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Groupon Valuation Multiples

Discover revenue and EBITDA valuation multiples for Groupon and similar public comparables like Just Eat Takeaway.com, Airtasker, and Articore Group.

Groupon Overview

About Groupon

Groupon Inc acts as the middleman between consumers and merchants, offering products and services at discounts via its online store. It offers consumers daily deals from local merchants. The company's operations are organized into two segments: North America and International. The company generates the majority of its revenue from North America. The company generates revenue from transactions during which the company generates commissions by selling goods or services on behalf of third-party merchants. Revenue also includes commissions the company earn when customers make purchases with retailers using digital coupons accessed through its digital properties.


Founded

2008

HQ

United States of America
Employees

2.1K+

Website

groupon.com

Financials

LTM Revenue $496M

LTM EBITDA $71.3M

EV

$1.2B

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Groupon Financials

Groupon has a last 12-month revenue (LTM) of $496M and a last 12-month EBITDA of $71.3M.

In the most recent fiscal year, Groupon achieved revenue of $493M and an EBITDA of $9.0M.

Groupon expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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Groupon P&L

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $496M XXX $493M XXX XXX XXX
Gross Profit $447M XXX $444M XXX XXX XXX
Gross Margin 90% XXX 90% XXX XXX XXX
EBITDA $71.3M XXX $9.0M XXX XXX XXX
EBITDA Margin 14% XXX 2% XXX XXX XXX
EBIT $13.0M XXX $4.7M XXX XXX XXX
EBIT Margin 3% XXX 1% XXX XXX XXX
Net Profit -$25.9M XXX -$59.0M XXX XXX XXX
Net Margin -5% XXX -12% XXX XXX XXX
Net Debt XXX XXX $17.2M XXX XXX XXX

Financial data powered by Morningstar, Inc.

Groupon Stock Performance

As of May 30, 2025, Groupon's stock price is $29.

Groupon has current market cap of $1.2B, and EV of $1.2B.

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Groupon Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$1.2B $1.2B XXX XXX XXX XXX $-0.74

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Groupon Valuation Multiples

As of May 30, 2025, Groupon has market cap of $1.2B and EV of $1.2B.

Groupon's trades at 2.4x EV/Revenue multiple, and 131.1x EV/EBITDA.

Equity research analysts estimate Groupon's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

Groupon has a P/E ratio of -44.7x.

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Groupon Financial Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $1.2B XXX $1.2B XXX XXX XXX
EV (current) $1.2B XXX $1.2B XXX XXX XXX
EV/Revenue 2.4x XXX 2.4x XXX XXX XXX
EV/EBITDA 16.6x XXX 131.1x XXX XXX XXX
EV/EBIT 91.4x XXX 252.2x XXX XXX XXX
EV/Gross Profit 2.6x XXX n/a XXX XXX XXX
P/E -44.7x XXX -19.6x XXX XXX XXX
EV/FCF 25.8x XXX 29.7x XXX XXX XXX

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Groupon Margins & Growth Rates

Groupon's last 12 month revenue growth is 4%

Groupon's revenue per employee in the last FY averaged $0.2M, while opex per employee averaged $0.2M for the same period.

Groupon's rule of 40 is 8% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Groupon's rule of X is 24% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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Groupon Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 4% XXX 4% XXX XXX XXX
EBITDA Margin 14% XXX 2% XXX XXX XXX
EBITDA Growth 15% XXX 78% XXX XXX XXX
Rule of 40 8% XXX 6% XXX XXX XXX
Bessemer Rule of X XXX XXX 24% XXX XXX XXX
Revenue per Employee XXX XXX $0.2M XXX XXX XXX
Opex per Employee XXX XXX $0.2M XXX XXX XXX
S&M Expenses to Revenue XXX XXX 29% XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX n/a XXX XXX XXX
Opex to Revenue XXX XXX 89% XXX XXX XXX

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Groupon Public Comps

See public comps and valuation multiples for Consumer Marketplaces and Loyalty & Coupons comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Prosus XXX XXX XXX XXX XXX XXX
Just Eat Takeaway.com XXX XXX XXX XXX XXX XXX
Marti Technologies XXX XXX XXX XXX XXX XXX
Airtasker XXX XXX XXX XXX XXX XXX
Articore Group XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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Groupon M&A and Investment Activity

Groupon acquired  XXX companies to date.

Last acquisition by Groupon was  XXXXXXXX, XXXXX XXXXX XXXXXX . Groupon acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by Groupon

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About Groupon

When was Groupon founded? Groupon was founded in 2008.
Where is Groupon headquartered? Groupon is headquartered in United States of America.
How many employees does Groupon have? As of today, Groupon has 2.1K+ employees.
Who is the CEO of Groupon? Groupon's CEO is Mr. Dusan Senkypl.
Is Groupon publicy listed? Yes, Groupon is a public company listed on NAS.
What is the stock symbol of Groupon? Groupon trades under GRPN ticker.
When did Groupon go public? Groupon went public in 2011.
Who are competitors of Groupon? Similar companies to Groupon include e.g. Prosus, Just Eat Takeaway.com, Marti Technologies, Airtasker.
What is the current market cap of Groupon? Groupon's current market cap is $1.2B
What is the current revenue of Groupon? Groupon's last 12 months revenue is $496M.
What is the current revenue growth of Groupon? Groupon revenue growth (NTM/LTM) is 4%.
What is the current EV/Revenue multiple of Groupon? Current revenue multiple of Groupon is 2.4x.
Is Groupon profitable? Yes, Groupon is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of Groupon? Groupon's last 12 months EBITDA is $71.3M.
What is Groupon's EBITDA margin? Groupon's last 12 months EBITDA margin is 14%.
What is the current EV/EBITDA multiple of Groupon? Current EBITDA multiple of Groupon is 16.6x.
What is the current FCF of Groupon? Groupon's last 12 months FCF is $45.9M.
What is Groupon's FCF margin? Groupon's last 12 months FCF margin is 9%.
What is the current EV/FCF multiple of Groupon? Current FCF multiple of Groupon is 25.8x.

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