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TrueCar Valuation Multiples

Discover revenue and EBITDA valuation multiples for TrueCar and similar public comparables like Articore Group, Airtasker, and Marti Technologies.

TrueCar Overview

About TrueCar

TrueCar Inc is a data-driven online platform operating on common technology infrastructure, powered by proprietary data and analytics. It also customizes and operates its platform for affinity group marketing partners, including financial institutions like PenFed and American Express; membership-based organizations like Consumer Reports, AARP, Sam’s Club, and AAA; and employee buying programs for large enterprises such as IBM and Walmart. The Company has one operating segment, with three distinct service offerings: Dealer products and services, OEM incentives, and other.


Founded

2005

HQ

United States of America
Employees

349

Website

truecar.com

Financials

LTM Revenue $180M

LTM EBITDA -$1.1M

EV

$39.5M

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TrueCar Financials

TrueCar has a last 12-month revenue (LTM) of $180M and a last 12-month EBITDA of -$1.1M.

In the most recent fiscal year, TrueCar achieved revenue of $176M and an EBITDA of -$18.2M.

TrueCar expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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TrueCar P&L

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $180M XXX $176M XXX XXX XXX
Gross Profit $150M XXX $149M XXX XXX XXX
Gross Margin 84% XXX 85% XXX XXX XXX
EBITDA -$1.1M XXX -$18.2M XXX XXX XXX
EBITDA Margin -1% XXX -10% XXX XXX XXX
EBIT -$35.9M XXX -$37.2M XXX XXX XXX
EBIT Margin -20% XXX -21% XXX XXX XXX
Net Profit -$30.6M XXX -$31.0M XXX XXX XXX
Net Margin -17% XXX -18% XXX XXX XXX
Net Debt XXX XXX n/a XXX XXX XXX

Financial data powered by Morningstar, Inc.

TrueCar Stock Performance

As of May 30, 2025, TrueCar's stock price is $1.

TrueCar has current market cap of $127M, and EV of $39.5M.

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TrueCar Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$39.5M $127M XXX XXX XXX XXX $-0.19

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TrueCar Valuation Multiples

As of May 30, 2025, TrueCar has market cap of $127M and EV of $39.5M.

TrueCar's trades at 0.2x EV/Revenue multiple, and -2.2x EV/EBITDA.

Equity research analysts estimate TrueCar's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

TrueCar has a P/E ratio of -4.1x.

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TrueCar Financial Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $127M XXX $127M XXX XXX XXX
EV (current) $39.5M XXX $39.5M XXX XXX XXX
EV/Revenue 0.2x XXX 0.2x XXX XXX XXX
EV/EBITDA -35.2x XXX -2.2x XXX XXX XXX
EV/EBIT -1.1x XXX -1.1x XXX XXX XXX
EV/Gross Profit 0.3x XXX n/a XXX XXX XXX
P/E -4.1x XXX -4.1x XXX XXX XXX
EV/FCF -7.1x XXX -248.7x XXX XXX XXX

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TrueCar Margins & Growth Rates

TrueCar's last 12 month revenue growth is 8%

TrueCar's revenue per employee in the last FY averaged $0.5M, while opex per employee averaged $0.5M for the same period.

TrueCar's rule of 40 is -15% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

TrueCar's rule of X is 19% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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TrueCar Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 8% XXX 8% XXX XXX XXX
EBITDA Margin -1% XXX -10% XXX XXX XXX
EBITDA Growth -40% XXX n/a XXX XXX XXX
Rule of 40 -15% XXX -3% XXX XXX XXX
Bessemer Rule of X XXX XXX 19% XXX XXX XXX
Revenue per Employee XXX XXX $0.5M XXX XXX XXX
Opex per Employee XXX XXX $0.5M XXX XXX XXX
S&M Expenses to Revenue XXX XXX 54% XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX 17% XXX XXX XXX
Opex to Revenue XXX XXX 106% XXX XXX XXX

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TrueCar Public Comps

See public comps and valuation multiples for Consumer Marketplaces and Vertical Marketplaces comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Prosus XXX XXX XXX XXX XXX XXX
Just Eat Takeaway.com XXX XXX XXX XXX XXX XXX
Marti Technologies XXX XXX XXX XXX XXX XXX
Airtasker XXX XXX XXX XXX XXX XXX
Articore Group XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

Valuation data powered by FactSet, Inc.

TrueCar M&A and Investment Activity

TrueCar acquired  XXX companies to date.

Last acquisition by TrueCar was  XXXXXXXX, XXXXX XXXXX XXXXXX . TrueCar acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by TrueCar

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About TrueCar

When was TrueCar founded? TrueCar was founded in 2005.
Where is TrueCar headquartered? TrueCar is headquartered in United States of America.
How many employees does TrueCar have? As of today, TrueCar has 349 employees.
Who is the CEO of TrueCar? TrueCar's CEO is Mr. Jantoon E. Reigersman.
Is TrueCar publicy listed? Yes, TrueCar is a public company listed on NAS.
What is the stock symbol of TrueCar? TrueCar trades under TRUE ticker.
When did TrueCar go public? TrueCar went public in 2014.
Who are competitors of TrueCar? Similar companies to TrueCar include e.g. Prosus, Just Eat Takeaway.com, Marti Technologies, Airtasker.
What is the current market cap of TrueCar? TrueCar's current market cap is $127M
What is the current revenue of TrueCar? TrueCar's last 12 months revenue is $180M.
What is the current revenue growth of TrueCar? TrueCar revenue growth (NTM/LTM) is 8%.
What is the current EV/Revenue multiple of TrueCar? Current revenue multiple of TrueCar is 0.2x.
Is TrueCar profitable? Yes, TrueCar is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of TrueCar? TrueCar's last 12 months EBITDA is -$1.1M.
What is TrueCar's EBITDA margin? TrueCar's last 12 months EBITDA margin is -1%.
What is the current EV/EBITDA multiple of TrueCar? Current EBITDA multiple of TrueCar is -35.2x.
What is the current FCF of TrueCar? TrueCar's last 12 months FCF is -$5.5M.
What is TrueCar's FCF margin? TrueCar's last 12 months FCF margin is -3%.
What is the current EV/FCF multiple of TrueCar? Current FCF multiple of TrueCar is -7.1x.

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