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- InMyShow
InMyShow Valuation, Funding & Investors
InMyShow is valued at $1.5B as of August 2017.
Last InMyShow valuation
$1.5B
Series C · Aug 2017
Last InMyShow funding round
$90M
Series C · Aug 2017
Cumulative funding InMyShow raised
$102M
across 2 funding rounds
Key investors in InMyShow
SAIF Partners
Morgan Stanley
JAFCO Asia
China Merchants Bank
SINA Corporation
Weibo
About InMyShow
InMyShow is a pioneer in China's social marketing sector, delivering comprehensive solutions through its proprietary social marketing analysis system and enterprise-level engine with independent intellectual property rights. Based in Shanghai, the company enables brands to shift from traditional online advertising to interactive social campaigns on platforms like Weibo and WeChat. Its tools analyze user interactions, optimize content distribution, and measure campaign performance in real time. InMyShow serves major enterprises across e-commerce, finance, and consumer goods industries, helping them achieve higher engagement rates and conversion improvements.
Founded
2009
HQ
Website
Status
Privately held
Customer focus
B2B
Revenue model
Services
Valuation
$1.5B (Aug 2017)
Sectors
InMyShow Valuation
InMyShow is currently valued at $1.5B, based on its Series C in August 2017.
The $90M round included SAIF Partners, Weibo, China Securities HK, Morgan Stanley and China Merchants Bank.
InMyShow valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Aug 2017 | Series C | $1.5B |
InMyShow Funding History
InMyShow has raised a total of $102M across 2 funding rounds.
InMyShow's first fundraising round was a $12M Series B in June 2013. The most recent completed round was a $90M Series C in August 2017.
InMyShow funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Aug 2017 | Series C | SAIF Partners; Weibo; China Securities HK; Morgan Stanley; China Merchants Bank | $90M | $1.5B | - |
| Jun 2013 | Series B | SAIF Partners; JAFCO Asia; SINA Corporation | $12M | - | InMyShow, also known as Tianxiaxiu, completed a USD 12 million Series B funding round in 2013 from Sina Group, SoftBank SAIF, and JAFCO Asia. The company, founded in 2009, operates as an influencer marketing solutions platform connecting advertisers, influencers, MCNs, and UGC platforms. It provides services through its proprietary platform WEIQ for influencer marketing across short-form video, lifestyle sharing, microblogging, and interactive communities. InMyShow went public in 2019 via reverse merger with ST Huixiu, becoming China's first new media listed company on the A-share market. The influencer marketing platform remains its principal revenue source. By the first half of 2025, the platform had over 219,000 merchants, 3.545 million influencer accounts including 2.156 million professional influencers, and nearly 20,000 MCN agencies. |
Who has invested in InMyShow?
7 investors have backed InMyShow across its funding rounds, including SAIF Partners, Morgan Stanley, JAFCO Asia, China Merchants Bank, SINA Corporation and Weibo.
InMyShow Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 2 | Participant | Jun 2013 | ||
| 1 | Participant | Aug 2017 | ||
| 1 | Participant | Jun 2013 | ||
| 1 | Participant | Aug 2017 | ||
| 1 | Participant | Aug 2017 | ||
This data is available for Pro users. Sign up to see all 7 InMyShow investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialInvestments by InMyShow
InMyShow has invested in 2 companies to date.
Latest investment by InMyShow was on October 15th 2022. InMyShow invested in Trimplet in their $200K Pre-seed round.
Latest Investments by InMyShow
| Description | Trimplet is a Paris-headquartered online marketplace for buying and selling YouTube channels, TikTok accounts, and Instagram profiles. Launched in 2021, it verifies assets for subscriber authenticity and revenue history, facilitating secure transfers with escrow services for creators and investors worldwide. | Star Mine Technology is a developer of blockchain devices for fan engagement and IP monetization. The company launched the Fans device combining hardware and smart contracts to foster communities between celebrities and users through interactive, trustless interactions on distributed networks. |
| HQ Country | ||
| HQ City | - | Beijing |
| Deal Date | 15 Oct 2022 | 15 Feb 2019 |
| Round | Pre-seed | Angel |
| Raised | $200K | $2M |
| Investors | - | Peng Zhang |
| Valuation | undisclosed | undisclosed |
| EV/Revenue | ||
| EV/EBITDA | ||
This data is available for Pro users. Sign up to see all InMyShow investments and their VC round multiples. Start Free Trial | ||
InMyShow Competitors
InMyShow competitors include listed companies like Zhewen Interactive Group, Hunan TV & Broadcast, 4imprint and Guangdong Advertising, and private ones like ShopMy and LTK.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | $80M | - | $1.5B | 18.8x | ||
| Publicly listed | $1.2B | $32M | $1.6B | - | ||
| Publicly listed | $647M | $98M | $1.4B | 2.8x | ||
| Publicly listed | $1.3B | $152M | $1.7B | 1.1x | ||
| Publicly listed | $3.2B | $43M | $1.7B | - | ||
| Private | - | - | $2B | - |
InMyShow Public Comps
InMyShow is still privately-owned, but its public comps include Zhewen Interactive Group, Hunan TV & Broadcast, 4imprint, Guangdong Advertising, CHEIL Worldwide, Clear Channel Outdoor, Stagwell, Havas, Plan B Media and Arabian Contracting Services.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $1.2B | $32M | 1.4x | - | 55.2x | - | |||
| $647M | $98M | 2.4x | 2.8x | 16.0x | 14.0x | |||
| $1.3B | $152M | 1.1x | 1.1x | 10.0x | 10.9x | |||
| $3.2B | $43M | 0.6x | - | 45.7x | - | |||
| $3.3B | $276M | 0.3x | 0.3x | 3.3x | 3.2x | |||
| $1.6B | $472M | 4.7x | 4.4x | 15.9x | 13.9x | |||
| $2.9B | $404M | 1.3x | 1.2x | 9.1x | 7.6x | |||
| $3.4B | $479M | 0.7x | 0.7x | 5.2x | 4.5x | |||
This data is available for Pro users. Sign up to see all InMyShow competitors and their valuation data. Start Free Trial | ||||||||
Common questions about InMyShow
| When was InMyShow founded? | InMyShow was founded in 2009. |
| Where is InMyShow headquartered? | InMyShow is headquartered in Beijing, China. |
| Is InMyShow publicly listed? | No, InMyShow is a private, VC-backed company. |
| What is InMyShow's valuation? | InMyShow was last valued at $1.5B in its Series C in August 2017. |
| How much funding has InMyShow raised? | InMyShow has raised $102M across 2 funding rounds. |
| What was InMyShow's last funding round? | InMyShow's last funding round was a $90M Series C in August 2017. |
| Who are InMyShow's investors? | InMyShow's investors include SAIF Partners, Weibo, JAFCO Asia, China Securities HK, Morgan Stanley, China Merchants Bank and SINA Corporation. |
| Which companies are comparable to InMyShow? | Companies comparable to InMyShow include ShopMy, Zhewen Interactive Group, Hunan TV & Broadcast, 4imprint, Guangdong Advertising and LTK. |
| How many companies has InMyShow invested in? | InMyShow has invested in 2 companies, including Trimplet and Star Mine Technology. |
| What was InMyShow's last investment? | In October 2022, InMyShow invested in Trimplet's $200K pre-seed round. |
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