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- Rapala VMC
Rapala VMC Valuation Multiples
Discover revenue and EBITDA valuation multiples for Rapala VMC and similar public comparables like Massimo, Connexa Sports, Win Hanverky Holdings, Cambuci and more.
Rapala VMC Overview
About Rapala VMC
Rapala VMC Corp is a fishing tackle company. It is engaged in the business of manufacturing, sourcing, and distributing mainly fishing tackle equipment, as well as hunting, outdoor, and winter sports equipment. The company's products include fishing lures, treble hooks, fishing-related knives and hooks, etc. The firm markets and sells its products under the Sufix, Mora Ice, Peltonen, Williamson, VMC, Storm, Blue Fox, Rapala, and other brands. Geographically, the company generates maximum revenue from North America, followed by the Nordic regions, Rest of Europe, and the Rest of the World.
Founded
1936
HQ

Employees
1.4K
Website
Sectors
Financials (LTM)
EV
$123M
Rapala VMC Financials
Rapala VMC reported last 12-month revenue of $264M and EBITDA of $23M.
In the same LTM period, Rapala VMC generated $23M in EBITDA and had net loss of ($8M).
Revenue (LTM)
Rapala VMC P&L
In the most recent fiscal year, Rapala VMC reported revenue of $253M and EBITDA of $24M.
Rapala VMC expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $264M | XXX | $253M | XXX | XXX | XXX |
| Gross Profit | — | XXX | $141M | XXX | XXX | XXX |
| Gross Margin | — | XXX | 56% | XXX | XXX | XXX |
| EBITDA | $23M | XXX | $24M | XXX | XXX | XXX |
| EBITDA Margin | 9% | XXX | 10% | XXX | XXX | XXX |
| EBIT Margin | 4% | XXX | 1% | XXX | XXX | XXX |
| Net Profit | ($8M) | XXX | $459K | XXX | XXX | XXX |
| Net Margin | (3%) | XXX | 0% | XXX | XXX | XXX |
| Net Debt | — | — | $57M | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
Rapala VMC Stock Performance
Rapala VMC has current market cap of $54M, and enterprise value of $123M.
Market Cap Evolution
Rapala VMC's stock price is $1.40.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $123M | $54M | -0.5% | XXX | XXX | XXX | $0.01 |
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Start Free TrialRapala VMC Valuation Multiples
Rapala VMC trades at 0.5x EV/Revenue multiple, and 5.3x EV/EBITDA.
EV / Revenue (LTM)
Rapala VMC Financial Valuation Multiples
As of March 15, 2026, Rapala VMC has market cap of $54M and EV of $123M.
Equity research analysts estimate Rapala VMC's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Rapala VMC has a P/E ratio of (6.7x).
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $54M | XXX | $54M | XXX | XXX | XXX |
| EV (current) | $123M | XXX | $123M | XXX | XXX | XXX |
| EV/Revenue | 0.5x | XXX | 0.5x | XXX | XXX | XXX |
| EV/EBITDA | 5.3x | XXX | 5.1x | XXX | XXX | XXX |
| EV/EBIT | 12.2x | XXX | 35.6x | XXX | XXX | XXX |
| EV/Gross Profit | — | XXX | 0.9x | XXX | XXX | XXX |
| P/E | (6.7x) | XXX | 118.6x | XXX | XXX | XXX |
| EV/FCF | — | XXX | 5.6x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Rapala VMC Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


Rapala VMC Margins & Growth Rates
Rapala VMC's revenue in the last 12 month grew by 2%.
Rapala VMC's revenue per employee in the last FY averaged $0.2M.
Rapala VMC's rule of 40 is 11% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Rapala VMC's rule of X is 14% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Rapala VMC Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 2% | XXX | 4% | XXX | XXX | XXX |
| EBITDA Margin | 9% | XXX | 10% | XXX | XXX | XXX |
| EBITDA Growth | 5% | XXX | (4%) | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 11% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 14% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.2M | XXX | XXX | XXX |
| S&M Expenses to Revenue | — | XXX | 10% | XXX | XXX | XXX |
| G&A Expenses to Revenue | — | XXX | 3% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 54% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Rapala VMC Public Comps
See public comps and valuation multiples for other Sports & Leisure comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Massimo | XXX | XXX | XXX | XXX | XXX | XXX |
| Connexa Sports | XXX | XXX | XXX | XXX | XXX | XXX |
| Win Hanverky Holdings | XXX | XXX | XXX | XXX | XXX | XXX |
| Cambuci | XXX | XXX | XXX | XXX | XXX | XXX |
| Abeo | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
Rapala VMC M&A Activity
Rapala VMC acquired XXX companies to date.
Last acquisition by Rapala VMC was on XXXXXXXX, XXXXX. Rapala VMC acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by Rapala VMC
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
Get Verified M&A Valuation Multiples
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Start Free TrialRapala VMC Investment Activity
Rapala VMC invested in XXX companies to date.
Rapala VMC made its latest investment on XXXXXXXX, XXXXX. Rapala VMC invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by Rapala VMC
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout Rapala VMC
| When was Rapala VMC founded? | Rapala VMC was founded in 1936. |
| Where is Rapala VMC headquartered? | Rapala VMC is headquartered in Finland. |
| How many employees does Rapala VMC have? | As of today, Rapala VMC has over 1K employees. |
| Is Rapala VMC publicly listed? | Yes, Rapala VMC is a public company listed on Nasdaq Helsinki. |
| What is the stock symbol of Rapala VMC? | Rapala VMC trades under RAP1V ticker. |
| When did Rapala VMC go public? | Rapala VMC went public in 1998. |
| Who are competitors of Rapala VMC? | Rapala VMC main competitors are Massimo, Connexa Sports, Win Hanverky Holdings, Cambuci. |
| What is the current market cap of Rapala VMC? | Rapala VMC's current market cap is $54M. |
| What is the current revenue of Rapala VMC? | Rapala VMC's last 12 months revenue is $264M. |
| What is the current revenue growth of Rapala VMC? | Rapala VMC revenue growth (NTM/LTM) is 2%. |
| What is the current EV/Revenue multiple of Rapala VMC? | Current revenue multiple of Rapala VMC is 0.5x. |
| Is Rapala VMC profitable? | Yes, Rapala VMC is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Rapala VMC? | Rapala VMC's last 12 months EBITDA is $23M. |
| What is Rapala VMC's EBITDA margin? | Rapala VMC's last 12 months EBITDA margin is 9%. |
| What is the current EV/EBITDA multiple of Rapala VMC? | Current EBITDA multiple of Rapala VMC is 5.3x. |
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