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Alibaba Group Valuation Multiples
Discover revenue and EBITDA valuation multiples for Alibaba Group and similar public comparables like Cisco, Oracle, IBM, Uber and more.
Alibaba Group Overview
About Alibaba Group
Alibaba is the world's largest online and mobile commerce company as measured by gross merchandise volume. It operates China's online marketplaces, including Taobao (consumer-to-consumer) and Tmall (business-to-consumer). The China retail e-commerce platform is the most valuable cash flow-generating business at Alibaba. Additional revenue sources include China wholesale e-commerce, international retail and wholesale e-commerce, local consumer services, travel services, cloud computing, digital media and entertainment, Cainiao logistics services, and other businesses.
Founded
1999
HQ

Employees
124.3K
Website
Sectors
Financials (LTM)
EV
$319B
Alibaba Group Financials
Alibaba Group reported last 12-month revenue of $148B and EBITDA of $19B.
In the same LTM period, Alibaba Group generated $61B in gross profit, $19B in EBITDA, and $15B in net income.
Revenue (LTM)
Alibaba Group P&L
In the most recent fiscal year, Alibaba Group reported revenue of $145B and EBITDA of $30B.
Alibaba Group expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $148B | XXX | $145B | XXX | XXX | XXX |
| Gross Profit | $61B | XXX | $58B | XXX | XXX | XXX |
| Gross Margin | 41% | XXX | 40% | XXX | XXX | XXX |
| EBITDA | $19B | XXX | $30B | XXX | XXX | XXX |
| EBITDA Margin | 13% | XXX | 21% | XXX | XXX | XXX |
| EBIT Margin | 8% | XXX | 15% | XXX | XXX | XXX |
| Net Profit | $15B | XXX | $19B | XXX | XXX | XXX |
| Net Margin | 10% | XXX | 13% | XXX | XXX | XXX |
| Net Debt | — | — | $12B | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
Alibaba Group Stock Performance
Alibaba Group has current market cap of $332B, and enterprise value of $319B.
Market Cap Evolution
Alibaba Group's stock price is $17.41.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $319B | $332B | -0.1% | XXX | XXX | XXX | $0.99 |
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Start Free TrialAlibaba Group Valuation Multiples
Alibaba Group trades at 2.2x EV/Revenue multiple, and 16.8x EV/EBITDA.
EV / Revenue (LTM)
Alibaba Group Financial Valuation Multiples
As of March 19, 2026, Alibaba Group has market cap of $332B and EV of $319B.
Equity research analysts estimate Alibaba Group's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Alibaba Group has a P/E ratio of 21.9x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $332B | XXX | $332B | XXX | XXX | XXX |
| EV (current) | $319B | XXX | $319B | XXX | XXX | XXX |
| EV/Revenue | 2.2x | XXX | 2.2x | XXX | XXX | XXX |
| EV/EBITDA | 16.8x | XXX | 10.6x | XXX | XXX | XXX |
| EV/EBIT | 26.8x | XXX | 14.9x | XXX | XXX | XXX |
| EV/Gross Profit | 5.2x | XXX | 5.5x | XXX | XXX | XXX |
| P/E | 21.9x | XXX | 17.6x | XXX | XXX | XXX |
| EV/FCF | 37.1x | XXX | 28.1x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Alibaba Group Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


Alibaba Group Margins & Growth Rates
Alibaba Group's revenue in the last 12 month grew by 11%.
Alibaba Group's revenue per employee in the last FY averaged $1.2M.
Alibaba Group's rule of 40 is 24% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Alibaba Group's rule of X is 40% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Alibaba Group Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 11% | XXX | 3% | XXX | XXX | XXX |
| EBITDA Margin | 13% | XXX | 21% | XXX | XXX | XXX |
| EBITDA Growth | 37% | XXX | (38%) | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 24% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 40% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $1.2M | XXX | XXX | XXX |
| S&M Expenses to Revenue | 23% | XXX | 15% | XXX | XXX | XXX |
| G&A Expenses to Revenue | 3% | XXX | 4% | XXX | XXX | XXX |
| R&D Expenses to Revenue | 6% | XXX | 6% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 25% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Alibaba Group Public Comps
See public comps and valuation multiples for other Consumer E-commerce and B2B E-commerce comps.
Valuation data powered by FactSet, Inc.
Alibaba Group M&A Activity
Alibaba Group acquired XXX companies to date.
Last acquisition by Alibaba Group was on XXXXXXXX, XXXXX. Alibaba Group acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by Alibaba Group
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAlibaba Group Investment Activity
Alibaba Group invested in XXX companies to date.
Alibaba Group made its latest investment on XXXXXXXX, XXXXX. Alibaba Group invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by Alibaba Group
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout Alibaba Group
| When was Alibaba Group founded? | Alibaba Group was founded in 1999. |
| Where is Alibaba Group headquartered? | Alibaba Group is headquartered in China. |
| How many employees does Alibaba Group have? | As of today, Alibaba Group has over 124K employees. |
| Who is the CEO of Alibaba Group? | Alibaba Group's CEO is Zeming Wu. |
| Is Alibaba Group publicly listed? | Yes, Alibaba Group is a public company listed on HKEX. |
| What is the stock symbol of Alibaba Group? | Alibaba Group trades under 09988 ticker. |
| When did Alibaba Group go public? | Alibaba Group went public in 2019. |
| Who are competitors of Alibaba Group? | Alibaba Group main competitors are Cisco, Oracle, IBM, Uber. |
| What is the current market cap of Alibaba Group? | Alibaba Group's current market cap is $332B. |
| What is the current revenue of Alibaba Group? | Alibaba Group's last 12 months revenue is $148B. |
| What is the current revenue growth of Alibaba Group? | Alibaba Group revenue growth (NTM/LTM) is 11%. |
| What is the current EV/Revenue multiple of Alibaba Group? | Current revenue multiple of Alibaba Group is 2.2x. |
| Is Alibaba Group profitable? | Yes, Alibaba Group is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Alibaba Group? | Alibaba Group's last 12 months EBITDA is $19B. |
| What is Alibaba Group's EBITDA margin? | Alibaba Group's last 12 months EBITDA margin is 13%. |
| What is the current EV/EBITDA multiple of Alibaba Group? | Current EBITDA multiple of Alibaba Group is 16.8x. |
| What is the current FCF of Alibaba Group? | Alibaba Group's last 12 months FCF is $9B. |
| What is Alibaba Group's FCF margin? | Alibaba Group's last 12 months FCF margin is 6%. |
| What is the current EV/FCF multiple of Alibaba Group? | Current FCF multiple of Alibaba Group is 37.1x. |
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