Groupon - Public Comps and Valuation Multiples

Groupon Overview

About Groupon

Groupon Inc acts as the middleman between consumers and merchants, offering products and services at discounts via its online store. It offers consumers daily deals from local merchants. The company's operations are organized into two segments: North America and International. The company generates the majority of its revenue from North America. The company generates revenue from transactions during which the company generates commissions by selling goods or services on behalf of third-party merchants. Revenue also includes commissions the company earn when customers make purchases with retailers using digital coupons accessed through its digital properties.

Founded

2008

HQ

Employees

2.1K+

Website

groupon.com

Sectors

Consumer Marketplaces
Loyalty & Coupons
Lead Generation
Horizontal Marketplaces

Financials

LTM Revenue $503M

LTM EBITDA $71.5M

EV

$859M

Valuation Multiples

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Groupon Financials

As of September 2025, Groupon reported last 12-month revenue of $503M and EBITDA of $71.5M.

In the same period, Groupon generated $457M in LTM gross profit and $18.6M in net income.

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Groupon P&L

In the most recent fiscal year, Groupon reported revenue of $493M and EBITDA of $9.0M.

Groupon expects next 12-month revenue of XXX and NTM EBITDA of XXX

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	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Revenue	$503M	XXX	$493M	XXX	XXX	XXX
Gross Profit	$457M	XXX	$444M	XXX	XXX	XXX
Gross Margin	91%	XXX	90%	XXX	XXX	XXX
EBITDA	$71.5M	XXX	$9.0M	XXX	XXX	XXX
EBITDA Margin	14%	XXX	2%	XXX	XXX	XXX
EBIT	$23.8M	XXX	$4.7M	XXX	XXX	XXX
EBIT Margin	5%	XXX	1%	XXX	XXX	XXX
Net Profit	$18.6M	XXX	-$59.0M	XXX	XXX	XXX
Net Margin	4%	XXX	-12%	XXX	XXX	XXX
Net Debt	XXX	XXX	$17.2M	XXX	XXX	XXX

Financial data powered by Morningstar, Inc.

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Financial performance metrics for Groupon including revenue, profitability, and margin analysis across different time periods. The company reported last twelve months revenue of $503M. EBITDA for the last twelve months was $71.5M. In the most recent fiscal year, Groupon achieved $493M in revenue and $9.0M in EBITDA.
Financial Metric	Last Twelve Months (LTM)	Next Twelve Months (NTM)	Most Recent Fiscal Year	Current Fiscal Year (2025)	Next Fiscal Year (2026)	Two Years Forward (2027)
Total Revenue	$503M	Analyst estimates available to subscribers	$493M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Gross Profit	$457M	Analyst estimates available to subscribers	$444M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Gross Profit Margin	90.8% gross margin	Analyst estimates available to subscribers	90.2% gross profit margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBITDA (Earnings Before Interest, Taxes, Depreciation, Amortization)	$71.5M	Analyst estimates available to subscribers	$9.0M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBITDA Margin	14.2% EBITDA margin	Analyst estimates available to subscribers	1.8% EBITDA margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBIT (Earnings Before Interest and Taxes)	$23.8M	Analyst estimates available to subscribers	$4.7M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBIT Margin	4.7% EBIT margin	Analyst estimates available to subscribers	1.0% EBIT margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Income (Net Profit)	$18.6M	Analyst estimates available to subscribers	-$59.0M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Profit Margin	3.7% net profit margin	Analyst estimates available to subscribers	-12.0% net profit margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Debt Position	Detailed debt information available to subscribers	Detailed debt information available to subscribers	$17.2M	Detailed debt information available to subscribers	Detailed debt information available to subscribers	Detailed debt information available to subscribers

Financial Performance Summary for Groupon

This financial data table provides comprehensive performance metrics for Groupon, a company based in United States of America. The metrics include revenue, profitability measures, and operational efficiency indicators across multiple time periods.

Recent Performance Highlights

Groupon generated $503M in revenue over the last twelve months.
The company achieved $71.5M in EBITDA over the last twelve months.
Gross profit for the last twelve months was $457M.
Net income over the last twelve months reached $18.6M.

Fiscal Year Performance

In the most recent fiscal year, Groupon reported $493M in total revenue.
Fiscal year EBITDA was $9.0M.
The company maintained a gross profit margin of 90.2% in the most recent fiscal year.
EBITDA margin for the fiscal year was 1.8%.
Net profit margin reached -12.0% in the most recent fiscal year.

This financial data is sourced from Morningstar, Inc. and represents the most recent available information for Groupon. Forward-looking estimates and detailed financial projections are available through our premium subscription service.

Groupon Stock Performance

Groupon has current market cap of $866M, and EV of $859M.

Market Cap Evolution

Groupon Stock Data

As of October 15, 2025, Groupon's stock price is $21.

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EV	Market Cap	Price 1D	Price 1M	Price 3M	Price 12M	EPS
$859M	$866M	XXX	XXX	XXX	XXX	$0.34

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Groupon Valuation Multiples

Groupon's trades at 1.7x EV/Revenue multiple, and 95.0x EV/EBITDA.

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Groupon Financial Valuation Multiples

As of October 15, 2025, Groupon has market cap of $866M and EV of $859M.

Equity research analysts estimate Groupon's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

Groupon has a P/E ratio of 46.7x.

	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Market cap (current)	$866M	XXX	$866M	XXX	XXX	XXX
EV (current)	$859M	XXX	$859M	XXX	XXX	XXX
EV/Revenue	1.7x	XXX	1.7x	XXX	XXX	XXX
EV/EBITDA	12.0x	XXX	95.0x	XXX	XXX	XXX
EV/EBIT	36.1x	XXX	182.7x	XXX	XXX	XXX
EV/Gross Profit	1.9x	XXX	n/a	XXX	XXX	XXX
P/E	46.7x	XXX	-14.7x	XXX	XXX	XXX
EV/FCF	13.9x	XXX	21.5x	XXX	XXX	XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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Groupon Margins & Growth Rates

Groupon's last 12 month revenue growth is 9%

Groupon's revenue per employee in the last FY averaged $0.2M, while opex per employee averaged $0.2M for the same period.

Groupon's rule of 40 is 14% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Groupon's rule of X is 37% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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Groupon Operational Valuation Multiples

	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Revenue Growth	9%	XXX	7%	XXX	XXX	XXX
EBITDA Margin	14%	XXX	2%	XXX	XXX	XXX
EBITDA Growth	40%	XXX	75%	XXX	XXX	XXX
Rule of 40	14%	XXX	11%	XXX	XXX	XXX
Bessemer Rule of X	XXX	XXX	37%	XXX	XXX	XXX
Revenue per Employee	XXX	XXX	$0.2M	XXX	XXX	XXX
Opex per Employee	XXX	XXX	$0.2M	XXX	XXX	XXX
S&M Expenses to Revenue	XXX	XXX	29%	XXX	XXX	XXX
G&A Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
R&D Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
Opex to Revenue	XXX	XXX	89%	XXX	XXX	XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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