🚀 VC round data is live in beta, check it out!
- Public Comps
- Rusta
Rusta Valuation Multiples
Discover revenue and EBITDA valuation multiples for Rusta and similar public comparables like Ingles Markets, Rami Levi Chain Stores, M. Yochananof & Sons, Weis Markets and more.
Rusta Overview
About Rusta
Rusta AB (publ) is a dominant company in the Nordic variety hard discount market. The company offers a wide and carefully selected range of home and leisure products, with good quality at low prices. It has a wide multi-geographic presence with a network of stores across Sweden, Norway, Finland, and Germany.
Founded
1986
HQ

Employees
4.9K
Website
Financials (LTM)
EV
$2B
Rusta Financials
Rusta reported last 12-month revenue of $1B and EBITDA of $217M.
In the same LTM period, Rusta generated $601M in gross profit, $217M in EBITDA, and $63M in net income.
Revenue (LTM)
Rusta P&L
In the most recent fiscal year, Rusta reported revenue of $1B and EBITDA of $200M.
Rusta expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $1B | XXX | $1B | XXX | XXX | XXX |
| Gross Profit | $601M | XXX | $556M | XXX | XXX | XXX |
| Gross Margin | 43% | XXX | 43% | XXX | XXX | XXX |
| EBITDA | $217M | XXX | $200M | XXX | XXX | XXX |
| EBITDA Margin | 16% | XXX | 16% | XXX | XXX | XXX |
| EBIT Margin | 8% | XXX | 7% | XXX | XXX | XXX |
| Net Profit | $63M | XXX | $52M | XXX | XXX | XXX |
| Net Margin | 5% | XXX | 4% | XXX | XXX | XXX |
| Net Debt | — | — | $12M | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
Rusta Stock Performance
Rusta has current market cap of $2B, and enterprise value of $2B.
Market Cap Evolution
Rusta's stock price is $11.19.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $2B | $2B | 0.3% | XXX | XXX | XXX | $0.34 |
Benchmark Trading Valuation Multiples by Industry
Sign up to access valuation multiples like growth-adjusted P/E, Rule of 40, next 12-month EV/Revenue, EBITDA multiples by industry, consensus analyst estimates and many more.
Start Free TrialRusta Valuation Multiples
Rusta trades at 1.6x EV/Revenue multiple, and 10.3x EV/EBITDA.
EV / Revenue (LTM)
Rusta Financial Valuation Multiples
As of April 19, 2026, Rusta has market cap of $2B and EV of $2B.
Equity research analysts estimate Rusta's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Rusta has a P/E ratio of 27.0x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $2B | XXX | $2B | XXX | XXX | XXX |
| EV (current) | $2B | XXX | $2B | XXX | XXX | XXX |
| EV/Revenue | 1.6x | XXX | 1.7x | XXX | XXX | XXX |
| EV/EBITDA | 10.3x | XXX | 11.2x | XXX | XXX | XXX |
| EV/EBIT | 21.1x | XXX | 23.8x | XXX | XXX | XXX |
| EV/Gross Profit | 3.7x | XXX | 4.0x | XXX | XXX | XXX |
| P/E | 27.0x | XXX | 32.9x | XXX | XXX | XXX |
| EV/FCF | 29.2x | XXX | 28.3x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Rusta Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


Rusta Margins & Growth Rates
Rusta's revenue in the last 12 month grew by 11%.
Rusta's revenue per employee in the last FY averaged $0.3M, while opex per employee averaged $0.1M for the same period.
Rusta's rule of 40 is 26% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Rusta's rule of X is 41% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Rusta Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 11% | XXX | 8% | XXX | XXX | XXX |
| EBITDA Margin | 16% | XXX | 16% | XXX | XXX | XXX |
| EBITDA Growth | 12% | XXX | 9% | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 26% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 41% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.3M | XXX | XXX | XXX |
| Opex per Employee | — | XXX | $0.1M | XXX | XXX | XXX |
| S&M Expenses to Revenue | 34% | XXX | 34% | XXX | XXX | XXX |
| G&A Expenses to Revenue | 3% | XXX | 3% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 36% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Rusta Public Comps
See public comps and valuation multiples for other Department Stores and Supermarkets comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Rusta | XXX | XXX | XXX | XXX | XXX | XXX |
| Ingles Markets | XXX | XXX | XXX | XXX | XXX | XXX |
| Rami Levi Chain Stores | XXX | XXX | XXX | XXX | XXX | XXX |
| M. Yochananof & Sons | XXX | XXX | XXX | XXX | XXX | XXX |
| Weis Markets | XXX | XXX | XXX | XXX | XXX | XXX |
| Bin Dawood | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
Rusta M&A Activity
Rusta acquired XXX companies to date.
Last acquisition by Rusta was on XXXXXXXX, XXXXX. Rusta acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by Rusta
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
Get Verified M&A Valuation Multiples
Sign up to see revenue and EBITDA valuation multiples for 150K+ M&A deals.
Start Free TrialRusta Investment Activity
Rusta invested in XXX companies to date.
Rusta made its latest investment on XXXXXXXX, XXXXX. Rusta invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by Rusta
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialAbout Rusta
| When was Rusta founded? | Rusta was founded in 1986. |
| Where is Rusta headquartered? | Rusta is headquartered in Sweden. |
| How many employees does Rusta have? | As of today, Rusta has over 4K employees. |
| Who is the CEO of Rusta? | Rusta's CEO is Goran Westerberg. |
| Is Rusta publicly listed? | Yes, Rusta is a public company listed on Nasdaq Stockholm. |
| What is the stock symbol of Rusta? | Rusta trades under RUSTA ticker. |
| When did Rusta go public? | Rusta went public in 2023. |
| Who are competitors of Rusta? | Rusta main competitors are Ingles Markets, Rami Levi Chain Stores, M. Yochananof & Sons, Weis Markets. |
| What is the current market cap of Rusta? | Rusta's current market cap is $2B. |
| What is the current revenue of Rusta? | Rusta's last 12 months revenue is $1B. |
| What is the current revenue growth of Rusta? | Rusta revenue growth (NTM/LTM) is 11%. |
| What is the current EV/Revenue multiple of Rusta? | Current revenue multiple of Rusta is 1.6x. |
| Is Rusta profitable? | Yes, Rusta is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Rusta? | Rusta's last 12 months EBITDA is $217M. |
| What is Rusta's EBITDA margin? | Rusta's last 12 months EBITDA margin is 16%. |
| What is the current EV/EBITDA multiple of Rusta? | Current EBITDA multiple of Rusta is 10.3x. |
| What is the current FCF of Rusta? | Rusta's last 12 months FCF is $77M. |
| What is Rusta's FCF margin? | Rusta's last 12 months FCF margin is 6%. |
| What is the current EV/FCF multiple of Rusta? | Current FCF multiple of Rusta is 29.2x. |
Start Your
Free Trial Today
Try Multiples for free for 3 days. Got questions or need a demo? Schedule a call with us below.