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Snap Valuation Multiples

Discover revenue and EBITDA valuation multiples for Snap and similar public comparables like Matrimony.com, Traders Club, and Zhihu.

Snap Overview

About Snap

Snap is a technology company best known for its marquis social media application Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app’s revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap’s overall sales.


Founded

2012

HQ

United States of America
Employees

4.9K+

Website

snap.com

Financials

LTM Revenue $5.6B

LTM EBITDA $516M

EV

$14.8B

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Snap Financials

Snap has a last 12-month revenue (LTM) of $5.6B and a last 12-month EBITDA of $516M.

In the most recent fiscal year, Snap achieved revenue of $5.4B and an EBITDA of -$493M.

Snap expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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Snap P&L

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $5.6B XXX $5.4B XXX XXX XXX
Gross Profit $3.0B XXX $2.9B XXX XXX XXX
Gross Margin 54% XXX 54% XXX XXX XXX
EBITDA $516M XXX -$493M XXX XXX XXX
EBITDA Margin 9% XXX -9% XXX XXX XXX
EBIT -$790M XXX -$787M XXX XXX XXX
EBIT Margin -14% XXX -15% XXX XXX XXX
Net Profit -$697M XXX -$698M XXX XXX XXX
Net Margin -13% XXX -13% XXX XXX XXX
Net Debt XXX XXX $2.6B XXX XXX XXX

Financial data powered by Morningstar, Inc.

Snap Stock Performance

As of May 30, 2025, Snap's stock price is $8.

Snap has current market cap of $13.8B, and EV of $14.8B.

See Snap trading valuation data

Snap Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$14.8B $13.8B XXX XXX XXX XXX $-0.41

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Snap Valuation Multiples

As of May 30, 2025, Snap has market cap of $13.8B and EV of $14.8B.

Snap's trades at 2.8x EV/Revenue multiple, and -30.0x EV/EBITDA.

Equity research analysts estimate Snap's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

Snap has a P/E ratio of -19.8x.

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Snap Financial Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $13.8B XXX $13.8B XXX XXX XXX
EV (current) $14.8B XXX $14.8B XXX XXX XXX
EV/Revenue 2.7x XXX 2.8x XXX XXX XXX
EV/EBITDA 28.7x XXX -30.0x XXX XXX XXX
EV/EBIT -18.7x XXX -18.8x XXX XXX XXX
EV/Gross Profit 4.9x XXX n/a XXX XXX XXX
P/E -19.8x XXX -19.8x XXX XXX XXX
EV/FCF 45.7x XXX 67.6x XXX XXX XXX

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Snap Margins & Growth Rates

Snap's last 12 month revenue growth is 10%

Snap's revenue per employee in the last FY averaged $1.1M, while opex per employee averaged $0.7M for the same period.

Snap's rule of 40 is -14% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Snap's rule of X is 34% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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Snap Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 10% XXX 10% XXX XXX XXX
EBITDA Margin 9% XXX -9% XXX XXX XXX
EBITDA Growth 21% XXX n/a XXX XXX XXX
Rule of 40 -14% XXX 1% XXX XXX XXX
Bessemer Rule of X XXX XXX 34% XXX XXX XXX
Revenue per Employee XXX XXX $1.1M XXX XXX XXX
Opex per Employee XXX XXX $0.7M XXX XXX XXX
S&M Expenses to Revenue XXX XXX 20% XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX 32% XXX XXX XXX
Opex to Revenue XXX XXX 69% XXX XXX XXX

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Snap Public Comps

See public comps and valuation multiples for Social Networks and VR & AR comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Matrimony.com XXX XXX XXX XXX XXX XXX
Traders Club XXX XXX XXX XXX XXX XXX
Tencent XXX XXX XXX XXX XXX XXX
Kuaishou XXX XXX XXX XXX XXX XXX
Zhihu XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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Snap M&A and Investment Activity

Snap acquired  XXX companies to date.

Last acquisition by Snap was  XXXXXXXX, XXXXX XXXXX XXXXXX . Snap acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by Snap

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About Snap

When was Snap founded? Snap was founded in 2012.
Where is Snap headquartered? Snap is headquartered in United States of America.
How many employees does Snap have? As of today, Snap has 4.9K+ employees.
Who is the CEO of Snap? Snap's CEO is Mr. Evan T. Spiegel.
Is Snap publicy listed? Yes, Snap is a public company listed on NYS.
What is the stock symbol of Snap? Snap trades under SNAP ticker.
When did Snap go public? Snap went public in 2017.
Who are competitors of Snap? Similar companies to Snap include e.g. Matrimony.com, Traders Club, Tencent, Kuaishou.
What is the current market cap of Snap? Snap's current market cap is $13.8B
What is the current revenue of Snap? Snap's last 12 months revenue is $5.6B.
What is the current revenue growth of Snap? Snap revenue growth (NTM/LTM) is 10%.
What is the current EV/Revenue multiple of Snap? Current revenue multiple of Snap is 2.7x.
Is Snap profitable? Yes, Snap is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of Snap? Snap's last 12 months EBITDA is $516M.
What is Snap's EBITDA margin? Snap's last 12 months EBITDA margin is 9%.
What is the current EV/EBITDA multiple of Snap? Current EBITDA multiple of Snap is 28.7x.
What is the current FCF of Snap? Snap's last 12 months FCF is $323M.
What is Snap's FCF margin? Snap's last 12 months FCF margin is 6%.
What is the current EV/FCF multiple of Snap? Current FCF multiple of Snap is 45.7x.

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