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Rusta Valuation Multiples

Discover revenue and EBITDA valuation multiples for Rusta and similar public comparables like Central Retail, Woolworths Group, and Myer Holdings.

Rusta Overview

About Rusta

Rusta AB (publ) is a dominant company in the Nordic variety hard discount market. Its customer promise is to be a modern variety hard discount retailer making it easy to renew and refill at home at surprisingly low prices. It combines an offering of a wide and curated product assortment of everyday products, with good quality that covers frequent customer needs and wants at the lowest prices among comparable products with a convenient and positive in-store shopping experience. It has a wide multi-geographic presence with a network of 203 stores across Sweden, Norway, Finland, and Germany.


Founded

1986

HQ

Sweden
Employees

4.8K+

Financials

LTM Revenue $1.2B

LTM EBITDA $189M

EV

$1.7B

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Rusta Financials

Rusta has a last 12-month revenue (LTM) of $1.2B and a last 12-month EBITDA of $189M.

In the most recent fiscal year, Rusta achieved revenue of $1.1B and an EBITDA of $176M.

Rusta expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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Rusta P&L

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $1.2B XXX $1.1B XXX XXX XXX
Gross Profit $529M XXX $499M XXX XXX XXX
Gross Margin 43% XXX 43% XXX XXX XXX
EBITDA $189M XXX $176M XXX XXX XXX
EBITDA Margin 15% XXX 15% XXX XXX XXX
EBIT $87.7M XXX $76.1M XXX XXX XXX
EBIT Margin 7% XXX 7% XXX XXX XXX
Net Profit $50.1M XXX $42.1M XXX XXX XXX
Net Margin 4% XXX 4% XXX XXX XXX
Net Debt XXX XXX n/a XXX XXX XXX

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Rusta Stock Performance

As of May 30, 2025, Rusta's stock price is SEK 74 (or $8).

Rusta has current market cap of SEK 11.3B (or $1.2B), and EV of SEK 16.9B (or $1.7B).

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Rusta Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$1.7B $1.2B XXX XXX XXX XXX $0.33

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Rusta Valuation Multiples

As of May 30, 2025, Rusta has market cap of $1.2B and EV of $1.7B.

Rusta's trades at 1.5x EV/Revenue multiple, and 9.5x EV/EBITDA.

Equity research analysts estimate Rusta's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

Rusta has a P/E ratio of 23.4x.

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Rusta Financial Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $1.2B XXX $1.2B XXX XXX XXX
EV (current) $1.7B XXX $1.7B XXX XXX XXX
EV/Revenue 1.4x XXX 1.5x XXX XXX XXX
EV/EBITDA 9.3x XXX 9.5x XXX XXX XXX
EV/EBIT 19.9x XXX 21.1x XXX XXX XXX
EV/Gross Profit 3.3x XXX n/a XXX XXX XXX
P/E 23.4x XXX 25.1x XXX XXX XXX
EV/FCF 31.0x XXX 22.3x XXX XXX XXX

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Rusta Margins & Growth Rates

Rusta's last 12 month revenue growth is 9%

Rusta's revenue per employee in the last FY averaged $0.2M, while opex per employee averaged $0.1M for the same period.

Rusta's rule of 40 is 24% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Rusta's rule of X is 38% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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Rusta Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 9% XXX 9% XXX XXX XXX
EBITDA Margin 15% XXX 15% XXX XXX XXX
EBITDA Growth 15% XXX 12% XXX XXX XXX
Rule of 40 24% XXX 24% XXX XXX XXX
Bessemer Rule of X XXX XXX 38% XXX XXX XXX
Revenue per Employee XXX XXX $0.2M XXX XXX XXX
Opex per Employee XXX XXX $0.1M XXX XXX XXX
S&M Expenses to Revenue XXX XXX 34% XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX n/a XXX XXX XXX
Opex to Revenue XXX XXX 37% XXX XXX XXX

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Rusta Public Comps

See public comps and valuation multiples for Department Stores and Supermarkets comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Lulu Retail XXX XXX XXX XXX XXX XXX
Coles Group XXX XXX XXX XXX XXX XXX
Myer Holdings XXX XXX XXX XXX XXX XXX
Woolworths Group XXX XXX XXX XXX XXX XXX
Central Retail XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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Rusta M&A and Investment Activity

Rusta acquired  XXX companies to date.

Last acquisition by Rusta was  XXXXXXXX, XXXXX XXXXX XXXXXX . Rusta acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by Rusta

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About Rusta

When was Rusta founded? Rusta was founded in 1986.
Where is Rusta headquartered? Rusta is headquartered in Sweden.
How many employees does Rusta have? As of today, Rusta has 4.8K+ employees.
Is Rusta publicy listed? Yes, Rusta is a public company listed on STO.
What is the stock symbol of Rusta? Rusta trades under RUSTA ticker.
When did Rusta go public? Rusta went public in 2023.
Who are competitors of Rusta? Similar companies to Rusta include e.g. Lulu Retail, Coles Group, Myer Holdings, Woolworths Group.
What is the current market cap of Rusta? Rusta's current market cap is $1.2B
What is the current revenue of Rusta? Rusta's last 12 months revenue is $1.2B.
What is the current revenue growth of Rusta? Rusta revenue growth (NTM/LTM) is 9%.
What is the current EV/Revenue multiple of Rusta? Current revenue multiple of Rusta is 1.4x.
Is Rusta profitable? Yes, Rusta is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of Rusta? Rusta's last 12 months EBITDA is $189M.
What is Rusta's EBITDA margin? Rusta's last 12 months EBITDA margin is 15%.
What is the current EV/EBITDA multiple of Rusta? Current EBITDA multiple of Rusta is 9.3x.
What is the current FCF of Rusta? Rusta's last 12 months FCF is $56.3M.
What is Rusta's FCF margin? Rusta's last 12 months FCF margin is 5%.
What is the current EV/FCF multiple of Rusta? Current FCF multiple of Rusta is 31.0x.

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