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BHG Group Valuation Multiples

Discover revenue and EBITDA valuation multiples for BHG Group and similar public comparables like BIKE24, Kogan.com, and Adore Beauty.

BHG Group Overview

About BHG Group

BHG Group AB is a consumer e-commerce company in the Nordics and is also present in the rest of Europe, as well as in selected markets outside of Europe. It provides Home improvement space, meaning Do-It-Yourself and Home furnishings. The company's operating segments are; Home Improvement which comprises brands targeted at Nordic DIY customers, such as Bygghemma, Taloon, Golvpoolen, Nordiska Fonster, Outlet1, Hafa, and Hylte Jakt & Tradgard; the Value Home segment which comprises brands with assortments for the home targeted at price-conscious European customers, such as Trademax, Chilli, Furniture 1 and Furniturebox, and the Premium Living segment which comprises brands with assortments of premium products within the Scandinavian design.


Founded

2006

HQ

Sweden
Employees

2.0K+

Website

wearebhg.com

Financials

LTM Revenue $1000M

LTM EBITDA $67.0M

EV

$641M

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BHG Group Financials

BHG Group has a last 12-month revenue of $1000M and a last 12-month EBITDA of $67.0M.

In the most recent fiscal year, BHG Group achieved revenue of $989M and an EBITDA of $45.7M.

BHG Group expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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BHG Group P&L

FY 2023 FY 2024 FY 2025 LTM NTM
Revenue $1.2B $989M XXX XXX XXX
Gross Profit $296M $290M XXX XXX XXX
Gross Margin 25% 29% XXX XXX XXX
EBITDA -$69.6M $45.7M XXX XXX XXX
EBITDA Margin -6% 5% XXX XXX XXX
Net Profit $3.4M -$155M XXX XXX XXX
Net Margin 0% -16% XXX XXX XXX
Net Debt $152M $112M XXX XXX XXX

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BHG Group Stock Performance

As of April 15, 2025, BHG Group's stock price is SEK 23 (or $2).

BHG Group has current market cap of SEK 4.1B (or $404M), and EV of SEK 6.5B (or $641M).

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BHG Group Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$641M $404M XXX XXX XXX XXX $-0.17

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BHG Group Valuation Multiples

As of April 15, 2025, BHG Group has market cap of $404M and EV of $641M.

BHG Group's trades at 0.6x LTM EV/Revenue multiple, and 9.6x LTM EBITDA.

Analysts estimate BHG Group's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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BHG Group Financial Valuation Multiples

FY 2024 FY 2025E FY 2026E FY 2027E
EV $641M XXX XXX XXX
EV/Revenue 0.6x XXX XXX XXX
EV/EBITDA 14.0x XXX XXX XXX
P/E -6.0x XXX XXX XXX
P/E/Growth n/a XXX XXX XXX
EV/FCF 9.8x XXX XXX XXX

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BHG Group Valuation Multiples

BHG Group's NTM/LTM revenue growth is 4%

BHG Group's revenue per employee for the last fiscal year averaged $0.5M, while opex per employee averaged $0.1M for the same period.

Over next 12 months, BHG Group's ratio of sales and marketing spend to revenue is estimated to be  XXX , while its R&D spend to revenue to be  XXX .

Analysts estimate BHG Group's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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BHG Group Operational Valuation Multiples

FY 2024 NTM FY 2025E FY 2026E FY 2027E
Revenue Growth -16% XXX XXX XXX XXX
EBITDA Margin 5% XXX XXX XXX XXX
EBITDA Growth -166% XXX XXX XXX XXX
Rule of 40 (SaaS-only) 9% XXX XXX XXX XXX
Revenue per Employee $0.5M XXX XXX XXX XXX
Opex per Employee $0.1M XXX XXX XXX XXX
S&M Expenses to Revenue n/a XXX XXX XXX XXX
G&A Expenses to Revenue n/a XXX XXX XXX XXX
R&D Expenses to Revenue n/a XXX XXX XXX XXX
Opex to Revenue 29% XXX XXX XXX XXX

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BHG Group Public Comps

See public comps and valuation multiples for Consumer E-commerce and Vertical E-commerce comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Brillia Inc XXX XXX XXX XXX XXX XXX
Adore Beauty XXX XXX XXX XXX XXX XXX
Kogan.com XXX XXX XXX XXX XXX XXX
Temple & Webster XXX XXX XXX XXX XXX XXX
BIKE24 XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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BHG Group M&A and Investment Activity

BHG Group acquired  XXX companies to date.

Last acquisition by BHG Group was  XXXXXXXX, XXXXX XXXXX XXXXXX . BHG Group acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by BHG Group

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About BHG Group

When was BHG Group founded? BHG Group was founded in 2006.
Where is BHG Group headquartered? BHG Group is headquartered in Sweden.
How many employees does BHG Group have? As of today, BHG Group has 2.0K+ employees.
Who is the CEO of BHG Group? BHG Group's CEO is Mr. Gustaf Ohrn.
Is BHG Group publicy listed? Yes, BHG Group is a public company listed on STO.
What is the stock symbol of BHG Group? BHG Group trades under BHG ticker.
When did BHG Group go public? BHG Group went public in 2018.
Who are competitors of BHG Group? Similar companies to BHG Group include e.g. Brillia Inc, Adore Beauty, Kogan.com, Temple & Webster.
What is the current market cap of BHG Group? BHG Group's current market cap is $404M
What is the current revenue of BHG Group? BHG Group's last 12-month revenue is $1000M.
What is the current EBITDA of BHG Group? BHG Group's last 12-month EBITDA is $67.0M.
What is the current EV/Revenue multiple of BHG Group? Current revenue multiple of BHG Group is 0.6x.
What is the current EV/EBITDA multiple of BHG Group? Current EBITDA multiple of BHG Group is 9.6x.
What is the current revenue growth of BHG Group? BHG Group revenue growth between 2023 and 2024 was -16%.
Is BHG Group profitable? Yes, BHG Group is EBITDA-positive (as of the last 12 months).

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