The Zebra Revenue, Valuation, Funding & Investors

The Zebra is valued at $1B as of April 2021, a 6.7x multiple on its last reported $150M revenue.

Last The Zebra valuation

$1B

Series D · Apr 2021

Last The Zebra funding round

$2M

Seed · Aug 2024

The Zebra revenue

$150M

Series D · Apr 2021

Key investors in The Zebra

  • Floodgate
  • Accel
  • Mark Cuban
  • Silverton Partners
  • Birchmere Ventures
  • Daher Capital

The Zebra Overview

About The Zebra

The Zebra is an Austin-based online insurance comparison platform that aggregates quotes for auto, home, renters, and motorcycle policies from carriers like Progressive and Geico. Users enter details once to receive side-by-side rates and coverage details, with educational content on deductibles and discounts. Launched in 2012, it processes millions of quotes annually and partners with agents for personalized advice.


Founded

2012

HQ

United StatesAustin, TX

Status

Privately held

Customer focus

B2C

Revenue model

Commission

Revenue

$150M (Apr 2021)

Valuation

$1B (Apr 2021)

The Zebra Valuation

The Zebra is currently valued at $1B, based on its Series D in April 2021.

The $150M round was led by Hedosophia, with participation from Weatherford Capital and Accel.

The Zebra valuation by funding round

The Zebra valuation by funding round
DateStageValuationRevenue Multiple
Apr 2021Series D$1B6.7x

The Zebra Revenue

The Zebra's latest recorded revenue is $150M, as of its Series D in April 2021. At a $1B valuation, that implies a 6.7x revenue multiple.

The Zebra revenue by funding round

The Zebra revenue and valuation multiple by funding round
DateRevenue *ValuationRevenue MultipleStage
Apr 2021$150M$1B6.7xSeries D

* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.

The Zebra Funding History

The Zebra has raised a total of $259M across 7 funding rounds.

The Zebra's first fundraising round was a $2M seed round in January 2013. The most recent completed round was a $2M seed round in August 2024.

The Zebra funding rounds

The Zebra funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Aug 2024Seed-$2M-The Zebra is an online car insurance comparison platform headquartered in Austin, Texas, that compares over 200 insurance companies to help drivers find suitable coverage. The company raised a total of $258.6 million across multiple rounds, with the most recent being a Series Unknown round of $2.1 million on August 1, 2024. A prior Series D round in April 2021 raised $150 million at a valuation over $1 billion led by Hedosophia. No specific use of funds or lead investors disclosed for the 2024 round.
Apr 2021Series DHedosophia (lead); Weatherford Capital; Accel$150M$1BThe Zebra is an Austin-based online insurance comparison platform that aggregates real-time quotes for auto, home, renters, and life insurance from top carriers, simplifying shopping and enabling informed decisions. On April 12, 2021, it raised $150 million in a Series D round led by Hedosophia, with participation from Accel, Weatherford Capital, and others including Silverton Partners, Ballast Point Ventures, Daher Capital, Floodgate Fund, KDT, valuing the company at over $1 billion and marking its unicorn status. The funds were allocated to accelerate product development, expand into new insurance categories, enhance comparison technology, grow the team (which increased nearly 60% from 200 to over 325 since early 2020), build brand awareness, and capitalize on the shift to digital insurance platforms. In 2020, amid COVID-19, net revenue doubled from $37 million in 2019 to $79 million, achieving a $150 million annual run rate by April 2021, with monetization unit economics rising 100% year-over-year. Investors like Accel, involved since 2017, highlighted The Zebra's stride as the insurance market digitizes.
Feb 2020Series CAccel (lead); Ballast Point Ventures; Daher Capital; Silverton Partners; Weatherford Capital; Floodgate; Keith Melnick$44M-The Zebra is an Austin-based online insurance comparison platform offering real-time quote comparison tools for auto and home insurance, helping customers identify providers based on coverage, service, and pricing, with agent support and educational resources. In February 2020, it raised a $38.5 million to $43.5 million Series C round led by Accel, with participation from existing investors Silverton Partners, Daher Capital, Floodgate, Ballast Point Ventures, Weatherford Capital, and CEO Keith Melnick. This followed a $40 million Series B in September 2017 also led by Accel, bringing total funding to over $100 million at the time. The round aimed to support growth, expansion, and enhanced market presence in the insurtech space, where Accel viewed The Zebra as one of the fastest-growing consumer businesses and a leader in the shift to digital insurance shopping. The U.S. auto insurance market was projected to exceed $288 billion that year, with only about 20.7% purchased online. In 2020, The Zebra's net revenue doubled to $79 million from $37 million in 2019, achieving a 114% increase, with a year-end annual run rate reaching $150 million. Monthly revenue hit highs like $6 million in May 2020, rising to $8 million by September and $12.5 million in March 2021. The company reported brief profitability periods and sufficient cash reserves post-round, using funds primarily for accelerating growth and product development rather than operations. A subsequent $150 million Series D in April 2021, reportedly led by Hedosophia with Accel and Weatherford Capital, valued The Zebra at over $1 billion, marking unicorn status amid sustained revenue growth. Investors praised its position as the go-to insurance comparison site amid rising digital adoption and competition from insurtechs and traditional carriers.
Sep 2017Series BAccel (lead)$40M-The Zebra is an Austin, Texas-based insurtech company founded in 2012 that operates the leading online insurance comparison marketplace, primarily for auto insurance, searching over 200 carriers to provide unbiased quotes. It positions itself as an independent platform without auto insurance industry investors to maintain neutrality. The company announced its $40 million Series B funding round on September 19, 2017, led by Accel Partners, marking one of Accel's first U.S. insurtech investments and its largest in Austin at the time. Existing investors including Silverton Partners, Floodgate, Ballast Point Ventures, Daher Capital, Mark Cuban, and others participated, bringing total funding to $61.5 million. The proceeds were intended to expand product functionality, add new insurance lines like homeowners, grow staff and partnerships, and invest heavily in brand building. Simultaneously, Keith Melnick, former president of Kayak, joined as CEO to drive growth, with founder Adam Lyons transitioning to Chairman. The Zebra reported over 80% year-over-year revenue growth at the time and claimed to be the most visited U.S. car insurance comparison site, delivering millions of quotes monthly. The company continued raising capital, including a $38.5 million Series C in early 2020 also led by Accel, bringing total funding over $250 million by 2021.
Jan 2016Series ABallast Point Ventures (lead); Simon Nixon; Daher Capital; Jordan French; Mark Cuban; Floodgate$17M--
Dec 2013SeedSimon Nixon; Mark Cuban; Floodgate; Birchmere Ventures$5M-The Zebra, an Austin-based InsurTech company operating an insurance comparison platform, closed a seed funding round of $4,500,063 in December 2013. The proceeds aimed to further develop the platform and enhance user experience. A similar $3 million venture equity round was reported on December 6, 2013, with private investors noted.
Jan 2013SeedSilverton Partners (lead); Mark Cuban; Floodgate; Birchmere Ventures$2M--

Who has invested in The Zebra?

12 investors have backed The Zebra across its funding rounds, including Floodgate, Accel, Mark Cuban, Silverton Partners, Birchmere Ventures and Daher Capital.

Lead investors include Hedosophia, Accel, Ballast Point Ventures and Silverton Partners.


The Zebra Investors

Investors in The Zebra by funding rounds participated
InvestorHQRoundsRoleFirst check
FloodgateUnited StatesSan Francisco, CA4ParticipantJan 2013
Mark CubanUnited StatesDallas, TX3ParticipantJan 2013
AccelUnited StatesPalo Alto, CA3LeadSep 2017
Ballast Point VenturesUnited StatesSt. Petersburg, FL2LeadJan 2016
Simon NixonUnited KingdomShrewsbury2ParticipantDec 2013
Daher CapitalUAEUAE2ParticipantJan 2016
Silverton PartnersUnited StatesAustin, TX2LeadJan 2013
Weatherford CapitalUnited StatesTampa, FL2ParticipantFeb 2020
Birchmere VenturesUnited StatesPittsburgh, PA2ParticipantJan 2013
Jordan FrenchUnited StatesNew York City, NY1ParticipantJan 2016

This data is available for Pro users. Sign up to see all 12 The Zebra investors.

Start Free Trial

Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.

Start Free Trial

Acquisitions by The Zebra

The Zebra has acquired 1 company to date.

Last acquisition by The Zebra was on July 25th 2024. The Zebra acquired Marble for $7M.


Latest Acquisitions by The Zebra

Marble
Description
Marble is a mobile app serving as a digital wallet for insurance policies and loyalty programs. Users centralize coverage details, compare quotes from multiple carriers, and earn rewards on premiums paid. The platform supports auto, home, and renters insurance, streamlining renewals and claims through partnerships with major U.S. insurers.
HQ CountryUnited States
HQ City
New York City, NY
Deal Date25 Jul 2024
Valuation$7M
EV/Revenue
EV/EBITDA

This data is available for Pro users. Sign up to see all The Zebra acquisitions and their M&A valuation multiples.

Start Free Trial

The Zebra Competitors

The Zebra competitors include listed companies like EverQuote, Mony Group, Hypoport and Nerdwallet, and private ones like Raisin and Zora.

Public and private companies comparable to The Zebra
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
EverQuoteUnited StatesUnited StatesPublicly listed$693M$62M$806M0.8x
Mony GroupUnited KingdomUnited KingdomPublicly listed$599M$184M$1.3B2.3x
HypoportGermanyGermanyPublicly listed$694M$78M$590M0.8x
NerdwalletUnited StatesUnited StatesPublicly listed$837M$112M$587M0.6x
RaisinGermanyBerlinPrivate$182M-$1.1B-
ZoraUnited StatesLos Angeles, CAPrivate--$600M-

The Zebra Public Comps

The Zebra is still privately-owned, but its public comps include SMZDM.com, QuinStreet, Grupa Pracuj, Ibotta, LegalZoom, Nextdoor, Tripadvisor, Upwork, Web Travel Group and Baltic Classifieds Group.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
SMZDM.com$192M$19M4.9x4.7x47.8x42.1x
QuinStreet$1.3B$61M0.7x0.7x15.8x7.9x
Grupa Pracuj$214M$95M4.6x4.4x10.3x9.7x
Ibotta$342M$7M2.5x2.4x114.9x15.3x
LegalZoom$756M$74M1.2x1.1x12.1x4.8x
Nextdoor$258M($69M)2.4x2.2x(8.8x)27.8x
Tripadvisor$1.9B$160M0.6x0.6x6.8x4.2x
Upwork$788M$180M1.0x1.1x4.6x3.6x

This data is available for Pro users. Sign up to see all The Zebra competitors and their valuation data.

Start Free Trial

Common questions about The Zebra

When was The Zebra founded?The Zebra was founded in 2012.
Where is The Zebra headquartered?The Zebra is headquartered in Austin, TX, United States.
Is The Zebra publicly listed?No, The Zebra is a private, VC-backed company.
What is The Zebra's valuation?The Zebra was last valued at $1B in its Series D in April 2021.
How much funding has The Zebra raised?The Zebra has raised $259M across 7 funding rounds.
What was The Zebra's last funding round?The Zebra's last funding round was a $2M seed round in August 2024.
Who are The Zebra's investors?The Zebra's investors include Floodgate, Mark Cuban, Accel, Ballast Point Ventures, Simon Nixon, Daher Capital, Silverton Partners, Weatherford Capital, Birchmere Ventures, Jordan French and 2 others.
What is The Zebra's revenue?The Zebra's latest recorded revenue is $150M (April 2021).
What is The Zebra's revenue multiple?The Zebra's latest valuation implies a 6.7x revenue multiple ($1B valuation on $150M of revenue).
Which companies are comparable to The Zebra?Companies comparable to The Zebra include EverQuote, Mony Group, Hypoport, Nerdwallet, Raisin and Zora.
How many companies has The Zebra acquired?The Zebra has acquired 1 company, including Marble.
What was the largest acquisition by The Zebra?The $7M acquisition of Marble in July 2024 is the largest acquisition The Zebra has made to date.

See companies similar to The Zebra

Start Your
Free Trial Today

Try Multiples for free for 3 days. Got questions or need a demo? Schedule a call with us below.

Start Trial