Moon Valuation Multiples

Discover revenue and EBITDA valuation multiples for Moon and similar public comparables like Ecotel, Optare Solutions, Planetel, uCloudlink and more.

Moon Overview

About Moon

Moon Inc is principally engaged in wholesale and retail sales of Pre-paid Products such as SIM Cards and Top-up Vouchers. The Group currently has one operating segment, which is revenue from the sale of the Pre-paid Products i.e., SIM Cards and top-up vouchers. Geographically, it operates only in Hong Kong.


Founded

2016

HQ

Hong Kong

Employees

50

Financials (FY)

Revenue: $26M
EBITDA: ($3M)

EV

$31M

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Moon Financials

Moon reported last fiscal year revenue of $26M and negative EBITDA of ($3M).

In the same fiscal year, Moon generated $6M in gross profit, ($3M) in EBITDA losses, and had net loss of ($4M).


Moon P&L

In the most recent fiscal year, Moon reported revenue of $26M and EBITDA of ($3M).

Moon is unprofitable as of last fiscal year, with gross margin of 24%, EBITDA margin of (10%), and net margin of (14%).

See analyst estimates for Moon
Last FY202320242025202620272028
Revenue$26M$31M$26M$26M
Gross Profit$6M$7M$6M$6M
Gross Margin24%24%23%24%
EBITDA($3M)$3M$2M($2M)
EBITDA Margin(10%)8%6%(6%)
EBIT Margin(7%)5%3%(5%)
Net Profit($4M)$2M$644K($3M)
Net Margin(14%)5%2%(10%)
Net Debt$440K---

Financial data powered by Morningstar, Inc.

Moon Stock Performance

Moon has current market cap of $30M, and enterprise value of $31M.

Market Cap Evolution


Moon's stock price is $0.06.

Moon share price decreased by 20.5% in the last 30 days, and by 85.6% in the last year.

Moon has an EPS (earnings per share) of $-0.01.

See more trading valuation data for Moon
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$31M$30M-14.9%-20.5%-45.6%-85.6%$-0.01

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Moon Valuation Multiples

Moon trades at 1.2x EV/Revenue multiple, and (12.1x) EV/EBITDA.

See NTM and 2027E valuation multiples for Moon

Moon Financial Valuation Multiples

As of August 8, 2026, Moon has market cap of $30M and EV of $31M.

Moon has a P/E ratio of (8.2x).

Last FY202320242025202620272028
EV/Revenue1.2x1.0x1.2x1.2x
EV/EBITDA(12.1x)11.9x19.6x(18.8x)
EV/EBIT(16.6x)20.2x44.3x(23.3x)
EV/Gross Profit4.8x4.2x5.1x5.0x
P/E(8.2x)19.1x45.9x(11.1x)
EV/FCF(8.2x)6.8x20.9x(11.5x)

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Moon Valuation Multiples

Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.

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Moon Margins & Growth Rates

In the most recent fiscal year, Moon reported gross margin of 24%, EBITDA margin of (10%), and net margin of (14%).

See estimated margins and future growth rates for Moon

Moon Margins

Last FY202420252026202720282029
Gross Margin24%23%24%24%
EBITDA Margin(10%)6%(6%)(10%)
EBIT Margin(7%)3%(5%)(7%)
Net Margin(14%)2%(10%)(14%)
FCF Margin(14%)6%(10%)(14%)

Moon Growth Rates

23/2424/2525/2626/2727/2828/29
Revenue Growth(15%)(2%)2%
Gross Profit Growth(17%)2%4%
EBITDA Growth(39%)(204%)56%
EBIT Growth(54%)(290%)41%
Net Profit Growth(58%)(512%)36%
FCF Growth(67%)(281%)40%

Data powered by FactSet, Inc. and Morningstar, Inc.

Moon Operational KPIs

Moon's revenue per employee in the last FY averaged $0.5M, while opex per employee averaged $0.2M for the same period.

Moon's Rule of 40 is (8%) (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Moon's Rule of X is (5%) (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

Access forward-looking KPIs for Moon
Last FY202320242025202620272028
Rule of 40(8%)---
Bessemer Rule of X(5%)---
Revenue per Employee$0.5M---
Opex per Employee$0.2M---
S&M Expenses to Revenue14%10%11%14%
G&A Expenses to Revenue17%9%9%15%
Opex to Revenue32%19%21%29%

Data powered by FactSet, Inc. and Morningstar, Inc.

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Moon Competitors

Moon competitors include Ecotel, Optare Solutions, Planetel, uCloudlink, Transtema Group, Eurotel, UTStarcom, Reliance Communications, Softlab and Tessellis.

Most Moon public comparables operate across Telecom Service Providers.

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
Ecotel0.2x0.2x3.2x3.2x
Optare Solutions2.4x-72.6x-
Planetel1.0x1.0x4.5x4.5x
uCloudlink(0.0x)(0.0x)(0.1x)(0.3x)
Transtema Group0.3x0.3x5.0x5.9x
Eurotel0.1x0.1x2.1x2.1x
UTStarcom(0.9x)-1.0x-
Reliance Communications149.3x-(140.0x)-

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Moon VC Funding History

Before going public, Moon raised $9M in total equity funding, across 1 round.


Moon Funding Rounds

DateStageInvestorsRaisedValuationRev. MultipleDeal Summary
Oct-25ICO-$9M--

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About Moon

When was Moon founded?Moon was founded in 2016.
Where is Moon headquartered?Moon is headquartered in Hong Kong.
How many employees does Moon have?As of today, Moon has over 50 employees.
Is Moon publicly listed?Yes, Moon is a public company listed on HKEX.
What is the stock symbol of Moon?Moon trades under 01723 ticker.
When did Moon go public?Moon went public in 2018.
Who are competitors of Moon?Moon main competitors include Ecotel, Optare Solutions, Planetel, uCloudlink, Transtema Group, Eurotel, UTStarcom, Reliance Communications, Softlab, Tessellis.
What is the current market cap of Moon?Moon's current market cap is $30M.
What is the current revenue of Moon?Moon's last fiscal year revenue is $26M.
What is the current EV/Revenue multiple of Moon?Current revenue multiple of Moon is 1.2x.
Is Moon profitable?No, Moon is not profitable.
How many companies Moon has acquired to date?Moon hasn't acquired any companies yet (or none have been disclosed publicly).
In how many companies Moon has invested to date?Moon hasn't invested in any companies yet (or none have been disclosed publicly).

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