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USA TODAY Valuation Multiples

Discover revenue and EBITDA valuation multiples for USA TODAY and similar public comparables like Scholastic, Taboola, Better Collective, Daily Journal and more.

USA TODAY Overview

About USA TODAY

USA Today Co Inc is a diversified media company with expansive reach at the national and local level, dedicated to empowering and enriching communities. It prioritizes a digital-first approach, focusing on audience growth and engagement while diversifying revenue streams. Through its trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including a network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, provide essential journalism, local content, and digital experiences to audiences and businesses. Its digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with digital marketing products and solutions.


Founded

2013

HQ

United States

Employees

11.7K

Financials (LTM)

Revenue: $2B
EBITDA: $269M

EV

$2B

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USA TODAY Financials

USA TODAY reported last 12-month revenue of $2B and EBITDA of $269M.

In the same LTM period, USA TODAY generated $898M in gross profit, $269M in EBITDA, and $6M in net income.


USA TODAY P&L

In the most recent fiscal year, USA TODAY reported revenue of $2B and EBITDA of $263M.

USA TODAY expects next 12-month revenue of XXX and NTM EBITDA of XXX

See USA TODAY forward-looking valuation multiples
LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue$2BXXX$2BXXXXXXXXX
Gross Profit$898MXXX$891MXXXXXXXXX
Gross Margin39%XXX39%XXXXXXXXX
EBITDA$269MXXX$263MXXXXXXXXX
EBITDA Margin12%XXX11%XXXXXXXXX
EBIT Margin5%XXX5%XXXXXXXXX
Net Profit$6MXXX$2MXXXXXXXXX
Net Margin0%XXX0%XXXXXXXXX
Net Debt——$864MXXXXXXXXX

Financial data powered by Morningstar, Inc.

USA TODAY Stock Performance

USA TODAY has current market cap of $874M, and enterprise value of $2B.


USA TODAY's stock price is $5.94.

See USA TODAY trading valuation data
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$2B$874M0.0%XXXXXXXXX$0.01

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USA TODAY Valuation Multiples

USA TODAY trades at 0.9x EV/Revenue multiple, and 7.3x EV/EBITDA.

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USA TODAY Financial Valuation Multiples

As of March 29, 2026, USA TODAY has market cap of $874M and EV of $2B.

Equity research analysts estimate USA TODAY's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

USA TODAY has a P/E ratio of 141.6x.

LTMNTMLast FYFY 2026FY 2027FY 2028
Market cap (current)$874MXXX$874MXXXXXXXXX
EV (current)$2BXXX$2BXXXXXXXXX
EV/Revenue0.9xXXX0.8xXXXXXXXXX
EV/EBITDA7.3xXXX7.4xXXXXXXXXX
EV/EBIT15.9xXXX16.5xXXXXXXXXX
EV/Gross Profit2.2xXXX2.2xXXXXXXXXX
P/E141.6xXXX499.6xXXXXXXXXX
EV/FCF23.9xXXX30.5xXXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified USA TODAY Valuation Multiples

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USA TODAY Margins & Growth Rates

USA TODAY's revenue in the last 12 month declined by (3%).

USA TODAY's revenue per employee in the last FY averaged $0.2M.

USA TODAY's rule of 40 is 9% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

USA TODAY's rule of X is 5% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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USA TODAY Operational Valuation Multiples

LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue Growth(3%)XXX(3%)XXXXXXXXX
EBITDA Margin12%XXX11%XXXXXXXXX
EBITDA Growth8%XXX9%XXXXXXXXX
Rule of 40—XXX9%XXXXXXXXX
Bessemer Rule of X—XXX5%XXXXXXXXX
Revenue per Employee—XXX$0.2MXXXXXXXXX
Opex to Revenue—XXX34%XXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

USA TODAY Public Comps

See public comps and valuation multiples for other Online Content & News and Publishing comps.

EV/RevenueEV/EBITDA
LTM2026E2027ELTM2026E2027E
ScholasticXXXXXXXXXXXXXXXXXX
TaboolaXXXXXXXXXXXXXXXXXX
Better CollectiveXXXXXXXXXXXXXXXXXX
Daily JournalXXXXXXXXXXXXXXXXXX
Trustpilot GroupXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX

Valuation data powered by FactSet, Inc.

USA TODAY M&A Activity

USA TODAY acquired XXX companies to date.

Last acquisition by USA TODAY was on XXXXXXXX, XXXXX. USA TODAY acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Acquisitions by USA TODAY

Acquired CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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USA TODAY Investment Activity

USA TODAY invested in XXX companies to date.

USA TODAY made its latest investment on XXXXXXXX, XXXXX. USA TODAY invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Investments by USA TODAY

CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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About USA TODAY

When was USA TODAY founded?USA TODAY was founded in 2013.
Where is USA TODAY headquartered?USA TODAY is headquartered in United States.
How many employees does USA TODAY have?As of today, USA TODAY has over 11K employees.
Is USA TODAY publicly listed?Yes, USA TODAY is a public company listed on NYSE.
What is the stock symbol of USA TODAY?USA TODAY trades under TDAY ticker.
When did USA TODAY go public?USA TODAY went public in 2014.
Who are competitors of USA TODAY?USA TODAY main competitors are Scholastic, Taboola, Better Collective, Daily Journal.
What is the current market cap of USA TODAY?USA TODAY's current market cap is $874M.
What is the current revenue of USA TODAY?USA TODAY's last 12 months revenue is $2B.
What is the current revenue growth of USA TODAY?USA TODAY revenue growth (NTM/LTM) is (3%).
What is the current EV/Revenue multiple of USA TODAY?Current revenue multiple of USA TODAY is 0.9x.
Is USA TODAY profitable?Yes, USA TODAY is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of USA TODAY?USA TODAY's last 12 months EBITDA is $269M.
What is USA TODAY's EBITDA margin?USA TODAY's last 12 months EBITDA margin is 12%.
What is the current EV/EBITDA multiple of USA TODAY?Current EBITDA multiple of USA TODAY is 7.3x.
What is the current FCF of USA TODAY?USA TODAY's last 12 months FCF is $82M.
What is USA TODAY's FCF margin?USA TODAY's last 12 months FCF margin is 4%.
What is the current EV/FCF multiple of USA TODAY?Current FCF multiple of USA TODAY is 23.9x.

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