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- Rentokil Initial
Rentokil Initial Valuation Multiples
Rentokil Initial is valued at $11B as of October 2026, a 2.1x revenue multiple. In the last 12 months, Rentokil Initial revenue was $7.2B and Rentokil Initial EBITDA was $1.5B.
Rentokil Initial Overview
About Rentokil Initial
Rentokil Initial is a British pest-control and hygiene services group based in southern England, listed on the London Stock Exchange (RTO) and the New York Stock Exchange and a member of the FTSE 100. It was founded in 1925 by Harold Maxwell-Lefroy as a pest-control company and grew through acquisitions, including BET plc in 1996, which added laundry and washroom services under the Initial brand. The group reported revenue of £6,908 million in 2025 and employs about 58,000 people, with operations across Europe, Australasia, Southeast Asia, the Caribbean, South Africa, North America and India. Its largest transaction was the acquisition of Terminix Global Holdings, announced in December 2021 at $6.7 billion and completed on 12 October 2022, which made North America its biggest market and created a business with about 4.9 million customers. Integration of Terminix has taken longer than first planned and is now expected to finish in 2026.
Founded
1925
HQ
Employees
65.6K
Website
Sectors
Financials (LTM)
EV
$15B
Valuation Multiples
Start free trialRentokil Initial Financials
Rentokil Initial reported last 12-month revenue of $7.2B and EBITDA of $1.5B.
In the same LTM period, Rentokil Initial generated $1.5B in EBITDA and $683M in net income.
Revenue (LTM)
Rentokil Initial P&L
In the most recent fiscal year, Rentokil Initial reported revenue of $6.9B and EBITDA of $1.2B.
Rentokil Initial is profitable as of last fiscal year, with gross margin of 83%, EBITDA margin of 17%, and net margin of 7%.
Financial data powered by Morningstar, Inc.
Rentokil Initial Stock Performance
Rentokil Initial has current market cap of $11B, and enterprise value of $15B.
Market Cap Evolution
Rentokil Initial's stock price is $4.54.
Rentokil Initial share price increased by 15.2% in the last 30 days, and decreased by 18.2% in the last year.
Rentokil Initial has an EPS (earnings per share) of $0.19.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $15B | $11B | 0.0% | 15.2% | -2.5% | -18.2% | $0.19 |
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Start Free TrialRentokil Initial Valuation Multiples
Rentokil Initial trades at 2.1x EV/Revenue multiple, and 9.9x EV/EBITDA.
EV / Revenue (LTM)
Rentokil Initial Financial Valuation Multiples
As of October 28, 2026, Rentokil Initial has market cap of $11B and EV of $15B.
Rentokil Initial has a P/E ratio of 16.7x.
Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Rentokil Initial Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


Rentokil Initial Margins & Growth Rates
Rentokil Initial grew revenue by 5% and EBITDA by 31% in the last fiscal year.
In the most recent fiscal year, Rentokil Initial reported gross margin of 83%, EBITDA margin of 17%, and net margin of 7%.
Rentokil Initial Margins
Rentokil Initial Growth Rates
Data powered by FactSet, Inc. and Morningstar, Inc.
Rentokil Initial Operational KPIs
Rentokil Initial's revenue per employee in the last FY averaged $0.1M, while opex per employee averaged $0.1M for the same period.
Rentokil Initial's Rule of 40 is 26% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Rentokil Initial's Rule of X is 33% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Data powered by FactSet, Inc. and Morningstar, Inc.
Rentokil Initial Competitors
Rentokil Initial competitors include Madison Air, Sodexo, Aramark, ISS World, HD Hyundai Marine, Brookfield Business Corp, Elis, UniFirst, Alliance Laundry Systems and Wuchan Zhongda Group Co.
Most Rentokil Initial public comparables operate across Business Services and ClimateTech.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $3.5B | $697M | 4.1x | 3.7x | 20.5x | 14.0x | |||
| $27B | $1.2B | 0.5x | 0.5x | 11.6x | 9.2x | |||
| $19B | $1.2B | 1.1x | 1.0x | 16.3x | 12.8x | |||
| $13B | $815M | 0.7x | 0.7x | 11.2x | 9.6x | |||
| - | - | - | - | - | - | |||
| $27B | $6.6B | 2.1x | 9.9x | 8.7x | 24.1x | |||
| $5.4B | $1.9B | 1.9x | 1.8x | 5.6x | 5.2x | |||
| $2.4B | $326M | 2.0x | 1.9x | 15.2x | 14.8x | |||
This data is available for Pro users. Sign up to see all Rentokil Initial competitors and their valuation data. Start Free Trial | ||||||||
Rentokil Initial VC Funding History
Before going public, Rentokil Initial raised $39M in total equity funding, across 1 round.
Last private valuation of Rentokil Initial was $14B, after raising $39M in December 2024 from Trian Fund Management.
Rentokil Initial Funding Rounds
Acquisitions by Rentokil Initial
Rentokil Initial has acquired 16 companies to date.
Last acquisition by Rentokil Initial was on April 2nd 2024. Rentokil Initial acquired Hicare for undisclosed valuation.
Latest Acquisitions by Rentokil Initial
| Description | - | Terminix is a Memphis, Tennessee-based pest-control company that provides residential and commercial termite, pest and mosquito treatments across the United States, operating from about 375 locations in 47 states with some 11,400 employees and 2.9 million customers when Rentokil agreed to buy it. The brand was established in Memphis in 1927 by E.L. Bruce and was acquired by ServiceMaster in 1986. ServiceMaster went private under Clayton, Dubilier & Rice in 2007, listed again in 2014, and in October 2020 sold its ServiceMaster Brands franchise businesses to Roark Capital and renamed itself Terminix Global Holdings. For 2020 the company generated revenue of about $1.96 billion and adjusted EBITDA of about $345 million. Rentokil Initial announced the acquisition in December 2021 at an equity value of $6.7 billion and completed it on 12 October 2022, with total purchase consideration of £4,110 million after the stock component fell in value. Terminix now operates as a subsidiary of Rentokil Initial. | Vector Disease Control International is a provider of mosquito surveillance and control services across the United States and Caribbean. Headquartered in Indianapolis, Indiana, it operates an in-house laboratory for species identification and arbovirus testing, deploys ground and aerial larviciding, and conducts weekly trapping at over 10,000 sites annually for public health agencies and resorts. | Samson HealthCare Services is a Sydney-based provider of commercial washroom hygiene solutions across New South Wales and the Australian Capital Territory. The company installs and maintains air fresheners, soap dispensers, toilet wipe stations, sanitary disposal bins, and sharps containers from depots in Wetherill Park and Newcastle. Servicing offices, hospitals, schools, and hospitality venues, it covers areas from Lithgow to the South Coast since establishing operations in the early 2000s. | |
| HQ Country | |||||
| HQ City | - | Memphis, TN | Little Rock, AR | Bradford | |
| Deal Date | 2 Apr 2024 | 14 Dec 2021 | 13 Nov 2017 | 30 Sep 2016 | |
| Valuation | undisclosed | $5.5B | undisclosed | undisclosed | |
| EV/Revenue | |||||
| EV/EBITDA | |||||
This data is available for Pro users. Sign up to see all Rentokil Initial acquisitions and their M&A valuation multiples. Start Free Trial | |||||
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Start Free TrialAbout Rentokil Initial
| When was Rentokil Initial founded? | Rentokil Initial was founded in 1925. |
| Where is Rentokil Initial headquartered? | Rentokil Initial is headquartered in United Kingdom. |
| How many employees does Rentokil Initial have? | As of today, Rentokil Initial has over 65K employees. |
| Is Rentokil Initial publicly listed? | Yes, Rentokil Initial is a public company listed on London Stock Exchange. |
| What is the stock symbol of Rentokil Initial? | Rentokil Initial trades under RTO ticker. |
| When did Rentokil Initial go public? | Rentokil Initial went public in 1969. |
| Who are competitors of Rentokil Initial? | Rentokil Initial main competitors include Madison Air, Sodexo, Aramark, ISS World, HD Hyundai Marine, Brookfield Business Corp, Elis, UniFirst, Alliance Laundry Systems, Wuchan Zhongda Group Co. |
| What is the current market cap of Rentokil Initial? | Rentokil Initial's current market cap is $11B. |
| What is the current revenue of Rentokil Initial? | Rentokil Initial's last 12 months revenue is $7.2B. |
| What is the current revenue growth of Rentokil Initial? | Rentokil Initial revenue growth (NTM/LTM) is 3%. |
| What is the current EV/Revenue multiple of Rentokil Initial? | Current revenue multiple of Rentokil Initial is 2.1x. |
| What is the current EBITDA of Rentokil Initial? | Rentokil Initial's last 12 months EBITDA is $1.5B. |
| What is Rentokil Initial's EBITDA margin? | Rentokil Initial's last 12 months EBITDA margin is 21%. |
| What is the current EV/EBITDA multiple of Rentokil Initial? | Current EBITDA multiple of Rentokil Initial is 9.9x. |
| What is the current FCF of Rentokil Initial? | Rentokil Initial's last 12 months FCF is $632M. |
| What is Rentokil Initial's FCF margin? | Rentokil Initial's last 12 months FCF margin is 9%. |
| What is the current EV/FCF multiple of Rentokil Initial? | Current FCF multiple of Rentokil Initial is 23.9x. |
| How many companies Rentokil Initial has acquired to date? | As of October 2026, Rentokil Initial has acquired 16 companies. |
| What was the largest acquisition by Rentokil Initial? | $5.5B acquisition of Terminix on 14th December 2021 was the largest M&A Rentokil Initial has done to date. |
| What companies Rentokil Initial acquired? | Rentokil Initial acquired Terminix, Residex LLC, Hicare, Sagrip, Eradico Services, Vector Disease Control International, Grupo Bestway, Ecovec, Peter Cox Property Care, Oliver Exterminating Co., and 6 other companies. |
| In how many companies Rentokil Initial has invested to date? | Rentokil Initial hasn't invested in any companies yet (or none have been disclosed publicly). |
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