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SMG Swiss Marketplace Group Valuation Multiples
Discover revenue and EBITDA valuation multiples for SMG Swiss Marketplace Group and similar public comparables like IAC, Mercari, Kakaku.com, Ziff Davis and more.
SMG Swiss Marketplace Group Overview
About SMG Swiss Marketplace Group
SMG Swiss Marketplace Group Holding AG is an online marketplace under three primary business segments: real estate, automotive, and general marketplaces, complemented by additional price comparison offerings in finance and insurance. Its tools include: ImmoScout24, Homegate, Flatfox, alle-immobilien.ch, Immostreet.ch, home.ch, Publimmo, Acheter-Louer.ch, CASASOFT, IAZI, AutoScout24, MotoScout24, anibis.ch, tutti.ch, Ricardo, FinanceScout24, and moneyland.ch.
Founded
2021
HQ
Employees
863
Website
Sectors
Financials (LTM)
EV
$3B
SMG Swiss Marketplace Group Financials
SMG Swiss Marketplace Group reported last 12-month revenue of $434M and EBITDA of $234M.
In the same LTM period, SMG Swiss Marketplace Group generated $170M in gross profit, $234M in EBITDA, and $119M in net income.
Revenue (LTM)
SMG Swiss Marketplace Group P&L
In the most recent fiscal year, SMG Swiss Marketplace Group reported revenue of $421M and EBITDA of $223M.
SMG Swiss Marketplace Group expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $434M | XXX | $421M | XXX | XXX | XXX |
| Gross Profit | $170M | XXX | $453M | XXX | XXX | XXX |
| Gross Margin | 39% | XXX | 108% | XXX | XXX | XXX |
| EBITDA | $234M | XXX | $223M | XXX | XXX | XXX |
| EBITDA Margin | 54% | XXX | 53% | XXX | XXX | XXX |
| EBIT Margin | 43% | XXX | 43% | XXX | XXX | XXX |
| Net Profit | $119M | XXX | $107M | XXX | XXX | XXX |
| Net Margin | 27% | XXX | 25% | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
SMG Swiss Marketplace Group Stock Performance
SMG Swiss Marketplace Group has current market cap of $3B, and enterprise value of $3B.
Market Cap Evolution
SMG Swiss Marketplace Group's stock price is $34.94.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $3B | $3B | -3.3% | XXX | XXX | XXX | $1.09 |
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Start Free TrialSMG Swiss Marketplace Group Valuation Multiples
SMG Swiss Marketplace Group trades at 7.7x EV/Revenue multiple, and 14.2x EV/EBITDA.
EV / Revenue (LTM)
SMG Swiss Marketplace Group Financial Valuation Multiples
As of April 11, 2026, SMG Swiss Marketplace Group has market cap of $3B and EV of $3B.
Equity research analysts estimate SMG Swiss Marketplace Group's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
SMG Swiss Marketplace Group has a P/E ratio of 28.8x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $3B | XXX | $3B | XXX | XXX | XXX |
| EV (current) | $3B | XXX | $3B | XXX | XXX | XXX |
| EV/Revenue | 7.7x | XXX | 7.9x | XXX | XXX | XXX |
| EV/EBITDA | 14.2x | XXX | 14.9x | XXX | XXX | XXX |
| EV/EBIT | 17.7x | XXX | 18.5x | XXX | XXX | XXX |
| EV/Gross Profit | 19.6x | XXX | 7.3x | XXX | XXX | XXX |
| P/E | 28.8x | XXX | 32.1x | XXX | XXX | XXX |
| EV/FCF | 20.6x | XXX | 21.2x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified SMG Swiss Marketplace Group Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.
SMG Swiss Marketplace Group Margins & Growth Rates
SMG Swiss Marketplace Group's revenue in the last 12 month grew by 11%.
SMG Swiss Marketplace Group's revenue per employee in the last FY averaged $0.5M, while opex per employee averaged $0.4M for the same period.
SMG Swiss Marketplace Group's rule of 40 is 68% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
SMG Swiss Marketplace Group's rule of X is 85% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
SMG Swiss Marketplace Group Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 11% | XXX | 11% | XXX | XXX | XXX |
| EBITDA Margin | 54% | XXX | 53% | XXX | XXX | XXX |
| EBITDA Growth | 18% | XXX | 18% | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 68% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 85% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.5M | XXX | XXX | XXX |
| Opex per Employee | — | XXX | $0.4M | XXX | XXX | XXX |
| S&M Expenses to Revenue | — | XXX | 8% | XXX | XXX | XXX |
| G&A Expenses to Revenue | — | XXX | 1% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 81% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
SMG Swiss Marketplace Group Public Comps
See public comps and valuation multiples for other Horizontal Marketplaces comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| IAC | XXX | XXX | XXX | XXX | XXX | XXX |
| Mercari | XXX | XXX | XXX | XXX | XXX | XXX |
| Kakaku.com | XXX | XXX | XXX | XXX | XXX | XXX |
| Ziff Davis | XXX | XXX | XXX | XXX | XXX | XXX |
| Yelp | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
SMG Swiss Marketplace Group M&A Activity
SMG Swiss Marketplace Group acquired XXX companies to date.
Last acquisition by SMG Swiss Marketplace Group was on XXXXXXXX, XXXXX. SMG Swiss Marketplace Group acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by SMG Swiss Marketplace Group
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialSMG Swiss Marketplace Group Investment Activity
SMG Swiss Marketplace Group invested in XXX companies to date.
SMG Swiss Marketplace Group made its latest investment on XXXXXXXX, XXXXX. SMG Swiss Marketplace Group invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by SMG Swiss Marketplace Group
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout SMG Swiss Marketplace Group
| When was SMG Swiss Marketplace Group founded? | SMG Swiss Marketplace Group was founded in 2021. |
| Where is SMG Swiss Marketplace Group headquartered? | SMG Swiss Marketplace Group is headquartered in Switzerland. |
| How many employees does SMG Swiss Marketplace Group have? | As of today, SMG Swiss Marketplace Group has over 863 employees. |
| Is SMG Swiss Marketplace Group publicly listed? | Yes, SMG Swiss Marketplace Group is a public company listed on SIX Swiss Exchange. |
| What is the stock symbol of SMG Swiss Marketplace Group? | SMG Swiss Marketplace Group trades under SMG ticker. |
| When did SMG Swiss Marketplace Group go public? | SMG Swiss Marketplace Group went public in 2025. |
| Who are competitors of SMG Swiss Marketplace Group? | SMG Swiss Marketplace Group main competitors are IAC, Mercari, Kakaku.com, Ziff Davis. |
| What is the current market cap of SMG Swiss Marketplace Group? | SMG Swiss Marketplace Group's current market cap is $3B. |
| What is the current revenue of SMG Swiss Marketplace Group? | SMG Swiss Marketplace Group's last 12 months revenue is $434M. |
| What is the current revenue growth of SMG Swiss Marketplace Group? | SMG Swiss Marketplace Group revenue growth (NTM/LTM) is 11%. |
| What is the current EV/Revenue multiple of SMG Swiss Marketplace Group? | Current revenue multiple of SMG Swiss Marketplace Group is 7.7x. |
| Is SMG Swiss Marketplace Group profitable? | Yes, SMG Swiss Marketplace Group is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of SMG Swiss Marketplace Group? | SMG Swiss Marketplace Group's last 12 months EBITDA is $234M. |
| What is SMG Swiss Marketplace Group's EBITDA margin? | SMG Swiss Marketplace Group's last 12 months EBITDA margin is 54%. |
| What is the current EV/EBITDA multiple of SMG Swiss Marketplace Group? | Current EBITDA multiple of SMG Swiss Marketplace Group is 14.2x. |
| What is the current FCF of SMG Swiss Marketplace Group? | SMG Swiss Marketplace Group's last 12 months FCF is $162M. |
| What is SMG Swiss Marketplace Group's FCF margin? | SMG Swiss Marketplace Group's last 12 months FCF margin is 37%. |
| What is the current EV/FCF multiple of SMG Swiss Marketplace Group? | Current FCF multiple of SMG Swiss Marketplace Group is 20.6x. |
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