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BRC Valuation Multiples
Discover revenue and EBITDA valuation multiples for BRC and similar public comparables like Zemaitijos Pienas, Valsoia, Buda Juice, Cheffelo and more.
BRC Overview
About BRC
BRC Inc is a veteran-controlled company that serves premium coffee, content, and merchandise to active military, veterans, and first responders. It is committed to producing great coffee that consumers love, and high-quality merchandise that enables its community to showcase its brand. Its omnichannel distribution has three components: Direct to Consumer channel includes its e-commerce business, through which consumers order products online and products are shipped to them, Its wholesale channel includes products sold to an intermediary such as convenience, grocery, drug, and mass merchandise stores, who in turn sell those products to consumers, and Outpost channel includes revenue from its Company-operated and franchised Black Rifle Coffee retail coffee shop locations.
Founded
2014
HQ

Employees
551
Website
Sectors
Financials (LTM)
EV
$185M
Valuation Multiples
Start free trialBRC Financials
BRC reported last 12-month revenue of $408M and EBITDA of $24M.
In the same LTM period, BRC generated $142M in gross profit, $24M in EBITDA, and had net loss of ($22M).
Revenue (LTM)
BRC P&L
In the most recent fiscal year, BRC reported revenue of $398M and EBITDA of $21M.
BRC is unprofitable as of last fiscal year, with gross margin of 35%, EBITDA margin of 5%, and net margin of (3%).
Financial data powered by Morningstar, Inc.
BRC Stock Performance
BRC has current market cap of $127M, and enterprise value of $185M.
Market Cap Evolution
BRC's stock price is $1.09.
BRC share price increased by 0.9% in the last 30 days, and decreased by 39.1% in the last year.
BRC has an EPS (earnings per share) of $-0.10.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $185M | $127M | 0.0% | 0.9% | 73.2% | -39.1% | $-0.10 |
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Start Free TrialBRC Valuation Multiples
BRC trades at 0.5x EV/Revenue multiple, and 7.8x EV/EBITDA.
EV / Revenue (LTM)
BRC Financial Valuation Multiples
As of May 3, 2026, BRC has market cap of $127M and EV of $185M.
BRC has a P/E ratio of (5.7x).
Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified BRC Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


BRC Margins & Growth Rates
BRC grew revenue by 8% and EBITDA by 32% in the last fiscal year.
In the most recent fiscal year, BRC reported gross margin of 35%, EBITDA margin of 5%, and net margin of (3%).
BRC Margins
BRC Growth Rates
Data powered by FactSet, Inc. and Morningstar, Inc.
BRC Operational KPIs
BRC's revenue per employee in the last FY averaged $0.7M, while opex per employee averaged $0.3M for the same period.
BRC's Rule of 40 is 14% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
BRC's Rule of X is 25% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Data powered by FactSet, Inc. and Morningstar, Inc.
BRC Competitors
BRC competitors include Zemaitijos Pienas, Valsoia, Buda Juice, Cheffelo, Cake Box, Orior, Fleury Michon, Synlait Milk, HF Foods Group and Shimadaya.
Most BRC public comparables operate across Food & Beverages.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| 0.3x | — | 3.5x | — | |||
| 1.0x | 0.9x | 7.5x | 7.9x | |||
| 9.6x | 8.7x | 31.8x | 33.5x | |||
| 1.0x | 1.0x | 9.8x | 9.4x | |||
| 2.4x | 1.7x | 12.4x | 8.2x | |||
| 0.4x | 0.4x | 5.6x | 6.0x | |||
| (0.1x) | (0.1x) | (1.6x) | (1.8x) | |||
| 0.4x | 0.5x | 7.4x | 27.8x | |||
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Start Free TrialAbout BRC
| When was BRC founded? | BRC was founded in 2014. |
| Where is BRC headquartered? | BRC is headquartered in United States. |
| How many employees does BRC have? | As of today, BRC has over 551 employees. |
| Who is the CEO of BRC? | BRC's CEO is Chris Mondzelewski. |
| Is BRC publicly listed? | Yes, BRC is a public company listed on NYSE. |
| What is the stock symbol of BRC? | BRC trades under BRCC ticker. |
| When did BRC go public? | BRC went public in 2022. |
| Who are competitors of BRC? | BRC main competitors include Zemaitijos Pienas, Valsoia, Buda Juice, Cheffelo, Cake Box, Orior, Fleury Michon, Synlait Milk, HF Foods Group, Shimadaya. |
| What is the current market cap of BRC? | BRC's current market cap is $127M. |
| What is the current revenue of BRC? | BRC's last 12 months revenue is $408M. |
| What is the current revenue growth of BRC? | BRC revenue growth (NTM/LTM) is 8%. |
| What is the current EV/Revenue multiple of BRC? | Current revenue multiple of BRC is 0.5x. |
| Is BRC profitable? | Yes, BRC is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of BRC? | BRC's last 12 months EBITDA is $24M. |
| What is BRC's EBITDA margin? | BRC's last 12 months EBITDA margin is 6%. |
| What is the current EV/EBITDA multiple of BRC? | Current EBITDA multiple of BRC is 7.8x. |
| How many companies BRC has acquired to date? | BRC hasn't acquired any companies yet (or none have been disclosed publicly). |
| In how many companies BRC has invested to date? | BRC hasn't invested in any companies yet (or none have been disclosed publicly). |
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