WM Technology Valuation Multiples

WM Technology is valued at $33M as of November 2026, a 0.4x revenue multiple. In the last 12 months, WM Technology revenue was $169M and WM Technology EBITDA was $26M.

WM Technology Overview

About WM Technology

WM Technology Inc is a technology and software infrastructure provider to the cannabis industry. It comprises the B2C platform Weedmaps, and B2B software WM Business. Its revenues are derived primarily from monthly subscriptions to Weedmaps for Business, featured and deal listings and other WM Ad solutions. The Weedmaps for Business subscriptions generally have one-month terms that automatically renew unless notice of cancellation is provided in advance. Featured and deal listings and other WM Ad solutions are offered as add-on products to the Weedmaps for Business subscriptions. Featured and deal listings provide customers with premium placement ad solutions and discount and promotion pricing tools. Other WM Ad solutions include banner ads and promotion tiles on marketplace ads.


Founded

2019

HQ

United States

Employees

457

Financials (LTM)

Revenue: $169M
EBITDA: $26M

EV

$73M

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WM Technology Financials

WM Technology reported last 12-month revenue of $169M and EBITDA of $26M.

In the same LTM period, WM Technology generated $160M in gross profit, $26M in EBITDA, and $8M in net income.

Revenue (LTM)


WM Technology P&L

In the most recent fiscal year, WM Technology reported revenue of $175M and EBITDA of $19M.

WM Technology is profitable as of last fiscal year, with gross margin of 95%, EBITDA margin of 11%, and net margin of 1%.

See analyst estimates for WM Technology
LTMLast FY202320242025202620272028
Revenue$169M$175M$188M$185M$175M
Gross Profit$160M$166M$175M$175M$166M
Gross Margin95%95%93%95%95%
EBITDA$26M$19M$1M$29M$19M
EBITDA Margin15%11%1%16%11%
EBIT Margin5%5%3%8%5%
Net Profit$8M$2M($10M)$8M$2M
Net Margin5%1%(5%)4%1%
Net Debt-($36M)---

Financial data powered by Morningstar, Inc.

WM Technology Stock Performance

WM Technology has current market cap of $33M, and enterprise value of $73M.

Market Cap Evolution


WM Technology's stock price is $0.29.

WM Technology share price decreased by 1.4% in the last 30 days, and by 65.6% in the last year.

WM Technology has an EPS (earnings per share) of $0.02.

See more trading valuation data for WM Technology
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$73M$33M-1.4%-1.4%-25.4%-65.6%$0.02

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WM Technology Valuation Multiples

WM Technology trades at 0.4x EV/Revenue multiple, and 2.9x EV/EBITDA.

See NTM and 2027E valuation multiples for WM Technology

EV / Revenue (LTM)


WM Technology Financial Valuation Multiples

As of November 3, 2026, WM Technology has market cap of $33M and EV of $73M.

WM Technology has a P/E ratio of 3.9x.

LTMLast FY202320242025202620272028
EV/Revenue0.4x0.4x0.4x0.4x0.4x
EV/EBITDA2.9x3.8x51.3x2.5x3.8x
EV/EBIT8.9x8.6x12.3x5.0x8.6x
EV/Gross Profit0.5x0.4x0.4x0.4x0.4x
P/E3.9x16.7x(3.3x)4.3x16.7x
EV/FCF15.2x5.4x6.6x2.9x5.4x

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified WM Technology Valuation Multiples

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WM Technology Margins & Growth Rates

WM Technology decreased revenue by 4% but EBITDA grew by 20% in the last fiscal year.

In the most recent fiscal year, WM Technology reported gross margin of 95%, EBITDA margin of 11%, and net margin of 1%.

See estimated margins and future growth rates for WM Technology

WM Technology Margins

Last FY202420252026202720282029
Gross Margin95%95%95%95%
EBITDA Margin11%16%11%14%
EBIT Margin5%8%5%5%
Net Margin1%4%1%6%
FCF Margin8%14%8%2%

WM Technology Growth Rates

FY+1/FY23/2424/2525/2626/2727/2828/29
Revenue Growth(4%)(2%)(5%)(4%)
Gross Profit Growth(4%)0%(5%)(4%)
EBITDA Growth20%1949%(34%)20%
EBIT Growth(9%)148%(42%)(9%)
Net Profit Growth389%(177%)(74%)389%
FCF Growth(80%)126%(46%)(80%)

Data powered by FactSet, Inc. and Morningstar, Inc.

WM Technology Operational KPIs

WM Technology's revenue per employee in the last FY averaged $0.4M, while opex per employee averaged $0.4M for the same period.

WM Technology's Rule of 40 is 10% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

WM Technology's Rule of X is 4% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

Access forward-looking KPIs for WM Technology
LTMLast FY202320242025202620272028
Rule of 4012%10%---
Bessemer Rule of X7%4%---
Revenue per Employee-$0.4M---
Opex per Employee-$0.4M---
S&M Expenses to Revenue19%22%25%22%22%
G&A Expenses to Revenue37%44%40%38%44%
R&D Expenses to Revenue20%16%19%20%16%
Opex to Revenue-100%110%92%100%

Data powered by FactSet, Inc. and Morningstar, Inc.

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WM Technology Competitors

WM Technology competitors include Meatbox Global, Rent.com.au, Freelancer, Little Green Pharma, Autopedia, Rythm, Vivid Seats, VELTRA, Creatd and Lancers.

Most WM Technology public comparables operate across Cannabis, Vertical Marketplaces, Consumer Marketplaces, Food Delivery, CannaTech and ViceTech.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Meatbox Global$101M$6M0.4x-7.0x-
Rent.com.au$2M($4M)18.4x19.4x(10.5x)-
Freelancer$37M$6M0.8x0.8x5.0x6.6x
Little Green Pharma$30M$2M1.2x1.2x19.2x9.8x
Autopedia$55M$5M0.2x-2.8x-
Rythm$17M($25M)4.3x-(2.9x)-
Vivid Seats$571M($577M)0.5x0.6x(0.5x)7.8x
VELTRA$29M$2M0.0x0.0x0.3x-

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Acquisitions by WM Technology

WM Technology has acquired 1 company to date.

Last acquisition by WM Technology was on May 5th 2022. WM Technology acquired Enlighten for undisclosed valuation.

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Latest Acquisitions by WM Technology

Enlighten
Description
Enlighten is a cannabis retail technology provider offering POS-integrated digital signage and streaming channels. Its platform streams branded content, product education, and promotions on in-store screens, deployed in dispensaries across Colorado and California to boost customer loyalty.
HQ CountryUnited States
HQ City
Bowling Green, KY
Deal Date5 May 2022
Valuationundisclosed
EV/Revenue
EV/EBITDA

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About WM Technology

When was WM Technology founded?WM Technology was founded in 2019.
Where is WM Technology headquartered?WM Technology is headquartered in United States.
How many employees does WM Technology have?As of today, WM Technology has over 457 employees.
Who is the CEO of WM Technology?WM Technology's CEO is Douglas Francis.
Is WM Technology publicly listed?Yes, WM Technology is a public company listed on OTCM.
What is the stock symbol of WM Technology?WM Technology trades under MAPS ticker.
When did WM Technology go public?WM Technology went public in 2021.
Who are competitors of WM Technology?WM Technology main competitors include Meatbox Global, Rent.com.au, Freelancer, Little Green Pharma, Autopedia, Rythm, Vivid Seats, VELTRA, Creatd, Lancers.
What is the current market cap of WM Technology?WM Technology's current market cap is $33M.
What is the current revenue of WM Technology?WM Technology's last 12 months revenue is $169M.
What is the current revenue growth of WM Technology?WM Technology revenue growth (NTM/LTM) is (3%).
What is the current EV/Revenue multiple of WM Technology?Current revenue multiple of WM Technology is 0.4x.
What is the current EBITDA of WM Technology?WM Technology's last 12 months EBITDA is $26M.
What is WM Technology's EBITDA margin?WM Technology's last 12 months EBITDA margin is 15%.
What is the current EV/EBITDA multiple of WM Technology?Current EBITDA multiple of WM Technology is 2.9x.
What is the current FCF of WM Technology?WM Technology's last 12 months FCF is $5M.
What is WM Technology's FCF margin?WM Technology's last 12 months FCF margin is 3%.
What is the current EV/FCF multiple of WM Technology?Current FCF multiple of WM Technology is 15.2x.
How many companies WM Technology has acquired to date?As of November 2026, WM Technology has acquired 1 company.
What was the largest acquisition by WM Technology?None of the M&A deals WM Technology has completed have disclosed valuations.
What companies WM Technology acquired?WM Technology acquired Enlighten.
In how many companies WM Technology has invested to date?WM Technology hasn't invested in any companies yet (or none have been disclosed publicly).

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