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United Parks & Resorts Valuation Multiples

Discover revenue and EBITDA valuation multiples for United Parks & Resorts and similar public comparables like Six Flags Entertainment, Round One, Compagnie des Alpes, Toei Co. and more.

United Parks & Resorts Overview

About United Parks & Resorts

United Parks & Resorts Inc is an American theme park and entertainment company. Its core business is the operation of theme parks and entertainment facilities involving sea animals across the country under prominent brands such as SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place. The company generates the majority of its revenue from selling admission tickets for its theme parks.


Founded

2009

HQ

United States

Employees

16.7K

Financials (LTM)

Revenue: $2B
EBITDA: $607M

EV

$4B

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United Parks & Resorts Financials

United Parks & Resorts reported last 12-month revenue of $2B and EBITDA of $607M.

In the same LTM period, United Parks & Resorts generated $2B in gross profit, $607M in EBITDA, and $173M in net income.

Revenue (LTM)


United Parks & Resorts P&L

In the most recent fiscal year, United Parks & Resorts reported revenue of $2B and EBITDA of $606M.

United Parks & Resorts expects next 12-month revenue of XXX and NTM EBITDA of XXX

See United Parks & Resorts forward-looking valuation multiples
LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue$2BXXX$2BXXXXXXXXX
Gross Profit$2BXXX$2BXXXXXXXXX
Gross Margin92%XXX92%XXXXXXXXX
EBITDA$607MXXX$606MXXXXXXXXX
EBITDA Margin36%XXX36%XXXXXXXXX
EBIT Margin22%XXX22%XXXXXXXXX
Net Profit$173MXXX$168MXXXXXXXXX
Net Margin10%XXX10%XXXXXXXXX
Net Debt——$2BXXXXXXXXX

Financial data powered by Morningstar, Inc.

United Parks & Resorts Stock Performance

United Parks & Resorts has current market cap of $2B, and enterprise value of $4B.

Market Cap Evolution


United Parks & Resorts' stock price is $33.92.

See United Parks & Resorts trading valuation data
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$4B$2B0.0%XXXXXXXXX$3.09

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United Parks & Resorts Valuation Multiples

United Parks & Resorts trades at 2.4x EV/Revenue multiple, and 6.6x EV/EBITDA.

See valuation multiples for United Parks & Resorts and 15K+ public comps

EV / Revenue (LTM)


United Parks & Resorts Financial Valuation Multiples

As of March 7, 2026, United Parks & Resorts has market cap of $2B and EV of $4B.

Equity research analysts estimate United Parks & Resorts' 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

United Parks & Resorts has a P/E ratio of 10.7x.

LTMNTMLast FYFY 2026FY 2027FY 2028
Market cap (current)$2BXXX$2BXXXXXXXXX
EV (current)$4BXXX$4BXXXXXXXXX
EV/Revenue2.4xXXX2.4xXXXXXXXXX
EV/EBITDA6.6xXXX6.6xXXXXXXXXX
EV/EBIT10.8xXXX11.0xXXXXXXXXX
EV/Gross Profit2.6xXXX2.6xXXXXXXXXX
P/E10.7xXXX11.0xXXXXXXXXX
EV/FCF18.8xXXX18.5xXXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified United Parks & Resorts Valuation Multiples

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United Parks & Resorts Margins & Growth Rates

United Parks & Resorts' revenue in the last 12 month grew by 2%.

United Parks & Resorts' revenue per employee in the last FY averaged $0.1M.

United Parks & Resorts' rule of 40 is 38% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

United Parks & Resorts' rule of X is 41% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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United Parks & Resorts Operational Valuation Multiples

LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue Growth2%XXX2%XXXXXXXXX
EBITDA Margin36%XXX36%XXXXXXXXX
EBITDA Growth2%XXX1%XXXXXXXXX
Rule of 40—XXX38%XXXXXXXXX
Bessemer Rule of X—XXX41%XXXXXXXXX
Revenue per Employee—XXX$0.1MXXXXXXXXX
Opex to Revenue—XXX70%XXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

United Parks & Resorts Public Comps

See public comps and valuation multiples for other Lifestyle & Recreation comps.

EV/RevenueEV/EBITDA
LTM2026E2027ELTM2026E2027E
Six Flags EntertainmentXXXXXXXXXXXXXXXXXX
Round OneXXXXXXXXXXXXXXXXXX
Compagnie des AlpesXXXXXXXXXXXXXXXXXX
Toei Co.XXXXXXXXXXXXXXXXXX
OneSpaWorldXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX

Valuation data powered by FactSet, Inc.

United Parks & Resorts M&A Activity

United Parks & Resorts acquired XXX companies to date.

Last acquisition by United Parks & Resorts was on XXXXXXXX, XXXXX. United Parks & Resorts acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Acquisitions by United Parks & Resorts

Acquired CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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United Parks & Resorts Investment Activity

United Parks & Resorts invested in XXX companies to date.

United Parks & Resorts made its latest investment on XXXXXXXX, XXXXX. United Parks & Resorts invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Investments by United Parks & Resorts

CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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About United Parks & Resorts

When was United Parks & Resorts founded?United Parks & Resorts was founded in 2009.
Where is United Parks & Resorts headquartered?United Parks & Resorts is headquartered in United States.
How many employees does United Parks & Resorts have?As of today, United Parks & Resorts has over 16K employees.
Who is the CEO of United Parks & Resorts?United Parks & Resorts' CEO is Marc G. Swanson.
Is United Parks & Resorts publicly listed?Yes, United Parks & Resorts is a public company listed on NYSE.
What is the stock symbol of United Parks & Resorts?United Parks & Resorts trades under PRKS ticker.
When did United Parks & Resorts go public?United Parks & Resorts went public in 2013.
Who are competitors of United Parks & Resorts?United Parks & Resorts main competitors are Six Flags Entertainment, Round One, Compagnie des Alpes, Toei Co..
What is the current market cap of United Parks & Resorts?United Parks & Resorts' current market cap is $2B.
What is the current revenue of United Parks & Resorts?United Parks & Resorts' last 12 months revenue is $2B.
What is the current revenue growth of United Parks & Resorts?United Parks & Resorts revenue growth (NTM/LTM) is 2%.
What is the current EV/Revenue multiple of United Parks & Resorts?Current revenue multiple of United Parks & Resorts is 2.4x.
Is United Parks & Resorts profitable?Yes, United Parks & Resorts is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of United Parks & Resorts?United Parks & Resorts' last 12 months EBITDA is $607M.
What is United Parks & Resorts' EBITDA margin?United Parks & Resorts' last 12 months EBITDA margin is 36%.
What is the current EV/EBITDA multiple of United Parks & Resorts?Current EBITDA multiple of United Parks & Resorts is 6.6x.
What is the current FCF of United Parks & Resorts?United Parks & Resorts' last 12 months FCF is $214M.
What is United Parks & Resorts' FCF margin?United Parks & Resorts' last 12 months FCF margin is 13%.
What is the current EV/FCF multiple of United Parks & Resorts?Current FCF multiple of United Parks & Resorts is 18.8x.

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