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- United Parks & Resorts
United Parks & Resorts Valuation Multiples
Discover revenue and EBITDA valuation multiples for United Parks & Resorts and similar public comparables like Six Flags Entertainment, Round One, Compagnie des Alpes, Toei Co. and more.
United Parks & Resorts Overview
About United Parks & Resorts
United Parks & Resorts Inc is an American theme park and entertainment company. Its core business is the operation of theme parks and entertainment facilities involving sea animals across the country under prominent brands such as SeaWorld, Busch Gardens, Aquatica, Discovery Cove, and Sesame Place. The company generates the majority of its revenue from selling admission tickets for its theme parks.
Founded
2009
HQ

Employees
16.7K
Website
Sectors
Financials (LTM)
EV
$4B
United Parks & Resorts Financials
United Parks & Resorts reported last 12-month revenue of $2B and EBITDA of $607M.
In the same LTM period, United Parks & Resorts generated $2B in gross profit, $607M in EBITDA, and $173M in net income.
Revenue (LTM)
United Parks & Resorts P&L
In the most recent fiscal year, United Parks & Resorts reported revenue of $2B and EBITDA of $606M.
United Parks & Resorts expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $2B | XXX | $2B | XXX | XXX | XXX |
| Gross Profit | $2B | XXX | $2B | XXX | XXX | XXX |
| Gross Margin | 92% | XXX | 92% | XXX | XXX | XXX |
| EBITDA | $607M | XXX | $606M | XXX | XXX | XXX |
| EBITDA Margin | 36% | XXX | 36% | XXX | XXX | XXX |
| EBIT Margin | 22% | XXX | 22% | XXX | XXX | XXX |
| Net Profit | $173M | XXX | $168M | XXX | XXX | XXX |
| Net Margin | 10% | XXX | 10% | XXX | XXX | XXX |
| Net Debt | — | — | $2B | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
United Parks & Resorts Stock Performance
United Parks & Resorts has current market cap of $2B, and enterprise value of $4B.
Market Cap Evolution
United Parks & Resorts' stock price is $33.92.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $4B | $2B | 0.0% | XXX | XXX | XXX | $3.09 |
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Start Free TrialUnited Parks & Resorts Valuation Multiples
United Parks & Resorts trades at 2.4x EV/Revenue multiple, and 6.6x EV/EBITDA.
EV / Revenue (LTM)
United Parks & Resorts Financial Valuation Multiples
As of March 7, 2026, United Parks & Resorts has market cap of $2B and EV of $4B.
Equity research analysts estimate United Parks & Resorts' 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
United Parks & Resorts has a P/E ratio of 10.7x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $2B | XXX | $2B | XXX | XXX | XXX |
| EV (current) | $4B | XXX | $4B | XXX | XXX | XXX |
| EV/Revenue | 2.4x | XXX | 2.4x | XXX | XXX | XXX |
| EV/EBITDA | 6.6x | XXX | 6.6x | XXX | XXX | XXX |
| EV/EBIT | 10.8x | XXX | 11.0x | XXX | XXX | XXX |
| EV/Gross Profit | 2.6x | XXX | 2.6x | XXX | XXX | XXX |
| P/E | 10.7x | XXX | 11.0x | XXX | XXX | XXX |
| EV/FCF | 18.8x | XXX | 18.5x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified United Parks & Resorts Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


United Parks & Resorts Margins & Growth Rates
United Parks & Resorts' revenue in the last 12 month grew by 2%.
United Parks & Resorts' revenue per employee in the last FY averaged $0.1M.
United Parks & Resorts' rule of 40 is 38% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
United Parks & Resorts' rule of X is 41% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
United Parks & Resorts Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 2% | XXX | 2% | XXX | XXX | XXX |
| EBITDA Margin | 36% | XXX | 36% | XXX | XXX | XXX |
| EBITDA Growth | 2% | XXX | 1% | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 38% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 41% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.1M | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 70% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
United Parks & Resorts Public Comps
See public comps and valuation multiples for other Lifestyle & Recreation comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Six Flags Entertainment | XXX | XXX | XXX | XXX | XXX | XXX |
| Round One | XXX | XXX | XXX | XXX | XXX | XXX |
| Compagnie des Alpes | XXX | XXX | XXX | XXX | XXX | XXX |
| Toei Co. | XXX | XXX | XXX | XXX | XXX | XXX |
| OneSpaWorld | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
United Parks & Resorts M&A Activity
United Parks & Resorts acquired XXX companies to date.
Last acquisition by United Parks & Resorts was on XXXXXXXX, XXXXX. United Parks & Resorts acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by United Parks & Resorts
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialUnited Parks & Resorts Investment Activity
United Parks & Resorts invested in XXX companies to date.
United Parks & Resorts made its latest investment on XXXXXXXX, XXXXX. United Parks & Resorts invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by United Parks & Resorts
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout United Parks & Resorts
| When was United Parks & Resorts founded? | United Parks & Resorts was founded in 2009. |
| Where is United Parks & Resorts headquartered? | United Parks & Resorts is headquartered in United States. |
| How many employees does United Parks & Resorts have? | As of today, United Parks & Resorts has over 16K employees. |
| Who is the CEO of United Parks & Resorts? | United Parks & Resorts' CEO is Marc G. Swanson. |
| Is United Parks & Resorts publicly listed? | Yes, United Parks & Resorts is a public company listed on NYSE. |
| What is the stock symbol of United Parks & Resorts? | United Parks & Resorts trades under PRKS ticker. |
| When did United Parks & Resorts go public? | United Parks & Resorts went public in 2013. |
| Who are competitors of United Parks & Resorts? | United Parks & Resorts main competitors are Six Flags Entertainment, Round One, Compagnie des Alpes, Toei Co.. |
| What is the current market cap of United Parks & Resorts? | United Parks & Resorts' current market cap is $2B. |
| What is the current revenue of United Parks & Resorts? | United Parks & Resorts' last 12 months revenue is $2B. |
| What is the current revenue growth of United Parks & Resorts? | United Parks & Resorts revenue growth (NTM/LTM) is 2%. |
| What is the current EV/Revenue multiple of United Parks & Resorts? | Current revenue multiple of United Parks & Resorts is 2.4x. |
| Is United Parks & Resorts profitable? | Yes, United Parks & Resorts is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of United Parks & Resorts? | United Parks & Resorts' last 12 months EBITDA is $607M. |
| What is United Parks & Resorts' EBITDA margin? | United Parks & Resorts' last 12 months EBITDA margin is 36%. |
| What is the current EV/EBITDA multiple of United Parks & Resorts? | Current EBITDA multiple of United Parks & Resorts is 6.6x. |
| What is the current FCF of United Parks & Resorts? | United Parks & Resorts' last 12 months FCF is $214M. |
| What is United Parks & Resorts' FCF margin? | United Parks & Resorts' last 12 months FCF margin is 13%. |
| What is the current EV/FCF multiple of United Parks & Resorts? | Current FCF multiple of United Parks & Resorts is 18.8x. |
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