of $757M.
In the same LTM period, HubSpot generated $3B in gross profit, $757M in EBITDA, and $550M in net income.
Revenue (LTM)
HubSpot P&L
In the most recent fiscal year, HubSpot reported revenue of $3B and EBITDA of $712M.
HubSpot expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $3B | XXX | $3B | XXX | XXX | XXX |
| Gross Profit | $3B | XXX | $3B | XXX | XXX | XXX |
| Gross Margin | 85% | XXX | 84% | XXX | XXX | XXX |
| EBITDA | $757M | XXX | $712M | XXX | XXX | XXX |
| EBITDA Margin | 23% | XXX | 23% | XXX | XXX | XXX |
| EBIT Margin | 19% | XXX | 19% | XXX | XXX | XXX |
| Net Profit | $550M | XXX | $516M | XXX | XXX | XXX |
| Net Margin | 17% | XXX | 16% | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
HubSpot Stock Performance
HubSpot has current market cap of $14B, and enterprise value of $12B.
Market Cap Evolution
HubSpot's stock price is $263.60.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $12B | $14B | 0.0% | XXX | XXX | XXX | $9.78 |
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Start Free TrialHubSpot Valuation Multiples
HubSpot trades at 3.8x EV/Revenue multiple, and 16.5x EV/EBITDA.
EV / Revenue (LTM)
HubSpot Financial Valuation Multiples
As of April 6, 2026, HubSpot has market cap of $14B and EV of $12B.
Equity research analysts estimate HubSpot's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
HubSpot has a P/E ratio of 25.3x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $14B | XXX | $14B | XXX | XXX | XXX |
| EV (current) | $12B | XXX | $12B | XXX | XXX | XXX |
| EV/Revenue | 3.8x | XXX | 4.0x | XXX | XXX | XXX |
| EV/EBITDA | 16.5x | XXX | 17.5x | XXX | XXX | XXX |
| EV/EBIT | 20.0x | XXX | 21.4x | XXX | XXX | XXX |
| EV/Gross Profit | 4.5x | XXX | 4.8x | XXX | XXX | XXX |
| P/E | 25.3x | XXX | 26.9x | XXX | XXX | XXX |
| EV/FCF | 19.7x | XXX | 20.9x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified HubSpot Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.
HubSpot Margins & Growth Rates
HubSpot's revenue in the last 12 month grew by 17%.
HubSpot's revenue per employee in the last FY averaged $0.4M, while opex per employee averaged $0.3M for the same period.
HubSpot's rule of 40 is 42% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
HubSpot's rule of X is 69% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
HubSpot Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 17% | XXX | 18% | XXX | XXX | XXX |
| EBITDA Margin | 23% | XXX | 23% | XXX | XXX | XXX |
| EBITDA Growth | 24% | XXX | 25% | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 42% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 69% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.4M | XXX | XXX | XXX |
| Opex per Employee | — | XXX | $0.3M | XXX | XXX | XXX |
| S&M Expenses to Revenue | 39% | XXX | 44% | XXX | XXX | XXX |
| G&A Expenses to Revenue | 7% | XXX | 10% | XXX | XXX | XXX |
| R&D Expenses to Revenue | 19% | XXX | 29% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 83% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
HubSpot Public Comps
See public comps and valuation multiples for other Sales & Marketing Automation Software comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Pegasystems | XXX | XXX | XXX | XXX | XXX | XXX |
| Klaviyo | XXX | XXX | XXX | XXX | XXX | XXX |
| Zeta Global | XXX | XXX | XXX | XXX | XXX | XXX |
| Lumine Group | XXX | XXX | XXX | XXX | XXX | XXX |
| SoundHound | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
HubSpot M&A Activity
HubSpot acquired XXX companies to date.
Last acquisition by HubSpot was on XXXXXXXX, XXXXX. HubSpot acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by HubSpot
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialHubSpot Investment Activity
HubSpot invested in XXX companies to date.
HubSpot made its latest investment on XXXXXXXX, XXXXX. HubSpot invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by HubSpot
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout HubSpot
| When was HubSpot founded? | HubSpot was founded in 2005. |
| Where is HubSpot headquartered? | HubSpot is headquartered in United States. |
| How many employees does HubSpot have? | As of today, HubSpot has over 8K employees. |
| Who is the CEO of HubSpot? | HubSpot's CEO is Yamini Rangan. |
| Is HubSpot publicly listed? | Yes, HubSpot is a public company listed on NYSE. |
| What is the stock symbol of HubSpot? | HubSpot trades under HUBS ticker. |
| When did HubSpot go public? | HubSpot went public in 2014. |
| Who are competitors of HubSpot? | HubSpot main competitors are Pegasystems, Klaviyo, Zeta Global, Lumine Group. |
| What is the current market cap of HubSpot? | HubSpot's current market cap is $14B. |
| What is the current revenue of HubSpot? | HubSpot's last 12 months revenue is $3B. |
| What is the current revenue growth of HubSpot? | HubSpot revenue growth (NTM/LTM) is 17%. |
| What is the current EV/Revenue multiple of HubSpot? | Current revenue multiple of HubSpot is 3.8x. |
| Is HubSpot profitable? | Yes, HubSpot is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of HubSpot? | HubSpot's last 12 months EBITDA is $757M. |
| What is HubSpot's EBITDA margin? | HubSpot's last 12 months EBITDA margin is 23%. |
| What is the current EV/EBITDA multiple of HubSpot? | Current EBITDA multiple of HubSpot is 16.5x. |
| What is the current FCF of HubSpot? | HubSpot's last 12 months FCF is $633M. |
| What is HubSpot's FCF margin? | HubSpot's last 12 months FCF margin is 19%. |
| What is the current EV/FCF multiple of HubSpot? | Current FCF multiple of HubSpot is 19.7x. |
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