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THG Valuation Multiples

Discover revenue and EBITDA valuation multiples for THG and similar public comparables like Dmall, Riskified, HelloFresh, AO World and more.

THG Overview

About THG

THG PLC is an online retailer. It provides an end-to-end direct-to-consumer ("D2C") e-commerce solution for consumer brand owners under a Software as a Service, in addition to stand-alone services, including hosting, content creation and translation. Its business is operated through four businesses: THG Ingenuity, THG Nutrition, THG Beauty and Other. The company operates in the United Kingdom.


Founded

2008

HQ

United Kingdom

Employees

6.8K

Website

thg.com

Financials (LTM)

Revenue: $2B
EBITDA: $117M

EV

$1B

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THG Financials

THG reported last 12-month revenue of $2B and EBITDA of $117M.

In the same LTM period, THG generated $954M in gross profit, $117M in EBITDA, and $16M in net income.

Revenue (LTM)


THG P&L

In the most recent fiscal year, THG reported revenue of $2B and EBITDA of $90M.

THG is unprofitable as of last fiscal year, with gross margin of 40%, EBITDA margin of 4%, and net margin of (19%).

See analyst estimates for THG
LTMLast FY202320242025202620272028
Revenue$2B$2B$3B$2B$2B
Gross Profit$954M$933M$1B$933M$919M
Gross Margin41%40%41%40%40%
EBITDA$117M$90M$57M$90M$102M
EBITDA Margin5%4%2%4%4%
EBIT Margin2%(8%)(9%)(8%)2%
Net Profit$16M($439M)($334M)($439M)$72M
Net Margin1%(19%)(12%)(19%)3%
Net Debt-$398M---

Financial data powered by Morningstar, Inc.

THG Stock Performance

THG has current market cap of $715M, and enterprise value of $1B.

Market Cap Evolution


THG's stock price is $0.45.

THG share price increased by 4.5% in the last year.

THG has an EPS (earnings per share) of $-0.28.

See more trading valuation data for THG
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$1B$715M-0.0%-14.1%4.5%$-0.28

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THG Valuation Multiples

THG trades at 0.5x EV/Revenue multiple, and 10.2x EV/EBITDA.

See NTM and 2027E valuation multiples for THG

EV / Revenue (LTM)


THG Financial Valuation Multiples

As of June 1, 2026, THG has market cap of $715M and EV of $1B.

THG has a P/E ratio of 44.4x.

LTMLast FY202320242025202620272028
EV/Revenue0.5x0.5x0.4x0.5x0.5x
EV/EBITDA10.2x13.2x20.8x13.2x11.6x
EV/EBIT22.4x(6.0x)(4.8x)(6.0x)31.1x
EV/Gross Profit1.2x1.3x1.1x1.3x1.3x
P/E44.4x(1.6x)(2.1x)(1.6x)9.9x
EV/FCF(196.2x)(183.3x)54.7x(183.3x)(26.4x)

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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THG Margins & Growth Rates

THG decreased revenue by 3% but EBITDA grew by 14% in the last fiscal year.

In the most recent fiscal year, THG reported gross margin of 40%, EBITDA margin of 4%, and net margin of (19%).

See estimated margins and future growth rates for THG

THG Margins

Last FY202420252026202720282029
Gross Margin40%40%40%41%
EBITDA Margin4%4%4%6%
EBIT Margin(8%)(8%)2%3%
Net Margin(19%)(19%)3%(3%)
FCF Margin(0%)(0%)(2%)2%

THG Growth Rates

FY+1/FY23/2424/2525/2626/2727/2828/29
Revenue Growth(3%)(14%)(3%)6%
Gross Profit Growth(2%)(17%)(2%)9%
EBITDA Growth14%58%14%34%
EBIT Growth(119%)(20%)(119%)94%
Net Profit Growth(116%)31%(116%)(187%)
FCF Growth594%(130%)594%(208%)

Data powered by FactSet, Inc. and Morningstar, Inc.

THG Operational KPIs

THG's revenue per employee in the last FY averaged $0.3M, while opex per employee averaged $0.2M for the same period.

THG's Rule of 40 is 12% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

THG's Rule of X is 20% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

Access forward-looking KPIs for THG
LTMLast FY20232024202620272028
Rule of 4010%12%--
Bessemer Rule of X18%20%--
Revenue per Employee-$0.3M--
Opex per Employee-$0.2M--
S&M Expenses to Revenue-13%15%13%
G&A Expenses to Revenue-35%35%35%
Opex to Revenue-48%50%48%

Data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
Dmall2.3x1.8x(1.8x)25.7x
Riskified1.3x1.3x16.9x15.6x
HelloFresh0.1x0.1x1.3x1.3x
AO World0.4x0.4x7.1x6.2x
Auction Technology Group4.5x3.7x11.1x10.3x
almeera1.1x1.1x10.6x12.0x
ODDITY Tech1.2x1.3x5.9x8.1x
ASKUL0.2x0.3x5.1x(22.5x)

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THG Funding History

Before going public, THG raised $454M in total equity funding, across 4 rounds.

Last private valuation of THG was $3B, after raising $162M in August 2017 from Merian Global Investors and Sofina.


THG Funding Rounds

DateStageRaised FromRaisedValuationRev. MultipleDeal Summary
Oct-22Secondary - publicFIC Shareco Ltd.; Qatar Investment Authority$36M-THG's FY2022 financial results show record sales of £2.25 billion across its Beauty, Nutrition, Ingenuity, and OnDemand divisions.
Dec-19Undisclosed stageBlackRock; Sofina$88M-THG (The Hut Group) completed an oversubscribed capital raising exceeding £1 billion on December 30, 2019, including £66 million of primary equity from BlackRock and Sofina, alongside new and existing debt and equity investors. The funding provided a strengthened balance sheet ahead of macroeconomic changes from the UK general election and Brexit. THG operates as a digital-first consumer brand group focused on Beauty & Wellness, with investments in people, infrastructure, and its proprietary ecommerce platform, Ingenuity. Investor comments highlighted strong market engagement and THG's growth strategy, business model, and global positioning.
Aug-17Undisclosed stageMerian Global Investors; Sofina$162M$3B-
Jul-14Undisclosed stageKKR$169M$845M-

THG M&A Activity

THG has acquired 20 companies to date.

Last acquisition by THG was on December 5th 2023. THG acquired BIOSSANCE for $20M (EV/Revenue multiple of ).

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Latest Acquisitions by THG

BIOSSANCE
City A.M.
Cult Beauty
Bentley Laboratories
Description
BIOSSANCE is a skincare brand headquartered in San Francisco, California. The company formulates squalane-based products using sugarcane-derived, vegan squalane for clean beauty lines including cleansers, serums, and moisturizers free of silicones, sulfates, and synthetic fragrances, distributed through Sephora and Ulta in the United States.
City A.M. is London's free daily business newspaper complemented by its CityAM.com digital platform covering finance, business news, and lifestyle topics. Distributed at over 250 commuter hubs and 1,600 City offices including Canary Wharf, it reaches more than 399,000 professionals daily with an ABC-certified print circulation of 113,862 from 2014. Founded in 2005 and London-headquartered, the publication attracts 775,000 monthly online visitors, 60 percent from the UK.
Cult Beauty is a London-based online beauty retailer curating products from over 300 brands worldwide. The platform features a Hall of Fame selection of skincare, makeup, haircare, and wellness items, with free worldwide shipping on orders over £40. Cult Beauty operates from the UK, shipping to more than 100 countries. It stocks bestsellers like The Ordinary serums and Charlotte Tilbury makeup, emphasizing clean and effective formulations via www.cultbeauty.co.uk.
Bentley Laboratories is an Irvine-based contract manufacturer formulating semi-solid products like creams, gels, and ointments for beauty brands and pharmaceuticals. FDA-registered with cGMP facilities, it produces 5 million units yearly for clients including Estée Lauder, filling tubes from 5ml to 500ml.
HQ CountryUnited StatesUnited KingdomUnited KingdomUnited States
HQ City
Atlanta, GA
London
London
Edison, NJ
Deal Date5 Dec 202326 Jul 20234 Aug 202112 May 2021
Valuation$20M$2M$349M$255M
EV/Revenue
EV/EBITDA

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THG Investment Activity

THG has invested in 2 companies to date.

Latest investment by THG was on October 16th 2024. THG invested in Hello Soju in their $7M Seed round (EV/Revenue multiple of ).

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Latest Investments by THG

Hello Soju
Secret Sales
Description
Hello Soju is a Los Angeles-based beverage company producing soju seltzers and ultra-premium spirits infused with flavors like yuzu, peach, and grapefruit. Available in 12-ounce cans at 4.5% ABV, products retail through major chains including Total Wine and online platforms. Hello Soju emphasizes clean ingredients without artificial additives, targeting the ready-to-drink market in the United States. Launched in 2021, it distributes across California, New York, and Texas with plans for national expansion.
Secret Sales runs a flash sales platform for discounted fashion, sportswear, homeware, and cosmetics from renowned brands and boutiques. Owned by LRG Online Ltd. since 2020, secretsales.com operates as a digital marketplace helping retailers clear inventory through brand-safe partnerships worldwide.
HQ CountryUnited StatesUnited Kingdom
HQ City
Los Angeles, CA
London
Deal Date16 Oct 20242 May 2023
RoundSeedSeries B
Raised$7M$10M
InvestorsBallistic Ventures; Ted Schlein; THGBelerion Capital; Big Ideas Group; Boohoo Group; Perwyn; THG
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

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About THG

When was THG founded?THG was founded in 2008.
Where is THG headquartered?THG is headquartered in United Kingdom.
How many employees does THG have?As of today, THG has over 6K employees.
Who is the CEO of THG?THG's CEO is Matthew Moulding.
Is THG publicly listed?Yes, THG is a public company listed on London Stock Exchange.
What is the stock symbol of THG?THG trades under THG ticker.
When did THG go public?THG went public in 2020.
Who are competitors of THG?THG main competitors include Dmall, Riskified, HelloFresh, AO World, Auction Technology Group, almeera, ODDITY Tech, ASKUL, Infomart, Betterware de Mexico.
What is the current market cap of THG?THG's current market cap is $715M.
What is the current revenue of THG?THG's last 12 months revenue is $2B.
What is the current revenue growth of THG?THG revenue growth (NTM/LTM) is 5%.
What is the current EV/Revenue multiple of THG?Current revenue multiple of THG is 0.5x.
What is the current EBITDA of THG?THG's last 12 months EBITDA is $117M.
What is THG's EBITDA margin?THG's last 12 months EBITDA margin is 5%.
What is the current EV/EBITDA multiple of THG?Current EBITDA multiple of THG is 10.2x.
What is the current FCF of THG?THG's last 12 months FCF is ($6M).
What is THG's FCF margin?THG's last 12 months FCF margin is (0%).
What is the current EV/FCF multiple of THG?Current FCF multiple of THG is (196.2x).
How many companies THG has acquired to date?As of June 2026, THG has acquired 20 companies.
What was the largest acquisition by THG?$350M acquisition of DermStore on 29th December 2020 was the largest M&A THG has done to date.
What companies THG acquired?THG acquired DermStore, Cult Beauty, Bentley Laboratories, Acheson & Acheson, David Berryman, UK2 Group, Claremont Ingredients, Christophe Robin, Brighter Foods, Illamasqua, and 10 other companies.
In how many companies THG has invested to date?As of June 2026, THG has invested in 2 companies.
What was the last THG investment?On 16th October 2024 THG invested in Hello Soju, participating in a $7M Seed round, alongside Ballistic Ventures and Ted Schlein.
In what companies THG invested in?THG invested in Secret Sales and Hello Soju.

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