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Zhihu Valuation Multiples

Discover revenue and EBITDA valuation multiples for Zhihu and similar public comparables like Meb Corporation, Stock3, and Gumtree Australia.

Zhihu Overview

About Zhihu

Zhihu Inc is predominantly engaged in the operation of one online content community and monetizes through paid membership services, advertising services, content-commerce solutions services, and vocational training in China. It generates revenues from Advertising services, Paid membership services, Content-commerce solutions, and Others. It derives all its revenues within China.


Founded

2011

HQ

Hong Kong
Employees

2.7K+

Website

zhihu.com

Financials

LTM Revenue $475M

LTM EBITDA -$52.1M

EV

-$322M

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Zhihu Financials

Zhihu has a last 12-month revenue of $475M and a last 12-month EBITDA of -$52.1M.

In the most recent fiscal year, Zhihu achieved revenue of $540M and an EBITDA of -$135M.

Zhihu expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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Zhihu P&L

FY 2023 FY 2024 FY 2025 LTM NTM
Revenue $464M $540M XXX XXX XXX
Gross Profit $200M $233M XXX XXX XXX
Gross Margin 43% 43% XXX XXX XXX
EBITDA -$203M -$135M XXX XXX XXX
EBITDA Margin -44% -25% XXX XXX XXX
Net Profit -$167M -$203M XXX XXX XXX
Net Margin -36% -38% XXX XXX XXX
Net Debt n/a n/a XXX XXX XXX

Financial data powered by Morningstar, Inc.

Zhihu Stock Performance

As of April 15, 2025, Zhihu's stock price is HKD 10 (or $1).

Zhihu has current market cap of HKD 2.6B (or $340M), and EV of -HKD 2.5B (or -$322M).

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Zhihu Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
-$322M $340M XXX XXX XXX XXX $-0.07

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Zhihu Valuation Multiples

As of April 15, 2025, Zhihu has market cap of $340M and EV of -$322M.

Zhihu's trades at -0.7x LTM EV/Revenue multiple, and 6.2x LTM EBITDA.

Analysts estimate Zhihu's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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Zhihu Financial Valuation Multiples

FY 2024 FY 2025E FY 2026E FY 2027E
EV -$322M XXX XXX XXX
EV/Revenue -0.6x XXX XXX XXX
EV/EBITDA 2.4x XXX XXX XXX
P/E -3.1x XXX XXX XXX
P/E/Growth n/a XXX XXX XXX
EV/FCF 5.9x XXX XXX XXX

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Zhihu Valuation Multiples

Zhihu's NTM/LTM revenue growth is -9%

Zhihu's revenue per employee for the last fiscal year averaged $0.2M, while opex per employee averaged $0.2M for the same period.

Over next 12 months, Zhihu's ratio of sales and marketing spend to revenue is estimated to be  XXX , while its R&D spend to revenue to be  XXX .

Analysts estimate Zhihu's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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Zhihu Operational Valuation Multiples

FY 2024 NTM FY 2025E FY 2026E FY 2027E
Revenue Growth 16% XXX XXX XXX XXX
EBITDA Margin -25% XXX XXX XXX XXX
EBITDA Growth -34% XXX XXX XXX XXX
Rule of 40 (SaaS-only) -34% XXX XXX XXX XXX
Revenue per Employee $0.2M XXX XXX XXX XXX
Opex per Employee $0.2M XXX XXX XXX XXX
S&M Expenses to Revenue 49% XXX XXX XXX XXX
G&A Expenses to Revenue 10% XXX XXX XXX XXX
R&D Expenses to Revenue 21% XXX XXX XXX XXX
Opex to Revenue 80% XXX XXX XXX XXX

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Zhihu Public Comps

See public comps and valuation multiples for Online Content & News and Social Networks comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Mixed Martial Arts Group XXX XXX XXX XXX XXX XXX
Gumtree Australia XXX XXX XXX XXX XXX XXX
Gumtree Australia XXX XXX XXX XXX XXX XXX
Stock3 XXX XXX XXX XXX XXX XXX
Meb Corporation XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

Valuation data powered by FactSet, Inc.

Zhihu M&A and Investment Activity

Zhihu acquired  XXX companies to date.

Last acquisition by Zhihu was  XXXXXXXX, XXXXX XXXXX XXXXXX . Zhihu acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by Zhihu

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About Zhihu

When was Zhihu founded? Zhihu was founded in 2011.
Where is Zhihu headquartered? Zhihu is headquartered in Hong Kong.
How many employees does Zhihu have? As of today, Zhihu has 2.7K+ employees.
Who is the CEO of Zhihu? Zhihu's CEO is Mr. Yuan Johannes Zhou.
Is Zhihu publicy listed? Yes, Zhihu is a public company listed on HKG.
What is the stock symbol of Zhihu? Zhihu trades under 02390 ticker.
When did Zhihu go public? Zhihu went public in 2022.
Who are competitors of Zhihu? Similar companies to Zhihu include e.g. Mixed Martial Arts Group, Gumtree Australia, Gumtree Australia, Stock3.
What is the current market cap of Zhihu? Zhihu's current market cap is $340M
What is the current revenue of Zhihu? Zhihu's last 12-month revenue is $475M.
What is the current EBITDA of Zhihu? Zhihu's last 12-month EBITDA is -$52.1M.
What is the current EV/Revenue multiple of Zhihu? Current revenue multiple of Zhihu is -0.7x.
What is the current EV/EBITDA multiple of Zhihu? Current EBITDA multiple of Zhihu is 6.2x.
What is the current revenue growth of Zhihu? Zhihu revenue growth between 2023 and 2024 was 16%.
Is Zhihu profitable? Yes, Zhihu is EBITDA-positive (as of the last 12 months).

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