tradeinn Revenue, Valuation, Funding & Investors

tradeinn is valued at $767M as of July 2025, a 1.2x revenue multiple. tradeinn revenue was $637M, as disclosed with its latest round.

Last tradeinn valuation

$767M

Secondary · Jul 2025

Last tradeinn funding round

Strategic investment

Amount undisclosed · Nov 2015

tradeinn revenue

$637M

Secondary · Jul 2025

Key investors in tradeinn

tradeinn Overview

About tradeinn

Tradeinn is a Girona-based specialist e-commerce group founded by David Martín. It operates category-specific online stores for sports and leisure products, including cycling, outdoor, diving, snow, running, fitness and related equipment. The platform serves consumers internationally through a centralized technology, catalogue, logistics and customer-service infrastructure. Revenue comes from direct online sales of branded physical products rather than marketplace commissions. Suma Capital acquired a 30% minority interest in 2015 and supported warehouse, technology and international expansion during a ten-year holding period. By the time Apollo acquired the Suma stake in 2025, Tradeinn had developed a broad global customer base while the founder remained chief executive and controlling shareholder.


Founded

1997

HQ

SpainGirona

Status

Privately held

Customer focus

B2C

Revenue model

Product sales

Revenue

$637M (Jul 2025)

Valuation

$767M (Jul 2025)

tradeinn Valuation

tradeinn is currently valued at $767M, based on its secondary sale in July 2025. Read the announcement ↗

The $228M round was led by Apollo Global Management.

tradeinn valuation by funding round

tradeinn valuation by funding round
DateStageValuationRevenue Multiple
Jul 2025Secondary$767M1.2x

tradeinn Revenue

tradeinn's latest recorded revenue is $637M, as of its secondary sale in July 2025. At a $767M valuation, that implies a 1.2x revenue multiple.

tradeinn revenue by funding round

tradeinn revenue and valuation multiple by funding round
DateRevenue *ValuationRevenue MultipleStage
Jul 2025$637M$767M1.2xSecondary

* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.

tradeinn Funding History

tradeinn has raised 1 funding round, plus 1 secondary share sale.

tradeinn funding rounds

tradeinn funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Jul 2025SecondaryApollo Global Management (lead)$228M$767MTradeInn is a leading European e-commerce platform for sporting goods, founded in 2008 by David Martin in Girona, Spain, offering over 3.5 million products from 12,500 brands across 18 disciplines to customers in 190 countries. On July 2, 2025, Apollo Funds through its Hybrid Value arm acquired a 30% stake from Suma Capital and other minority shareholders for approximately €200 million, implying a €667 million company valuation. David Martin retains 70% ownership and continues as CEO. The transaction concludes Suma Capital's decade-long partnership since 2015, during which TradeInn grew sales more than tenfold, expanded logistics with over 30,000 square meters of storage, and achieved 85% of sales outside Spain. TradeInn closed 2024 with €554 million in revenue, up 27.65% year-over-year. Apollo aims to support TradeInn's global expansion to become Europe's top online sports retailer. With Apollo's backing, TradeInn will enhance technological capabilities, cross-border logistics, and international presence in sports and lifestyle categories.
Nov 2015Strategic investmentSuma Capital--Suma Capital announced the transaction involving tradeinn on 5 November 2015. Suma acquired a 30% shareholding from VenturCap while founder and chief executive David Martín continued to lead the business. The transaction was structured to support warehouse expansion, technology investment and international sales growth. tradeinn operates a group of specialist online stores selling sports and leisure equipment internationally. The company serves customers through its specialist products or services and earns revenue from those commercial activities. The source describes Girona as the operating base and Suma as the new minority investor. Financial metrics are stored only when the source supplies a specific value and native currency. This treatment keeps company ownership, financing and portfolio add-on activity distinct throughout the transaction history.

Who has invested in tradeinn?

2 investors have backed tradeinn across its funding rounds, including Apollo Global Management and Suma Capital.

Lead investors include Apollo Global Management.


tradeinn Investors

Investors in tradeinn by funding rounds participated
InvestorHQRoundsRoleFirst check

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tradeinn Competitors

tradeinn competitors include listed companies like Brainbees Solutions and THG, and private ones like Shop Miss A, Hungryroot, ThirdLove and ipsy.

Public and private companies comparable to tradeinn
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Shop Miss AUnited StatesDallas, TXPrivate$100M-$754M7.5x
HungryrootUnited StatesNew York City, NYPrivate$175M-$750M4.3x
ThirdLoveUnited StatesSan Francisco, CAPrivate$100M-$750M7.5x
ipsyUnited StatesSan Francisco, CAPrivate$150M-$800M5.3x
Brainbees SolutionsIndiaIndiaPublicly listed$875M$30M$823M0.9x
THGUnited KingdomUnited KingdomPublicly listed$2.3B$133M$833M0.6x

tradeinn Public Comps

tradeinn is still privately-owned, but its public comps include Bxn Holding, almeera, Brainbees Solutions, Wish, THG, CEWE Group, ASOS, WeBuyCars, Dmall and AO World.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Bxn Holding$777M$101M0.7x0.7x5.4x5.1x
almeera$799M$83M1.1x1.1x11.0x13.9x
Brainbees Solutions$875M$30M1.0x0.9x29.9x20.6x
Wish-($31M)--(43.6x)-
THG$2.3B$133M0.6x0.6x11.2x11.2x
CEWE Group$1B$156M0.9x0.9x5.5x5.5x
ASOS$3.3B($61M)0.4x0.5x(23.0x)6.2x
WeBuyCars$1.6B$88M0.5x0.5x9.4x8.2x

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Common questions about tradeinn

When was tradeinn founded?tradeinn was founded in 1997.
Where is tradeinn headquartered?tradeinn is headquartered in Girona, Spain.
Is tradeinn publicly listed?No, tradeinn is a private, VC-backed company.
What is tradeinn's valuation?tradeinn was last valued at $767M in its secondary sale in July 2025.
What was tradeinn's last funding round?tradeinn's last funding round was a strategic investment round in November 2015.
Who are tradeinn's investors?tradeinn's investors include Apollo Global Management and Suma Capital.
What is tradeinn's revenue?tradeinn's latest recorded revenue is $637M (July 2025).
What is tradeinn's revenue multiple?tradeinn's latest valuation implies a 1.2x revenue multiple ($767M valuation on $637M of revenue).
Which companies are comparable to tradeinn?Companies comparable to tradeinn include Shop Miss A, Hungryroot, ThirdLove, ipsy, Brainbees Solutions and THG.

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