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BuzzFeed Valuation Multiples

Discover revenue and EBITDA valuation multiples for BuzzFeed and similar public comparables like Gumtree Australia, Alpcot Holding, All About, Gremi Media and more.

BuzzFeed Overview

About BuzzFeed

BuzzFeed Inc is a tech-powered, diversified media company that reaches hundreds of millions globally through its cross-platform news and entertainment network. The company produces articles, lists, quizzes, videos, and original series; lifestyle content through brands including Tasty, social food network; original reporting and investigative journalism through BuzzFeed News and HuffPost; an industry- affiliate business, strategic partnerships, licensing and product development through BuzzFeed Commerce; and original productions across broadcast, cable, SVOD, film and digital platforms for BuzzFeed Studios.


Founded

2008

HQ

United States

Employees

611

Financials (LTM)

Revenue: $185M
EBITDA: $9M

EV

$106M

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BuzzFeed Financials

BuzzFeed reported last 12-month revenue of $185M and EBITDA of $9M.

In the same LTM period, BuzzFeed generated $9M in EBITDA and had net loss of ($58M).

Revenue (LTM)


BuzzFeed P&L

In the most recent fiscal year, BuzzFeed reported revenue of $185M and EBITDA of $9M.

BuzzFeed is unprofitable as of last fiscal year, with gross margin of 41%, EBITDA margin of 5%, and net margin of (31%).

See analyst estimates for BuzzFeed
LTMLast FY202320242025202620272028
Revenue$185M$185M$253M$190M$185M
Gross Profit—$75M$110M$85M$75M
Gross Margin—41%44%45%41%
EBITDA$9M$9M($21M)($7M)($35M)
EBITDA Margin5%5%(8%)(4%)(19%)
EBIT Margin—(10%)(16%)(12%)(10%)
Net Profit($58M)($58M)($89M)($10M)($58M)
Net Margin(31%)(31%)(35%)(5%)(31%)
Net Debt—$50M———

Financial data powered by Morningstar, Inc.

BuzzFeed Stock Performance

BuzzFeed has current market cap of $29M, and enterprise value of $106M.

Market Cap Evolution


BuzzFeed's stock price is $0.77.

BuzzFeed share price increased by 3.0% in the last 30 days, and decreased by 64.2% in the last year.

BuzzFeed has an EPS (earnings per share) of $-1.53.

See more trading valuation data for BuzzFeed
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$106M$29M0.0%3.0%0.7%-64.2%$-1.53

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BuzzFeed Valuation Multiples

BuzzFeed trades at 0.6x EV/Revenue multiple, and 12.1x EV/EBITDA.

See NTM and 2027E valuation multiples for BuzzFeed

EV / Revenue (LTM)


BuzzFeed Financial Valuation Multiples

As of May 3, 2026, BuzzFeed has market cap of $29M and EV of $106M.

BuzzFeed has a P/E ratio of (0.5x).

LTMLast FY202320242025202620272028
EV/Revenue0.6x0.6x0.4x0.6x0.6x
EV/EBITDA12.1x12.1x(5.1x)(14.4x)(3.0x)
EV/EBIT—(6.0x)(2.7x)(4.5x)(6.0x)
EV/Gross Profit—1.4x1.0x1.3x1.4x
P/E(0.5x)(0.5x)(0.3x)(2.9x)(0.5x)
EV/FCF—(3.2x)(5.1x)(3.2x)(3.2x)

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified BuzzFeed Valuation Multiples

Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.

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BuzzFeed Margins & Growth Rates

In the most recent fiscal year, BuzzFeed reported gross margin of 41%, EBITDA margin of 5%, and net margin of (31%).

See estimated margins and future growth rates for BuzzFeed

BuzzFeed Margins

Last FY20242025202720282029
Gross Margin41%45%41%
EBITDA Margin5%(4%)(19%)
EBIT Margin(10%)(12%)(10%)
Net Margin(31%)(5%)(31%)
FCF Margin(18%)(18%)(18%)

BuzzFeed Growth Rates

23/2424/2526/2727/2828/29
Revenue Growth(25%)(2%)
Gross Profit Growth(23%)(11%)
EBITDA Growth(64%)381%
EBIT Growth(41%)(25%)
Net Profit Growth(89%)472%
FCF Growth59%(1%)

Data powered by FactSet, Inc. and Morningstar, Inc.

BuzzFeed Operational KPIs

BuzzFeed's revenue per employee in the last FY averaged $0.3M, while opex per employee averaged $0.2M for the same period.

Access forward-looking KPIs for BuzzFeed
Last FY202320242025202620272028
Revenue per Employee$0.3M———
Opex per Employee$0.2M———
S&M Expenses to Revenue9%15%10%9%
G&A Expenses to Revenue27%31%31%27%
R&D Expenses to Revenue6%4%6%6%
Opex to Revenue50%59%57%50%

Data powered by FactSet, Inc. and Morningstar, Inc.

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BuzzFeed Competitors

BuzzFeed competitors include Gumtree Australia, Alpcot Holding, All About, Gremi Media, IMPRESA, Stock3, Minkabu The Infonoid, VerticalScope, Legimi and Hypebeast.

Most BuzzFeed public comparables operate across Online Content & News.

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
Gumtree Australia1.0x—12.3x—
Alpcot Holding2.0x2.5x11.7x8.9x
All About0.2x—9.5x—
Gremi Media1.2x—(115.2x)—
IMPRESA1.0x—(3.7x)—
Stock32.3x—34.8x—
Minkabu The Infonoid1.2x1.5x(17.3x)11.4x
VerticalScope1.2x1.2x3.4x3.4x

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BuzzFeed Funding History

Before going public, BuzzFeed raised $469M in total equity funding, across 4 rounds.

Last private valuation of BuzzFeed was $2B, after raising $200M in November 2016 from Hearst Ventures, NBCUniversal, New Enterprise Associates, and 1 other investor.


BuzzFeed Funding Rounds

DateStageRaised FromRaisedValuationRev. MultipleDeal Summary
Nov-16Series GHearst Ventures; NBCUniversal; New Enterprise Associates; RRE Ventures$200M$2BBuzzFeed, a US-based online media company founded in 2008, operates a platform focused on text, listicles, news, and video content, attracting over 200 million monthly visitors. In November 2016, it raised $200 million in a Series G round led by NBCUniversal, an existing strategic investor, at a post-money valuation of $1.7 billion, the same share price as the prior year's round which valued it at $1.5 billion pre-money. Other investors included Hearst Ventures, New Enterprise Associates, and RRE Ventures, bringing total funding to about $500 million. The deal included a ratchet provision protecting NBCUniversal's returns if BuzzFeed went public or was acquired at a lower valuation, with aims for a 2018 IPO. The flat valuation reflected challenges in meeting revenue targets, as a Financial Times report indicated BuzzFeed achieved $170 million in revenue for 2015, far below the projected $250 million, and halved its 2016 target from a rumored $500 million to around $250 million. BuzzFeed chairman Ken Lerer disputed the $500 million figure, asserting the company met Q1 2016 targets, was on track for Q2, and expected to hit its full-year 2016 goal, which was lower. Video content was a major growth area, comprising 15% of revenue at end-2014 but projected to reach 50% in 2016 and 75% in coming years, driving shifts like splitting into news and entertainment divisions and CEO Jonah Peretti relocating to Los Angeles. NBCUniversal expanded its advertising sales partnership with BuzzFeed and aimed to distribute short-form video via its Content Studio. Funds were earmarked for advancing data science, technology, expanding the Tasty food media network, and developing cross-platform ad products. BuzzFeed had previously benefited from partnerships like Facebook and Twitter live streams and rebuffed a Disney acquisition attempt over price disagreements. The round underscored strategic media alignments amid digital shifts, with NBCUniversal's total investment reaching $400 million.
Aug-15Series FNBCUniversal$200M$2BBuzzFeed, a US-based online media company founded in 2008, operates a platform focused on text, listicles, quizzes, videos, news, and entertainment content, attracting over 200 million monthly unique visitors and 1.5 billion monthly video views as of August 2015. The company reached profitability with $7 million net profit in 2013 and $2.7 million in the first half of 2014, driven by strong advertiser appeal through analytics tracking content spread across social platforms. Leaked internal documents indicated estimated $100 million in revenues for 2014, supporting rapid growth ahead of the NBCUniversal investment. On August 18, 2015, NBCUniversal invested $200 million in equity in BuzzFeed at a $1.5 billion valuation, following a prior $50 million Series E round led by Andreessen Horowitz that valued the company at $850 million. This strategic investment brought BuzzFeed's total funding to nearly $300 million and enabled expansions in international markets, video production via BuzzFeed Motion Pictures, and cross-platform media. The deal positioned NBCUniversal as a key partner for collaborations on TV content, movies, Olympics coverage, and joint ad sales, while maintaining BuzzFeed's editorial independence. CEO Jonah Peretti emphasized that the investment, combined with rapidly growing revenue, provided financial independence to invest long-term without short-term pressures or rushing an IPO. A later 2016 follow-on $200 million round from NBCUniversal occurred at the same $1.5 billion valuation, with post-money rising to $1.7 billion, reflecting challenges like missing revenue targets (e.g., a disputed $500 million 2016 goal halved per reports). BuzzFeed aimed for a 2018 IPO, leveraging partnerships like one with Yahoo Japan.
Aug-14Series EAndreessen Horowitz; General Atlantic$50M$850MBuzzFeed, a digital media company known for viral content, listicles, quizzes, and video content, raised $50 million in a funding round over the summer of 2014 from investors including Andreessen Horowitz and General Atlantic, with Andreessen Horowitz as the lead. The round valued the company at approximately $850 million post-money, according to the New York Times as reported by Politico. In 2014, BuzzFeed achieved $100 million in revenue for the full year, hitting this milestone earlier than anticipated after projecting $60 million for 2013 and targeting $100 million for 2014. CEO Jonah Peretti announced this in an internal email, highlighting strong growth in traffic and video views. The company was pushing aggressive traffic goals, such as 200 million monthly unique visitors and 750 million video views in a single month, tying achievement to incentives like Apple Watches for all staff. This round and revenue trajectory underscored BuzzFeed's rapid ascent in digital media amid competition from platforms like Facebook.
Jan-13Series DKass Lazerow; Lerer Hippeau; Michael Lazerow; New Enterprise Associates; RRE Ventures; SoftBank Group$19M$200MBuzzFeed, a media company specializing in viral content and social news, raised a $19.3 million Series D funding round in early 2013 led by New Enterprise Associates, with participation from investors including RRE Ventures, Lerer Hippeau (noted as Lerer Ventures in some reports), SoftBank Group, and others like Kass and Michael Lazerow. This followed a $15.5 million Series C round in January 2012, bringing total funding to $46.3 million at that point. The round was a growth investment aimed at expanding headcount amid rapid traffic growth from 25 million to 40 million monthly unique visitors. Sources indicate the post-money valuation for this round was approximately $200 million, up from $100-120 million in the prior financing. BuzzFeed's 2012 revenue reached $20 million, tripling from the previous year, driven by native advertising and editorial content under editor-in-chief Ben Smith, who joined in 2012 to shift from aggregation to original social news with nearly 200 employees. The company retained all prior funds plus additional cash, positioning it ahead of schedule for expansion. Investors viewed BuzzFeed as having billion-dollar potential, targeting exits of at least $300 million ideally $600 million or more, citing its core team, mobile advertising solutions, and traffic surpassing acquisitions like Huffington Post ($315M) and Bleacher Report ($200M). To justify capital raised, tripled revenues were needed in 2013. Subsequent rounds included $50M from Andreessen Horowitz in 2014 and later investments reaching $1.5B-$1.7B valuations by 2016, but 2013 marked key early growth.

BuzzFeed M&A Activity

BuzzFeed has acquired 4 companies to date.

Last acquisition by BuzzFeed was on May 11th 2021. BuzzFeed acquired Complex Networks for $294M (EV/Revenue multiple of ).

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Latest Acquisitions by BuzzFeed

Complex Networks
HuffPost
GoPoP
Torando Labs
Description
Complex Networks is a New York-headquartered youth media company owned by Hearst and Verizon. It distributes content on style, music, food, and pop culture via TV channels, streaming services, and social platforms. The network produces original series like Hot Ones and Sneaker Shopping, targeting Gen Z viewers.
HuffPost is a New York-headquartered digital news platform covering U.S. politics, world news, entertainment, technology, style, and lifestyle topics. Featuring content from 80,000 bloggers, it draws 126 million monthly visitors through its website and apps. Launched in 2005 by Arianna Huffington, it earned the first Pulitzer Prize for a digital U.S. news organization in 2012 for Benghazi coverage. Acquired by BuzzFeed in 2020, HuffPost publishes original reporting and opinion pieces across 14 international editions.
GoPoP is a San Francisco-based platform for producing interactive videos launched in 2013. Users curate content from YouTube, Vimeo, Giphy, SoundCloud, and Instagram to layer music, images, GIFs, and clips into branching narratives. The tool enables embedding quizzes, hotspots, and calls-to-action for marketing and storytelling. GoPoP supports exports to web, social media, and email campaigns.
Torando Labs Inc. is a New York-headquartered technology firm incorporated in 2012. The company develops software solutions focused on data analytics and automation tools for enterprise clients in finance and media sectors. Torando Labs operates from offices in Manhattan, serving clients with custom platforms for real-time data processing and workflow optimization.
HQ CountryUnited StatesUnited StatesUnited StatesUnited States
HQ City
New York City, NY
New York City, NY
San Francisco, CA
New York City, NY
Deal Date11 May 202119 Nov 202019 Feb 201528 Oct 2014
Valuation$294Mundisclosedundisclosedundisclosed
EV/Revenue
EV/EBITDA

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About BuzzFeed

When was BuzzFeed founded?BuzzFeed was founded in 2008.
Where is BuzzFeed headquartered?BuzzFeed is headquartered in United States.
How many employees does BuzzFeed have?As of today, BuzzFeed has over 611 employees.
Who is the CEO of BuzzFeed?BuzzFeed's CEO is Jonah Peretti.
Is BuzzFeed publicly listed?Yes, BuzzFeed is a public company listed on Nasdaq.
What is the stock symbol of BuzzFeed?BuzzFeed trades under BZFD ticker.
When did BuzzFeed go public?BuzzFeed went public in 2021.
Who are competitors of BuzzFeed?BuzzFeed main competitors include Gumtree Australia, Alpcot Holding, All About, Gremi Media, IMPRESA, Stock3, Minkabu The Infonoid, VerticalScope, Legimi, Hypebeast.
What is the current market cap of BuzzFeed?BuzzFeed's current market cap is $29M.
What is the current revenue of BuzzFeed?BuzzFeed's last 12 months revenue is $185M.
What is the current EV/Revenue multiple of BuzzFeed?Current revenue multiple of BuzzFeed is 0.6x.
Is BuzzFeed profitable?Yes, BuzzFeed is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of BuzzFeed?BuzzFeed's last 12 months EBITDA is $9M.
What is BuzzFeed's EBITDA margin?BuzzFeed's last 12 months EBITDA margin is 5%.
What is the current EV/EBITDA multiple of BuzzFeed?Current EBITDA multiple of BuzzFeed is 12.1x.
How many companies BuzzFeed has acquired to date?As of May 2026, BuzzFeed has acquired 4 companies.
What was the largest acquisition by BuzzFeed?$294M acquisition of Complex Networks on 11th May 2021 was the largest M&A BuzzFeed has done to date.
What companies BuzzFeed acquired?BuzzFeed acquired Complex Networks, HuffPost, Torando Labs, and GoPoP.
In how many companies BuzzFeed has invested to date?BuzzFeed hasn't invested in any companies yet (or none have been disclosed publicly).

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