Pixis Funding, Investors & Competitors

Pixis has raised $209M across 4 funding rounds, most recently a $85M Series C in September 2023.

See full Pixis profile

Last Pixis funding round

$85M

Series C · Sep 2023

Cumulative funding Pixis raised

$209M

across 4 funding rounds

Key investors in Pixis

  • Chiratae Ventures
  • Celesta Capital
  • General Atlantic
  • Premji Invest
  • Exfinity Venture Partners
  • Pi Ventures
  • SoftBank Group
  • Upsparks

Pixis Overview

About Pixis

Pixis is a San Francisco-headquartered AI platform offering codeless tools for marketing campaign orchestration across Google Ads, Meta, and LinkedIn. Proprietary models enable audience targeting, real-time bid optimization, and generative content creation for email and social ads. Brands in e-commerce and finance deploy Pixis plugins within Salesforce and Adobe ecosystems.


Founded

2020

HQ

United StatesNew York City, NY

Website

pixis.ai

Status

Privately held

Customer focus

B2B

Revenue model

Subscription

Pixis Funding History

Pixis has raised a total of $209M across 4 funding rounds.

Pixis' first fundraising round was a $7M Series A in October 2020. The most recent completed round was a $85M Series C in September 2023.

Pixis funding rounds

Pixis funding rounds
DateStageInvestorsRaisedDeal Summary
Sep 2023Series CTouring Capital (lead); Grupo Carso; Astarc Ventures; General Atlantic; Celesta Capital; Chiratae Ventures$85MPixis is a San Francisco-based codeless AI infrastructure company (incorporated as Aiquire Inc.) that provides an AI-powered full-stack marketing platform enabling brands to enhance performance marketing through targeting, in-flight optimization, generative AI capabilities, and a creative studio for generating photorealistic assets from text prompts. The platform helps orchestrate campaigns across publishers and ad networks, dynamically allocating budgets and audiences based on AI-trained performance data. Customers include over 200 global brands such as DHL, Joe & The Juice, Sears, Swiggy, Carsome, Kavak, and HDFC Bank. On September 14-15, 2023, Pixis raised $85 million in a Series C1 funding round led by Touring Capital, with participation from new and existing investors including Grupo Carso, General Atlantic, Celesta Capital, and Chiratae Ventures. This brought total capital raised to $209 million. At the time of the round, Pixis reported crossing $50 million in annual recurring revenue (ARR) that quarter, with 140% year-over-year growth in 2023 and expectations of profitability in Q4 2023. The company had a staff of 350, had built 200 AI models, beta-tested its generative AI creative studio, and launched cross-platform growth marketing products while beginning B2B deployments. Proceeds were allocated to deepen AI capabilities, accelerate global expansion (focusing sales in North America and Latin America), invest in R&D for the generative AI creative studio, build strategic partnerships, expand infrastructure to more ad networks, and potentially take on debt for an acquisition. Touring Capital, founded in 2023, targets early-growth AI-driven SaaS companies for productivity gains.
Jan 2022Series CSoftBank Group (lead); Premji Invest; General Atlantic; Celesta Capital; Chiratae Ventures$100MPixis is a California-based AI company providing codeless AI infrastructure for marketers, agencies, and creative professionals to scale data-driven marketing, optimize ad performance, and handle complex consumer behavior. It offers an AI-powered advertising platform that helps consumer brands monitor and orchestrate campaigns. The company raised $100 million in its Series C round in January 2022, led by SoftBank Vision Fund, with investors including Celesta Capital, Chiratae Ventures, Premji Invest, and General Atlantic. Funds were aimed at accelerating global expansion and enhancing AI capabilities. Prior rounds included a Series B of $17 million in September 2021 led by Celesta Capital and Premji Invest for scaling operations and R&D, and a Series A of $7 million in October 2020 led by Chiratae Ventures for AI infrastructure expansion. A later Series C1 or C-II round of $85 million occurred on September 14, 2023, led by Touring Capital with participation from Celesta Capital, Chiratae Ventures, General Atlantic, and Grupo Carso. Total funding across rounds reached $209 million. Pixis has expanded into markets like New Zealand, MENA, Asia Pacific, US, and Europe, hiring regional leaders and focusing on enterprise clients amid rising demand for AI marketing tools as third-party cookies decline.
Sep 2021Series BCelesta Capital (lead); Premji Invest (lead); Pi Ventures; Exfinity Venture Partners; Chiratae Ventures$17MPixis, a California-based tech startup founded in 2018, provides a codeless AI platform for marketing optimization and consumer intelligence, enabling marketers to leverage AI-driven insights without coding. The platform serves industries including retail, automotive, healthcare, finance, and food tech, with clients such as Pharmeasy, Swiggy, Lakme, and HDFC Bank. Customers experience at least 30% increase in marketing efficiency on average. On September 15, 2021, Pixis raised $17 million in a Series B funding round co-led by Celesta Capital and Premji Invest, with participation from existing investors Chiratae Ventures, pi Ventures, and Exfinity Venture Partners. This brought total funding to $24 million. The capital supports product development, hiring AI experts, and expansion into new markets, including adding over 200 AI models trained on billions of cross-industry data points. Pixis reported 550% growth since inception ahead of the round.
Oct 2020Series AChiratae Ventures (lead); Pi Ventures; Upsparks; Exfinity Venture Partners$7MPixis raised $7 million in Series A funding in October 2020 led by Chiratae Ventures, with participation from pi Ventures and Exfinity Venture Partners. The company is an AI-powered platform for marketing and consumer intelligence, offering codeless AI solutions to enterprise customers. Founded by Shubham Mishra, Hari Valiyath, and Vrushali Prasade (who met at Birla Institute of Technology & Science), Pixis focuses on helping brands monitor and orchestrate marketing campaigns through AI-driven automation. By the time of its Series B round in September 2021, the company had achieved 550% growth since inception in 2018 and counted customers across retail, automotive, healthcare, finance, and food tech sectors, with clients reporting average 30% improvements in marketing efficiency and consumer intelligence. The company continued raising capital through subsequent rounds, ultimately accumulating $209 million in total funding across six rounds by September 2023.

Who has invested in Pixis?

11 investors have backed Pixis across its funding rounds, including Chiratae Ventures, Celesta Capital, General Atlantic, Premji Invest, Exfinity Venture Partners and Pi Ventures.

Lead investors include Touring Capital, SoftBank Group, Celesta Capital, Premji Invest and Chiratae Ventures.


Pixis Investors

Investors in Pixis by funding rounds participated
InvestorHQRoundsRoleFirst check
Chiratae VenturesIndiaBangalore4LeadOct 2020
Celesta CapitalUnited StatesSan Francisco, CA3LeadSep 2021
Pi VenturesIndiaBangalore2ParticipantOct 2020
Premji InvestIndiaBangalore2LeadSep 2021
General AtlanticUnited StatesNew York City, NY2ParticipantJan 2022
Exfinity Venture PartnersIndiaBangalore2ParticipantOct 2020
Grupo CarsoMexicoMexico City1ParticipantSep 2023
Astarc VenturesIndiaMumbai1ParticipantSep 2023
SoftBank GroupJapanTokyo1LeadJan 2022

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Acquisitions by Pixis

Pixis has acquired 1 company to date.

Last acquisition by Pixis was on July 17th 2022. Pixis acquired GameChangerSF for undisclosed valuation.


Latest Acquisitions by Pixis

GameChangerSF
Description
-
HQ CountryUnited States
HQ City
-
Deal Date17 Jul 2022
Valuationundisclosed
EV/Revenue
EV/EBITDA

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Pixis Competitors

Pixis competitors include listed companies like Affle 3i, Rezolve AI, Zeta Global and Appier Group, and private ones like Clay and Seismic.

Public and private companies comparable to Pixis
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Affle 3iIndiaIndiaPublicly listed$282M$67M$2.3B6.7x
Rezolve AIUnited KingdomUnited KingdomPublicly listed$47M($109M)$950M4.0x
Zeta GlobalUnited StatesUnited StatesPublicly listed$1.3B$39M$7.6B4.5x
Appier GroupJapanJapanPublicly listed$281M$44M$1B2.9x
ClayUnited StatesNew York City, NYPrivate$200M-$7.1B35.5x
SeismicUnited StatesSan Diego, CAPrivate$250M-$3B12.0x

Pixis Public Comps

Pixis is still privately-owned, but its public comps include Alphabet, Meta, Palantir, Salesforce, Snowflake, AppLovin, Z.ai, Baidu, IonQ and HubSpot.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Alphabet$403B$176B10.2x8.7x23.3x19.0x
Meta$201B$104B8.8x7.4x17.0x12.7x
Palantir$4.5B$1.5B92.6x58.1x285.0x97.4x
Salesforce$42B$13B5.5x5.2x17.8x12.2x
Snowflake$4.7B($1.3B)25.6x21.0x(94.1x)121.7x
AppLovin$5.5B$4.3B19.7x14.7x25.2x17.6x
Z.ai$108M($658M)422.9x65.9x(69.4x)(73.0x)
Baidu$19B$3.3B1.3x1.4x7.8x8.0x

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Common questions about Pixis

When was Pixis founded?Pixis was founded in 2020.
Where is Pixis headquartered?Pixis is headquartered in New York City, NY, United States.
Is Pixis publicly listed?No, Pixis is a private, VC-backed company.
How much funding has Pixis raised?Pixis has raised $209M across 4 funding rounds.
What was Pixis' last funding round?Pixis' last funding round was a $85M Series C in September 2023, led by Touring Capital.
Who are Pixis' investors?Pixis' investors include Chiratae Ventures, Celesta Capital, Pi Ventures, Premji Invest, General Atlantic, Exfinity Venture Partners, Grupo Carso, Astarc Ventures, SoftBank Group, Upsparks and 1 other.
Which companies are comparable to Pixis?Companies comparable to Pixis include Affle 3i, Rezolve AI, Zeta Global, Appier Group, Clay and Seismic.
How many companies has Pixis acquired?Pixis has acquired 1 company, including GameChangerSF.

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