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Snap Valuation Multiples
Discover revenue and EBITDA valuation multiples for Snap and similar public comparables like Match Group, Unity, Pinterest, TaTaTu and more.
Snap Overview
About Snap
Snap is a technology company best known for its marquis social media application. Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app’s revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap’s overall sales.
Founded
2012
HQ
Employees
5.3K
Website
Financials (LTM)
EV
$10B
Snap Financials
Snap reported last 12-month revenue of $6B and EBITDA of $794M.
In the same LTM period, Snap generated $3B in gross profit, $794M in EBITDA, and had net loss of ($422M).
Revenue (LTM)
Snap P&L
In the most recent fiscal year, Snap reported revenue of $6B and EBITDA of $689M.
Snap expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $6B | XXX | $6B | XXX | XXX | XXX |
| Gross Profit | $3B | XXX | $3B | XXX | XXX | XXX |
| Gross Margin | 56% | XXX | 55% | XXX | XXX | XXX |
| EBITDA | $794M | XXX | $689M | XXX | XXX | XXX |
| EBITDA Margin | 13% | XXX | 12% | XXX | XXX | XXX |
| EBIT Margin | (8%) | XXX | (9%) | XXX | XXX | XXX |
| Net Profit | ($422M) | XXX | ($460M) | XXX | XXX | XXX |
| Net Margin | (7%) | XXX | (8%) | XXX | XXX | XXX |
| Net Debt | — | — | $3B | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
Snap Stock Performance
Snap has current market cap of $9B, and enterprise value of $10B.
Market Cap Evolution
Snap's stock price is $5.15.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $10B | $9B | 6.8% | XXX | XXX | XXX | $-0.27 |
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Start Free TrialSnap Valuation Multiples
Snap trades at 1.6x EV/Revenue multiple, and 12.5x EV/EBITDA.
EV / Revenue (LTM)
Snap Financial Valuation Multiples
As of April 14, 2026, Snap has market cap of $9B and EV of $10B.
Equity research analysts estimate Snap's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Snap has a P/E ratio of (20.6x).
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $9B | XXX | $9B | XXX | XXX | XXX |
| EV (current) | $10B | XXX | $10B | XXX | XXX | XXX |
| EV/Revenue | 1.6x | XXX | 1.7x | XXX | XXX | XXX |
| EV/EBITDA | 12.5x | XXX | 14.4x | XXX | XXX | XXX |
| EV/EBIT | (20.9x) | XXX | (18.6x) | XXX | XXX | XXX |
| EV/Gross Profit | 2.9x | XXX | 3.0x | XXX | XXX | XXX |
| P/E | (20.6x) | XXX | (18.9x) | XXX | XXX | XXX |
| EV/FCF | 18.7x | XXX | 22.2x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Snap Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.
Snap Margins & Growth Rates
Snap's revenue in the last 12 month grew by 12%.
Snap's revenue per employee in the last FY averaged $1.1M, while opex per employee averaged $0.7M for the same period.
Snap's rule of 40 is 29% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Snap's rule of X is 48% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Snap Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 12% | XXX | 13% | XXX | XXX | XXX |
| EBITDA Margin | 13% | XXX | 12% | XXX | XXX | XXX |
| EBITDA Growth | 41% | XXX | 53% | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 29% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 48% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $1.1M | XXX | XXX | XXX |
| Opex per Employee | — | XXX | $0.7M | XXX | XXX | XXX |
| S&M Expenses to Revenue | 15% | XXX | 17% | XXX | XXX | XXX |
| G&A Expenses to Revenue | 16% | XXX | 17% | XXX | XXX | XXX |
| R&D Expenses to Revenue | 24% | XXX | 30% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 64% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Snap Public Comps
See public comps and valuation multiples for other Social Networks and VR & AR comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Snap | XXX | XXX | XXX | XXX | XXX | XXX |
| Match Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Unity | XXX | XXX | XXX | XXX | XXX | XXX |
| XXX | XXX | XXX | XXX | XXX | XXX | |
| TaTaTu | XXX | XXX | XXX | XXX | XXX | XXX |
| Orbbec | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
Snap M&A Activity
Snap acquired XXX companies to date.
Last acquisition by Snap was on XXXXXXXX, XXXXX. Snap acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by Snap
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialSnap Investment Activity
Snap invested in XXX companies to date.
Snap made its latest investment on XXXXXXXX, XXXXX. Snap invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by Snap
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout Snap
| When was Snap founded? | Snap was founded in 2012. |
| Where is Snap headquartered? | Snap is headquartered in United States. |
| How many employees does Snap have? | As of today, Snap has over 5K employees. |
| Who is the CEO of Snap? | Snap's CEO is Evan T. Spiegel. |
| Is Snap publicly listed? | Yes, Snap is a public company listed on NYSE. |
| What is the stock symbol of Snap? | Snap trades under SNAP ticker. |
| When did Snap go public? | Snap went public in 2017. |
| Who are competitors of Snap? | Snap main competitors are Match Group, Unity, Pinterest, TaTaTu. |
| What is the current market cap of Snap? | Snap's current market cap is $9B. |
| What is the current revenue of Snap? | Snap's last 12 months revenue is $6B. |
| What is the current revenue growth of Snap? | Snap revenue growth (NTM/LTM) is 12%. |
| What is the current EV/Revenue multiple of Snap? | Current revenue multiple of Snap is 1.6x. |
| Is Snap profitable? | Yes, Snap is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Snap? | Snap's last 12 months EBITDA is $794M. |
| What is Snap's EBITDA margin? | Snap's last 12 months EBITDA margin is 13%. |
| What is the current EV/EBITDA multiple of Snap? | Current EBITDA multiple of Snap is 12.5x. |
| What is the current FCF of Snap? | Snap's last 12 months FCF is $530M. |
| What is Snap's FCF margin? | Snap's last 12 months FCF margin is 9%. |
| What is the current EV/FCF multiple of Snap? | Current FCF multiple of Snap is 18.7x. |
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