mixi - Public Comps and Valuation Multiples

mixi Overview

About mixi

mixi Inc is a Japanese company which provides social networking services. The company conducts its business activities mainly including the operation of websites and provision of native smartphone games on the Internet. It business segments include, Entertainment Business and Media Platform Business. mixi provides games mainly including native smartphone games through Entertainment Business, and operates business-to-consumer and consumer-to-consumer services utilizing the Internet and invests in operating companies of these services through Media Platform Business.

Founded

1999

HQ

Employees

1.0K+

Website

mixi.co.jp

Sectors

Gaming - Mobile
Social Networks

Financials

LTM Revenue $1.0B

LTM EBITDA $192M

EV

$599M

Valuation Multiples

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mixi Financials

As of September 2025, mixi reported last 12-month revenue of $1.0B and EBITDA of $192M.

In the same period, mixi generated $703M in LTM gross profit and $110M in net income.

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mixi P&L

In the most recent fiscal year, mixi reported revenue of $1.0B and EBITDA of $210M.

mixi expects next 12-month revenue of XXX and NTM EBITDA of XXX

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	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Revenue	$1.0B	XXX	$1.0B	XXX	XXX	XXX
Gross Profit	$703M	XXX	$696M	XXX	XXX	XXX
Gross Margin	69%	XXX	68%	XXX	XXX	XXX
EBITDA	$192M	XXX	$210M	XXX	XXX	XXX
EBITDA Margin	19%	XXX	21%	XXX	XXX	XXX
EBIT	$165M	XXX	$174M	XXX	XXX	XXX
EBIT Margin	16%	XXX	17%	XXX	XXX	XXX
Net Profit	$110M	XXX	$115M	XXX	XXX	XXX
Net Margin	11%	XXX	11%	XXX	XXX	XXX
Net Debt	XXX	XXX	n/a	XXX	XXX	XXX

Financial data powered by Morningstar, Inc.

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Financial performance metrics for mixi including revenue, profitability, and margin analysis across different time periods. The company reported last twelve months revenue of $1.0B. EBITDA for the last twelve months was $192M. In the most recent fiscal year, mixi achieved $1.0B in revenue and $210M in EBITDA.
Financial Metric	Last Twelve Months (LTM)	Next Twelve Months (NTM)	Most Recent Fiscal Year	Current Fiscal Year (2025)	Next Fiscal Year (2026)	Two Years Forward (2027)
Total Revenue	$1.0B	Analyst estimates available to subscribers	$1.0B	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Gross Profit	$703M	Analyst estimates available to subscribers	$696M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Gross Profit Margin	68.9% gross margin	Analyst estimates available to subscribers	68.5% gross profit margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBITDA (Earnings Before Interest, Taxes, Depreciation, Amortization)	$192M	Analyst estimates available to subscribers	$210M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBITDA Margin	18.8% EBITDA margin	Analyst estimates available to subscribers	20.7% EBITDA margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBIT (Earnings Before Interest and Taxes)	$165M	Analyst estimates available to subscribers	$174M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
EBIT Margin	16.1% EBIT margin	Analyst estimates available to subscribers	17.2% EBIT margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Income (Net Profit)	$110M	Analyst estimates available to subscribers	$115M	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Profit Margin	10.7% net profit margin	Analyst estimates available to subscribers	11.4% net profit margin	Analyst estimates available to subscribers	Analyst estimates available to subscribers	Analyst estimates available to subscribers
Net Debt Position	Detailed debt information available to subscribers	Detailed debt information available to subscribers	n/a	Detailed debt information available to subscribers	Detailed debt information available to subscribers	Detailed debt information available to subscribers

Financial Performance Summary for mixi

This financial data table provides comprehensive performance metrics for mixi, a company based in Japan. The metrics include revenue, profitability measures, and operational efficiency indicators across multiple time periods.

Recent Performance Highlights

mixi generated $1.0B in revenue over the last twelve months.
The company achieved $192M in EBITDA over the last twelve months.
Gross profit for the last twelve months was $703M.
Net income over the last twelve months reached $110M.

Fiscal Year Performance

In the most recent fiscal year, mixi reported $1.0B in total revenue.
Fiscal year EBITDA was $210M.
The company maintained a gross profit margin of 68.5% in the most recent fiscal year.
EBITDA margin for the fiscal year was 20.7%.
Net profit margin reached 11.4% in the most recent fiscal year.

This financial data is sourced from Morningstar, Inc. and represents the most recent available information for mixi. Forward-looking estimates and detailed financial projections are available through our premium subscription service.

mixi Stock Performance

mixi has current market cap of JPY 202B (or $1.3B), and EV of JPY 91.3B (or $599M).

Market Cap Evolution

mixi Stock Data

As of October 17, 2025, mixi's stock price is JPY 3055 (or $20).

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EV	Market Cap	Price 1D	Price 1M	Price 3M	Price 12M	EPS
$599M	$1.3B	XXX	XXX	XXX	XXX	$1.60

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mixi Valuation Multiples

mixi's trades at 0.6x EV/Revenue multiple, and 3.2x EV/EBITDA.

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mixi Financial Valuation Multiples

As of October 17, 2025, mixi has market cap of $1.3B and EV of $599M.

Equity research analysts estimate mixi's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

mixi has a P/E ratio of 12.1x.

	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Market cap (current)	$1.3B	XXX	$1.3B	XXX	XXX	XXX
EV (current)	$599M	XXX	$599M	XXX	XXX	XXX
EV/Revenue	0.6x	XXX	0.6x	XXX	XXX	XXX
EV/EBITDA	3.1x	XXX	3.2x	XXX	XXX	XXX
EV/EBIT	3.6x	XXX	3.7x	XXX	XXX	XXX
EV/Gross Profit	0.9x	XXX	n/a	XXX	XXX	XXX
P/E	12.1x	XXX	13.5x	XXX	XXX	XXX
EV/FCF	5.3x	XXX	5.3x	XXX	XXX	XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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mixi Margins & Growth Rates

mixi's last 12 month revenue growth is 2%

mixi's revenue per employee in the last FY averaged $1.0M, while opex per employee averaged $0.5M for the same period.

mixi's rule of 40 is 21% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

mixi's rule of X is 25% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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mixi Operational Valuation Multiples

	LTM	NTM	Last FY	FY 2025	FY 2026	FY 2027
Revenue Growth	2%	XXX	3%	XXX	XXX	XXX
EBITDA Margin	19%	XXX	18%	XXX	XXX	XXX
EBITDA Growth	-2%	XXX	1%	XXX	XXX	XXX
Rule of 40	21%	XXX	21%	XXX	XXX	XXX
Bessemer Rule of X	XXX	XXX	25%	XXX	XXX	XXX
Revenue per Employee	XXX	XXX	$1.0M	XXX	XXX	XXX
Opex per Employee	XXX	XXX	$0.5M	XXX	XXX	XXX
S&M Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
G&A Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
R&D Expenses to Revenue	XXX	XXX	n/a	XXX	XXX	XXX
Opex to Revenue	XXX	XXX	51%	XXX	XXX	XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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