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Instacart Valuation Multiples

Discover revenue and EBITDA valuation multiples for Instacart and similar public comparables like VL E-Governance, Eternal, and Just Eat Takeaway.com.

Instacart Overview

About Instacart

Maplebear (Instacart) operates a leading grocery delivery platform in the United States and Canada. The company partners with various regional and national grocers, which offer their selection of food and other goods to customers through Instacart’s ubiquitous platform. Once an item is ordered through Instacart’s site, the item is picked and delivered to the customer’s home by one of the platform’s 600,000 shoppers, who are classified as independent contractors. Instacart earns fees based on average order value and leverages its platform’s high usage to sell advertising, mainly to consumer-packaged goods companies. Instacart currently has about 8 million monthly active users (or orderers) on its platform.


Founded

2012

HQ

United States of America
Employees

3.3K+

Website

instacart.com

Financials

LTM Revenue $3.5B

LTM EBITDA $945M

EV

$10.3B

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Instacart Financials

Instacart has a last 12-month revenue (LTM) of $3.5B and a last 12-month EBITDA of $945M.

In the most recent fiscal year, Instacart achieved revenue of $3.4B and an EBITDA of $556M.

Instacart expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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Instacart P&L

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $3.5B XXX $3.4B XXX XXX XXX
Gross Profit $2.7B XXX $2.5B XXX XXX XXX
Gross Margin 76% XXX 75% XXX XXX XXX
EBITDA $945M XXX $556M XXX XXX XXX
EBITDA Margin 27% XXX 16% XXX XXX XXX
EBIT $508M XXX $489M XXX XXX XXX
EBIT Margin 14% XXX 14% XXX XXX XXX
Net Profit $466M XXX $457M XXX XXX XXX
Net Margin 13% XXX 14% XXX XXX XXX
Net Debt XXX XXX n/a XXX XXX XXX

Financial data powered by Morningstar, Inc.

Instacart Stock Performance

As of May 30, 2025, Instacart's stock price is $46.

Instacart has current market cap of $11.9B, and EV of $10.3B.

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Instacart Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$10.3B $11.9B XXX XXX XXX XXX $1.64

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Instacart Valuation Multiples

As of May 30, 2025, Instacart has market cap of $11.9B and EV of $10.3B.

Instacart's trades at 3.0x EV/Revenue multiple, and 18.5x EV/EBITDA.

Equity research analysts estimate Instacart's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

Instacart has a P/E ratio of 25.6x.

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Instacart Financial Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $11.9B XXX $11.9B XXX XXX XXX
EV (current) $10.3B XXX $10.3B XXX XXX XXX
EV/Revenue 2.9x XXX 3.0x XXX XXX XXX
EV/EBITDA 10.9x XXX 18.5x XXX XXX XXX
EV/EBIT 20.3x XXX 21.1x XXX XXX XXX
EV/Gross Profit 3.9x XXX n/a XXX XXX XXX
P/E 25.6x XXX 26.1x XXX XXX XXX
EV/FCF 13.8x XXX 16.5x XXX XXX XXX

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Instacart Margins & Growth Rates

Instacart's last 12 month revenue growth is 9%

Instacart's revenue per employee in the last FY averaged $1.0M, while opex per employee averaged $0.6M for the same period.

Instacart's rule of 40 is -60% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Instacart's rule of X is 50% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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Instacart Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 9% XXX 9% XXX XXX XXX
EBITDA Margin 27% XXX 16% XXX XXX XXX
EBITDA Growth 15% XXX n/a XXX XXX XXX
Rule of 40 -60% XXX 25% XXX XXX XXX
Bessemer Rule of X XXX XXX 50% XXX XXX XXX
Revenue per Employee XXX XXX $1.0M XXX XXX XXX
Opex per Employee XXX XXX $0.6M XXX XXX XXX
S&M Expenses to Revenue XXX XXX 24% XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX 18% XXX XXX XXX
Opex to Revenue XXX XXX 61% XXX XXX XXX

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Instacart Public Comps

See public comps and valuation multiples for Food Delivery and Consumer Marketplaces comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Prosus XXX XXX XXX XXX XXX XXX
Just Eat Takeaway.com XXX XXX XXX XXX XXX XXX
Eternal XXX XXX XXX XXX XXX XXX
VL E-Governance XXX XXX XXX XXX XXX XXX
Talabat XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

Valuation data powered by FactSet, Inc.

Instacart M&A and Investment Activity

Instacart acquired  XXX companies to date.

Last acquisition by Instacart was  XXXXXXXX, XXXXX XXXXX XXXXXX . Instacart acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by Instacart

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About Instacart

When was Instacart founded? Instacart was founded in 2012.
Where is Instacart headquartered? Instacart is headquartered in United States of America.
How many employees does Instacart have? As of today, Instacart has 3.3K+ employees.
Is Instacart publicy listed? Yes, Instacart is a public company listed on NAS.
What is the stock symbol of Instacart? Instacart trades under CART ticker.
When did Instacart go public? Instacart went public in 2023.
Who are competitors of Instacart? Similar companies to Instacart include e.g. Prosus, Just Eat Takeaway.com, Eternal, VL E-Governance.
What is the current market cap of Instacart? Instacart's current market cap is $11.9B
What is the current revenue of Instacart? Instacart's last 12 months revenue is $3.5B.
What is the current revenue growth of Instacart? Instacart revenue growth (NTM/LTM) is 9%.
What is the current EV/Revenue multiple of Instacart? Current revenue multiple of Instacart is 2.9x.
Is Instacart profitable? Yes, Instacart is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of Instacart? Instacart's last 12 months EBITDA is $945M.
What is Instacart's EBITDA margin? Instacart's last 12 months EBITDA margin is 27%.
What is the current EV/EBITDA multiple of Instacart? Current EBITDA multiple of Instacart is 10.9x.
What is the current FCF of Instacart? Instacart's last 12 months FCF is $749M.
What is Instacart's FCF margin? Instacart's last 12 months FCF margin is 21%.
What is the current EV/FCF multiple of Instacart? Current FCF multiple of Instacart is 13.8x.

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