InMyShow Valuation, Funding & Investors

InMyShow is valued at $1.5B as of August 2017.

Last InMyShow valuation

$1.5B

Series C · Aug 2017

Last InMyShow funding round

$90M

Series C · Aug 2017

Cumulative funding InMyShow raised

$102M

across 2 funding rounds

Key investors in InMyShow

InMyShow Overview

About InMyShow

InMyShow is a pioneer in China's social marketing sector, delivering comprehensive solutions through its proprietary social marketing analysis system and enterprise-level engine with independent intellectual property rights. Based in Shanghai, the company enables brands to shift from traditional online advertising to interactive social campaigns on platforms like Weibo and WeChat. Its tools analyze user interactions, optimize content distribution, and measure campaign performance in real time. InMyShow serves major enterprises across e-commerce, finance, and consumer goods industries, helping them achieve higher engagement rates and conversion improvements.


Founded

2009

HQ

ChinaBeijing

Status

Privately held

Customer focus

B2B

Revenue model

Services

Valuation

$1.5B (Aug 2017)

InMyShow Valuation

InMyShow is currently valued at $1.5B, based on its Series C in August 2017.

The $90M round included SAIF Partners, Weibo, China Securities HK, Morgan Stanley and China Merchants Bank.

InMyShow valuation by funding round

InMyShow valuation by funding round
DateStageValuation
Aug 2017Series C$1.5B

InMyShow Funding History

InMyShow has raised a total of $102M across 2 funding rounds.

InMyShow's first fundraising round was a $12M Series B in June 2013. The most recent completed round was a $90M Series C in August 2017.

InMyShow funding rounds

InMyShow funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Aug 2017Series CSAIF Partners; Weibo; China Securities HK; Morgan Stanley; China Merchants Bank$90M$1.5B-
Jun 2013Series BSAIF Partners; JAFCO Asia; SINA Corporation$12M-InMyShow, also known as Tianxiaxiu, completed a USD 12 million Series B funding round in 2013 from Sina Group, SoftBank SAIF, and JAFCO Asia. The company, founded in 2009, operates as an influencer marketing solutions platform connecting advertisers, influencers, MCNs, and UGC platforms. It provides services through its proprietary platform WEIQ for influencer marketing across short-form video, lifestyle sharing, microblogging, and interactive communities. InMyShow went public in 2019 via reverse merger with ST Huixiu, becoming China's first new media listed company on the A-share market. The influencer marketing platform remains its principal revenue source. By the first half of 2025, the platform had over 219,000 merchants, 3.545 million influencer accounts including 2.156 million professional influencers, and nearly 20,000 MCN agencies.

Who has invested in InMyShow?

7 investors have backed InMyShow across its funding rounds, including SAIF Partners, Morgan Stanley, JAFCO Asia, China Merchants Bank, SINA Corporation and Weibo.


InMyShow Investors

Investors in InMyShow by funding rounds participated
InvestorHQRoundsRoleFirst check
SAIF PartnersHong KongHong Kong2ParticipantJun 2013
WeiboChinaBeijing1ParticipantAug 2017
JAFCO AsiaSingaporeSingapore1ParticipantJun 2013
China Securities HKChinaChina1ParticipantAug 2017
Morgan StanleyUnited StatesNew York City, NY1ParticipantAug 2017

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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

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Investments by InMyShow

InMyShow has invested in 2 companies to date.

Latest investment by InMyShow was on October 15th 2022. InMyShow invested in Trimplet in their $200K Pre-seed round.


Latest Investments by InMyShow

Trimplet
Star Mine Technology
Description
Trimplet is a Paris-headquartered online marketplace for buying and selling YouTube channels, TikTok accounts, and Instagram profiles. Launched in 2021, it verifies assets for subscriber authenticity and revenue history, facilitating secure transfers with escrow services for creators and investors worldwide.
Star Mine Technology is a developer of blockchain devices for fan engagement and IP monetization. The company launched the Fans device combining hardware and smart contracts to foster communities between celebrities and users through interactive, trustless interactions on distributed networks.
HQ CountryUnited StatesChina
HQ City
-
Beijing
Deal Date15 Oct 202215 Feb 2019
RoundPre-seedAngel
Raised$200K$2M
Investors-Peng Zhang
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

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InMyShow Competitors

InMyShow competitors include listed companies like Zhewen Interactive Group, Hunan TV & Broadcast, 4imprint and Guangdong Advertising, and private ones like ShopMy and LTK.

Public and private companies comparable to InMyShow
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
ShopMyUnited StatesBaton Rouge, LAPrivate$80M-$1.5B18.8x
Zhewen Interactive GroupChinaChinaPublicly listed$1.2B$32M$1.6B-
Hunan TV & BroadcastChinaChinaPublicly listed$647M$98M$1.4B2.8x
4imprintUnited KingdomUnited KingdomPublicly listed$1.3B$152M$1.7B1.1x
Guangdong AdvertisingChinaChinaPublicly listed$3.2B$43M$1.7B-
LTKUnited StatesUnited StatesPrivate--$2B-
Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Zhewen Interactive Group$1.2B$32M1.4x-55.2x-
Hunan TV & Broadcast$647M$98M2.4x2.8x16.0x14.0x
4imprint$1.3B$152M1.1x1.1x10.0x10.9x
Guangdong Advertising$3.2B$43M0.6x-45.7x-
CHEIL Worldwide$3.3B$276M0.3x0.3x3.3x3.2x
Clear Channel Outdoor$1.6B$472M4.7x4.4x15.9x13.9x
Stagwell$2.9B$404M1.3x1.2x9.1x7.6x
Havas$3.4B$479M0.7x0.7x5.2x4.5x

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Common questions about InMyShow

When was InMyShow founded?InMyShow was founded in 2009.
Where is InMyShow headquartered?InMyShow is headquartered in Beijing, China.
Is InMyShow publicly listed?No, InMyShow is a private, VC-backed company.
What is InMyShow's valuation?InMyShow was last valued at $1.5B in its Series C in August 2017.
How much funding has InMyShow raised?InMyShow has raised $102M across 2 funding rounds.
What was InMyShow's last funding round?InMyShow's last funding round was a $90M Series C in August 2017.
Who are InMyShow's investors?InMyShow's investors include SAIF Partners, Weibo, JAFCO Asia, China Securities HK, Morgan Stanley, China Merchants Bank and SINA Corporation.
Which companies are comparable to InMyShow?Companies comparable to InMyShow include ShopMy, Zhewen Interactive Group, Hunan TV & Broadcast, 4imprint, Guangdong Advertising and LTK.
How many companies has InMyShow invested in?InMyShow has invested in 2 companies, including Trimplet and Star Mine Technology.
What was InMyShow's last investment?In October 2022, InMyShow invested in Trimplet's $200K pre-seed round.

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