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Coupang Valuation Multiples

Discover revenue and EBITDA valuation multiples for Coupang and similar public comparables like Temple & Webster, Kogan.com, and BIKE24.

Coupang Overview

About Coupang

Coupang is South Korea’s largest e-commerce platform that sells both owned and third-party inventory. Headquartered in the US, Coupang operates e-commerce businesses mainly in South Korea and Taiwan. The company has built an integrated logistics network that covers the entirety of South Korea, with extensive fulfillment centers that ensure timely delivery, even for orders placed seconds before midnight. Outside of its bread-and-butter e-commerce business, Coupang has expanded into provision of its Rocket delivery services to third-party merchants (fulfillment and logistics by Coupang), online grocery delivery Rocket Fresh, online meal delivery (Eats), e-commerce in Taiwan, luxury e-commerce (Farfetch), and travel.


Founded

2010

HQ

United States of America
Employees

95K+

Financials

LTM Revenue $31.4B

LTM EBITDA $1.5B

EV

$36.8B

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Coupang Financials

Coupang has a last 12-month revenue of $31.4B and a last 12-month EBITDA of $1.5B.

In the most recent fiscal year, Coupang achieved revenue of $30.3B and an EBITDA of $1.0B.

Coupang expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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Coupang P&L

FY 2023 FY 2024 FY 2025 LTM NTM
Revenue $24.4B $30.3B XXX XXX XXX
Gross Profit $4.7B $6.2B XXX XXX XXX
Gross Margin 19% 20% XXX XXX XXX
EBITDA $907M $1.0B XXX XXX XXX
EBITDA Margin 4% 3% XXX XXX XXX
Net Profit -$92.0M $1.4B XXX XXX XXX
Net Margin 0% 4% XXX XXX XXX
Net Debt n/a n/a XXX XXX XXX

Financial data powered by Morningstar, Inc.

Coupang Stock Performance

As of April 15, 2025, Coupang's stock price is $22.

Coupang has current market cap of $39.0B, and EV of $36.8B.

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Coupang Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$36.8B $39.0B XXX XXX XXX XXX $0.15

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Coupang Valuation Multiples

As of April 15, 2025, Coupang has market cap of $39.0B and EV of $36.8B.

Coupang's trades at 1.2x LTM EV/Revenue multiple, and 24.1x LTM EBITDA.

Analysts estimate Coupang's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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Coupang Financial Valuation Multiples

FY 2024 FY 2025E FY 2026E FY 2027E
EV $36.8B XXX XXX XXX
EV/Revenue 1.2x XXX XXX XXX
EV/EBITDA 35.2x XXX XXX XXX
P/E 253.2x XXX XXX XXX
P/E/Growth 1.3x XXX XXX XXX
EV/FCF 36.6x XXX XXX XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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Coupang Valuation Multiples

Coupang's NTM/LTM revenue growth is 14%

Coupang's revenue per employee for the last fiscal year averaged $0.3M, while opex per employee averaged $0.1M for the same period.

Over next 12 months, Coupang's ratio of sales and marketing spend to revenue is estimated to be  XXX , while its R&D spend to revenue to be  XXX .

Analysts estimate Coupang's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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Coupang Operational Valuation Multiples

FY 2024 NTM FY 2025E FY 2026E FY 2027E
Revenue Growth 24% XXX XXX XXX XXX
EBITDA Margin 3% XXX XXX XXX XXX
EBITDA Growth 15% XXX XXX XXX XXX
Rule of 40 (SaaS-only) 17% XXX XXX XXX XXX
Revenue per Employee $0.3M XXX XXX XXX XXX
Opex per Employee $0.1M XXX XXX XXX XXX
S&M Expenses to Revenue n/a XXX XXX XXX XXX
G&A Expenses to Revenue n/a XXX XXX XXX XXX
R&D Expenses to Revenue n/a XXX XXX XXX XXX
Opex to Revenue 28% XXX XXX XXX XXX

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Coupang Public Comps

See public comps and valuation multiples for Consumer E-commerce and Horizontal E-commerce comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Brillia Inc XXX XXX XXX XXX XXX XXX
Adore Beauty XXX XXX XXX XXX XXX XXX
Kogan.com XXX XXX XXX XXX XXX XXX
Temple & Webster XXX XXX XXX XXX XXX XXX
BIKE24 XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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Coupang M&A and Investment Activity

Coupang acquired  XXX companies to date.

Last acquisition by Coupang was  XXXXXXXX, XXXXX XXXXX XXXXXX . Coupang acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by Coupang

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About Coupang

When was Coupang founded? Coupang was founded in 2010.
Where is Coupang headquartered? Coupang is headquartered in United States of America.
How many employees does Coupang have? As of today, Coupang has 95K+ employees.
Who is the CEO of Coupang? Coupang's CEO is Mr. Bom Suk Kim.
Is Coupang publicy listed? Yes, Coupang is a public company listed on NYS.
What is the stock symbol of Coupang? Coupang trades under CPNG ticker.
When did Coupang go public? Coupang went public in 2021.
Who are competitors of Coupang? Similar companies to Coupang include e.g. Brillia Inc, Adore Beauty, Kogan.com, Temple & Webster.
What is the current market cap of Coupang? Coupang's current market cap is $39.0B
What is the current revenue of Coupang? Coupang's last 12-month revenue is $31.4B.
What is the current EBITDA of Coupang? Coupang's last 12-month EBITDA is $1.5B.
What is the current EV/Revenue multiple of Coupang? Current revenue multiple of Coupang is 1.2x.
What is the current EV/EBITDA multiple of Coupang? Current EBITDA multiple of Coupang is 24.1x.
What is the current revenue growth of Coupang? Coupang revenue growth between 2023 and 2024 was 24%.
Is Coupang profitable? Yes, Coupang is EBITDA-positive (as of the last 12 months).

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