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Largest Streaming Public Companies in China

Benchmark revenue and EBITDA valuation multiples for public comps like NetEase, Baidu, Arashi Vision, Bilibili and NetEase Cloud Music.

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China
Founded in the late 1990s as an internet portal, NetEase has evolved into China’s second-largest online gaming company. Its early success was anchored by the massively multiplayer online role-playing game Fantasy Westward Journey, which laid the foundation for a durable franchise strategy. Over the past decade, the company has expanded its portfolio with successful titles such as Justice, Identity V, Naraka: Bladepoint, and Eggy Party, all of which continue to maintain sizable and engaged player bases.In addition to its in-house development capabilities, NetEase partners with global IP holders such as Microsoft and Marvel to develop and publish titles based on established franchises, including World of Warcraft, Diablo Immortal, and Marvel Rivals, further strengthening its global presence.
$23
-5%
$74B
$51B
3.1x
9.0x
China
Baidu is the largest internet search engine in China with over 50% share of the search engine market in 2024 per web analytics firm, Statcounter. The firm generated 70% of core revenue from online marketing services from its search engine in 2024. Outside its search engine, Baidu is a technology-driven company and its other major growth initiatives are artificial intelligence cloud, video streaming services, voice recognition technology, and autonomous driving.
$16
+57%
$45B
$41B
2.2x
9.1x
China
Arashi Vision Inc is engaged in research and development, production and sales of panoramic cameras, sports cameras and other intelligent imaging equipment. Its products include Insta 360 X5, Insta 360 Ace Pro 2, Insta 360 X4, etc.
$27
--
$11B
$10B
7.3x
76.7x
China
Bilibili is a Chinese online entertainment platform best known for its YouTube-like video-sharing site. Founded in 2009, it first focused on long-form content centered around anime, comics, and gaming, catering primarily to Gen Z users. Over time, the platform has broadened its content offerings to include a wider range of interests, successfully attracting a more diverse audience beyond the Gen Z demographic.
$18
-6%
$7B
$5B
1.2x
8.7x
China
Cloud Music is the second-largest online music service provider in China, founded in 2013 by NetEase. NetEase currently holds approximately 58% of Cloud Music’s equity stake and controls 90% of its voting power. The platform’s business model is similar to its main competitor, Tencent Music, as both offer music streaming services along with social entertainment features like live streaming to engage users and drive additional revenue.
$15
-44%
$3B
$1B
1.1x
4.2x
China
Skyworth Digital Co Ltd is engaged in providing digital TV products and services. It offers Digital TV set-top boxes, digital televisions, smart networking devices, IPTV solutions, network access devices, car electronics, and car networking equipment. Geographically, the business presence of the group can be seen in India, Africa, South East Asia as well as Europe and the Americas.
$2
+14%
$2B
$2B
1.6x
42.8x
China
Iqiyi is a leading streaming video-on-demand company in China that generates revenue mostly through a subscription basis. The platform also provides user-generated content to nonpaying users, monetized through ads. The company self-produces much of the subscription content and also generates revenue through content distribution, gaming, and IP licensing. Iqiyi competes directly with Tencent Video, Alibaba’s Youku, ByteDance’s MangoTV, and Bilibili. The company is 45% and 5% owned by Baidu and Xiaomi, respectively.
$1
-32%
$1B
$3B
0.7x
1.3x
China
Huya, officially became independent in 2016 and headquartered in Guangzhou, operates live streaming platform focused on games, esports, and interactive entertainment, and also provides game-related services such as distribution and in-game item sales. Its main livestreaming platforms include Huya Live in China and Nimo TV outside of China. As of 2024, Huya was a subsidiary of Tencent, which owned 67% of its equity stake and held 95% of the voting power.
$3
-34%
$579M
$108M
0.1x
(13.4x)
China
TVZone Media Co Ltd is a state-owned cultural enterprise absolutely controlled by Changsha Broadcasting and Television Group. The company's main business is TV, internet, and mobile internet video. It is also engaged in the production, distribution, and marketing of such content; the operation of television drama rights.
$4
+38%
$478M
$478M
9.5x
77.2x
China
Xunlei Ltd is a cloud-based acceleration technology company in China. The company operates a powerful internet platform in China based on cloud computing to provide users with quick and easy access to digital media content through its products and services, Xunlei Accelerator, and cloud acceleration subscription services. It is increasingly extending into mobile devices in part through potentially pre-installed acceleration products in mobile phones Xunlei has developed various value-added services to meet a fuller spectrum of its users' digital media content access and consumption needs.
$5
-2%
$349M
$121M
0.3x
0.1x
China
Inkeverse Group Ltd is engaged in operating the live streaming platform and provision of advertising services in the People's Republic of China. The group business activities are mainly in the live streaming business and generate revenue from the same. It engages in the provision of value-added telecommunications services, internet cultural services, online audio and video program services, and talent agency services. Geographically, it derives majority of its revenue from China.
$0
-21%
$262M
($139M)
(0.2x)
(1.8x)
China
DouYu International Holdings Ltd is a game-centric live streaming platform in China and a pioneer in the eSports value chain. The company operates its platform on both PC and mobile apps, through which users can enjoy immersive and interactive games and entertainment live streaming. It generates revenues through live streaming and advertisement.
$5
-29%
$141M
($190M)
(0.3x)
(30.5x)
China
Huanxi Media Group Ltd is a media company in China focused on the investment and production of films, drama series, and the operation of a subscription-based online video platform. The company is an investment holding and film investment company. Its subsidiaries are principally engaged in media and entertainment-related businesses. Its one reportable segment is the investment in film and TV programme rights. The current operations of the company are located in the PRC and Hong Kong.
$0
-41%
$138M
$128M
2.9x
(10.0x)
China
Scienjoy Holding Corp is a provider of mobile live streaming platforms in China and focuses on interactive show live streaming from broadcasters to users. It operates a mobile live streaming business by which it provides live streaming entertainment from professional broadcasters to end-users, allowing for the operation of live social video communities. Using its mobile applications, users can select broadcasters and enter real-time video rooms to interact with them. In addition to the real-time interaction, users can also view photos posted by broadcasters in their personal pages, leave comments, and engage in private chats with broadcasters when such broadcasters are not streaming. In addition, users can also play simple, fun games using virtual currencies within the video rooms.
$1
+33%
$56M
$9M
0.0x
(0.9x)
China
Phoenix New Media Ltd is a media company providing premium content on an integrated platform across the internet, mobile and TV channels in China. The company organizes its operations into two main segments: Net advertising services and Paid services. It provides its content and services through three channels: ifeng.com channel, video channel, and mobile channel. The company also offers a wide range of paid services including mobile value-added services, games, and content sales. It generates the majority of its revenue from Net advertising services. Geographically, it derives revenue from China.
$2
--
$20M
($114M)
(1.0x)
106.7x
Median$4-6%$579M$478M1.1x4.2x

Financial data powered by FactSet and Morningstar. Valuation multiples as of current fiscal year. For more data, start your free trial here.

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