McDonald's - Public Comps and Valuation Multiples

McDonald's Overview

About McDonald's

McDonald’s is the world’s largest restaurant brand, with nearly $131 billion in systemwide sales across more than 44,000 restaurants and over 100 markets. The quick-service chain built its early reputation on speed, consistency, and affordable hamburgers, and today its global menu spans burgers, chicken, breakfast, and beverages that have helped popularize American fast-food cuisine worldwide. The firm derives the bulk of its revenue from franchise royalties and rent (about 61%), with the remainder stemming from company-operated restaurants across three segments: the United States (41% of systemwide sales), international operated markets (34%), and international developmental/licensed markets (25%).

Founded

1964

HQ

Employees

150K+

Website

mcdonalds.com

Sectors

Restaurants & Nightlife

Financials

LTM Revenue $26.7B

LTM EBITDA $14.6B

EV

$287B

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McDonald's Financials

As of January 2026, McDonald's reported last 12-month revenue of $26.7B and EBITDA of $14.6B.

In the same period, McDonald's generated $18.5B in LTM gross profit and $8.6B in net income.

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McDonald's P&L

In the most recent fiscal year, McDonald's reported revenue of $25.9B and EBITDA of $13.9B.

McDonald's expects next 12-month revenue of XXX and NTM EBITDA of XXX

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	LTM	NTM	Last FY	FY 2026	FY 2027	FY 2028
Revenue	$26.7B	XXX	$25.9B	XXX	XXX	XXX
Gross Profit	$18.5B	XXX	$14.7B	XXX	XXX	XXX
Gross Margin	69%	XXX	57%	XXX	XXX	XXX
EBITDA	$14.6B	XXX	$13.9B	XXX	XXX	XXX
EBITDA Margin	55%	XXX	54%	XXX	XXX	XXX
EBIT	$12.5B	XXX	$11.9B	XXX	XXX	XXX
EBIT Margin	47%	XXX	46%	XXX	XXX	XXX
Net Profit	$8.6B	XXX	$8.2B	XXX	XXX	XXX
Net Margin	32%	XXX	32%	XXX	XXX	XXX
Net Debt	XXX	XXX	$37.3B	XXX	XXX	XXX

Financial data powered by Morningstar, Inc.

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Financial performance metrics for McDonald's including revenue, profitability, and margin analysis across different time periods. The company reported last twelve months revenue of $26.7B. EBITDA for the last twelve months was $14.6B. In the most recent fiscal year, McDonald's achieved $25.9B in revenue and $13.9B in EBITDA.
Financial Metric	Last Twelve Months (LTM)	Next Twelve Months (NTM)	Most Recent Fiscal Year	Current Fiscal Year (2026)	Next Fiscal Year (2027)	Two Years Forward (2028)
Total Revenue	$26.7B	Analyst estimates available to subscribers	$25.9B	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Gross Profit	$18.5B	Analyst estimates available to subscribers	$14.7B	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Gross Profit Margin	69.2% gross margin	Analyst estimates available to subscribers	56.8% gross profit margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBITDA (Earnings Before Interest, Taxes, Depreciation, Amortization)	$14.6B	Analyst estimates available to subscribers	$13.9B	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBITDA Margin	54.9% EBITDA margin	Analyst estimates available to subscribers	53.8% EBITDA margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBIT (Earnings Before Interest and Taxes)	$12.5B	Analyst estimates available to subscribers	$11.9B	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBIT Margin	46.7% EBIT margin	Analyst estimates available to subscribers	45.7% EBIT margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Income (Net Profit)	$8.6B	Analyst estimates available to subscribers	$8.2B	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Profit Margin	32.4% net profit margin	Analyst estimates available to subscribers	31.7% net profit margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Debt Position	Detailed debt information available to subscribers	Detailed debt information available to subscribers	$37.3B	Detailed debt information available to subscribers	Detailed debt information available to subscribers	Detailed debt information available to subscribers

Financial Performance Summary for McDonald's

This financial data table provides comprehensive performance metrics for McDonald's, a company based in United States of America. The metrics include revenue, profitability measures, and operational efficiency indicators across multiple time periods.

Recent Performance Highlights

McDonald's generated $26.7B in revenue over the last twelve months.
The company achieved $14.6B in EBITDA over the last twelve months.
Gross profit for the last twelve months was $18.5B.
Net income over the last twelve months reached $8.6B.

Fiscal Year Performance

In the most recent fiscal year, McDonald's reported $25.9B in total revenue.
Fiscal year EBITDA was $13.9B.
The company maintained a gross profit margin of 56.8% in the most recent fiscal year.
EBITDA margin for the fiscal year was 53.8%.
Net profit margin reached 31.7% in the most recent fiscal year.

This financial data is sourced from Morningstar, Inc. and represents the most recent available information for McDonald's. Forward-looking estimates and detailed financial projections are available through our premium subscription service.

McDonald's Stock Performance

McDonald's has current market cap of $233B, and EV of $287B.

Market Cap Evolution

McDonald's Stock Data

As of February 19, 2026, McDonald's's stock price is $328.

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EV	Market Cap	Price 1D	Price 1M	Price 3M	Price 12M	EPS
$287B	$233B	XXX	XXX	XXX	XXX	$12.13

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McDonald's Valuation Multiples

McDonald's's trades at 10.7x EV/Revenue multiple, and 19.6x EV/EBITDA.

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McDonald's Financial Valuation Multiples

As of February 19, 2026, McDonald's has market cap of $233B and EV of $287B.

Equity research analysts estimate McDonald's's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

McDonald's has a P/E ratio of 27.0x.

	LTM	NTM	Last FY	FY 2026	FY 2027	FY 2028
Market cap (current)	$233B	XXX	$233B	XXX	XXX	XXX
EV (current)	$287B	XXX	$287B	XXX	XXX	XXX
EV/Revenue	10.7x	XXX	10.7x	XXX	XXX	XXX
EV/EBITDA	19.6x	XXX	19.6x	XXX	XXX	XXX
EV/EBIT	23.0x	XXX	23.0x	XXX	XXX	XXX
EV/Gross Profit	15.5x	XXX	n/a	XXX	XXX	XXX
P/E	27.0x	XXX	27.0x	XXX	XXX	XXX
EV/FCF	39.3x	XXX	39.3x	XXX	XXX	XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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McDonald's Margins & Growth Rates

McDonald's's last 12 month revenue growth is 6%

McDonald's's revenue per employee in the last FY averaged $0.2M, while opex per employee averaged $19K for the same period.

McDonald's's rule of 40 is 60% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

McDonald's's rule of X is 69% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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McDonald's Operational Valuation Multiples

	LTM	NTM	Last FY	FY 2026	FY 2027	FY 2028
Revenue Growth	6%	XXX	5%	XXX	XXX	XXX
EBITDA Margin	55%	XXX	55%	XXX	XXX	XXX
EBITDA Growth	7%	XXX	3%	XXX	XXX	XXX
Rule of 40	60%	XXX	60%	XXX	XXX	XXX
Bessemer Rule of X	XXX	XXX	69%	XXX	XXX	XXX
Revenue per Employee	XXX	XXX	$0.2M	XXX	XXX	XXX
Opex per Employee	XXX	XXX	$19K	XXX	XXX	XXX
S&M Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
G&A Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
R&D Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
Opex to Revenue	XXX	XXX	11%	XXX	XXX	XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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