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Iqiyi is a leading streaming video-on-demand company in China that generates revenue mostly through a subscription basis. The platform also provides user-generated content to nonpaying users, monetized through ads. The company self-produces much of the subscription content and also generates revenue through content distribution, gaming, and IP licensing. Iqiyi competes directly with Tencent Video, Alibaba’s Youku, ByteDance’s MangoTV, and Bilibili. The company is 45% and 5% owned by Baidu and Xiaomi, respectively.
2009
4.7K+
LTM Revenue $543M
LTM EBITDA $21.7M
$3.4B
Benchmark forward-looking revenue and EBITDA valuation multiples across generative AI, climate tech, semiconductors, online marketplaces, vertical SaaS and 220 more verticals.
As of September 2025, iQIYI reported last 12-month revenue of $543M and EBITDA of $21.7M.
In the same period, iQIYI generated $121M in LTM gross profit and $0.5M in net income.
See iQIYI valuation multiples based on analyst estimatesIn the most recent fiscal year, iQIYI reported revenue of $29.2B and EBITDA of $15.5B.
iQIYI expects next 12-month revenue of XXX and NTM EBITDA of XXX
See iQIYI valuation multiples based on analyst estimates| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue | $543M | XXX | $29.2B | XXX | XXX | XXX |
| Gross Profit | $121M | XXX | $7.3B | XXX | XXX | XXX |
| Gross Margin | 22% | XXX | 25% | XXX | XXX | XXX |
| EBITDA | $21.7M | XXX | $15.5B | XXX | XXX | XXX |
| EBITDA Margin | 4% | XXX | 53% | XXX | XXX | XXX |
| EBIT | $18.9M | XXX | $1.8B | XXX | XXX | XXX |
| EBIT Margin | 3% | XXX | 6% | XXX | XXX | XXX |
| Net Profit | $0.5M | XXX | $764M | XXX | XXX | XXX |
| Net Margin | 0% | XXX | 3% | XXX | XXX | XXX |
| Net Debt | XXX | XXX | $10.1B | XXX | XXX | XXX |
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iQIYI has current market cap of $2.0B, and EV of $3.4B.
As of October 17, 2025, iQIYI's stock price is $2.
See iQIYI trading valuation data| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $3.4B | $2.0B | XXX | XXX | XXX | XXX | $0.07 |
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Start Free TrialiQIYI's trades at 0.1x EV/Revenue multiple, and 0.2x EV/EBITDA.
See valuation multiples for iQIYI and 15K+ public compsAs of October 17, 2025, iQIYI has market cap of $2.0B and EV of $3.4B.
Equity research analysts estimate iQIYI's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
iQIYI has a P/E ratio of 510.7x.
| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $2.0B | XXX | $2.0B | XXX | XXX | XXX |
| EV (current) | $3.4B | XXX | $3.4B | XXX | XXX | XXX |
| EV/Revenue | 0.9x | XXX | 0.1x | XXX | XXX | XXX |
| EV/EBITDA | 21.9x | XXX | 0.2x | XXX | XXX | XXX |
| EV/EBIT | 25.1x | XXX | 1.9x | XXX | XXX | XXX |
| EV/Gross Profit | 3.9x | XXX | n/a | XXX | XXX | XXX |
| P/E | 510.7x | XXX | 2.6x | XXX | XXX | XXX |
| EV/FCF | 58.8x | XXX | 1.7x | XXX | XXX | XXX |
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Access all public comps and forward-looking valuation multiples like EV/Revenue in 2025, based on equity research analyst estimates.
Start Free TrialiQIYI's last 12 month revenue growth is 2%
iQIYI's revenue per employee in the last FY averaged $6.3M, while opex per employee averaged $1.2M for the same period.
iQIYI's rule of 40 is 56% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
iQIYI's rule of X is 8% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
See operational valuation multiples for iQIYI and other 15K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 2% | XXX | -63% | XXX | XXX | XXX |
| EBITDA Margin | 4% | XXX | 53% | XXX | XXX | XXX |
| EBITDA Growth | 28% | XXX | -93% | XXX | XXX | XXX |
| Rule of 40 | 56% | XXX | 55% | XXX | XXX | XXX |
| Bessemer Rule of X | XXX | XXX | 8% | XXX | XXX | XXX |
| Revenue per Employee | XXX | XXX | $6.3M | XXX | XXX | XXX |
| Opex per Employee | XXX | XXX | $1.2M | XXX | XXX | XXX |
| S&M Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| G&A Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| R&D Expenses to Revenue | XXX | XXX | 6% | XXX | XXX | XXX |
| Opex to Revenue | XXX | XXX | 19% | XXX | XXX | XXX |
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Benchmark public comps and private revenue and EBITDA valuation multiples across GRC software, cloud infrastructure, DevOps, online marketplaces and so much more!
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| 2025E | 2026E | 2027E | 2025E | 2026E | 2027E | |
| Kartoon Studios | XXX | XXX | XXX | XXX | XXX | XXX |
| Nine Entertainment | XXX | XXX | XXX | XXX | XXX | XXX |
| Seven West Media | XXX | XXX | XXX | XXX | XXX | XXX |
| DouYu | XXX | XXX | XXX | XXX | XXX | XXX |
| Meb Corporation | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
iQIYI acquired XXX companies to date.
Last acquisition by iQIYI was XXXXXXXX, XXXXX XXXXX XXXXXX . iQIYI acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX ).
See M&A valuation multiples| Acquired Company | EV | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
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Start Free Trial| When was iQIYI founded? | iQIYI was founded in 2009. |
| Where is iQIYI headquartered? | iQIYI is headquartered in United States of America. |
| How many employees does iQIYI have? | As of today, iQIYI has 4.7K+ employees. |
| Who is the CEO of iQIYI? | iQIYI's CEO is Dr. Yu Gong, PhD. |
| Is iQIYI publicy listed? | Yes, iQIYI is a public company listed on NAS. |
| What is the stock symbol of iQIYI? | iQIYI trades under IQ ticker. |
| When did iQIYI go public? | iQIYI went public in 2018. |
| Who are competitors of iQIYI? | Similar companies to iQIYI include e.g. Kartoon Studios, Nine Entertainment, Seven West Media, DouYu. |
| What is the current market cap of iQIYI? | iQIYI's current market cap is $2.0B |
| What is the current revenue of iQIYI? | iQIYI's last 12 months revenue is $543M. |
| What is the current revenue growth of iQIYI? | iQIYI revenue growth (NTM/LTM) is 2%. |
| What is the current EV/Revenue multiple of iQIYI? | Current revenue multiple of iQIYI is 0.9x. |
| Is iQIYI profitable? | Yes, iQIYI is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of iQIYI? | iQIYI's last 12 months EBITDA is $21.7M. |
| What is iQIYI's EBITDA margin? | iQIYI's last 12 months EBITDA margin is 4%. |
| What is the current EV/EBITDA multiple of iQIYI? | Current EBITDA multiple of iQIYI is 21.9x. |
| What is the current FCF of iQIYI? | iQIYI's last 12 months FCF is $8.1M. |
| What is iQIYI's FCF margin? | iQIYI's last 12 months FCF margin is 1%. |
| What is the current EV/FCF multiple of iQIYI? | Current FCF multiple of iQIYI is 58.8x. |
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