Vagaro Valuation, Funding & Investors

Vagaro is valued at $1B as of November 2021.

Last Vagaro valuation

$1B

Undisclosed stage · Nov 2021

Last Vagaro funding round

$100M

Undisclosed stage · Nov 2021

Cumulative funding Vagaro raised

$163M

across 2 funding rounds

Key investors in Vagaro

  • FTV Capital

Vagaro Overview

About Vagaro

Vagaro is a cloud-based platform connecting consumers with salons, spas, and fitness studios for online bookings and discovery. Salon owners access management tools for scheduling, payments, marketing emails, inventory, and custom websites. Livermore-headquartered since 2009 and now with offices in Dublin, California, Vagaro powers appointments for beauty professionals nationwide.


Founded

2009

HQ

United StatesUnited States

Status

Privately held

Customer focus

B2C & B2B

Revenue model

Subscription

Valuation

$1B (Nov 2021)

Vagaro Valuation

Vagaro is currently valued at $1B, based on its undisclosed-stage round in November 2021.

The $100M round was led by FTV Capital.

Vagaro valuation by funding round

Vagaro valuation by funding round
DateStageValuation
Nov 2021Undisclosed stage$1B

Vagaro Funding History

Vagaro has raised a total of $163M across 2 funding rounds.

Vagaro's first fundraising round was a $63M undisclosed-stage round in December 2018. The most recent completed round was a $100M undisclosed-stage round in November 2021.

Vagaro funding rounds

Vagaro funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Nov 2021Undisclosed stageFTV Capital (lead)$100M$1BVagaro is a leading cloud-based business management platform tailored for beauty, fitness, and wellness businesses, offering tools for booking appointments, managing inventory, collecting rent, running payroll, processing payments, and more to serve as a comprehensive IT solution. On November 2, 2021, the company announced a new funding round led by FTV Capital, its existing investor from a prior 2018 round, achieving a $1 billion post-money valuation and unicorn status, though exact investment terms and round size were not disclosed. FTV Capital was selected as the sole financial sponsor due to its prior value-added partnership, providing expertise, introductions, and operational support. The funding supports Vagaro's expansion of product features, including recent additions of credit card processing in Canada, Australia, and the United Kingdom, alongside efforts to grow market share in the United States and enter additional international markets in 2022. Vagaro demonstrated resilience during the pandemic by prioritizing customers, surviving challenges in its core industries, and adding a record number of new customers while pivoting to enable over 313,000 livestreamed classes as a vital revenue stream for fitness studios unable to host in-person sessions. FTV Capital partner Robert Anderson praised Vagaro's market share gains through customer-centric innovation and affordable products fostering sustainable growth, highlighting substantial opportunity in the $10.5 billion health and wellness market. CEO Fred Helou emphasized pride in reaching unicorn status and commitment to being the best-in-class all-in-one solution with superior customer service for small businesses in these sectors. This round builds on Vagaro's 2018 $63 million growth equity raise from FTV Capital, which expanded its technology, sales, marketing, and geographic reach.
Dec 2018Undisclosed stageFTV Capital (lead)$63M-Vagaro is a cloud-based business management platform for salons, spas, fitness, and wellness businesses, offering appointment scheduling, payments, inventory management, and more. Headquartered in Dublin/Pleasanton, California, it was founded by Fred Helou and led by him as CEO at the time of its first institutional funding. On December 5, 2018, Vagaro raised $63 million in a growth equity round led by FTV Capital, its first institutional capital, with FTV partners Robert Anderson and Richard Garman joining the board. The funds were earmarked for investing in cloud-based technology, expanding sales and marketing, growing geographic footprint including international markets, and enhancing payment solutions. Sources confirm total funding raised as $63-64.5 million across early rounds including this one, with FTV Capital as key investor. Vagaro competed against traditional players with its affordable, modern software and marketplace features. Vagaro has expanded to Canada, Australia, UK, and planned further international growth. In 2024, Vagaro acquired rival Schedulicity.

Who has invested in Vagaro?

1 investor has backed Vagaro across its funding rounds, including FTV Capital.

Lead investors include FTV Capital.


Vagaro Investors

Investors in Vagaro by funding rounds participated
InvestorHQRoundsRoleFirst check

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Acquisitions by Vagaro

Vagaro has acquired 1 company to date.

Last acquisition by Vagaro was on October 23rd 2024. Vagaro acquired Schedulicity for undisclosed valuation.


Latest Acquisitions by Vagaro

Schedulicity
Description
Schedulicity is a leading online appointment scheduling platform for service-based businesses including salons, fitness studios, and wellness providers. Operating across the United States and Canada, it enables instant bookings, client management, payments, and marketing tools from its Boise, Idaho headquarters. The platform supports thousands of providers in facilitating commerce for classes and workshops.
HQ CountryUnited States
HQ City
Bozeman, MT
Deal Date23 Oct 2024
Valuationundisclosed
EV/Revenue
EV/EBITDA

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Vagaro Competitors

Vagaro competitors include listed companies like eFinance and LegalZoom, and private ones like Squire, DocPlanner, Square Yards and Restaurant365.

Public and private companies comparable to Vagaro
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
SquireUnited StatesNew York City, NYPrivate$15M-$750M50.0x
DocPlannerPolandWarsawPrivate--$1B-
Square YardsIndiaGurgaonPrivate$223M$19M$1B4.5x
eFinanceEgyptEgyptPublicly listed$130M$67M$1.6B-
Restaurant365United StatesUnited StatesPrivate$100M-$1B10.0x
LegalZoomUnited StatesUnited StatesPublicly listed$756M$74M$1B1.1x

Vagaro Public Comps

Vagaro is still privately-owned, but its public comps include SMZDM.com, QuinStreet, Grupa Pracuj, Ibotta, LegalZoom, Nextdoor, NCR Voyix, Tripadvisor, Upwork and Shiprocket.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
SMZDM.com$192M$19M4.9x4.7x47.8x42.1x
QuinStreet$1.3B$61M0.7x0.7x15.8x7.9x
Grupa Pracuj$214M$95M4.6x4.4x10.3x9.7x
Ibotta$342M$7M2.5x2.4x114.9x15.3x
LegalZoom$756M$74M1.2x1.1x12.1x4.8x
Nextdoor$258M($69M)2.4x2.2x(8.8x)27.8x
NCR Voyix$2.7B$252M0.8x1.0x8.9x5.2x
Tripadvisor$1.9B$160M0.6x0.6x6.8x4.2x

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Common questions about Vagaro

When was Vagaro founded?Vagaro was founded in 2009.
Where is Vagaro headquartered?Vagaro is headquartered in United States.
Is Vagaro publicly listed?No, Vagaro is a private, VC-backed company.
What is Vagaro's valuation?Vagaro was last valued at $1B in its undisclosed-stage round in November 2021.
How much funding has Vagaro raised?Vagaro has raised $163M across 2 funding rounds.
What was Vagaro's last funding round?Vagaro's last funding round was a $100M undisclosed-stage round in November 2021, led by FTV Capital.
Who are Vagaro's investors?Vagaro's investors include FTV Capital.
Which companies are comparable to Vagaro?Companies comparable to Vagaro include Squire, DocPlanner, Square Yards, eFinance, Restaurant365 and LegalZoom.
How many companies has Vagaro acquired?Vagaro has acquired 1 company, including Schedulicity.

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