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mixi Valuation Multiples

Discover revenue and EBITDA valuation multiples for mixi and similar public comparables like Nazara Technologies, Playtika, Hello Group, Yalla Group and more.

mixi Overview

About mixi

mixi Inc is a Japanese company which provides social networking services. The company conducts its business activities mainly including the operation of websites and provision of native smartphone games on the Internet. It business segments include, Entertainment Business and Media Platform Business. mixi provides games mainly including native smartphone games through Entertainment Business, and operates business-to-consumer and consumer-to-consumer services utilizing the Internet and invests in operating companies of these services through Media Platform Business.


Founded

1999

HQ

Japan

Employees

1.0K

Website

mixi.co.jp

Financials (LTM)

Revenue: $1B
EBITDA: $175M

EV

$542M

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mixi Financials

mixi reported last 12-month revenue of $1B and EBITDA of $175M.

In the same LTM period, mixi generated $717M in gross profit, $175M in EBITDA, and $93M in net income.

Revenue (LTM)


mixi P&L

In the most recent fiscal year, mixi reported revenue of $1B and EBITDA of $217M.

mixi expects next 12-month revenue of XXX and NTM EBITDA of XXX

See mixi forward-looking valuation multiples
LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue$1BXXX$1BXXXXXXXXX
Gross Profit$717MXXX$665MXXXXXXXXX
Gross Margin68%XXX63%XXXXXXXXX
EBITDA$175MXXX$217MXXXXXXXXX
EBITDA Margin17%XXX21%XXXXXXXXX
EBIT Margin12%XXX17%XXXXXXXXX
Net Profit$93MXXX$121MXXXXXXXXX
Net Margin9%XXX11%XXXXXXXXX

Financial data powered by Morningstar, Inc.

mixi Stock Performance

mixi has current market cap of $1B, and enterprise value of $542M.

Market Cap Evolution


mixi's stock price is $16.26.

See mixi trading valuation data
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$542M$1B-0.4%XXXXXXXXX$1.85

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mixi Valuation Multiples

mixi trades at 0.5x EV/Revenue multiple, and 3.1x EV/EBITDA.

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EV / Revenue (LTM)


mixi Financial Valuation Multiples

As of March 27, 2026, mixi has market cap of $1B and EV of $542M.

Equity research analysts estimate mixi's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

mixi has a P/E ratio of 11.4x.

LTMNTMLast FYFY 2026FY 2027FY 2028
Market cap (current)$1BXXX$1BXXXXXXXXX
EV (current)$542MXXX$542MXXXXXXXXX
EV/Revenue0.5xXXX0.5xXXXXXXXXX
EV/EBITDA3.1xXXX2.5xXXXXXXXXX
EV/EBIT4.2xXXX3.0xXXXXXXXXX
EV/Gross Profit0.8xXXX0.8xXXXXXXXXX
P/E11.4xXXX8.8xXXXXXXXXX
EV/FCF6.7xXXX3.8xXXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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mixi Margins & Growth Rates

mixi's revenue in the last 12 month grew by 5%.

mixi's revenue per employee in the last FY averaged $1.0M.

mixi's rule of 40 is 22% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

mixi's rule of X is 29% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

See operational valuation multiples for mixi and other 15K+ public comps

mixi Operational Valuation Multiples

LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue Growth5%XXX(0%)XXXXXXXXX
EBITDA Margin17%XXX21%XXXXXXXXX
EBITDA Growth7%XXX(20%)XXXXXXXXX
Rule of 40—XXX22%XXXXXXXXX
Bessemer Rule of X—XXX29%XXXXXXXXX
Revenue per Employee—XXX$1.0MXXXXXXXXX
S&M Expenses to Revenue17%XXX—XXXXXXXXX
Opex to Revenue—XXX47%XXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

mixi Public Comps

See public comps and valuation multiples for other Gaming - Mobile and Social Networks comps.

EV/RevenueEV/EBITDA
LTM2026E2027ELTM2026E2027E
Nazara TechnologiesXXXXXXXXXXXXXXXXXX
PlaytikaXXXXXXXXXXXXXXXXXX
Hello GroupXXXXXXXXXXXXXXXXXX
Yalla GroupXXXXXXXXXXXXXXXXXX
Hubei Century NetworkXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX

Valuation data powered by FactSet, Inc.

mixi M&A Activity

mixi acquired XXX companies to date.

Last acquisition by mixi was on XXXXXXXX, XXXXX. mixi acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Acquisitions by mixi

Acquired CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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mixi Investment Activity

mixi invested in XXX companies to date.

mixi made its latest investment on XXXXXXXX, XXXXX. mixi invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).

See VC round multiples

Latest Investments by mixi

CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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About mixi

When was mixi founded?mixi was founded in 1999.
Where is mixi headquartered?mixi is headquartered in Japan.
How many employees does mixi have?As of today, mixi has over 1K employees.
Is mixi publicly listed?Yes, mixi is a public company listed on Tokyo Stock Exchange.
What is the stock symbol of mixi?mixi trades under 2121 ticker.
When did mixi go public?mixi went public in 2006.
Who are competitors of mixi?mixi main competitors are Nazara Technologies, Playtika, Hello Group, Yalla Group.
What is the current market cap of mixi?mixi's current market cap is $1B.
What is the current revenue of mixi?mixi's last 12 months revenue is $1B.
What is the current revenue growth of mixi?mixi revenue growth (NTM/LTM) is 5%.
What is the current EV/Revenue multiple of mixi?Current revenue multiple of mixi is 0.5x.
Is mixi profitable?Yes, mixi is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of mixi?mixi's last 12 months EBITDA is $175M.
What is mixi's EBITDA margin?mixi's last 12 months EBITDA margin is 17%.
What is the current EV/EBITDA multiple of mixi?Current EBITDA multiple of mixi is 3.1x.
What is the current FCF of mixi?mixi's last 12 months FCF is $81M.
What is mixi's FCF margin?mixi's last 12 months FCF margin is 8%.
What is the current EV/FCF multiple of mixi?Current FCF multiple of mixi is 6.7x.

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