LaLiga Revenue, Valuation, Funding & Investors

LaLiga is valued at $28B as of December 2021, a 6.9x revenue multiple. LaLiga revenue was $4B, as disclosed with its latest round.

Last LaLiga valuation

$28B

Undisclosed stage · Dec 2021

Last LaLiga funding round

$2.4B

Undisclosed stage · Dec 2021

LaLiga revenue

$4B

Undisclosed stage · Dec 2021

Key investors in LaLiga

LaLiga Overview

About LaLiga

LaLiga is the Spanish professional football league association, legally the Liga Nacional de Fútbol Profesional, headquartered in Madrid, which runs Spain's two professional divisions. Formed on 27 July 1984, it groups 42 member clubs: 20 in the Primera División, branded LALIGA EA SPORTS, and 22 in the Segunda División, branded LALIGA HYPERMOTION. It centrally sells the competitions' audiovisual rights, with Movistar+ and DAZN holding broadcasting rights until 2032, and sells title and commercial sponsorship on behalf of its member clubs. Javier Tebas has chaired the organisation since 2013, and the league changed its title sponsor from Banco Santander to EA Sports from the 2023-24 season. In August 2021 its executive committee approved Boost LaLiga, a deal with CVC Capital Partners to fund technology, international growth and club investment. In December 2021, after 37 of 42 clubs approved it, LaLiga and CVC Fund VIII signed the agreement under which the league and clubs receive a total of €1.994 billion, with LaLiga valued at €24.25 billion by Rothschild & Co and Duff & Phelps.


Founded

1984

HQ

SpainMadrid

Website

laliga.com

Status

Privately held

Customer focus

B2B & B2C

Revenue model

Licensing, Advertising

Revenue

$4B (Dec 2021)

Valuation

$28B (Dec 2021)

Sectors

LaLiga Valuation

LaLiga is currently valued at $28B, based on its undisclosed-stage round in December 2021. Read the announcement ↗

The $2.4B round was led by CVC Capital Partners.

LaLiga valuation by funding round

LaLiga valuation by funding round
DateStageValuationRevenue Multiple
Dec 2021Undisclosed stage$28B6.9x

LaLiga Revenue

LaLiga's latest recorded revenue is $4B, as of its undisclosed-stage round in December 2021. At a $28B valuation, that implies a 6.9x revenue multiple.

LaLiga revenue by funding round

LaLiga revenue and valuation multiple by funding round
DateRevenue *ValuationRevenue MultipleStage
Dec 2021$4B$28B6.9xUndisclosed stage

* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.

LaLiga Funding History

LaLiga has raised a total of $2.4B across 1 funding round.

LaLiga funding rounds

LaLiga funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Dec 2021Undisclosed stageCVC Capital Partners (lead)$2.4B$28BLaLiga and CVC Capital Partners Fund VIII signed in December 2021 the binding agreement for Project Boost LaLiga (LaLiga Impulso), under which CVC invested EUR 1.994 billion in a new company holding LaLiga's commercial businesses, subsidiaries and joint ventures. The agreement valued LaLiga at EUR 24.25 billion, a figure set by the independent advisers Rothschild & Co and Duff & Phelps. The deal followed an agreement in principle announced on 4 August 2021 for an investment of EUR 2.7 billion for about 10% of the new company; the amount was reduced after Real Madrid, FC Barcelona and Athletic Club declined to take part, and the participating clubs approved the revised terms at LaLiga's general assembly. Participating clubs committed to allocate up to 70% of the funds to infrastructure, international development, brand, technology, content and talent, with up to 15% for player signings and 15% for reducing debt. The investment came after the Covid-19 pandemic had closed stadiums and strained club finances, and LaLiga retained control of the organisation of the competition and of the sale of audiovisual rights. CVC receives a share of the commercial vehicle's income over the long term through a participation structure. LaLiga, the Liga de Fútbol Profesional, organises Spain's top two professional football divisions and earns its revenue mainly from the central sale of domestic and international media rights, sponsorship and licensing, which it distributes to member clubs. It is headquartered in Madrid.

Who has invested in LaLiga?

1 investor has backed LaLiga across its funding rounds, including CVC Capital Partners.

Lead investors include CVC Capital Partners.


LaLiga Investors

Investors in LaLiga by funding rounds participated
InvestorHQRoundsRoleFirst check

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LaLiga Competitors

LaLiga competitors include listed companies like Liberty Media, Rogers and TKO, and private ones like Suning Sports, TWG Global and LFP Media.

Public and private companies comparable to LaLiga
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Suning SportsChinaNanjingPrivate--$2.6B-
Liberty MediaUnited StatesUnited StatesPublicly listed$4.5B$1.4B$23B5.8x
TWG GlobalUnited StatesNew York City, NYPrivate--$40B-
RogersCanadaCanadaPublicly listed$16B$10B$18B3.3x
TKOUnited StatesUnited StatesPublicly listed$4.7B$1.3B$13B4.0x
LFP MediaFranceParisPrivate--$13B-

LaLiga Public Comps

LaLiga is still privately-owned, but its public comps include Liberty Media, Rogers, TKO, MSG Sports, Manchester United, Sportradar, Atlanta Braves Holdings and Cannae Holdings.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Liberty Media$4.5B$1.4B6.1x5.8x19.8x22.7x
Rogers$16B$10B3.4x3.3x5.1x7.4x
TKO$4.7B$1.3B4.8x4.0x17.1x10.3x
MSG Sports$1.2B$39M7.4x7.5x217.0x316.2x
Manchester United$906M$320M4.9x4.8x13.9x15.4x
Sportradar$1.4B$595M2.3x2.0x5.6x8.5x

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Common questions about LaLiga

When was LaLiga founded?LaLiga was founded in 1984.
Where is LaLiga headquartered?LaLiga is headquartered in Madrid, Spain.
Is LaLiga publicly listed?No, LaLiga is a private, VC-backed company.
What is LaLiga's valuation?LaLiga was last valued at $28B in its undisclosed-stage round in December 2021.
How much funding has LaLiga raised?LaLiga has raised $2.4B across 1 funding round.
What was LaLiga's last funding round?LaLiga's last funding round was a $2.4B undisclosed-stage round in December 2021, led by CVC Capital Partners.
Who are LaLiga's investors?LaLiga's investors include CVC Capital Partners.
What is LaLiga's revenue?LaLiga's latest recorded revenue is $4B (December 2021).
What is LaLiga's revenue multiple?LaLiga's latest valuation implies a 6.9x revenue multiple ($28B valuation on $4B of revenue).
Which companies are comparable to LaLiga?Companies comparable to LaLiga include Suning Sports, Liberty Media, TWG Global, Rogers, TKO and LFP Media.

See companies similar to LaLiga

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