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mixi Valuation Multiples
Discover revenue and EBITDA valuation multiples for mixi and similar public comparables like Nazara Technologies, Playtika, Hello Group, Yalla Group and more.
mixi Overview
About mixi
mixi Inc is a Japanese company which provides social networking services. The company conducts its business activities mainly including the operation of websites and provision of native smartphone games on the Internet. It business segments include, Entertainment Business and Media Platform Business. mixi provides games mainly including native smartphone games through Entertainment Business, and operates business-to-consumer and consumer-to-consumer services utilizing the Internet and invests in operating companies of these services through Media Platform Business.
Founded
1999
HQ

Employees
1.0K
Website
Financials (LTM)
EV
$542M
mixi Financials
mixi reported last 12-month revenue of $1B and EBITDA of $175M.
In the same LTM period, mixi generated $717M in gross profit, $175M in EBITDA, and $93M in net income.
Revenue (LTM)
mixi P&L
In the most recent fiscal year, mixi reported revenue of $1B and EBITDA of $217M.
mixi expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $1B | XXX | $1B | XXX | XXX | XXX |
| Gross Profit | $717M | XXX | $665M | XXX | XXX | XXX |
| Gross Margin | 68% | XXX | 63% | XXX | XXX | XXX |
| EBITDA | $175M | XXX | $217M | XXX | XXX | XXX |
| EBITDA Margin | 17% | XXX | 21% | XXX | XXX | XXX |
| EBIT Margin | 12% | XXX | 17% | XXX | XXX | XXX |
| Net Profit | $93M | XXX | $121M | XXX | XXX | XXX |
| Net Margin | 9% | XXX | 11% | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
mixi Stock Performance
mixi has current market cap of $1B, and enterprise value of $542M.
Market Cap Evolution
mixi's stock price is $16.26.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $542M | $1B | -0.4% | XXX | XXX | XXX | $1.85 |
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mixi trades at 0.5x EV/Revenue multiple, and 3.1x EV/EBITDA.
EV / Revenue (LTM)
mixi Financial Valuation Multiples
As of March 27, 2026, mixi has market cap of $1B and EV of $542M.
Equity research analysts estimate mixi's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
mixi has a P/E ratio of 11.4x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $1B | XXX | $1B | XXX | XXX | XXX |
| EV (current) | $542M | XXX | $542M | XXX | XXX | XXX |
| EV/Revenue | 0.5x | XXX | 0.5x | XXX | XXX | XXX |
| EV/EBITDA | 3.1x | XXX | 2.5x | XXX | XXX | XXX |
| EV/EBIT | 4.2x | XXX | 3.0x | XXX | XXX | XXX |
| EV/Gross Profit | 0.8x | XXX | 0.8x | XXX | XXX | XXX |
| P/E | 11.4x | XXX | 8.8x | XXX | XXX | XXX |
| EV/FCF | 6.7x | XXX | 3.8x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified mixi Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


mixi Margins & Growth Rates
mixi's revenue in the last 12 month grew by 5%.
mixi's revenue per employee in the last FY averaged $1.0M.
mixi's rule of 40 is 22% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
mixi's rule of X is 29% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
mixi Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 5% | XXX | (0%) | XXX | XXX | XXX |
| EBITDA Margin | 17% | XXX | 21% | XXX | XXX | XXX |
| EBITDA Growth | 7% | XXX | (20%) | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 22% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 29% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $1.0M | XXX | XXX | XXX |
| S&M Expenses to Revenue | 17% | XXX | — | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 47% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
mixi Public Comps
See public comps and valuation multiples for other Gaming - Mobile and Social Networks comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Nazara Technologies | XXX | XXX | XXX | XXX | XXX | XXX |
| Playtika | XXX | XXX | XXX | XXX | XXX | XXX |
| Hello Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Yalla Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Hubei Century Network | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
mixi M&A Activity
mixi acquired XXX companies to date.
Last acquisition by mixi was on XXXXXXXX, XXXXX. mixi acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by mixi
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free Trialmixi Investment Activity
mixi invested in XXX companies to date.
mixi made its latest investment on XXXXXXXX, XXXXX. mixi invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by mixi
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout mixi
| When was mixi founded? | mixi was founded in 1999. |
| Where is mixi headquartered? | mixi is headquartered in Japan. |
| How many employees does mixi have? | As of today, mixi has over 1K employees. |
| Is mixi publicly listed? | Yes, mixi is a public company listed on Tokyo Stock Exchange. |
| What is the stock symbol of mixi? | mixi trades under 2121 ticker. |
| When did mixi go public? | mixi went public in 2006. |
| Who are competitors of mixi? | mixi main competitors are Nazara Technologies, Playtika, Hello Group, Yalla Group. |
| What is the current market cap of mixi? | mixi's current market cap is $1B. |
| What is the current revenue of mixi? | mixi's last 12 months revenue is $1B. |
| What is the current revenue growth of mixi? | mixi revenue growth (NTM/LTM) is 5%. |
| What is the current EV/Revenue multiple of mixi? | Current revenue multiple of mixi is 0.5x. |
| Is mixi profitable? | Yes, mixi is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of mixi? | mixi's last 12 months EBITDA is $175M. |
| What is mixi's EBITDA margin? | mixi's last 12 months EBITDA margin is 17%. |
| What is the current EV/EBITDA multiple of mixi? | Current EBITDA multiple of mixi is 3.1x. |
| What is the current FCF of mixi? | mixi's last 12 months FCF is $81M. |
| What is mixi's FCF margin? | mixi's last 12 months FCF margin is 8%. |
| What is the current EV/FCF multiple of mixi? | Current FCF multiple of mixi is 6.7x. |
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