- Companies
- People
People Valuation Multiples
People is valued at $2.7B as of October 2026, a 1.6x revenue multiple. In the last 12 months, People revenue was $1.9B and People EBITDA was $271M.
People Overview
About People
People Inc is a media and publishing business that operates a portfolio of brands, including PEOPLE, Food & Wine, Travel + Leisure, InStyle, Better Homes & Gardens, and Southern Living. The company also holds a minority equity stake in MGM Resorts International.
Founded
1986
HQ
Employees
5.2K
Website
Sectors
Financials (LTM)
EV
$3B
Valuation Multiples
Start free trialPeople Financials
People reported last 12-month revenue of $1.9B and EBITDA of $271M.
In the same LTM period, People generated $1.2B in gross profit, $271M in EBITDA, and $411M in net income.
Revenue (LTM)
People P&L
In the most recent fiscal year, People reported revenue of $2.4B and EBITDA of $122M.
People is unprofitable as of last fiscal year, with gross margin of 66%, EBITDA margin of 5%, and net margin of (4%).
Financial data powered by Morningstar, Inc.
People Stock Performance
People has current market cap of $2.7B, and enterprise value of $3B.
Market Cap Evolution
People's stock price is $35.88.
People share price decreased by 14.5% in the last 30 days, and increased by 11.4% in the last year.
People has an EPS (earnings per share) of $-1.40.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $3B | $2.7B | 0.4% | -14.5% | -13.6% | 11.4% | $-1.40 |
Benchmark Trading Valuation Multiples by Industry
Sign up to access valuation multiples like growth-adjusted P/E, Rule of 40, next 12-month EV/Revenue, EBITDA multiples by industry, consensus analyst estimates and many more.
Start Free TrialPeople Valuation Multiples
People trades at 1.6x EV/Revenue multiple, and 11.2x EV/EBITDA.
EV / Revenue (LTM)
People Financial Valuation Multiples
As of October 30, 2026, People has market cap of $2.7B and EV of $3B.
People has a P/E ratio of 6.5x.
Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified People Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


People Margins & Growth Rates
People decreased revenue by 24% but EBITDA grew by 121% in the last fiscal year.
In the most recent fiscal year, People reported gross margin of 66%, EBITDA margin of 5%, and net margin of (4%).
People Margins
People Growth Rates
Data powered by FactSet, Inc. and Morningstar, Inc.
People Operational KPIs
People's revenue per employee in the last FY averaged $0.5M, while opex per employee averaged $0.5M for the same period.
People's Rule of 40 is (9%) (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
People's Rule of X is (45%) (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Data powered by FactSet, Inc. and Morningstar, Inc.
People Competitors
People competitors include People.cn, Rasan, Inchcape, Tongcheng Travel, Visional, Autohome, Urban Company, TX Group, Grindr and RUM Group.
Most People public comparables operate across Consumer Marketplaces, Online Content & News, Online Dating, Vertical Marketplaces, Horizontal Marketplaces and Consumer SaaS.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $311M | $58M | 7.6x | 7.8x | 40.9x | 38.9x | |||
| $174M | $73M | 14.8x | 9.5x | 35.5x | 22.2x | |||
| $12B | $861M | 0.3x | 0.3x | 4.5x | 4.2x | |||
| $2.9B | $663M | 0.6x | 0.6x | 2.6x | 2.2x | |||
| $628M | $184M | 3.0x | 2.8x | 10.1x | 10.2x | |||
| $968M | $172M | - | - | - | - | |||
| $163M | ($26M) | 12.9x | 10.5x | (81.1x) | (50.0x) | |||
| $1.1B | $307M | 2.3x | 2.4x | 7.9x | 8.7x | |||
This data is available for Pro users. Sign up to see all People competitors and their valuation data. Start Free Trial | ||||||||
Acquisitions by People
People has acquired 8 companies to date.
Last acquisition by People was on December 20th 2019. People acquired Care for $500M (EV/Revenue multiple available to Pro users).
Latest Acquisitions by People
| Description | Care.com is the world's largest online platform connecting families with caregivers for children, seniors, pets, and homes in the United States and internationally. Headquartered in Boston and founded in 2006, it serves millions through background-checked profiles, booking tools, and corporate partnerships. Available in 20 countries, it facilitates childcare, eldercare, and housekeeping matches. | Vivian Health is a Milwaukee-based online marketplace connecting travel nurses and allied health professionals with staffing agencies across the United States. It lists short-term contracts in cities like New York and Los Angeles, providing salary transparency, housing details, and shift information. The platform partners with agencies such as Aya Healthcare and Cross Country Nurses to match candidates with roles in hospitals and clinics nationwide. | TelTech Systems is a Hackensack-based mobile app developer offering Burner for temporary phone numbers and RoboKiller for spam call blocking. Its apps protect user privacy with disposable lines and AI detection of robocalls. TelTech serves millions of users on iOS and Android with premium features. Founded in 2012, the company partners with carriers for network-level blocking. | iTranslate is a multilingual translation application supporting over 100 languages via text, voice, camera, and conversation modes. Graz-based since 2009, the app integrates with iOS, Android, Apple Watch, Windows, and macOS devices for travelers, professionals, and educators. iTranslate features offline dictionaries, phrasebooks, and AR overlays, with premium subscriptions enabling unlimited translations and advanced grammar checks. | |
| HQ Country | |||||
| HQ City | Austin, TX | San Francisco, CA | South Amboy, NJ | Graz | |
| Deal Date | 20 Dec 2019 | 20 Aug 2019 | 8 Nov 2018 | 22 Mar 2018 | |
| Valuation | $500M | $15M | undisclosed | $75M | |
| EV/Revenue | |||||
| EV/EBITDA | |||||
This data is available for Pro users. Sign up to see all People acquisitions and their M&A valuation multiples. Start Free Trial | |||||
Investments by People
People has invested in 10 companies to date.
Latest investment by People was on October 6th 2022. People invested in Blackbird in their $11M Seed round (EV/Revenue multiple available to Pro users).
Latest Investments by People
| Description | Blackbird is a New York-headquartered web3 platform connecting restaurants directly with diners through blockchain-enabled loyalty and reservation tools. Blackbird Labs facilitates token-gated experiences, NFT memberships, and crypto payments for hospitality venues. Founded in 2022 by Ben Leventhal, co-founder of Resy, the platform integrates with Ethereum and Polygon networks. It partners with Manhattan eateries like Carbone and Gramercy Tavern to pilot decentralized dining rewards systems. | Vivian Health is a Milwaukee-based online marketplace connecting travel nurses and allied health professionals with staffing agencies across the United States. It lists short-term contracts in cities like New York and Los Angeles, providing salary transparency, housing details, and shift information. The platform partners with agencies such as Aya Healthcare and Cross Country Nurses to match candidates with roles in hospitals and clinics nationwide. | Thimble is a New York-headquartered on-demand insurance provider for gig economy workers and small businesses. The company issues short-term liability policies covering over 300 professions such as event planners, photographers, contractors, fitness instructors, and pet services. Policies activate hourly or per-job via mobile app, originating from drone insurance expertise before expanding to hourly general liability, tools, and equipment coverage nationwide. | Turo operates a peer-to-peer car-sharing marketplace that connects vehicle owners with travelers seeking short-term or extended access to cars. The company was founded in 2009 and launched its service nationally in the United States in March 2012 under the RelayRides name. Hosts list vehicles, set availability and choose earnings and protection plans, while guests search, book and pay through the platform. Turo earns platform fees from completed trips and from services associated with its host and guest protection products. The marketplace serves consumers and professional hosts across the United States and several international markets. Turo reported 3.5 million active guests, 140,000 active hosts, 340,000 active vehicles and USD 2.5 billion of gross booking value for 2024. The company postponed its planned public offering but continued operating and investing in marketplace growth. Its business is an asset-light consumer marketplace rather than a conventional rental fleet owner. | |
| HQ Country | |||||
| HQ City | New York City, NY | San Francisco, CA | New York City, NY | - | |
| Deal Date | 6 Oct 2022 | 26 Apr 2022 | 15 Oct 2019 | 17 Jul 2019 | |
| Round | Seed | Undisclosed stage | Series A | Series E | |
| Raised | $11M | $60M | $22M | $250M | |
| Investors | Union Square Ventures; Multicoin Capital; Flamingo; People; Circle; Variant; VaynerFund; Mischief; Shine Capital | Thoma Bravo; People; Collaborative Fund | Slow Ventures; AVP; MS&AD Ventures; People; OpenOcean | People | |
| Valuation | undisclosed | $400M | undisclosed | $1B | |
| EV/Revenue | |||||
| EV/EBITDA | |||||
This data is available for Pro users. Sign up to see all People investments and their VC round multiples. Start Free Trial | |||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialAbout People
| When was People founded? | People was founded in 1986. |
| Where is People headquartered? | People is headquartered in United States. |
| How many employees does People have? | As of today, People has over 5K employees. |
| Who is the CEO of People? | People's CEO is Neil Vogel. |
| Is People publicly listed? | Yes, People is a public company listed on Nasdaq. |
| What is the stock symbol of People? | People trades under PPLI ticker. |
| When did People go public? | People went public in 2020. |
| Who are competitors of People? | People main competitors include People.cn, Rasan, Inchcape, Tongcheng Travel, Visional, Autohome, Urban Company, TX Group, Grindr, RUM Group. |
| What is the current market cap of People? | People's current market cap is $2.7B. |
| What is the current revenue of People? | People's last 12 months revenue is $1.9B. |
| What is the current revenue growth of People? | People revenue growth (NTM/LTM) is (5%). |
| What is the current EV/Revenue multiple of People? | Current revenue multiple of People is 1.6x. |
| What is the current EBITDA of People? | People's last 12 months EBITDA is $271M. |
| What is People's EBITDA margin? | People's last 12 months EBITDA margin is 14%. |
| What is the current EV/EBITDA multiple of People? | Current EBITDA multiple of People is 11.2x. |
| What is the current FCF of People? | People's last 12 months FCF is $137M. |
| What is People's FCF margin? | People's last 12 months FCF margin is 7%. |
| What is the current EV/FCF multiple of People? | Current FCF multiple of People is 22.1x. |
| How many companies People has acquired to date? | As of October 2026, People has acquired 8 companies. |
| What was the largest acquisition by People? | $500M acquisition of Care on 20th December 2019 was the largest M&A People has done to date. |
| What companies People acquired? | People acquired Care, iTranslate, MyHammer AG, Vivian Health, Bluecrew, HowAboutwe, TelTech Systems, and Spring.me. |
| In how many companies People has invested to date? | As of October 2026, People has invested in 10 companies. |
| What was the last People investment? | On 6th October 2022 People invested in Blackbird, participating in a $11M Seed round, alongside Union Square Ventures, Multicoin Capital, Flamingo, Circle, Variant, VaynerFund, Mischief, and Shine Capital. |
| In what companies People invested in? | People invested in Turo, Vivian Health, Tinder, Aereo, Starry, Rodo, Thimble, Bluecrew, LiveSafe, and Blackbird. |
See public comps similar to People
Lists including People
Start Your
Free Trial Today
Try Multiples for free for 3 days. Got questions or need a demo? Schedule a call with us below.




