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BRC Valuation Multiples

Discover revenue and EBITDA valuation multiples for BRC and similar public comparables like Sligro Food Group, JDE Peet's, and Agthia Group.

BRC Overview

About BRC

BRC Inc is a veteran-controlled company that serves premium coffee, content, and merchandise to active military, veterans, and first responders. It is committed to producing great coffee that consumers love, and high-quality merchandise that enables its community to showcase its brand. Its omnichannel distribution has three components: Direct to Consumer channel includes its e-commerce business, through which consumers order products online and products are shipped to them, Its wholesale channel includes products sold to an intermediary such as convenience, grocery, drug, and mass merchandise stores, who in turn sell those products to consumers, and Outpost channel includes revenue from its Company-operated and franchised Black Rifle Coffee retail coffee shop locations.


Founded

2014

HQ

United States of America
Employees

551

Financials

LTM Revenue $397M

LTM EBITDA $26.6M

EV

$282M

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BRC Financials

As of August 2025, BRC reported last 12-month revenue of $397M and EBITDA of $26.6M.

In the same period, BRC generated $146M in LTM gross profit and -$13.8M in net income.

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BRC P&L

In the most recent fiscal year, BRC reported revenue of $391M and EBITDA of $13.9M.

BRC expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $397M XXX $391M XXX XXX XXX
Gross Profit $146M XXX $161M XXX XXX XXX
Gross Margin 37% XXX 41% XXX XXX XXX
EBITDA $26.6M XXX $13.9M XXX XXX XXX
EBITDA Margin 7% XXX 4% XXX XXX XXX
EBIT -$9.1M XXX $3.8M XXX XXX XXX
EBIT Margin -2% XXX 1% XXX XXX XXX
Net Profit -$13.8M XXX -$3.0M XXX XXX XXX
Net Margin -3% XXX -1% XXX XXX XXX
Net Debt XXX XXX $58.3M XXX XXX XXX

Financial data powered by Morningstar, Inc.

BRC Stock Performance

BRC has current market cap of $183M, and EV of $282M.

Market Cap Evolution

BRC Stock Data

As of September 12, 2025, BRC's stock price is $2.

See BRC trading valuation data
EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$282M $183M XXX XXX XXX XXX $-0.06

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BRC Valuation Multiples

BRC's trades at 0.7x EV/Revenue multiple, and 20.3x EV/EBITDA.

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BRC Financial Valuation Multiples

As of September 12, 2025, BRC has market cap of $183M and EV of $282M.

Equity research analysts estimate BRC's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

BRC has a P/E ratio of -13.3x.

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $183M XXX $183M XXX XXX XXX
EV (current) $282M XXX $282M XXX XXX XXX
EV/Revenue 0.7x XXX 0.7x XXX XXX XXX
EV/EBITDA 10.6x XXX 20.3x XXX XXX XXX
EV/EBIT -31.0x XXX 73.3x XXX XXX XXX
EV/Gross Profit 1.9x XXX n/a XXX XXX XXX
P/E -13.3x XXX -62.1x XXX XXX XXX
EV/FCF 57.3x XXX 106.7x XXX XXX XXX

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BRC Margins & Growth Rates

BRC's last 12 month revenue growth is 9%

BRC's revenue per employee in the last FY averaged $0.7M, while opex per employee averaged $0.3M for the same period.

BRC's rule of 40 is -2% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

BRC's rule of X is 30% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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BRC Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 9% XXX 7% XXX XXX XXX
EBITDA Margin 7% XXX 4% XXX XXX XXX
EBITDA Growth 11% XXX n/a XXX XXX XXX
Rule of 40 -2% XXX 13% XXX XXX XXX
Bessemer Rule of X XXX XXX 30% XXX XXX XXX
Revenue per Employee XXX XXX $0.7M XXX XXX XXX
Opex per Employee XXX XXX $0.3M XXX XXX XXX
S&M Expenses to Revenue XXX XXX 9% XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX n/a XXX XXX XXX
Opex to Revenue XXX XXX 40% XXX XXX XXX

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BRC Public Comps

See public comps and valuation multiples for Food & Beverages comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Agthia Group XXX XXX XXX XXX XXX XXX
Acomo XXX XXX XXX XXX XXX XXX
ForFarmers XXX XXX XXX XXX XXX XXX
JDE Peet's XXX XXX XXX XXX XXX XXX
Sligro Food Group XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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BRC M&A and Investment Activity

BRC acquired  XXX companies to date.

Last acquisition by BRC was  XXXXXXXX, XXXXX XXXXX XXXXXX . BRC acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by BRC

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About BRC

When was BRC founded? BRC was founded in 2014.
Where is BRC headquartered? BRC is headquartered in United States of America.
How many employees does BRC have? As of today, BRC has 551 employees.
Who is the CEO of BRC? BRC's CEO is Mr. Chris Mondzelewski.
Is BRC publicy listed? Yes, BRC is a public company listed on NYS.
What is the stock symbol of BRC? BRC trades under BRCC ticker.
When did BRC go public? BRC went public in 2022.
Who are competitors of BRC? Similar companies to BRC include e.g. Agthia Group, Acomo, ForFarmers, JDE Peet's.
What is the current market cap of BRC? BRC's current market cap is $183M
What is the current revenue of BRC? BRC's last 12 months revenue is $397M.
What is the current revenue growth of BRC? BRC revenue growth (NTM/LTM) is 9%.
What is the current EV/Revenue multiple of BRC? Current revenue multiple of BRC is 0.7x.
Is BRC profitable? Yes, BRC is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of BRC? BRC's last 12 months EBITDA is $26.6M.
What is BRC's EBITDA margin? BRC's last 12 months EBITDA margin is 7%.
What is the current EV/EBITDA multiple of BRC? Current EBITDA multiple of BRC is 10.6x.
What is the current FCF of BRC? BRC's last 12 months FCF is $4.9M.
What is BRC's FCF margin? BRC's last 12 months FCF margin is 1%.
What is the current EV/FCF multiple of BRC? Current FCF multiple of BRC is 57.3x.

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