Crazy Dog Funding, Investors & Competitors

Crazy Dog has raised $144M across 2 funding rounds, most recently a $44M Series B in May 2019.

Last Crazy Dog funding round

$44M

Series B · May 2019

Cumulative funding Crazy Dog raised

$144M

across 2 funding rounds

Key investors in Crazy Dog

Crazy Dog Overview

About Crazy Dog

Crazy Dog is a Shenzhen, China-headquartered pet products company launched in 2014, leading online dog food sales on Tmall, Taobao, and JD.com. Its Crazy Puppy brand offers dry kibble, wet food, treats, clothing, and health supplements, achieving 100 million yuan in 2016 sales and expanding to cat lines like Beauty. With offline presence in pet hospitals, it covers full pet ecosystems.


Founded

2014

HQ

ChinaXuzhou

Status

Privately held

Customer focus

B2C

Revenue model

Product sales

Crazy Dog Funding History

Crazy Dog has raised a total of $144M across 2 funding rounds.

Crazy Dog's first fundraising round was a $100M Series A in March 2018. The most recent completed round was a $44M Series B in May 2019.

Crazy Dog funding rounds

Crazy Dog funding rounds
DateStageInvestorsRaisedDeal Summary
May 2019Series BFosun International (lead); Guangdian Capital (lead)$44MCrazy Dog is a leading Chinese online pet supplies brand founded in 2014, specializing in pet food R&D, manufacturing, and sales through e-commerce platforms like Tmall, JD, and Amazon, as well as partnerships with over 3,000 pet clinics. The company announced a Series B funding round of RMB 300 million (USD 43.4-44 million) on May 28, 2019, led by Fosun International (Fosun Group) and Guangdian Capital. Proceeds are designated for enhancing branding, services, merchandise range, operations, distribution channels, and opening 20 offline stores in 2019. In 2018, Crazy Dog achieved annual sales revenue of RMB 600 million, nearly doubling from RMB 320 million the prior year, with sales exceeding 5 million bags of dog food. This positions it as a competitive player against international brands in China's burgeoning pet market, which reached RMB 170.8-175 billion (USD 24.7-25 billion) in 2018, driven by 91 million pets and rising urban pet ownership. Previously, Crazy Dog raised CNY 100 million (USD 14.4 million) in Series A funding in March 2018 from Tiantu Capital and Ares Capital.
Mar 2018Series AAres Management; Tiantu Capital$100MCRAZY DOG is a company based in Xuzhou, China, founded in 2014. It has raised a total of $57.88 million across 2 funding rounds from investors including Ares Management.

Who has invested in Crazy Dog?

4 investors have backed Crazy Dog across its funding rounds, including Fosun International, Tiantu Capital, Ares Management and Guangdian Capital.

Lead investors include Fosun International and Guangdian Capital.


Crazy Dog Investors

Investors in Crazy Dog by funding rounds participated
InvestorHQRoundsRoleFirst check
Fosun InternationalHong KongHong Kong1LeadMay 2019
Guangdian CapitalChinaBeijing1LeadMay 2019

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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

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Crazy Dog Competitors

Crazy Dog competitors include listed companies like Chewy, Alibaba Group, Carvana and Shein, and private ones like Pet Circle and Kavak.

Public and private companies comparable to Crazy Dog
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
ChewyUnited StatesUnited StatesPublicly listed$13B$377M$8.4B0.7x
Pet CircleAustraliaSydneyPrivate$269M-$1B3.7x
Alibaba GroupChinaChinaPublicly listed$153B$15B$266B1.6x
CarvanaUnited StatesUnited StatesPublicly listed$20B($110M)$72B2.9x
SheinChinaChinaPublicly listed$42B$2.3B$21B-
KavakMexicoMexico CityPrivate$750M-$8.7B11.6x

Crazy Dog Public Comps

Crazy Dog is still privately-owned, but its public comps include Amazon, Tencent, Alibaba Group, Pinduoduo, MercadoLibre, Carvana, Sea, JD.com, Zoetis and Coupang.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Amazon$717B$161B3.9x3.5x17.5x13.8x
Tencent$112B$51B4.5x4.2x9.9x9.9x
Alibaba Group$153B$15B1.7x1.6x17.5x13.0x
Pinduoduo$64B$14B0.7x0.7x3.1x2.8x
MercadoLibre$29B$3.7B3.5x2.6x27.2x25.1x
Carvana$20B($110M)3.7x2.9x(691.4x)27.7x
Sea$23B$2.4B2.5x2.0x24.3x16.5x
JD.com$195B$4.3B0.1x0.1x6.7x6.7x

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Common questions about Crazy Dog

When was Crazy Dog founded?Crazy Dog was founded in 2014.
Where is Crazy Dog headquartered?Crazy Dog is headquartered in Xuzhou, China.
Is Crazy Dog publicly listed?No, Crazy Dog is a private, VC-backed company.
How much funding has Crazy Dog raised?Crazy Dog has raised $144M across 2 funding rounds.
What was Crazy Dog's last funding round?Crazy Dog's last funding round was a $44M Series B in May 2019, led by Fosun International and Guangdian Capital.
Who are Crazy Dog's investors?Crazy Dog's investors include Fosun International, Guangdian Capital, Ares Management and Tiantu Capital.
Which companies are comparable to Crazy Dog?Companies comparable to Crazy Dog include Chewy, Pet Circle, Alibaba Group, Carvana, Shein and Kavak.

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