Mixue Group is a freshly-made drinks company. It is committed to providing value-for-money products to consumers, including freshly-made fruit drinks, tea drinks, ice cream, and coffee, typically priced around one U.S. dollar (approximately RMB6) per item. The company has two brands - a freshly-made tea drinks brand, Mixue, and a freshly-made coffee brand, Lucky Cup. Through a franchise model, it has cultivated a network of over 46,000 stores spanning China and 11 overseas countries. The company derives the majority of its revenue from mainland China.
2008
7.0K+
LTM Revenue $4.3B
LTM EBITDA $1.0B
$21.3B
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Mixue Group has a last 12-month revenue (LTM) of $4.3B and a last 12-month EBITDA of $1.0B.
In the most recent fiscal year, Mixue Group achieved revenue of $3.2B and an EBITDA of $794M.
Mixue Group expects next 12-month revenue of XXX   and NTM EBITDA of XXX
See Mixue Group valuation multiples based on analyst estimatesLTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
---|---|---|---|---|---|---|
Revenue | $4.3B | XXX | $3.2B | XXX | XXX | XXX |
Gross Profit | $1.3B | XXX | $1.0B | XXX | XXX | XXX |
Gross Margin | 32% | XXX | 32% | XXX | XXX | XXX |
EBITDA | $1.0B | XXX | $794M | XXX | XXX | XXX |
EBITDA Margin | 24% | XXX | 25% | XXX | XXX | XXX |
EBIT | $963M | XXX | $718M | XXX | XXX | XXX |
EBIT Margin | 23% | XXX | 23% | XXX | XXX | XXX |
Net Profit | $751M | XXX | $565M | XXX | XXX | XXX |
Net Margin | 18% | XXX | 18% | XXX | XXX | XXX |
Net Debt | XXX | XXX | n/a | XXX | XXX | XXX |
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As of July 31, 2025, Mixue Group's stock price is HKD 467 (or $60).
Mixue Group has current market cap of HKD 177B (or $22.6B), and EV of HKD 168B (or $21.3B).
See Mixue Group trading valuation dataEV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
---|---|---|---|---|---|---|
$21.3B | $22.6B | XXX | XXX | XXX | XXX | $1.84 |
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Start Free TrialAs of July 31, 2025, Mixue Group has market cap of $22.6B and EV of $21.3B.
Mixue Group's trades at 6.7x EV/Revenue multiple, and 26.9x EV/EBITDA.
Equity research analysts estimate Mixue Group's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Mixue Group has a P/E ratio of 33.0x.
See valuation multiples for Mixue Group and 12K+ public compsLTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
---|---|---|---|---|---|---|
Market cap (current) | $22.6B | XXX | $22.6B | XXX | XXX | XXX |
EV (current) | $21.3B | XXX | $21.3B | XXX | XXX | XXX |
EV/Revenue | 5.5x | XXX | 6.7x | XXX | XXX | XXX |
EV/EBITDA | 23.0x | XXX | 26.9x | XXX | XXX | XXX |
EV/EBIT | 24.3x | XXX | 29.7x | XXX | XXX | XXX |
EV/Gross Profit | 17.4x | XXX | n/a | XXX | XXX | XXX |
P/E | 33.0x | XXX | 40.0x | XXX | XXX | XXX |
EV/FCF | 52.5x | XXX | 36.8x | XXX | XXX | XXX |
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Start Free TrialMixue Group's last 12 month revenue growth is 21%
Mixue Group's revenue per employee in the last FY averaged $0.5M, while opex per employee averaged $44K for the same period.
Mixue Group's rule of 40 is 43% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Mixue Group's rule of X is 76% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
See operational valuation multiples for Mixue Group and other 12K+ public compsLTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
---|---|---|---|---|---|---|
Revenue Growth | 21% | XXX | 26% | XXX | XXX | XXX |
EBITDA Margin | 24% | XXX | 25% | XXX | XXX | XXX |
EBITDA Growth | 21% | XXX | 34% | XXX | XXX | XXX |
Rule of 40 | 43% | XXX | 46% | XXX | XXX | XXX |
Bessemer Rule of X | XXX | XXX | 76% | XXX | XXX | XXX |
Revenue per Employee | XXX | XXX | $0.5M | XXX | XXX | XXX |
Opex per Employee | XXX | XXX | $44K | XXX | XXX | XXX |
S&M Expenses to Revenue | XXX | XXX | 6% | XXX | XXX | XXX |
G&A Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
R&D Expenses to Revenue | XXX | XXX | 0% | XXX | XXX | XXX |
Opex to Revenue | XXX | XXX | 10% | XXX | XXX | XXX |
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EV/Revenue | EV/EBITDA | |||||
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2025E | 2026E | 2027E | 2025E | 2026E | 2027E | |
Agthia Group | XXX | XXX | XXX | XXX | XXX | XXX |
Acomo | XXX | XXX | XXX | XXX | XXX | XXX |
ForFarmers | XXX | XXX | XXX | XXX | XXX | XXX |
JDE Peets | XXX | XXX | XXX | XXX | XXX | XXX |
Sligro Food Group | XXX | XXX | XXX | XXX | XXX | XXX |
XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
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Mixue Group acquired XXX companies to date.
Last acquisition by Mixue Group was XXXXXXXX, XXXXX XXXXX XXXXXX . Mixue Group acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX ).
See M&A valuation multiplesAcquired Company | EV | EV/Revenue | EV/EBITDA |
---|---|---|---|
XXXXXXXXX | XXX | XXX | XXX |
XXXXXXXXX | XXX | XXX | XXX |
XXXXXXXXX | XXX | XXX | XXX |
XXXXXXXXX | XXX | XXX | XXX |
XXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialWhen was Mixue Group founded? | Mixue Group was founded in 2008. |
Where is Mixue Group headquartered? | Mixue Group is headquartered in Hong Kong. |
How many employees does Mixue Group have? | As of today, Mixue Group has 7.0K+ employees. |
Who is the CEO of Mixue Group? | Mixue Group's CEO is Mr. Hongfu Zhang. |
Is Mixue Group publicy listed? | Yes, Mixue Group is a public company listed on HKG. |
What is the stock symbol of Mixue Group? | Mixue Group trades under 02097 ticker. |
When did Mixue Group go public? | Mixue Group went public in 2025. |
Who are competitors of Mixue Group? | Similar companies to Mixue Group include e.g. Agthia Group, Acomo, ForFarmers, JDE Peets. |
What is the current market cap of Mixue Group? | Mixue Group's current market cap is $22.6B |
What is the current revenue of Mixue Group? | Mixue Group's last 12 months revenue is $4.3B. |
What is the current revenue growth of Mixue Group? | Mixue Group revenue growth (NTM/LTM) is 21%. |
What is the current EV/Revenue multiple of Mixue Group? | Current revenue multiple of Mixue Group is 5.5x. |
Is Mixue Group profitable? | Yes, Mixue Group is EBITDA-positive (as of the last 12 months). |
What is the current EBITDA of Mixue Group? | Mixue Group's last 12 months EBITDA is $1.0B. |
What is Mixue Group's EBITDA margin? | Mixue Group's last 12 months EBITDA margin is 24%. |
What is the current EV/EBITDA multiple of Mixue Group? | Current EBITDA multiple of Mixue Group is 23.0x. |
What is the current FCF of Mixue Group? | Mixue Group's last 12 months FCF is $446M. |
What is Mixue Group's FCF margin? | Mixue Group's last 12 months FCF margin is 10%. |
What is the current EV/FCF multiple of Mixue Group? | Current FCF multiple of Mixue Group is 52.5x. |
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