Outreach Revenue, Valuation, Funding & Investors
Outreach is valued at $4.4B as of June 2021, a 35.2x multiple on its last reported $125M revenue.
Last Outreach valuation
$4.4B
Series G · Jun 2021
Last Outreach funding round
$200M
Series G · Jun 2021
Outreach revenue
$125M
Series G · Jun 2021
Key investors in Outreach
Mayfield Fund
Trinity Ventures
M12
DFJ Growth
MHS Capital
Spark Capital
About Outreach
Outreach is a sales execution platform automating workflows across email, phone, and LinkedIn for customer lifecycle management. Seattle-headquartered, it uses AI for sequence optimization and predictive coaching, serving clients like Cloudera, Glassdoor, Pandora, and Zillow. Integrations with Salesforce and Gong provide activity analytics and ABM targeting for enterprise teams.
Founded
2014
HQ
Seattle, WAWebsite
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Revenue
$125M (Jun 2021)
Valuation
$4.4B (Jun 2021)
Outreach Valuation
Outreach is currently valued at $4.4B, based on its Series G in June 2021.
The $200M round was led by Premji Invest, Steadfast Capital Management and Steadfast Financial, with participation from Salesforce Ventures, Vista Equity Partners, Lone Pine Capital, Sands Capital Ventures, DFJ Growth and 4 other investors.
Outreach's valuation has grown 710x from $6M at its seed round in February 2013 to $4.4B in June 2021, across 5 priced rounds.
Outreach valuation by funding round
Revenue multiple| Date | Stage | Valuation | Revenue Multiple |
|---|---|---|---|
| Jun 2021 | Series G | $4.4B | 35.2x |
| Jun 2020 | Series F | $1.3B | 5.3x |
| Apr 2019 | Series E | $1.1B | 11.0x |
| May 2018 | Series D | $500M | - |
| Feb 2013 | Seed | $6M | - |
Outreach Revenue
Outreach's latest recorded revenue is $125M, as of its Series G in June 2021. At a $4.4B valuation, that implies a 35.2x revenue multiple.
Revenue grew from $100M in April 2019 to $125M in June 2021, while the revenue multiple moved from 11.0x to 35.2x.
Outreach revenue by funding round
| Date | Revenue * | Valuation | Revenue Multiple | Stage |
|---|---|---|---|---|
| Jun 2021 | $125M | $4.4B | 35.2x | Series G |
| Jun 2020 | $250M | $1.3B | 5.3x | Series F |
| Apr 2019 | $100M | $1.1B | 11.0x | Series E |
* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.
Outreach Funding History
Outreach has raised a total of $489M across 9 funding rounds.
Outreach's first fundraising round was a $1M seed round in February 2013. The most recent completed round was a $200M Series G in June 2021.
Outreach funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Jun 2021 | Series G | Premji Invest (lead); Steadfast Capital Management (lead); Steadfast Financial (lead); Salesforce Ventures; Vista Equity Partners; Lone Pine Capital; Sands Capital Ventures; DFJ Growth; Sequoia Capital; Tiger Global; Trinity Ventures; Mayfield Fund | $200M | $4.4B | Outreach is a Seattle-based sales engagement platform that helps revenue teams prospect, engage buyers, coach reps, and drive predictable outcomes through AI-powered workflows, conversation intelligence, and integrated data, serving over 4,600 customers including Tableau, Okta, DocuSign, and 18 of the top 25 fastest-growing public software companies. In May/June 2021, Outreach closed a $200-201 million Series G funding round led by Premji Invest, with participation from Steadfast Capital Management, DFJ Growth, Lone Pine Capital, Mayfield Fund, Salesforce Ventures, Sands Capital Ventures, Sequoia Capital, Tiger Global, Trinity Ventures, and Vista Equity Partners, achieving a $4.4 billion post-money valuation—more than triple its prior $1.33 billion mark from a $50 million raise the previous year, bringing total funding to $489 million. The round funded expansion of sales and marketing to meet surging demand amid remote selling trends during the pandemic, investments in new AI technologies like Kaia conversation intelligence and Insights buyer sentiment analysis, global office growth to London and Prague, and hiring to over 800 employees; the company reported Q1 2021 ARR growth exceeding 100% year-over-year, with unverified estimates placing fall 2020 ARR at $100 million. Outreach originated from Techstars in 2014, pivoting from an initial failed concept to dominate sales engagement against competitors like Salesloft and Apollo.io, emphasizing product-led growth, enterprise upmarket shift, and 'must-have' logos in high-growth sectors. |
| Jun 2020 | Series F | Sands Capital Ventures (lead); Salesforce Ventures; Lone Pine Capital; Spark Capital; Operator Collective; M12; Sapphire Ventures; Trinity Ventures; Mayfield Fund; Meritech Capital Partners | $50M | $1.3B | Outreach is a sales engagement platform that provides AI-powered tools for sales teams, including features like Outreach KAIA, an AI assistant, to enhance visibility, coaching, deal management, and customer lifecycle management. The company, based in Seattle, serves over 4,000 businesses such as Adobe, Tableau, DoorDash, Splunk, DocuSign, and SAP, positioning itself as the leader in the sales engagement category amid competitors like Salesloft, Clari, Chorus.ai, Gong, and Conversica. In June 2020, Outreach raised $50 million in a Series F funding round led by Sands Capital Ventures, with strong participation from Salesforce Ventures and new investor Operator Collective, alongside existing backers including Lone Pine Capital, M12 (implied via Microsoft ties), Mayfield Fund, Meritech Capital Partners, Spark Capital, Trinity Ventures, and Sapphire Ventures. This up round increased the company's post-money valuation to $1.33 billion from $1.1 billion in its prior April 2019 Series E, bringing total funding to approximately $289 million. The proceeds were allocated to accelerate product innovation, particularly in AI technologies like Outreach KAIA unveiled at the Unleash event, expand globally with new offices in New York and growth in EMEA (including London), and scale sales and marketing to meet surging demand driven by pandemic-induced remote selling shifts. CEO Manny Medina highlighted the platform's essential role in transforming sales operations for enterprise teams. This funding occurred during a challenging market for startups, yet validated Outreach's traction with tech-led businesses on the West Coast, East Coast, and Europe, capitalizing on the expanding need for sales engagement tools as companies adapted sales processes. |
| Apr 2019 | Series E | Lone Pine Capital (lead); Spark Capital; Four Rivers Group; DFJ Growth; M12; Sapphire Ventures; Lemonade Capital; Trinity Ventures; Mayfield Fund; Meritech Capital Partners | $114M | $1.1B | Outreach is a sales engagement platform that integrates with CRMs like Salesforce and Microsoft Dynamics to provide tools for sourcing leads, tracking meetings, managing communications, and leveraging AI for sales optimization. The company achieved unicorn status with its $114 million Series E funding round in April 2019, led by Lone Pine Capital, with participation from Meritech Capital Partners, Lemonade Capital, and existing investors including DFJ Growth, Four Rivers Group, Mayfield Fund, Sapphire Ventures, Spark Capital, and Trinity Ventures, bringing total funding to $239 million at a $1.1 billion valuation. At the time of the round, Outreach reported over 3,300 customers and 50,000 users, having more than doubled revenue in 2018 and grown to 315 employees, with plans to reach 450 headcount by year-end 2019 and $100 million in annualized recurring revenue the following year. The funding was earmarked for expanding machine learning capabilities across the customer journey, doubling the ML team, increasing international presence, and enhancing partnerships like the integration with Microsoft Dynamics 365 for Sales. This round marked significant traction in a competitive sales engagement market, positioning Outreach ahead of rivals like Salesloft. Subsequent rounds included a $50 million extension in 2020 at $1.33 billion valuation and a $200 million Series G in 2021 led by Premji Invest at over $4.4 billion valuation, with total funding reaching $489 million. |
| May 2018 | Series D | Spark Capital (lead); MHS Capital; Four Rivers Group; DFJ Growth; M12; Sapphire Ventures; Trinity Ventures; Mayfield Fund | $65M | $500M | Outreach, a Seattle-based sales automation and customer engagement platform, raised $65 million in a Series D funding round on May 21, 2018, led by Spark Capital with participation from new investor Sapphire Ventures and existing backers DFJ Growth, Four Rivers Group, Mayfield Fund, MHS Capital (Microsoft Ventures/M12), and Trinity Ventures, bringing total funding to $125 million. The round valued the company at approximately $500 million, more than double its valuation from the prior $30 million Series C in 2017, as reported by CEO Manny Medina to Business Insider and corroborated across multiple sources. The platform automates and manages sales team interactions with customers using machine learning and analytics to provide insights, serving over 2,400 sales teams and 22,000 users worldwide, including enterprises like Cloudera, Adobe, Microsoft, and DocuSign. In 2017, Outreach doubled its customer base and achieved more than 100% revenue growth, employing 245 people at the time with plans to expand to 325-350 by year-end across offices in Seattle, San Francisco, and Tampa Bay. Proceeds from the Series D were earmarked for product development, particularly enhancing machine learning capabilities, extending the platform beyond sales to all customer-facing roles, and powering features like Amplify to improve customer outcomes and revenue efficiency. Outreach positioned itself as the pioneer of the Sales Engagement Platform category, aiming to transform sales processes and capture a multi-billion-dollar market opportunity, with Spark Capital's Megan Quinn joining as a board observer. The company had a history of prior rounds including a $17.5 million Series B in 2016 and the Series C in 2017, and was recognized by Forbes as a Next Billion Dollar Startup, with strong growth metrics into FY2018 up over 100%. Outreach eyed a potential IPO around 2021 subject to market conditions, later securing a Series E of $114 million. |
| May 2017 | Series C | DFJ Growth (lead); Scale-Up; MHS Capital; Four Rivers Group; M12; Trinity Ventures; Mayfield Fund | $30M | - | Outreach, a Seattle-based sales engagement platform founded in 2014, secured $30 million in Series C funding on May 24, 2017, led by DFJ Growth with participation from existing investors Mayfield, MHS Capital, Microsoft Ventures (M12), and Trinity Ventures, plus new investor Four Rivers Group, bringing total funding to $60 million. The platform automates outbound selling through customized workflows, logs activities in CRM systems, and has been shown to triple meeting volume and increase qualified pipeline for sales reps, addressing time wasted on administrative tasks. Funds were allocated to expand product development, engineering, sales, and marketing teams. DFJ Growth partner Sam Fort joined the board, citing Outreach's rapid growth and massive opportunity in sales automation. This round followed a $17.5 million Series B in June 2016 led by Trinity Ventures with Microsoft Ventures and others. Outreach competed in the sales tech space against players like SalesLoft and later grew to serve over 4,600 customers including Tableau, Okta, and DocuSign, reaching $100 million ARR by fall 2020. Post-2017, Outreach raised Series D $65 million in May 2018 led by Spark Capital, Series E $114 million in April 2019 led by Lone Pine Capital, and escalated to $200 million Series G in 2021 co-led by Premji Invest and Steadfast Capital Ventures, with ongoing backing from DFJ Growth, Mayfield, Trinity Ventures, and others, culminating in total funding of nearly $489 million. |
| Jun 2016 | Series B | Trinity Ventures (lead); MHS Capital; Floodgate; M12; Mayfield Fund | $18M | - | Outreach, a Seattle-based sales technology startup, raised $17.5 million in a Series B funding round on June 22, 2016, led by Trinity Ventures with participation from Microsoft Ventures (M12), Mayfield Fund, MHS Capital, and Floodgate. The company develops automation and workflow technology for sales professionals, integrating with Salesforce CRM and expanding to Microsoft Dynamics, Microsoft Azure, and Amazon Web Services. Customers include Adobe, CenturyLink, Adroll, AppDynamics, and Zillow. Outreach planned to use the funds to expand its engineering team for product development and grow its marketing team to acquire new customers. At the time, the company employed 80 people and anticipated doubling that number within a year. It still had remaining capital from its prior $9.2 million Series A round but raised additional funds to accelerate growth in a competitive market against companies like InsideSales.com. CEO Manuel Medina, formerly of GroupTalent and with Microsoft business development experience, highlighted the funding's role in building a cash reserve for engineering strength. |
| Oct 2015 | Series A | Mayfield Fund (lead); MHS Capital; Floodgate | $9M | - | - |
| May 2015 | Seed | Aniq Rahman; Mark Sugarman; Mike Maples Jr; Ellen Levy; Rick Marini; Sarah Imbach; Stage One Capital; Version One Ventures | $2M | - | - |
| Feb 2013 | Seed | Menlo Ventures; Founders' Co-op; Version One Ventures; Three Point Group | $1M | $6M | - |
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Who has invested in Outreach?
33 investors have backed Outreach across its funding rounds, including Mayfield Fund, Trinity Ventures, M12, DFJ Growth, MHS Capital and Spark Capital.
Lead investors include Premji Invest, Steadfast Capital Management, Steadfast Financial, Sands Capital Ventures, Lone Pine Capital and 4 other investors.
Outreach Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| United States | 7 | Lead | Oct 2015 | |
| San Francisco, CA | 6 | Lead | Jun 2016 | |
| United States | 5 | Participant | Jun 2016 | |
| San Francisco, CA | 4 | Participant | Oct 2015 | |
| San Francisco, CA | 4 | Lead | May 2017 | |
| Greenwich, CT | 3 | Lead | Apr 2019 | |
| San Francisco, CA | 3 | Lead | May 2018 | |
| San Francisco, CA | 3 | Participant | May 2017 | |
| Austin, TX | 3 | Participant | May 2018 | |
| San Francisco, CA | 2 | Participant | Jun 2020 | |
| Washington, DC | 2 | Lead | Jun 2020 | |
| San Francisco, CA | 2 | Participant | Oct 2015 | |
 Vancouver | 2 | Participant | Feb 2013 | |
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Start Free TrialAcquisitions by Outreach
Outreach has acquired 3 companies to date.
Last acquisition by Outreach was on October 12th 2021. Outreach acquired Canopy for undisclosed valuation.
Latest Acquisitions by Outreach
| Description | Canopy is a sales performance platform designed for revenue teams to detect pipeline risks, enhance forecast accuracy, and implement strategic improvements. San Francisco-based, the tool analyzes deal data in real-time to provide actionable insights, helping sales organizations at mid-sized enterprises reduce churn and accelerate deal closures through automated alerts and performance dashboards. | Sameplan is a Tel Aviv-based SaaS platform that generates customizable client-facing project roadmaps for service partnerships. It automates the visualization of milestones, deliverables, and timelines shared directly with customers. The tool integrates with CRM systems like Salesforce and project managers such as Asana, allowing agencies and consultancies to align internal execution with external expectations. Sameplan serves marketing firms and professional services providers across Europe and North America. | Sales Hacker is a San Francisco-headquartered media and community platform founded in 2014 for B2B sales professionals. It offers content, events, and resources on tactics for building high-performing sales organizations, spanning SaaS, enterprise, and growth-stage companies. |
| HQ Country | | | |
| HQ City | Indianapolis, IN | San Francisco, CA | San Francisco, CA |
| Deal Date | 12 Oct 2021 | 5 May 2021 | 2 Aug 2018 |
| Valuation | undisclosed | undisclosed | undisclosed |
| EV/Revenue | |||
| EV/EBITDA | |||
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Outreach Competitors
Outreach competitors include listed companies like SoundHound and Sprout Social, and private ones like Attentive, Nextiva, Gong and Dialpad.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Hoboken, NJ | Private | $125M | - | $6.9B | 55.2x | |
| Phoenix, AZ | Private | $250M | - | $2.7B | 10.8x | |
| San Francisco, CA | Private | - | - | $7.3B | - | |
| United States | Publicly listed | $169M | $19M | $2.7B | 11.3x | |
| San Francisco, CA | Private | $125M | - | $2.3B | 18.0x | |
| United States | Publicly listed | $458M | ($31M) | $656M | 1.2x |
Outreach Public Comps
Outreach is still privately-owned, but its public comps include Klaviyo, Doximity, Box, Lumine Group, Monday.com, Tata Communications, Sinch, Freshworks, Pegasystems and AvePoint.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $1.2B | ($51M) | 3.1x | 2.6x | (74.0x) | 16.7x | |||
| $645M | $229M | 6.3x | 6.2x | 17.7x | 11.9x | |||
| $1.2B | $124M | 4.5x | 4.3x | 43.0x | 13.8x | |||
| $766M | $278M | 5.3x | 4.2x | 14.4x | 12.6x | |||
| $1.2B | $8M | 2.4x | 2.1x | 368.8x | 13.3x | |||
| $2.6B | $494M | 2.5x | 2.4x | 13.2x | 12.2x | |||
| $2.8B | $313M | 1.5x | 1.4x | 13.2x | 11.1x | |||
| $839M | $41M | 3.2x | 2.9x | 65.7x | 11.3x | |||
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Common questions about Outreach
| When was Outreach founded? | Outreach was founded in 2014. |
| Where is Outreach headquartered? | Outreach is headquartered in Seattle, WA, United States. |
| Is Outreach publicly listed? | No, Outreach is a private, VC-backed company. |
| What is Outreach's valuation? | Outreach was last valued at $4.4B in its Series G in June 2021. |
| How much funding has Outreach raised? | Outreach has raised $489M across 9 funding rounds. |
| What was Outreach's last funding round? | Outreach's last funding round was a $200M Series G in June 2021, led by Premji Invest, Steadfast Capital Management and Steadfast Financial. |
| Who are Outreach's investors? | Outreach's investors include Mayfield Fund, Trinity Ventures, M12, MHS Capital, DFJ Growth, Lone Pine Capital, Spark Capital, Four Rivers Group, Sapphire Ventures, Salesforce Ventures and 23 others. |
| What is Outreach's revenue? | Outreach's latest recorded revenue is $125M (June 2021). |
| What is Outreach's revenue multiple? | Outreach's latest valuation implies a 35.2x revenue multiple ($4.4B valuation on $125M of revenue). |
| Which companies are comparable to Outreach? | Companies comparable to Outreach include Attentive, Nextiva, Gong, SoundHound, Dialpad and Sprout Social. |
| How many companies has Outreach acquired? | Outreach has acquired 3 companies, including Canopy, Sameplan and Sales Hacker. |
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