Sanrio - Public Comps and Valuation Multiples

Sanrio Overview

About Sanrio

Sanrio is a Japanese company best known for creating cute, character-driven brands, most famously Hello Kitty. Founded in 1960 by Shintaro Tsuji, Sanrio specializes in designing and licensing characters that appeal to a wide audience, especially children and young adults. Its portfolio includes beloved characters like My Melody, Cinnamoroll, Kuromi, and Pompompurin. Beyond merchandise, Sanrio's influence extends to animation, fashion, theme parks, and global pop culture, embodying the concept of kawaii (cuteness) as a cultural phenomenon.

Founded

1960

HQ

Employees

3.8K+

Website

sanrio.co.jp

Sectors

Specialty Stores

Financials

LTM Revenue $1.1B

LTM EBITDA $436M

EV

$11.1B

Valuation Multiples

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Sanrio Financials

As of September 2025, Sanrio reported last 12-month revenue of $1.1B and EBITDA of $436M.

In the same period, Sanrio generated $863M in LTM gross profit and $311M in net income.

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Sanrio P&L

In the most recent fiscal year, Sanrio reported revenue of $953M and EBITDA of $381M.

Sanrio expects next 12-month revenue of XXX and NTM EBITDA of XXX

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	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Revenue	$1.1B	XXX	$953M	XXX	XXX	XXX
Gross Profit	$863M	XXX	$723M	XXX	XXX	XXX
Gross Margin	79%	XXX	76%	XXX	XXX	XXX
EBITDA	$436M	XXX	$381M	XXX	XXX	XXX
EBITDA Margin	40%	XXX	40%	XXX	XXX	XXX
EBIT	$417M	XXX	$340M	XXX	XXX	XXX
EBIT Margin	38%	XXX	36%	XXX	XXX	XXX
Net Profit	$311M	XXX	$274M	XXX	XXX	XXX
Net Margin	28%	XXX	29%	XXX	XXX	XXX
Net Debt	XXX	XXX	n/a	XXX	XXX	XXX

Financial data powered by Morningstar, Inc.

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Financial performance metrics for Sanrio including revenue, profitability, and margin analysis across different time periods. The company reported last twelve months revenue of $1.1B. EBITDA for the last twelve months was $436M. In the most recent fiscal year, Sanrio achieved $953M in revenue and $381M in EBITDA.
Financial Metric	Last Twelve Months (LTM)	Next Twelve Months (NTM)	Most Recent Fiscal Year	Current Fiscal Year (2025)	Next Fiscal Year (2026)	Two Years Forward (2027)
Total Revenue	$1.1B	Analyst estimates available to subscribers	$953M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Gross Profit	$863M	Analyst estimates available to subscribers	$723M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Gross Profit Margin	79.0% gross margin	Analyst estimates available to subscribers	75.8% gross profit margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBITDA (Earnings Before Interest, Taxes, Depreciation, Amortization)	$436M	Analyst estimates available to subscribers	$381M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBITDA Margin	39.9% EBITDA margin	Analyst estimates available to subscribers	40.0% EBITDA margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBIT (Earnings Before Interest and Taxes)	$417M	Analyst estimates available to subscribers	$340M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBIT Margin	38.2% EBIT margin	Analyst estimates available to subscribers	35.7% EBIT margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Income (Net Profit)	$311M	Analyst estimates available to subscribers	$274M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Profit Margin	28.5% net profit margin	Analyst estimates available to subscribers	28.8% net profit margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Debt Position	Detailed debt information available to subscribers	Detailed debt information available to subscribers	n/a	Detailed debt information available to subscribers	Detailed debt information available to subscribers	Detailed debt information available to subscribers

Financial Performance Summary for Sanrio

This financial data table provides comprehensive performance metrics for Sanrio, a company based in Japan. The metrics include revenue, profitability measures, and operational efficiency indicators across multiple time periods.

Recent Performance Highlights

Sanrio generated $1.1B in revenue over the last twelve months.
The company achieved $436M in EBITDA over the last twelve months.
Gross profit for the last twelve months was $863M.
Net income over the last twelve months reached $311M.

Fiscal Year Performance

In the most recent fiscal year, Sanrio reported $953M in total revenue.
Fiscal year EBITDA was $381M.
The company maintained a gross profit margin of 75.8% in the most recent fiscal year.
EBITDA margin for the fiscal year was 40.0%.
Net profit margin reached 28.8% in the most recent fiscal year.

This financial data is sourced from Morningstar, Inc. and represents the most recent available information for Sanrio. Forward-looking estimates and detailed financial projections are available through our premium subscription service.

Sanrio Stock Performance

Sanrio has current market cap of JPY 1.76T (or $11.6B), and EV of JPY 1.69T (or $11.1B).

Market Cap Evolution

Sanrio Stock Data

As of October 16, 2025, Sanrio's stock price is JPY 7435 (or $49).

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EV	Market Cap	Price 1D	Price 1M	Price 3M	Price 12M	EPS
$11.1B	$11.6B	XXX	XXX	XXX	XXX	$1.31

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Sanrio Valuation Multiples

Sanrio's trades at 12.6x EV/Revenue multiple, and 33.0x EV/EBITDA.

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Sanrio Financial Valuation Multiples

As of October 16, 2025, Sanrio has market cap of $11.6B and EV of $11.1B.

Equity research analysts estimate Sanrio's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

Sanrio has a P/E ratio of 37.3x.

	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Market cap (current)	$11.6B	XXX	$11.6B	XXX	XXX	XXX
EV (current)	$11.1B	XXX	$11.1B	XXX	XXX	XXX
EV/Revenue	10.2x	XXX	12.6x	XXX	XXX	XXX
EV/EBITDA	25.5x	XXX	33.0x	XXX	XXX	XXX
EV/EBIT	26.6x	XXX	37.1x	XXX	XXX	XXX
EV/Gross Profit	12.9x	XXX	n/a	XXX	XXX	XXX
P/E	37.3x	XXX	49.4x	XXX	XXX	XXX
EV/FCF	32.5x	XXX	51.6x	XXX	XXX	XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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Sanrio Margins & Growth Rates

Sanrio's last 12 month revenue growth is 19%

Sanrio's revenue per employee in the last FY averaged $0.3M, while opex per employee averaged $0.1M for the same period.

Sanrio's rule of 40 is 58% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Sanrio's rule of X is 88% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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Sanrio Operational Valuation Multiples

	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Revenue Growth	19%	XXX	23%	XXX	XXX	XXX
EBITDA Margin	40%	XXX	38%	XXX	XXX	XXX
EBITDA Growth	25%	XXX	29%	XXX	XXX	XXX
Rule of 40	58%	XXX	58%	XXX	XXX	XXX
Bessemer Rule of X	XXX	XXX	88%	XXX	XXX	XXX
Revenue per Employee	XXX	XXX	$0.3M	XXX	XXX	XXX
Opex per Employee	XXX	XXX	$0.1M	XXX	XXX	XXX
S&M Expenses to Revenue	XXX	XXX	4%	XXX	XXX	XXX
G&A Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
R&D Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
Opex to Revenue	XXX	XXX	40%	XXX	XXX	XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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