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- Swiftly
Swiftly Valuation, Funding & Investors
Swiftly is valued at $1B as of September 2022.
Last Swiftly valuation
$1B
Series C · Sep 2022
Last Swiftly funding round
$100M
Series C · Sep 2022
Cumulative funding Swiftly raised
$216M
across 3 funding rounds
Key investors in Swiftly
Sand Hill Angels
Wormhole Capital
Gaingels
Liquid 2 Ventures
Western Technology Investment
Ruttenberg Gordon Investments
About Swiftly
Swiftly is a vertical SaaS platform transforming grocery retail into digital media businesses. Its Swiftly Stack unifies POS, loyalty, e-commerce, and mobile data for identity resolution, audience targeting, and attribution. Retailers including independents and chains monetize inventory through self-serve campaigns for CPG brands like Procter & Gamble and Unilever.
Founded
2018
HQ
Website
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Valuation
$1B (Sep 2022)
Swiftly Valuation
Swiftly is currently valued at $1B, based on its Series C in September 2022.
The $100M round was led by BRV Capital Management.
Swiftly valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Sep 2022 | Series C | $1B |
Swiftly Funding History
Swiftly has raised a total of $216M across 3 funding rounds.
Swiftly's first fundraising round was a $16M seed round in September 2019. The most recent completed round was a $100M Series C in September 2022.
Swiftly funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Sep 2022 | Series C | BRV Capital Management (lead) | $100M | $1B | Swiftly Systems is a Seattle-based retail technology platform providing omnichannel tools for brick-and-mortar retailers, including branded apps for customer engagement, personalized offers, first-party data analytics, and retail media networks to compete with e-commerce giants. The company partners with hundreds of iconic consumer brands like Hershey and Colgate-Palmolive, powering digital platforms across nearly 10,000 store locations in the U.S. as of earlier 2022, with year-to-date growth to 22,500 stores and 80% increase in gross merchandise value by September 2022. Swiftly announced a $100 million Series C funding round on September 19, 2022, led by BRV Capital Management, achieving unicorn status with a valuation exceeding $1 billion, following a prior $100 million Series B in March 2022, bringing total funding to over $210 million. The new capital supports rapid expansion of product offerings, onboarding more retailers and brands, geographic growth into markets like Mexico, Canada, Europe, and Asia, and enhancing technology for urban mobility and digital transformation. BRV Capital, a tech-focused growth equity firm with expertise in Asia, backs category leaders; CEO Henry Kim emphasized empowering retailers to shift from analog to algorithms for digital shopper capture and monetization. |
| Mar 2022 | Series B | Wormhole Capital (lead); PROOF; Liquid 2 Ventures; silicon ventures; Bramalea Partners; Martin Companies; Ruttenberg Gordon Investments; Sand Hill Angels; Gaingels; Western Technology Investment | $100M | - | Swiftly, a retail technology company based in Seattle, announced a $100 million Series B funding round led by Wormhole Capital on March 8, 2022. The round included participation from Liquid2 Ventures, Bramalea Partners, Gaingels, Silicon Ventures, Proof VC, Western Technology Investment, Sand Hill Angels, and The Martin Family. This brought the company's total cumulative funding to $120 million. Swiftly provides a suite of tools and platforms designed to help retailers enhance customer experiences, capture digital advertising revenue, and build customer loyalty through AI-powered technology. The company's platform enables retailers to build digital customer relationships and powers retail media networks that provide closed-loop advertising reporting for brand partners. At the time of the Series B announcement, Swiftly's technology powered approximately 10,000 store locations nationwide. According to later third-party valuation estimates from March 2024 or beyond, Swiftly was valued at $1 billion, though this post-money valuation at the time of the Series B round was not disclosed in company announcements or contemporaneous sources. The company used Series B funding to accelerate organizational growth and expand its product offerings to serve additional retailers and brands. |
| Sep 2019 | Seed | The Ward Family; Mendacre; Wormhole Capital; Shan-Lyn Ma; Sand Hill Angels; First Star Ventures; Vivek Garipalli; Sam McBride; Ron Burkle | $16M | - | - |
Who has invested in Swiftly?
18 investors have backed Swiftly across its funding rounds, including Sand Hill Angels, Wormhole Capital, Gaingels, Liquid 2 Ventures, Western Technology Investment and Ruttenberg Gordon Investments.
Lead investors include BRV Capital Management and Wormhole Capital.
Swiftly Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 2 | Lead | Sep 2019 | ||
| 2 | Participant | Sep 2019 | ||
| 1 | Participant | Sep 2019 | ||
| 1 | Participant | Mar 2022 | ||
| 1 | Participant | Sep 2019 | ||
| 1 | Participant | Mar 2022 | ||
| 1 | Lead | Sep 2022 | ||
| 1 | Participant | Mar 2022 | ||
| 1 | Participant | Sep 2019 | ||
| 1 | Participant | Mar 2022 | ||
| 1 | Participant | Mar 2022 | ||
| 1 | Participant | Mar 2022 | ||
| 1 | Participant | Sep 2019 | ||
This data is available for Pro users. Sign up to see all 18 Swiftly investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
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Start Free TrialAcquisitions by Swiftly
Swiftly has acquired 1 company to date.
Last acquisition by Swiftly was on March 6th 2024. Swiftly acquired BYBE for undisclosed valuation.
Latest Acquisitions by Swiftly
| Description | BYBE is a technology platform for the adult beverage industry headquartered in New York. It manages promotions for beer, wine, and spirits brands, handling offer creation, distribution to retailers, compliance validation, payment processing, and analytics. The system integrates with retail point-of-sale networks and ensures adherence to state-specific alcohol regulations. |
| HQ Country | |
| HQ City | Columbus, OH |
| Deal Date | 6 Mar 2024 |
| Valuation | undisclosed |
| EV/Revenue | |
| EV/EBITDA | |
This data is available for Pro users. Sign up to see all Swiftly acquisitions and their M&A valuation multiples. Start Free Trial | |
Swiftly Competitors
Swiftly competitors include listed companies like Shiprocket, Lightspeed Commerce and Rezolve AI, and private ones like commercetools, iSpot.tv and ShipBob.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | $150M | - | $1.9B | 12.7x | ||
| Publicly listed | $211M | ($7M) | $917M | - | ||
| Publicly listed | $1.2B | ($13M) | $1.2B | 0.7x | ||
| Private | $75M | - | $1B | 13.3x | ||
| Private | - | - | $1B | - | ||
| Publicly listed | $47M | ($109M) | $950M | 4.0x |
Swiftly Public Comps
Swiftly is still privately-owned, but its public comps include Taboola, Vobile, Ibotta, NCR Voyix, Rezolve AI, Shiprocket, Hangzhou Raycloud Tech, ODDITY Tech, Lightspeed Commerce and Infomart.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $1.9B | $121M | 0.5x | 0.5x | 8.4x | 4.5x | |||
| $366M | $63M | 3.1x | 2.6x | 18.0x | 20.1x | |||
| $342M | $7M | 2.5x | 2.4x | 114.9x | 15.3x | |||
| $2.7B | $252M | 0.8x | 1.0x | 8.9x | 5.2x | |||
| $47M | ($109M) | 23.3x | 4.0x | (10.0x) | (19.3x) | |||
| $211M | ($7M) | 4.3x | - | (131.1x) | - | |||
| $84M | $719K | 10.6x | 9.8x | 1238.3x | - | |||
| $810M | $131M | 1.5x | 1.8x | 9.6x | 18.3x | |||
This data is available for Pro users. Sign up to see all Swiftly competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Swiftly
| When was Swiftly founded? | Swiftly was founded in 2018. |
| Where is Swiftly headquartered? | Swiftly is headquartered in Seattle, WA, United States. |
| Is Swiftly publicly listed? | No, Swiftly is a private, VC-backed company. |
| What is Swiftly's valuation? | Swiftly was last valued at $1B in its Series C in September 2022. |
| How much funding has Swiftly raised? | Swiftly has raised $216M across 3 funding rounds. |
| What was Swiftly's last funding round? | Swiftly's last funding round was a $100M Series C in September 2022, led by BRV Capital Management. |
| Who are Swiftly's investors? | Swiftly's investors include Wormhole Capital, Sand Hill Angels, The Ward Family, PROOF, Mendacre, Liquid 2 Ventures, BRV Capital Management, silicon ventures, Shan-Lyn Ma, Bramalea Partners and 8 others. |
| Which companies are comparable to Swiftly? | Companies comparable to Swiftly include commercetools, Shiprocket, Lightspeed Commerce, iSpot.tv, ShipBob and Rezolve AI. |
| How many companies has Swiftly acquired? | Swiftly has acquired 1 company, including BYBE. |
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