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- Wallapop
Wallapop Acquisition, Valuation, Funding & Investors
Wallapop was acquired by NAVER for $699M in August 2025, a 6.0x multiple on $117M of revenue.
Wallapop revenue at acquisition
$117M
Last twelve months · Aug 2025
Wallapop revenue multiple at acquisition
6.0x
EV/Revenue · Aug 2025
Cumulative funding Wallapop raised
$302M
across 5 funding rounds
About Wallapop
Wallapop is a Barcelona consumer marketplace founded in 2013 for buying and selling second-hand goods. Users create local classified listings for categories such as clothing, electronics, furniture and vehicles and can search nearby inventory through the mobile application and website. The platform later added integrated payments, shipping, promoted listings and professional seller services. Consumers form its main user base, while selected commercial sellers also use marketplace tools. Revenue comes from transaction services, shipping, visibility products and related marketplace fees rather than ownership of the listed goods. Wallapop expanded from Spain into Italy and Portugal after an earlier US-market combination with Letgo. NAVER agreed to acquire control in 2025, so the company is recorded as acquired. The wallapop.com identity is distinct from businesses using similar names outside online classifieds.
Founded
2013
HQ
Website
Status
Acquired
Customer focus
B2C
Revenue model
Commission
Revenue
$105M (Feb 2024)
Valuation
$871M (Feb 2024)
Wallapop Acquisition
Wallapop was acquired by NAVER for $699M on 5 August 2025.
The acquisition price implies a 6.0x revenue multiple on $117M of revenue.
Before the acquisition Wallapop had raised $302M across 5 funding rounds.
| Acquirer | Date | Type | Price | EV/Revenue |
|---|---|---|---|---|
| 5 Aug 2025 | Strategic M&A | $699M | 6.0x |
Wallapop Valuation
Wallapop is currently valued at $871M, based on its Series G in February 2024.
The $22M round was led by AXIS Participaciones Empresariales.
Wallapop's valuation has grown 1.1x from $793M at its Series G in February 2021 to $871M in February 2024, across 3 priced rounds.
Wallapop valuation by funding round
Revenue multiple| Date | Stage | Valuation | Revenue Multiple |
|---|---|---|---|
| Feb 2024 | Series G | $871M | 8.3x |
| Jan 2023 | Series G | $887M | 7.6x |
| Feb 2021 | Series G | $793M | 6.8x |
Wallapop Revenue
Wallapop's latest recorded revenue is $105M, as of its Series G in February 2024. At a $871M valuation, that implies a 8.3x revenue multiple.
Revenue moved from $116M in February 2021 to $105M in February 2024, while the revenue multiple moved from 6.8x to 8.3x.
Wallapop revenue by funding round
| Date | Revenue * | Valuation | Revenue Multiple | Stage |
|---|---|---|---|---|
| Feb 2024 | $105M | $871M | 8.3x | Series G |
| Jan 2023 | $116M | $887M | 7.6x | Series G |
| Feb 2021 | $116M | $793M | 6.8x | Series G |
* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.
Wallapop Funding History
Wallapop has raised a total of $302M across 5 funding rounds.
Wallapop's first fundraising round was a $881K seed round in October 2013. The most recent completed round was a $22M Series G in February 2024.
Wallapop funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Feb 2024 | Series G | AXIS Participaciones Empresariales (lead) | $22M | $871M | Wallapop is a Spanish platform facilitating the sale of second-hand items among individuals, focusing on product reuse and sustainable consumption in southern Europe, including Spain, Portugal, and Italy. It celebrated its tenth anniversary in 2023 and operates from Barcelona. The company extended its Series G funding round in February 2024 by €20 million through AXIS via Fond-ICO Next Tech, reaching a post-money valuation of €806 million. This follows a prior €80+ million capital increase in early 2023 and builds on earlier rounds, including a €157 million raise led by Korelya Capital and Naver in 2021-2023 at €690-771 million valuations. The €20 million extension supports Wallapop's internationalization efforts and consolidation in the second-hand market amid shifting consumer preferences toward affordable, conscious buying. CEO Rob Cassedy emphasized growth in target markets and breaking barriers to reuse participation. Financially, Wallapop closed its last financial year with €91 million in turnover, up 26% from €71.6 million the prior year, and a 355% increase since 2019. It previously reported over 50% revenue growth in 2020 despite lockdowns, with 15 million monthly users and 80 million listings at that time. Later developments include Naver's 2025 acquisition of a 100% stake at €600 million enterprise value, with post-money potentially €650 million after injection—marking a devaluation from €806 million—and Wallapop's total funding exceeding $441 million across 11 rounds before the acquisition. The platform monetizes via shipment commissions, product highlighting, and advertising, with no IPO plans noted earlier but ambitions for a unique European inventory ecosystem. |
| Jan 2023 | Series G | Korelya Capital (lead); NAVER (lead); 14W; Insight Partners; Accel | $88M | $887M | Wallapop is a Barcelona-based circular marketplace and classified listings platform specializing in second-hand goods, connecting buyers and sellers primarily in Spain, with expansion into Italy and Portugal. It leverages geolocation technology and features like Wallapop Envíos for shipping, serving a community of millions of users and facilitating hundreds of millions of item transactions. The January 2023 funding round raised €81 million (approximately $87 million USD) as an extension to its Series G, led by Korelya Capital (Naver's European investment arm) and Naver, with participation from existing investors including Accel, 14W, and Insight Partners. This inside round brought the post-money valuation to €771 million (about $832 million USD at the time), up slightly from €690 million in the original February 2021 Series G round of €157 million. The funds were allocated to bolster operations in Spain, Italy, and Portugal, where Wallapop saw strong growth including 2.4 million downloads in Italy in the first half of 2023 and a 600% surge in cross-border activity between Spain and Italy. Investments also targeted data science, R&D, personalization, and discovery tools to enhance user retention and e-commerce features. This 2023 extension preceded further developments, including a €20 million extension in February 2024 with AXIS via Fond-ICO Next Tech fund, lifting valuation to €806 million. Subsequently, Naver pursued full acquisition, valuing Wallapop at €600 million enterprise value with a post-money of about €650 million after capital injection, completed after regulatory approvals, while Wallapop retained its Barcelona headquarters and management. The platform competed in the second-hand e-commerce space, positioning for a pan-European inventory ecosystem amid a challenging tech funding environment. |
| Feb 2021 | Series G | Korelya Capital (lead); 14W; NAVER; Insight Partners; GP Bullhound; Accel; Northzone | $190M | $793M | Wallapop is a Barcelona-based virtual marketplace app that enables users to buy and sell used items locally, including crafts, with a focus on Spain where it serves about half of the internet population or 15 million users at the time of the round. The company raised €157 million ($191 million) in a Series G round in February 2021, led by Korelya Capital (backed by Naver), with participation from existing investors Accel, Insight Partners, 14W, GP Bullhound, and Northzone. This funding came at a post-money valuation of €690 million ($840 million), a significant increase from its prior $570 million valuation in 2016, and will be used to expand infrastructure and grow its user base amid strong pandemic-driven e-commerce momentum despite temporary drops in early 2020 due to lockdowns and postal disruptions. The round reflects Wallapop's resilience and growth in the classifieds marketplace sector, maintaining a top ranking among Spain's shopping apps. Earlier 2020 turnover was €20.7 million, up 26%. This Series G was later extended in 2023 with an additional €81 million ($87 million) at €771 million valuation, bringing total funding over the combined rounds to around $441 million across 10 rounds, with investors including Naver. Wallapop has since expanded into Italy and Portugal, boosted shipping services like Wallapop Envíos, and professional seller subscriptions, while VNV Global sold its stake in July 2021 for €10 million. |
| Feb 2014 | Seed | Bonsai Partners; Monkfish Equity; Cometa; Antai Ventures; Agustin Gomez; Criteria Venture Tech | $2M | - | - |
| Oct 2013 | Seed | ESADE BAN | $881K | - | Wallapop first presented its local second-hand marketplace to ESADE BAN investors in October 2013 and subsequently completed an approximately EUR 650,000 investment round with Antai Business Angels, Caixa Capital Risc and investors from the ESADE network. The event predates the separate EUR 2.2 million financing already recorded in February 2014, so it is restored as an earlier entry round rather than attached to that later row. Wallapop operates a mobile and web marketplace through which consumers list, discover, buy and sell used goods. Its service initially emphasized proximity and geolocation before adding integrated payments, shipping and seller tools. The round supported the early growth of the Barcelona company after its launch in 2013. |
Who has invested in Wallapop?
15 investors have backed Wallapop across its funding rounds, including Accel, Insight Partners, NAVER, 14W, Korelya Capital and Northzone.
Lead investors include AXIS Participaciones Empresariales, Korelya Capital and NAVER.
Wallapop Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 2 | Lead | Feb 2021 | ||
| 2 | Participant | Feb 2021 | ||
| 2 | Lead | Feb 2021 | ||
| 2 | Participant | Feb 2021 | ||
| 2 | Participant | Feb 2021 | ||
| 1 | Participant | Feb 2014 | ||
| 1 | Participant | Feb 2014 | ||
| 1 | Participant | Feb 2014 | ||
| 1 | Participant | Feb 2014 | ||
| 1 | Participant | Feb 2014 | ||
| 1 | Participant | Feb 2014 | ||
| 1 | Participant | Feb 2021 | ||
| 1 | Lead | Feb 2024 | ||
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Start Free TrialAcquisitions by Wallapop
Wallapop has acquired 1 company to date.
Last acquisition by Wallapop was on November 25th 2015. Wallapop acquired Sell it for undisclosed valuation.
Latest Acquisitions by Wallapop
| Description | Sell it is a platform facilitating local buying and selling of items through an intuitive app interface, operating in multiple US cities. Sell it served B2C customers through an operating business in Classifieds, Consumer Marketplaces, Horizontal Marketplaces. Revenue came from Commission economics associated with its products, transactions or services. The reviewed company identity is anchored to http://sellit.co/ and USA. Its deal history was checked against exact buyer and target names so that similarly named companies were not substituted. ESADE BAN ownership-window research examined completed acquisitions, exits, mergers and asset transfers involving this company through 3 October 2026. The resulting profile supports the sourced transaction corrections in the frozen packet and does not infer ownership from a logo or forum presentation alone. |
| HQ Country | |
| HQ City | New York City, NY |
| Deal Date | 25 Nov 2015 |
| Valuation | undisclosed |
| EV/Revenue | |
| EV/EBITDA | |
This data is available for Pro users. Sign up to see all Wallapop acquisitions and their M&A valuation multiples. Start Free Trial | |
Wallapop Competitors
Wallapop competitors include listed companies like Hemnet, Grupa Pracuj, DIP and Baltic Classifieds Group, and private ones like NoBroker and Canada Drives.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Publicly listed | $155M | $78M | $679M | 5.6x | ||
| Publicly listed | $207M | $91M | $918M | 4.0x | ||
| Publicly listed | $347M | $84M | $501M | 1.3x | ||
| Private | $65M | - | $1B | 15.4x | ||
| Private | - | - | $437M | - | ||
| Publicly listed | $99M | $77M | $1.1B | 11.3x |
Wallapop Public Comps
Wallapop is no longer listed, but its public comps include Cars.com, Bengo4.com, Hemnet, WeBuyCars, Hypoport, Nextdoor, Groupon, Ixigo, Just Dial Ltd and UT Group.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $723M | $157M | 1.5x | 1.5x | 6.9x | 5.0x | |||
| $103M | $18M | 6.7x | 5.7x | 37.8x | 26.9x | |||
| $155M | $78M | 4.8x | 5.6x | 9.6x | 12.6x | |||
| $1.6B | $89M | 0.5x | 0.5x | 9.9x | 8.7x | |||
| $676M | $76M | 0.9x | 0.9x | 7.8x | 7.7x | |||
| $258M | ($69M) | 1.6x | 1.4x | (5.8x) | 15.3x | |||
| $498M | ($19M) | 1.4x | 1.4x | (38.6x) | 9.4x | |||
| $130M | $8M | 4.6x | 4.2x | 76.6x | 60.4x | |||
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Common questions about Wallapop
| When was Wallapop founded? | Wallapop was founded in 2013. |
| Where is Wallapop headquartered? | Wallapop is headquartered in Barcelona, Spain. |
| Is Wallapop publicly listed? | No, Wallapop was acquired by NAVER in August 2025. |
| Who acquired Wallapop? | Wallapop was acquired by NAVER in August 2025. |
| How much was Wallapop acquired for? | Wallapop was acquired for $699M in August 2025, a 6.0x revenue multiple. |
| What is Wallapop's valuation? | Wallapop was last valued at $871M in its Series G in February 2024. |
| How much funding has Wallapop raised? | Wallapop has raised $302M across 5 funding rounds. |
| What was Wallapop's last funding round? | Wallapop's last funding round was a $22M Series G in February 2024, led by AXIS Participaciones Empresariales. |
| Who are Wallapop's investors? | Wallapop's investors include Korelya Capital, 14W, NAVER, Insight Partners, Accel, Bonsai Partners, Monkfish Equity, Cometa, Antai Ventures, Agustin Gomez and 5 others. |
| What is Wallapop's revenue? | Wallapop's latest recorded revenue is $105M (February 2024). |
| What is Wallapop's revenue multiple? | Wallapop's latest valuation implies a 8.3x revenue multiple ($871M valuation on $105M of revenue). |
| Which companies are comparable to Wallapop? | Companies comparable to Wallapop include Hemnet, Grupa Pracuj, DIP, NoBroker, Canada Drives and Baltic Classifieds Group. |
| How many companies has Wallapop acquired? | Wallapop has acquired 1 company, including Sell it. |
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