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- What's Cooking
What's Cooking Valuation Multiples
Discover revenue and EBITDA valuation multiples for What's Cooking and similar public comparables like Halwani Bros, Tanmiah Food, Wawel, Alico and more.
What's Cooking Overview
About What's Cooking
Whats Cooking Group NV/SA is a fresh savoury food group. It commercializes in Europe and beyond a wide range of high-quality andΒ savoury cold cuts and ready meal food products and related services.
Founded
1948
HQ

Employees
2.5K
Website
Sectors
Financials (LTM)
EV
$279M
What's Cooking Financials
What's Cooking reported last 12-month revenue of $560M and EBITDA of $49M.
In the same LTM period, What's Cooking generated $49M in EBITDA and $29M in net income.
Revenue (LTM)
What's Cooking P&L
In the most recent fiscal year, What's Cooking reported revenue of $468M and EBITDA of $54M.
What's Cooking expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $560M | XXX | $468M | XXX | XXX | XXX |
| Gross Profit | β | XXX | $124M | XXX | XXX | XXX |
| Gross Margin | β | XXX | 26% | XXX | XXX | XXX |
| EBITDA | $49M | XXX | $54M | XXX | XXX | XXX |
| EBITDA Margin | 9% | XXX | 12% | XXX | XXX | XXX |
| EBIT Margin | 6% | XXX | 5% | XXX | XXX | XXX |
| Net Profit | $29M | XXX | $24M | XXX | XXX | XXX |
| Net Margin | 5% | XXX | 5% | XXX | XXX | XXX |
| Net Debt | β | β | $53M | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
What's Cooking Stock Performance
What's Cooking has current market cap of $305M, and enterprise value of $279M.
Market Cap Evolution
What's Cooking's stock price is $164.25.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $279M | $305M | (0.2%) | XXX | XXX | XXX | $12.91 |
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Start Free TrialWhat's Cooking Valuation Multiples
What's Cooking trades at 0.5x EV/Revenue multiple, and 5.7x EV/EBITDA.
EV / Revenue (LTM)
What's Cooking Financial Valuation Multiples
As of March 7, 2026, What's Cooking has market cap of $305M and EV of $279M.
Equity research analysts estimate What's Cooking's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
What's Cooking has a P/E ratio of 10.6x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $305M | XXX | $305M | XXX | XXX | XXX |
| EV (current) | $279M | XXX | $279M | XXX | XXX | XXX |
| EV/Revenue | 0.5x | XXX | 0.6x | XXX | XXX | XXX |
| EV/EBITDA | 5.7x | XXX | 5.1x | XXX | XXX | XXX |
| EV/EBIT | 8.7x | XXX | 12.8x | XXX | XXX | XXX |
| EV/Gross Profit | β | XXX | 2.3x | XXX | XXX | XXX |
| P/E | 10.6x | XXX | 12.7x | XXX | XXX | XXX |
| EV/FCF | β | XXX | 7.0x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified What's Cooking Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


What's Cooking Margins & Growth Rates
What's Cooking's revenue in the last 12 month grew by 6%.
What's Cooking's revenue per employee in the last FY averaged $0.2M.
What's Cooking's rule of 40 is 15% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
What's Cooking's rule of X is 24% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
What's Cooking Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 6% | XXX | 18% | XXX | XXX | XXX |
| EBITDA Margin | 9% | XXX | 12% | XXX | XXX | XXX |
| EBITDA Growth | 17% | XXX | (13%) | XXX | XXX | XXX |
| Rule of 40 | β | XXX | 15% | XXX | XXX | XXX |
| Bessemer Rule of X | β | XXX | 24% | XXX | XXX | XXX |
| Revenue per Employee | β | XXX | $0.2M | XXX | XXX | XXX |
| Opex to Revenue | β | XXX | 22% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
What's Cooking Public Comps
See public comps and valuation multiples for other Food & Beverages comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Halwani Bros | XXX | XXX | XXX | XXX | XXX | XXX |
| Tanmiah Food | XXX | XXX | XXX | XXX | XXX | XXX |
| Wawel | XXX | XXX | XXX | XXX | XXX | XXX |
| Alico | XXX | XXX | XXX | XXX | XXX | XXX |
| Bonduelle | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
What's Cooking M&A Activity
What's Cooking acquired XXX companies to date.
Last acquisition by What's Cooking was on XXXXXXXX, XXXXX. What's Cooking acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by What's Cooking
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
Get Verified M&A Valuation Multiples
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Start Free TrialWhat's Cooking Investment Activity
What's Cooking invested in XXX companies to date.
What's Cooking made its latest investment on XXXXXXXX, XXXXX. What's Cooking invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by What's Cooking
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout What's Cooking
| When was What's Cooking founded? | What's Cooking was founded in 1948. |
| Where is What's Cooking headquartered? | What's Cooking is headquartered in Belgium. |
| How many employees does What's Cooking have? | As of today, What's Cooking has over 2K employees. |
| Is What's Cooking publicly listed? | Yes, What's Cooking is a public company listed on Euronext Brussels. |
| What is the stock symbol of What's Cooking? | What's Cooking trades under WHATS ticker. |
| When did What's Cooking go public? | What's Cooking went public in 1987. |
| Who are competitors of What's Cooking? | What's Cooking main competitors are Halwani Bros, Tanmiah Food, Wawel, Alico. |
| What is the current market cap of What's Cooking? | What's Cooking's current market cap is $305M. |
| What is the current revenue of What's Cooking? | What's Cooking's last 12 months revenue is $560M. |
| What is the current revenue growth of What's Cooking? | What's Cooking revenue growth (NTM/LTM) is 6%. |
| What is the current EV/Revenue multiple of What's Cooking? | Current revenue multiple of What's Cooking is 0.5x. |
| Is What's Cooking profitable? | Yes, What's Cooking is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of What's Cooking? | What's Cooking's last 12 months EBITDA is $49M. |
| What is What's Cooking's EBITDA margin? | What's Cooking's last 12 months EBITDA margin is 9%. |
| What is the current EV/EBITDA multiple of What's Cooking? | Current EBITDA multiple of What's Cooking is 5.7x. |
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