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Salesforce Valuation Multiples

Discover revenue and EBITDA valuation multiples for Salesforce and similar public comparables like Uber, SAP, CrowdStrike, Adobe and more.

Salesforce Overview

About Salesforce

Salesforce provides enterprise cloud computing solutions. The company offers customer relationship management technology that brings companies and customers together. Its Customer 360 platform helps the group deliver a single source of truth, connecting customer data across systems, apps, and devices to help companies sell, service, market, and conduct commerce. It also offers Service Cloud for customer support, Marketing Cloud for digital marketing campaigns, Commerce Cloud as an e-commerce engine, the Salesforce Platform, which allows enterprises to build applications, and other solutions, such as MuleSoft for data integration.


Founded

1999

HQ

United States

Employees

76.5K

Financials (LTM)

Revenue: $42B
EBITDA: $17B

EV

$160B

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Salesforce Financials

Salesforce reported last 12-month revenue of $42B and EBITDA of $17B.

In the same LTM period, Salesforce generated $34B in gross profit, $17B in EBITDA, and $12B in net income.

Revenue (LTM)


Salesforce P&L

In the most recent fiscal year, Salesforce reported revenue of $42B and EBITDA of $17B.

Salesforce expects next 12-month revenue of XXX and NTM EBITDA of XXX

See Salesforce forward-looking valuation multiples
LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue$42BXXX$42BXXXXXXXXX
Gross Profit$34BXXX$32BXXXXXXXXX
Gross Margin81%XXX78%XXXXXXXXX
EBITDA$17BXXX$17BXXXXXXXXX
EBITDA Margin41%XXX41%XXXXXXXXX
EBIT Margin34%XXX34%XXXXXXXXX
Net Profit$12BXXX$12BXXXXXXXXX
Net Margin28%XXX29%XXXXXXXXX
Net Debt——$7BXXXXXXXXX

Financial data powered by Morningstar, Inc.

Salesforce Stock Performance

Salesforce has current market cap of $152B, and enterprise value of $160B.

Market Cap Evolution


Salesforce's stock price is $164.96.

See Salesforce trading valuation data
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$160B$152B0.0%XXXXXXXXX$12.97

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Salesforce Valuation Multiples

Salesforce trades at 3.8x EV/Revenue multiple, and 9.2x EV/EBITDA.

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EV / Revenue (LTM)


Salesforce Financial Valuation Multiples

As of April 12, 2026, Salesforce has market cap of $152B and EV of $160B.

Equity research analysts estimate Salesforce's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

Salesforce has a P/E ratio of 12.6x.

LTMNTMLast FYFY 2026FY 2027FY 2028
Market cap (current)$152BXXX$152BXXXXXXXXX
EV (current)$160BXXX$160BXXXXXXXXX
EV/Revenue3.8xXXX3.8xXXXXXXXXX
EV/EBITDA9.2xXXX9.4xXXXXXXXXX
EV/EBIT11.0xXXX11.3xXXXXXXXXX
EV/Gross Profit4.7xXXX5.0xXXXXXXXXX
P/E12.6xXXX12.7xXXXXXXXXX
EV/FCF10.9xXXX11.1xXXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Salesforce Valuation Multiples

Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.

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Salesforce Margins & Growth Rates

Salesforce's revenue in the last 12 month grew by 11%.

Salesforce's revenue per employee in the last FY averaged $0.5M, while opex per employee averaged $0.3M for the same period.

Salesforce's rule of 40 is 51% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Salesforce's rule of X is 67% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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Salesforce Operational Valuation Multiples

LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue Growth11%XXX11%XXXXXXXXX
EBITDA Margin41%XXX41%XXXXXXXXX
EBITDA Growth10%XXX10%XXXXXXXXX
Rule of 40—XXX51%XXXXXXXXX
Bessemer Rule of X—XXX67%XXXXXXXXX
Revenue per Employee—XXX$0.5MXXXXXXXXX
Opex per Employee—XXX$0.3MXXXXXXXXX
S&M Expenses to Revenue29%XXX32%XXXXXXXXX
G&A Expenses to Revenue6%XXX7%XXXXXXXXX
R&D Expenses to Revenue12%XXX14%XXXXXXXXX
Opex to Revenue—XXX56%XXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

Salesforce Public Comps

See public comps and valuation multiples for other Sales & Marketing Automation Software and ERP Software comps.

EV/RevenueEV/EBITDA
LTM2026E2027ELTM2026E2027E
UberXXXXXXXXXXXXXXXXXX
SAPXXXXXXXXXXXXXXXXXX
CrowdStrikeXXXXXXXXXXXXXXXXXX
AdobeXXXXXXXXXXXXXXXXXX
ServiceNowXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX

Valuation data powered by FactSet, Inc.

Salesforce M&A Activity

Salesforce acquired XXX companies to date.

Last acquisition by Salesforce was on XXXXXXXX, XXXXX. Salesforce acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Acquisitions by Salesforce

Acquired CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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Salesforce Investment Activity

Salesforce invested in XXX companies to date.

Salesforce made its latest investment on XXXXXXXX, XXXXX. Salesforce invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Investments by Salesforce

CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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About Salesforce

When was Salesforce founded?Salesforce was founded in 1999.
Where is Salesforce headquartered?Salesforce is headquartered in United States.
How many employees does Salesforce have?As of today, Salesforce has over 76K employees.
Who is the CEO of Salesforce?Salesforce's CEO is Marc Benioff.
Is Salesforce publicly listed?Yes, Salesforce is a public company listed on NYSE.
What is the stock symbol of Salesforce?Salesforce trades under CRM ticker.
When did Salesforce go public?Salesforce went public in 2004.
Who are competitors of Salesforce?Salesforce main competitors are Uber, SAP, CrowdStrike, Adobe.
What is the current market cap of Salesforce?Salesforce's current market cap is $152B.
What is the current revenue of Salesforce?Salesforce's last 12 months revenue is $42B.
What is the current revenue growth of Salesforce?Salesforce revenue growth (NTM/LTM) is 11%.
What is the current EV/Revenue multiple of Salesforce?Current revenue multiple of Salesforce is 3.8x.
Is Salesforce profitable?Yes, Salesforce is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of Salesforce?Salesforce's last 12 months EBITDA is $17B.
What is Salesforce's EBITDA margin?Salesforce's last 12 months EBITDA margin is 41%.
What is the current EV/EBITDA multiple of Salesforce?Current EBITDA multiple of Salesforce is 9.2x.
What is the current FCF of Salesforce?Salesforce's last 12 months FCF is $15B.
What is Salesforce's FCF margin?Salesforce's last 12 months FCF margin is 35%.
What is the current EV/FCF multiple of Salesforce?Current FCF multiple of Salesforce is 10.9x.

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