So-Young Valuation Multiples

So-Young Overview

About So-Young

So-Young International Inc is an online destination for discovering, evaluating, and reserving medical aesthetic services in China. Its business model comprises four integrated components: professional content and its distribution through social media networks and its targeted media platforms in China, a social community characterized by signature user-generated content, Online reservation services for a medical aesthetic treatment, and the research, development, production, sales and agency of laser and other optoelectronic medical beauty equipment. It generates revenue from information services fees and reservation services fees from medical aesthetic service providers.

Founded

2014

HQ

Employees

1.8K

Website

soyoung.com

Sectors

Online Content & NewsVertical Marketplaces

Financials (LTM)

Revenue: $240M

EBITDA: ($19M)

EV

$199M

Valuation Multiples

Multiples.vc

Start free trial

So-Young Financials

So-Young reported last 12-month revenue of $240M and negative EBITDA of ($19M).

In the same LTM period, So-Young generated $106M in gross profit, ($19M) in EBITDA losses, and had net loss of ($23M).

So-Young P&L

In the most recent fiscal year, So-Young reported revenue of $214M and EBITDA of ($6M).

So-Young expects next 12-month revenue of XXX and NTM EBITDA of XXX

So-Young Stock Performance

So-Young has current market cap of $287M, and enterprise value of $199M.

So-Young's stock price is $2.88.

So-Young Valuation Multiples

So-Young trades at 0.8x EV/Revenue multiple, and (10.4x) EV/EBITDA.

So-Young Financial Valuation Multiples

As of March 17, 2026, So-Young has market cap of $287M and EV of $199M.

Equity research analysts estimate So-Young's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

So-Young has a P/E ratio of (12.5x).

So-Young Margins & Growth Rates

So-Young's revenue in the last 12 month grew by 44%.

So-Young's revenue per employee in the last FY averaged $0.1M.

So-Young's rule of 40 is 36% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

So-Young's rule of X is 103% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

So-Young Public Comps

See public comps and valuation multiples for other Online Content & News and Vertical Marketplaces comps.

So-Young M&A Activity

So-Young acquired XXX companies to date.

Last acquisition by So-Young was on XXXXXXXX, XXXXX. So-Young acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).

So-Young Investment Activity

So-Young invested in XXX companies to date.

So-Young made its latest investment on XXXXXXXX, XXXXX. So-Young invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).