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- Pixis
Pixis Funding, Investors & Competitors
Pixis has raised $209M across 4 funding rounds, most recently a $85M Series C in September 2023.
Last Pixis funding round
$85M
Series C · Sep 2023
Cumulative funding Pixis raised
$209M
across 4 funding rounds
Key investors in Pixis
Chiratae Ventures
Celesta Capital
General Atlantic
Premji Invest
Exfinity Venture Partners
Pi Ventures
SoftBank Group
Upsparks
About Pixis
Pixis is a San Francisco-headquartered AI platform offering codeless tools for marketing campaign orchestration across Google Ads, Meta, and LinkedIn. Proprietary models enable audience targeting, real-time bid optimization, and generative content creation for email and social ads. Brands in e-commerce and finance deploy Pixis plugins within Salesforce and Adobe ecosystems.
Founded
2020
HQ
Website
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Pixis Funding History
Pixis has raised a total of $209M across 4 funding rounds.
Pixis' first fundraising round was a $7M Series A in October 2020. The most recent completed round was a $85M Series C in September 2023.
Pixis funding rounds
| Date | Stage | Investors | Raised | Deal Summary |
|---|---|---|---|---|
| Sep 2023 | Series C | Touring Capital (lead); Grupo Carso; Astarc Ventures; General Atlantic; Celesta Capital; Chiratae Ventures | $85M | Pixis is a San Francisco-based codeless AI infrastructure company (incorporated as Aiquire Inc.) that provides an AI-powered full-stack marketing platform enabling brands to enhance performance marketing through targeting, in-flight optimization, generative AI capabilities, and a creative studio for generating photorealistic assets from text prompts. The platform helps orchestrate campaigns across publishers and ad networks, dynamically allocating budgets and audiences based on AI-trained performance data. Customers include over 200 global brands such as DHL, Joe & The Juice, Sears, Swiggy, Carsome, Kavak, and HDFC Bank. On September 14-15, 2023, Pixis raised $85 million in a Series C1 funding round led by Touring Capital, with participation from new and existing investors including Grupo Carso, General Atlantic, Celesta Capital, and Chiratae Ventures. This brought total capital raised to $209 million. At the time of the round, Pixis reported crossing $50 million in annual recurring revenue (ARR) that quarter, with 140% year-over-year growth in 2023 and expectations of profitability in Q4 2023. The company had a staff of 350, had built 200 AI models, beta-tested its generative AI creative studio, and launched cross-platform growth marketing products while beginning B2B deployments. Proceeds were allocated to deepen AI capabilities, accelerate global expansion (focusing sales in North America and Latin America), invest in R&D for the generative AI creative studio, build strategic partnerships, expand infrastructure to more ad networks, and potentially take on debt for an acquisition. Touring Capital, founded in 2023, targets early-growth AI-driven SaaS companies for productivity gains. |
| Jan 2022 | Series C | SoftBank Group (lead); Premji Invest; General Atlantic; Celesta Capital; Chiratae Ventures | $100M | Pixis is a California-based AI company providing codeless AI infrastructure for marketers, agencies, and creative professionals to scale data-driven marketing, optimize ad performance, and handle complex consumer behavior. It offers an AI-powered advertising platform that helps consumer brands monitor and orchestrate campaigns. The company raised $100 million in its Series C round in January 2022, led by SoftBank Vision Fund, with investors including Celesta Capital, Chiratae Ventures, Premji Invest, and General Atlantic. Funds were aimed at accelerating global expansion and enhancing AI capabilities. Prior rounds included a Series B of $17 million in September 2021 led by Celesta Capital and Premji Invest for scaling operations and R&D, and a Series A of $7 million in October 2020 led by Chiratae Ventures for AI infrastructure expansion. A later Series C1 or C-II round of $85 million occurred on September 14, 2023, led by Touring Capital with participation from Celesta Capital, Chiratae Ventures, General Atlantic, and Grupo Carso. Total funding across rounds reached $209 million. Pixis has expanded into markets like New Zealand, MENA, Asia Pacific, US, and Europe, hiring regional leaders and focusing on enterprise clients amid rising demand for AI marketing tools as third-party cookies decline. |
| Sep 2021 | Series B | Celesta Capital (lead); Premji Invest (lead); Pi Ventures; Exfinity Venture Partners; Chiratae Ventures | $17M | Pixis, a California-based tech startup founded in 2018, provides a codeless AI platform for marketing optimization and consumer intelligence, enabling marketers to leverage AI-driven insights without coding. The platform serves industries including retail, automotive, healthcare, finance, and food tech, with clients such as Pharmeasy, Swiggy, Lakme, and HDFC Bank. Customers experience at least 30% increase in marketing efficiency on average. On September 15, 2021, Pixis raised $17 million in a Series B funding round co-led by Celesta Capital and Premji Invest, with participation from existing investors Chiratae Ventures, pi Ventures, and Exfinity Venture Partners. This brought total funding to $24 million. The capital supports product development, hiring AI experts, and expansion into new markets, including adding over 200 AI models trained on billions of cross-industry data points. Pixis reported 550% growth since inception ahead of the round. |
| Oct 2020 | Series A | Chiratae Ventures (lead); Pi Ventures; Upsparks; Exfinity Venture Partners | $7M | Pixis raised $7 million in Series A funding in October 2020 led by Chiratae Ventures, with participation from pi Ventures and Exfinity Venture Partners. The company is an AI-powered platform for marketing and consumer intelligence, offering codeless AI solutions to enterprise customers. Founded by Shubham Mishra, Hari Valiyath, and Vrushali Prasade (who met at Birla Institute of Technology & Science), Pixis focuses on helping brands monitor and orchestrate marketing campaigns through AI-driven automation. By the time of its Series B round in September 2021, the company had achieved 550% growth since inception in 2018 and counted customers across retail, automotive, healthcare, finance, and food tech sectors, with clients reporting average 30% improvements in marketing efficiency and consumer intelligence. The company continued raising capital through subsequent rounds, ultimately accumulating $209 million in total funding across six rounds by September 2023. |
Who has invested in Pixis?
11 investors have backed Pixis across its funding rounds, including Chiratae Ventures, Celesta Capital, General Atlantic, Premji Invest, Exfinity Venture Partners and Pi Ventures.
Lead investors include Touring Capital, SoftBank Group, Celesta Capital, Premji Invest and Chiratae Ventures.
Pixis Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 4 | Lead | Oct 2020 | ||
| 3 | Lead | Sep 2021 | ||
| 2 | Participant | Oct 2020 | ||
| 2 | Lead | Sep 2021 | ||
| 2 | Participant | Jan 2022 | ||
| 2 | Participant | Oct 2020 | ||
| 1 | Participant | Sep 2023 | ||
| 1 | Participant | Sep 2023 | ||
| 1 | Lead | Jan 2022 | ||
This data is available for Pro users. Sign up to see all 11 Pixis investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialAcquisitions by Pixis
Pixis has acquired 1 company to date.
Last acquisition by Pixis was on July 17th 2022. Pixis acquired GameChangerSF for undisclosed valuation.
Latest Acquisitions by Pixis
| Description | - |
| HQ Country | |
| HQ City | - |
| Deal Date | 17 Jul 2022 |
| Valuation | undisclosed |
| EV/Revenue | |
| EV/EBITDA | |
This data is available for Pro users. Sign up to see all Pixis acquisitions and their M&A valuation multiples. Start Free Trial | |
Pixis Competitors
Pixis competitors include listed companies like Affle 3i, Rezolve AI, Zeta Global and Appier Group, and private ones like Clay and Seismic.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Publicly listed | $282M | $67M | $2.3B | 6.7x | ||
| Publicly listed | $47M | ($109M) | $950M | 4.0x | ||
| Publicly listed | $1.3B | $39M | $7.6B | 4.5x | ||
| Publicly listed | $281M | $44M | $1B | 2.9x | ||
| Private | $200M | - | $7.1B | 35.5x | ||
| Private | $250M | - | $3B | 12.0x |
Pixis Public Comps
Pixis is still privately-owned, but its public comps include Alphabet, Meta, Palantir, Salesforce, Snowflake, AppLovin, Z.ai, Baidu, IonQ and HubSpot.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $403B | $176B | 10.2x | 8.7x | 23.3x | 19.0x | |||
| $201B | $104B | 8.8x | 7.4x | 17.0x | 12.7x | |||
| $4.5B | $1.5B | 92.6x | 58.1x | 285.0x | 97.4x | |||
| $42B | $13B | 5.5x | 5.2x | 17.8x | 12.2x | |||
| $4.7B | ($1.3B) | 25.6x | 21.0x | (94.1x) | 121.7x | |||
| $5.5B | $4.3B | 19.7x | 14.7x | 25.2x | 17.6x | |||
| $108M | ($658M) | 422.9x | 65.9x | (69.4x) | (73.0x) | |||
| $19B | $3.3B | 1.3x | 1.4x | 7.8x | 8.0x | |||
This data is available for Pro users. Sign up to see all Pixis competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Pixis
| When was Pixis founded? | Pixis was founded in 2020. |
| Where is Pixis headquartered? | Pixis is headquartered in New York City, NY, United States. |
| Is Pixis publicly listed? | No, Pixis is a private, VC-backed company. |
| How much funding has Pixis raised? | Pixis has raised $209M across 4 funding rounds. |
| What was Pixis' last funding round? | Pixis' last funding round was a $85M Series C in September 2023, led by Touring Capital. |
| Who are Pixis' investors? | Pixis' investors include Chiratae Ventures, Celesta Capital, Pi Ventures, Premji Invest, General Atlantic, Exfinity Venture Partners, Grupo Carso, Astarc Ventures, SoftBank Group, Upsparks and 1 other. |
| Which companies are comparable to Pixis? | Companies comparable to Pixis include Affle 3i, Rezolve AI, Zeta Global, Appier Group, Clay and Seismic. |
| How many companies has Pixis acquired? | Pixis has acquired 1 company, including GameChangerSF. |
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