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Bilibili is a Chinese online entertainment platform best known for its YouTube-like video-sharing site. Founded in 2009, it initially focused on long-form content centered around anime, comics, and gaming, catering primarily to Gen Z users. Over time, the platform has broadened its content offerings to include a wider range of interests, successfully attracting a more diverse audience beyond the Gen Z demographic.
2013
8.1K+
LTM Revenue $3.8B
LTM EBITDA $346M
$5.5B
Benchmark forward-looking revenue and EBITDA valuation multiples across generative AI, climate tech, semiconductors, online marketplaces, vertical SaaS and 220 more verticals.
Bilibili has a last 12-month revenue of $3.8B and a last 12-month EBITDA of $346M.
In the most recent fiscal year, Bilibili achieved revenue of $3.5B and an EBITDA of $153M.
Bilibili expects next 12-month revenue of XXX and NTM EBITDA of XXX
See Bilibili valuation multiples based on analyst estimates| FY 2023 | FY 2024 | FY 2025 | LTM | NTM | |
|---|---|---|---|---|---|
| Revenue | $2.9B | $3.5B | XXX | XXX | XXX |
| Gross Profit | $495M | $700M | XXX | XXX | XXX |
| Gross Margin | 17% | 20% | XXX | XXX | XXX |
| EBITDA | -$215M | $153M | XXX | XXX | XXX |
| EBITDA Margin | -7% | 4% | XXX | XXX | XXX |
| Net Profit | -$964M | -$620M | XXX | XXX | XXX |
| Net Margin | -33% | -18% | XXX | XXX | XXX |
| Net Debt | $660M | $34.0M | XXX | XXX | XXX |
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As of April 15, 2025, Bilibili's stock price is HKD 133 (or $17).
Bilibili has current market cap of HKD 55.0B (or $7.1B), and EV of HKD 42.8B (or $5.5B).
See Bilibili trading valuation data| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $5.5B | $7.1B | XXX | XXX | XXX | XXX | $0.17 |
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Sign UpAs of April 15, 2025, Bilibili has market cap of $7.1B and EV of $5.5B.
Bilibili's trades at 1.4x LTM EV/Revenue multiple, and 15.9x LTM EBITDA.
Analysts estimate Bilibili's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
See valuation multiples for Bilibili and 10K+ public comps| FY 2024 | FY 2025E | FY 2026E | FY 2027E | |
|---|---|---|---|---|
| EV | $5.5B | XXX | XXX | XXX |
| EV/Revenue | 1.6x | XXX | XXX | XXX |
| EV/EBITDA | 36.0x | XXX | XXX | XXX |
| P/E | -40.9x | XXX | XXX | XXX |
| P/E/Growth | n/a | XXX | XXX | XXX |
| EV/FCF | 10.1x | XXX | XXX | XXX |
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Access all public comps and forward-looking valuation multiples like EV/Revenue in 2025, based on equity research analyst estimates.
Sign UpBilibili's NTM/LTM revenue growth is 12%
Bilibili's revenue per employee for the last fiscal year averaged $0.4M, while opex per employee averaged $0.2M for the same period.
Over next 12 months, Bilibili's ratio of sales and marketing spend to revenue is estimated to be XXX , while its R&D spend to revenue to be XXX .
Analysts estimate Bilibili's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
See operational valuation multiples for Bilibili and other 10K+ public comps| FY 2024 | NTM | FY 2025E | FY 2026E | FY 2027E | |
|---|---|---|---|---|---|
| Revenue Growth | 19% | XXX | XXX | XXX | XXX |
| EBITDA Margin | 4% | XXX | XXX | XXX | XXX |
| EBITDA Growth | -171% | XXX | XXX | XXX | XXX |
| Rule of 40 (SaaS-only) | 16% | XXX | XXX | XXX | XXX |
| Revenue per Employee | $0.4M | XXX | XXX | XXX | XXX |
| Opex per Employee | $0.2M | XXX | XXX | XXX | XXX |
| S&M Expenses to Revenue | 16% | XXX | XXX | XXX | XXX |
| G&A Expenses to Revenue | 8% | XXX | XXX | XXX | XXX |
| R&D Expenses to Revenue | 14% | XXX | XXX | XXX | XXX |
| Opex to Revenue | 38% | XXX | XXX | XXX | XXX |
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Benchmark public comps and private revenue and EBITDA valuation multiples across GRC software, cloud infrastructure, DevOps, online marketplaces and so much more!
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| 2025E | 2026E | 2027E | 2025E | 2026E | 2027E | |
| Kartoon Studios | XXX | XXX | XXX | XXX | XXX | XXX |
| Nine Entertainment | XXX | XXX | XXX | XXX | XXX | XXX |
| Seven West Media | XXX | XXX | XXX | XXX | XXX | XXX |
| DouYu | XXX | XXX | XXX | XXX | XXX | XXX |
| Meb Corporation | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
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Bilibili acquired XXX companies to date.
Last acquisition by Bilibili was XXXXXXXX, XXXXX XXXXX XXXXXX . Bilibili acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX ).
See M&A valuation multiples| Acquired Company | EV | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
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Sign Up| When was Bilibili founded? | Bilibili was founded in 2013. |
| Where is Bilibili headquartered? | Bilibili is headquartered in Hong Kong. |
| How many employees does Bilibili have? | As of today, Bilibili has 8.1K+ employees. |
| Who is the CEO of Bilibili? | Bilibili's CEO is Mr. Rui Chen. |
| Is Bilibili publicy listed? | Yes, Bilibili is a public company listed on HKG. |
| What is the stock symbol of Bilibili? | Bilibili trades under 09626 ticker. |
| When did Bilibili go public? | Bilibili went public in 2021. |
| Who are competitors of Bilibili? | Similar companies to Bilibili include e.g. Kartoon Studios, Nine Entertainment, Seven West Media, DouYu. |
| What is the current market cap of Bilibili? | Bilibili's current market cap is $7.1B |
| What is the current revenue of Bilibili? | Bilibili's last 12-month revenue is $3.8B. |
| What is the current EBITDA of Bilibili? | Bilibili's last 12-month EBITDA is $346M. |
| What is the current EV/Revenue multiple of Bilibili? | Current revenue multiple of Bilibili is 1.4x. |
| What is the current EV/EBITDA multiple of Bilibili? | Current EBITDA multiple of Bilibili is 15.9x. |
| What is the current revenue growth of Bilibili? | Bilibili revenue growth between 2023 and 2024 was 19%. |
| Is Bilibili profitable? | Yes, Bilibili is EBITDA-positive (as of the last 12 months). |
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