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Viaplay Group AB is a Sweden-based company that offers television channels and radio stations, broadcasting and production services. The company generates revenue from Viaplay, Linear Subscription & others, and Advertising. The company's operating segment includes Core operations and Non-core operations. The Core operations include the Group’s operations related to the Viaplay streaming service available in all Nordic countries and the Netherlands, pay-TV channels in all Nordic countries except Iceland, commercial free-TV channels in Sweden, Denmark and Norway; and commercial radio networks and audio streaming services in Sweden and Norway. The non-core includes the international markets the Group is exiting, ie. Poland, the UK and Baltics.
2017
1.1K+
Last FY Revenue $1.9B
Last FY EBITDA $84.1M
$569M
Benchmark forward-looking revenue and EBITDA valuation multiples across generative AI, climate tech, semiconductors, online marketplaces, vertical SaaS and 220 more verticals.
In the most recent fiscal year, Viaplay achieved revenue of $1.9B and an EBITDA of $84.1M.
Viaplay expects next 12-month revenue of XXX and NTM EBITDA of XXX
See Viaplay valuation multiples based on analyst estimates| NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|
| Revenue | XXX | $1.9B | XXX | XXX | XXX |
| Gross Profit | XXX | $213M | XXX | XXX | XXX |
| Gross Margin | XXX | 11% | XXX | XXX | XXX |
| EBITDA | XXX | $84.1M | XXX | XXX | XXX |
| EBITDA Margin | XXX | 4% | XXX | XXX | XXX |
| EBIT | XXX | -$35.6M | XXX | XXX | XXX |
| EBIT Margin | XXX | -2% | XXX | XXX | XXX |
| Net Profit | XXX | $11.1M | XXX | XXX | XXX |
| Net Margin | XXX | 1% | XXX | XXX | XXX |
| Net Debt | XXX | $107M | XXX | XXX | XXX |
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As of July 18, 2025, Viaplay's stock price is SEK 1 (or $0).
Viaplay has current market cap of SEK 4.1B (or $432M), and EV of SEK 5.4B (or $569M).
See Viaplay trading valuation data| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $569M | $432M | XXX | XXX | XXX | XXX | n/a |
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Start Free TrialAs of July 18, 2025, Viaplay has market cap of $432M and EV of $569M.
Viaplay's trades at 0.3x EV/Revenue multiple, and 6.8x EV/EBITDA.
Equity research analysts estimate Viaplay's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Viaplay's P/E ratio is not available.
See valuation multiples for Viaplay and 12K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $432M | XXX | $432M | XXX | XXX | XXX |
| EV (current) | $569M | XXX | $569M | XXX | XXX | XXX |
| EV/Revenue | n/a | XXX | 0.3x | XXX | XXX | XXX |
| EV/EBITDA | n/a | XXX | 6.8x | XXX | XXX | XXX |
| EV/EBIT | n/a | XXX | -16.0x | XXX | XXX | XXX |
| EV/Gross Profit | n/a | XXX | n/a | XXX | XXX | XXX |
| P/E | n/a | XXX | 38.9x | XXX | XXX | XXX |
| EV/FCF | n/a | XXX | -2.7x | XXX | XXX | XXX |
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Access all public comps and forward-looking valuation multiples like EV/Revenue in 2025, based on equity research analyst estimates.
Start Free TrialViaplay's revenue per employee in the last FY averaged $1.7M, while opex per employee averaged $0.2M for the same period.
Viaplay's rule of 40 is unknown (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Viaplay's rule of X is unknown (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
See operational valuation multiples for Viaplay and other 12K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue Growth | n/a | XXX | n/a | XXX | XXX | XXX |
| EBITDA Margin | n/a | XXX | 4% | XXX | XXX | XXX |
| EBITDA Growth | n/a | XXX | n/a | XXX | XXX | XXX |
| Rule of 40 | n/a | XXX | n/a | XXX | XXX | XXX |
| Bessemer Rule of X | XXX | XXX | n/a | XXX | XXX | XXX |
| Revenue per Employee | XXX | XXX | $1.7M | XXX | XXX | XXX |
| Opex per Employee | XXX | XXX | $0.2M | XXX | XXX | XXX |
| S&M Expenses to Revenue | XXX | XXX | 5% | XXX | XXX | XXX |
| G&A Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| R&D Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| Opex to Revenue | XXX | XXX | 13% | XXX | XXX | XXX |
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Benchmark public comps and private revenue and EBITDA valuation multiples across GRC software, cloud infrastructure, DevOps, online marketplaces and so much more!
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| 2025E | 2026E | 2027E | 2025E | 2026E | 2027E | |
| Nine Entertainment | XXX | XXX | XXX | XXX | XXX | XXX |
| Sports Entertainment Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Seven West Media | XXX | XXX | XXX | XXX | XXX | XXX |
| Southern Cross Media | XXX | XXX | XXX | XXX | XXX | XXX |
| BEC World | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
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Viaplay acquired XXX companies to date.
Last acquisition by Viaplay was XXXXXXXX, XXXXX XXXXX XXXXXX . Viaplay acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX ).
See M&A valuation multiples| Acquired Company | EV | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
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Start Free Trial| When was Viaplay founded? | Viaplay was founded in 2017. |
| Where is Viaplay headquartered? | Viaplay is headquartered in Sweden. |
| How many employees does Viaplay have? | As of today, Viaplay has 1.1K+ employees. |
| Who is the CEO of Viaplay? | Viaplay's CEO is Mr. Jorgen Madsen Lindemann. |
| Is Viaplay publicy listed? | Yes, Viaplay is a public company listed on STO. |
| What is the stock symbol of Viaplay? | Viaplay trades under VPLAY A ticker. |
| When did Viaplay go public? | Viaplay went public in 2019. |
| Who are competitors of Viaplay? | Similar companies to Viaplay include e.g. Nine Entertainment, Sports Entertainment Group, Seven West Media, Southern Cross Media. |
| What is the current market cap of Viaplay? | Viaplay's current market cap is $432M |
| Is Viaplay profitable? | Yes, Viaplay is EBITDA-positive (as of the last 12 months). |
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