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American Rebel Holdings Valuation Multiples

Discover revenue and EBITDA valuation multiples for American Rebel Holdings and similar public comparables like iPower, Nihar Info Global, Prima Moda, Redan and more.

American Rebel Holdings Overview

About American Rebel Holdings

American Rebel Holdings Inc develops self-defense, safe storage, and patriotic product areas using a wholesale distribution network, utilizing personal appearances, musical venue performances, as well as e-commerce and television. It designs, manufactures, and markets concealed carry products. It offers products ranging in Backpacks, jackets, coats, and Others. The Company views its operations and manages its business as one operating segment engaged in patriotic goods, comprised of safes, soft goods, and beer.


Founded

2014

HQ

United States

Employees

9

Financials (FY)

Revenue: $10M
EBITDA: ($32M)

EV

$23M

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American Rebel Holdings Financials

American Rebel Holdings reported last fiscal year revenue of $10M and negative EBITDA of ($32M).

In the same fiscal year, American Rebel Holdings generated ($198K) in gross profit, ($32M) in EBITDA losses, and had net loss of ($34M).


American Rebel Holdings P&L

In the most recent fiscal year, American Rebel Holdings reported revenue of $10M and EBITDA of ($32M).

American Rebel Holdings is unprofitable as of last fiscal year, with gross margin of (2%), EBITDA margin of (331%), and net margin of (360%).

See analyst estimates for American Rebel Holdings
Last FY202320242025202620272028
Revenue$10M$16M$11M$10M
Gross Profit($198K)$3M($120K)($198K)
Gross Margin(2%)19%(1%)(2%)
EBITDA($32M)($11M)($13M)($32M)
EBITDA Margin(331%)(65%)(117%)(331%)
EBIT Margin(155%)(49%)(107%)(155%)
Net Profit($34M)($11M)($18M)($34M)
Net Margin(360%)(68%)(154%)(360%)
Net Debt$20M

Financial data powered by Morningstar, Inc.

American Rebel Holdings Stock Performance

American Rebel Holdings has current market cap of $941K, and enterprise value of $23M.


American Rebel Holdings' stock price is $0.17.

American Rebel Holdings has an EPS (earnings per share) of $-6.07.

See more trading valuation data for American Rebel Holdings
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$23M$941K0.0%$-6.07

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American Rebel Holdings Valuation Multiples

American Rebel Holdings trades at 2.4x EV/Revenue multiple, and (0.7x) EV/EBITDA.

See NTM and 2027E valuation multiples for American Rebel Holdings

American Rebel Holdings Financial Valuation Multiples

As of May 10, 2026, American Rebel Holdings has market cap of $941K and EV of $23M.

American Rebel Holdings has a P/E ratio of (0.0x).

Last FY202320242025202620272028
EV/Revenue2.4x1.4x2.0x2.4x
EV/EBITDA(0.7x)(2.2x)(1.7x)(0.7x)
EV/EBIT(1.6x)(2.9x)(1.9x)(1.6x)
EV/Gross Profit(116.8x)7.6x(193.0x)(116.8x)
P/E(0.0x)(0.1x)(0.1x)(0.0x)
EV/FCF(3.1x)(3.3x)(3.3x)(3.1x)

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified American Rebel Holdings Valuation Multiples

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American Rebel Holdings Margins & Growth Rates

In the most recent fiscal year, American Rebel Holdings reported gross margin of (2%), EBITDA margin of (331%), and net margin of (360%).

See estimated margins and future growth rates for American Rebel Holdings

American Rebel Holdings Margins

Last FY20242025202720282029
Gross Margin(2%)(1%)(2%)
EBITDA Margin(331%)(117%)(331%)
EBIT Margin(155%)(107%)(155%)
Net Margin(360%)(154%)(360%)
FCF Margin(79%)(61%)(79%)

American Rebel Holdings Growth Rates

23/2424/2526/2727/2828/29
Revenue Growth(30%)(17%)
Gross Profit Growth(104%)65%
EBITDA Growth26%136%
EBIT Growth54%21%
Net Profit Growth59%95%
FCF Growth(0%)8%

Data powered by FactSet, Inc. and Morningstar, Inc.

American Rebel Holdings Operational KPIs

American Rebel Holdings' revenue per employee in the last FY averaged $1.1M, while opex per employee averaged $1.6M for the same period.

Access forward-looking KPIs for American Rebel Holdings
Last FY202320242025202620272028
Revenue per Employee$1.1M
Opex per Employee$1.6M
S&M Expenses to Revenue49%8%21%49%
G&A Expenses to Revenue101%58%81%101%
R&D Expenses to Revenue1%1%3%1%
Opex to Revenue153%68%106%153%

Data powered by FactSet, Inc. and Morningstar, Inc.

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American Rebel Holdings Competitors

American Rebel Holdings competitors include iPower, Nihar Info Global, Prima Moda, Redan, Suumaya Industries, Hurtimex, JIVA Technologies, Momentous Holdings, Delta Apparel and QVC Group.

Most American Rebel Holdings public comparables operate across Clothing & Accessories, Consumer E-commerce and Vertical E-commerce.

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
iPower0.1x(3.0x)
Nihar Info Global1.2x(2.8x)
Prima Moda0.5x2.9x
Redan0.6x(0.9x)
Suumaya Industries(0.3x)0.4x
Hurtimex0.5x(6.9x)
JIVA Technologies1.3x(122.3x)
Momentous Holdings(14.4x)

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American Rebel Holdings Investment Activity

American Rebel Holdings has invested in 1 company to date.

Latest investment by American Rebel Holdings was on October 6th 2025. American Rebel Holdings invested in RAEK in their $2M Strategic investment round (EV/Revenue multiple of ).

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Latest Investments by American Rebel Holdings

RAEK
Description
RAEK is a Liberty Lake, Washington-based data platform founded in 2020 that captures first-party visitor data for e-commerce personalization. The tool integrates with Shopify and WordPress to segment audiences, recommend products, and boost conversions without third-party cookies.
HQ CountryUnited States
HQ City
Spokane, WA
Deal Date6 Oct 2025
RoundStrategic investment
Raised$2M
InvestorsAmerican Rebel Holdings
Valuationundisclosed
EV/Revenue
EV/EBITDA

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About American Rebel Holdings

When was American Rebel Holdings founded?American Rebel Holdings was founded in 2014.
Where is American Rebel Holdings headquartered?American Rebel Holdings is headquartered in United States.
How many employees does American Rebel Holdings have?As of today, American Rebel Holdings has over 9 employees.
Is American Rebel Holdings publicly listed?Yes, American Rebel Holdings is a public company listed on Nasdaq.
What is the stock symbol of American Rebel Holdings?American Rebel Holdings trades under AREB ticker.
When did American Rebel Holdings go public?American Rebel Holdings went public in 2016.
Who are competitors of American Rebel Holdings?American Rebel Holdings main competitors include iPower, Nihar Info Global, Prima Moda, Redan, Suumaya Industries, Hurtimex, JIVA Technologies, Momentous Holdings, Delta Apparel, QVC Group.
What is the current market cap of American Rebel Holdings?American Rebel Holdings' current market cap is $941K.
What is the current revenue of American Rebel Holdings?American Rebel Holdings' last fiscal year revenue is $10M.
What is the current EV/Revenue multiple of American Rebel Holdings?Current revenue multiple of American Rebel Holdings is 2.4x.
Is American Rebel Holdings profitable?No, American Rebel Holdings is not profitable.
How many companies American Rebel Holdings has acquired to date?American Rebel Holdings hasn't acquired any companies yet (or none have been disclosed publicly).
In how many companies American Rebel Holdings has invested to date?As of May 2026, American Rebel Holdings has invested in 1 company.
What was the last American Rebel Holdings investment?On 6th October 2025 American Rebel Holdings invested in RAEK, participating in a $2M Strategic investment round.
In what companies American Rebel Holdings invested in?American Rebel Holdings invested in RAEK.

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