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- Magic Leap
Magic Leap Valuation, Funding & Investors
Magic Leap is valued at $2B as of October 2021.
Last Magic Leap valuation
$2B
Undisclosed stage · Oct 2021
Last Magic Leap funding round
$205M
Undisclosed stage · Oct 2025
Cumulative funding Magic Leap raised
$3.7B
across 9 funding rounds
Key investors in Magic Leap
Alphabet
Fidelity
Qualcomm Ventures
T. Rowe Price
Alibaba Group
JPMorgan Chase
About Magic Leap
Magic Leap is a Florida-based augmented and extended reality company, founded in 2010, that designs AR headsets and software. Originally built around consumer devices, the company shifted toward enterprise applications in healthcare, industrial manufacturing, and defense, partnering with companies such as Siemens and Cisco on its Magic Leap 2 headset. Saudi Arabia's Public Investment Fund has become its majority shareholder.
Founded
2010
HQ
Website
Status
Privately held
Customer focus
B2B
Revenue model
Product sales
Valuation
$2B (Oct 2021)
Sectors
Magic Leap Valuation
Magic Leap is currently valued at $2B, based on its undisclosed-stage round in October 2021.
Magic Leap's valuation has moved from $2B at its Series A in February 2014 to $2B in October 2021, across 7 priced rounds.
Magic Leap valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Oct 2021 | Undisclosed stage | $2B |
| Apr 2019 | Strategic investment | $6.4B |
| Mar 2018 | Series D | $6B |
| Oct 2017 | Series D | $6.5B |
| Feb 2016 | Series C | $4.5B |
| Oct 2014 | Series B | $2B |
| Feb 2014 | Series A | $2B |
Magic Leap Funding History
Magic Leap has raised a total of $3.7B across 9 funding rounds.
Magic Leap's first fundraising round was a $50M Series A in February 2014. The most recent completed round was a $205M undisclosed-stage round in October 2025.
Magic Leap funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Oct 2025 | Undisclosed stage | Saudi Arabia's Public Investment Fund (lead) | $205M | - | Magic Leap is a Florida-based augmented reality and extended reality (XR) company founded in 2010 that designs and develops AR/XR headsets and enterprise solutions. Originally focused on consumer products, the company pivoted to target enterprise applications in healthcare, industrial manufacturing, and defense sectors, forming partnerships with companies like Siemens and Cisco. In October 2025, Saudi Arabia's Public Investment Fund invested $205 million in Magic Leap, bringing the sovereign wealth fund's total investment in the company to over $1 billion. The Public Investment Fund had become Magic Leap's majority shareholder in 2022 and invested $750 million between 2023 and 2024. Magic Leap has raised over $4 billion in total debt and equity funding across multiple rounds, making it one of the most well-funded startups in tech history, with early backing from Google, Alibaba Group, Qualcomm, Warner Bros, and J.P. Morgan Investment Management. Despite its substantial funding, the company has consistently operated at a loss and has not disclosed revenue or profitability metrics to investors or the public. |
| Oct 2021 | Undisclosed stage | - | $500M | $2B | Magic Leap is an augmented reality (AR) hardware company based in Plantation, Florida, initially focused on consumer AR devices but pivoting to enterprise applications under CEO Peggy Johnson, who joined in 2020. The company develops AR headsets like the Magic Leap 1 Creator Edition launched in 2017 and the enterprise-oriented Magic Leap 2, planned for rollout in 2022. On October 11, 2021, Magic Leap raised $500 million in a Series G funding round from existing investors at a post-money valuation of $2 billion, matching its 2014 valuation despite prior challenges including staff cuts and a slashed valuation in 2020. This round followed a $350 million Series F in May 2020 and brought total funding to approximately $3.5 billion from investors including Google, Temasek, and Saudi Arabia's Public Investment Fund (PIF). The capital was intended to support go-to-market efforts for Magic Leap 2, strengthen enterprise adoption in sectors like healthcare, manufacturing, defense, and public sector, and provide financial flexibility amid the shift from consumer to enterprise focus. Prior to this, Magic Leap had reached a peak valuation of $6.7 billion in 2019 but faced struggles with underwhelming consumer sales. Later developments included a $590 million conventional debt round in January 2024 led by PIF to bolster enterprise hardware and operations, and reports of Saudi Arabia acquiring a majority stake. The company's total funding exceeded $3.48 billion by early 2024, maintaining a $2 billion valuation as of October 2021. |
| May 2020 | Series F | - | $350M | - | Magic Leap is a US-based augmented reality (AR) company founded in 2011, developing AR headsets and goggles using digital light-field signal technology to overlay graphics on real surroundings without side effects like nausea. The company pivoted toward enterprise-focused AR devices around 2020, working on its next headset, Magic Leap 2, after challenges with consumer sales. On May 21, 2020, Magic Leap raised $350M in a Series F round from current major investors and new participants, possibly including a healthcare company, bringing total funding to over $2.95B. Investors in prior rounds included Google, Alibaba, Saudi Arabia’s Public Investment Fund, AT&T, NTT Docomo, Warner Bros., and JP Morgan. The 2020 financing helped secure the company's future amid layoffs of about half its staff and a shift from consumer to enterprise markets. Magic Leap continued raising capital post-2020, including a $590M conventional debt round in January 2024 led by the Public Investment Fund to bolster enterprise hardware and operations, pushing total funding over $4.5B. |
| Apr 2019 | Strategic investment | NTT DoCoMo (lead) | $280M | $6.4B | Magic Leap, a Florida-based mixed reality and spatial computing startup founded by Rony Abovitz, raised $280 million from NTT DoCoMo in late April 2019, bringing its total funding to approximately $2.6 billion across multiple rounds, including prior investments from AT&T, Saudi Arabia’s Public Investment Fund, Alibaba, Google, and JP Morgan Chase. This investment positioned NTT DoCoMo as Magic Leap's exclusive telecommunications partner in Japan, with plans to develop an immersive media platform combining Magic Leap's mixed reality technology and spatial computing with DoCoMo's 5G network and 70 million customer base. The funding supported ongoing research and development of Magic Leap's technologies, including customization of its software operating system for the Japanese market. The company had already released its first product, Magic Leap One, initially to developers and later more widely, including availability in AT&T stores in the US. Magic Leap indicated potential for additional fundraising by reopening its most recent round to new and existing investors. The partnership aimed to co-create advanced MR services and expand the XR market through open innovation, leveraging DoCoMo's assets. NTT DoCoMo CEO Kazuhiro Yoshizawa highlighted the goal of offering unprecedented value-added services. This round occurred amid Magic Leap's push into enterprise applications, following challenges in consumer sales. |
| Mar 2018 | Series D | AT&T (lead); Saudi Arabia's Public Investment Fund (lead); Axel Springer Digital Ventures | $461M | $6B | Magic Leap, an augmented reality startup based in Plantation, Florida, announced on March 7, 2018, a $461 million Series D funding round led by Saudi Arabia's Public Investment Fund, which contributed $400 million with additional capital from select new investors. This second closing of Series D brought the round's total to $963 million, following an earlier $502 million tranche led by Singapore's Temasek Holdings in October 2017. The company had raised over $2.3 billion in total funding since its founding in 2011, making it the most well-funded augmented reality startup at that time. Magic Leap was developing a full stack of augmented reality technology, including custom display hardware, sensor suites for environmental mapping, a proprietary operating system, and software content ecosystem. The company had approximately 1,400 employees across multiple global offices in Florida, Los Angeles, Sunnyvale, Seattle, Austin, Dallas, Zurich, New Zealand, and Israel. Magic Leap planned to launch its flagship product, the Magic Leap One Creator Edition, in 2018, though the company had not yet shipped a commercial product at the time of this funding announcement. |
| Oct 2017 | Series D | Temasek (lead); Fidelity; Grupo Globo; Janus Henderson; T. Rowe Price; JPMorgan Chase; EDBI; Alibaba Group; Alphabet | $502M | $6.5B | Magic Leap, an augmented reality startup based in Plantation, Florida, develops advanced AR glasses aiming to create 'Cinematic Reality' experiences through innovative light field technology. The company had raised nearly $1.4 billion prior to the October 2017 round from high-profile investors including Google, Alibaba, and Andreessen Horowitz. The targeted round on October 17, 2017, involved investors such as Temasek Holdings (lead), Alibaba Group, EDBI, Fidelity, Google, Grupo Globo, Janus Henderson, JP Morgan Chase, and T. Rowe Price, aligning with reports of a $502 million raise led by Temasek. This funding supported development of the Magic Leap One device, with shipments to early users anticipated in coming months at around $2,000 per unit and a new marketing push including a rebranded website and promo video. By late 2017, total funding reached about $1.9 billion, positioning Magic Leap as a leader in mixed reality hardware investment. The company focused on R&D with a team of experts in AI, robotics, and visualization, competing in a space where VR/AR investments shifted toward AR/MR amid slower VR adoption. Magic Leap's trajectory involved subsequent developments like device unveilings but later challenges including layoffs. |
| Feb 2016 | Series C | Alibaba Group (lead); Qualcomm Ventures; Wellington Management; Fidelity; T. Rowe Price; JPMorgan Chase; Morgan Stanley; Sahsen Ventures; Warner Bros.; Alphabet | $794M | $4.5B | Magic Leap, an augmented reality startup developing Mixed Reality Lightfield technology to blend digital and physical realities, raised $793.5 million in a Series C funding round on February 2, 2016, led by Alibaba Group. Participating investors included Google, Qualcomm Ventures, Warner Bros., Fidelity Management and Research, J.P. Morgan Investment Management, Morgan Stanley Investment Management, T. Rowe Price, and Wellington Management, matching the query details. The round brought Magic Leap's post-money valuation to $4.5 billion (from $3.7 billion pre-money), despite having no commercial product released at the time. Prior funding totaled around $592 million from investors like KKR, Vulcan Capital, Kleiner Perkins, Andreessen Horowitz, and others. Alibaba's involvement included board seat for Executive Vice Chairman Joe Tsai, aiming to integrate Magic Leap's tech with Alibaba's platforms reaching over 400 million users. The company positioned itself to compete with technologies like Microsoft's HoloLens. |
| Oct 2014 | Series B | Alphabet (lead); KKR; Qualcomm Ventures; Kleiner Perkins; Obvious Ventures; Legendary Entertainment; Andreessen Horowitz; Vulcan Capital; K2 Global | $542M | $2B | Magic Leap is an augmented reality (AR) technology company founded by Rony Abovitz in 2010. The company developed proprietary digital light-field signal technology enabling users to view computer graphics overlaid on their surroundings without side effects like nausea and headaches, with applications across gaming, entertainment, design, and professional sectors. On October 21, 2014, Magic Leap closed a $542 million Series B funding round led by Google, with participation from Kleiner Perkins, Andreessen Horowitz, Qualcomm Ventures, Legendary Entertainment, KKR, Vulcan Capital, and Obvious Ventures. The round valued the company at more than $2 billion post-money, making Magic Leap a unicorn and the largest venture deal announced in 2014, surpassing funding rounds from Snap, Airbnb, and Dropbox. At the time of the Series B round, Magic Leap remained in stealth mode and had not disclosed detailed product specifications or commercialization timeline. The company's founder emphasized that the potential market for the technology spanned multiple industries with a total addressable market in the trillions of dollars annually. The Series B funding was dedicated to product development, particularly for hardware engineering. Magic Leap did not publicly disclose any revenue, ARR, or EBITDA metrics during this period, as the company was pre-launch and preparing for eventual consumer release in subsequent years. |
| Feb 2014 | Series A | - | $50M | $2B | Magic Leap, founded in 2011 by Rony Abovitz, developed proprietary augmented reality technology for a lightweight wearable system merging physical and digital worlds, often described as 'cinematic reality.' The company remained highly secretive with limited product demos at the time, focusing on human computing interface innovations potentially applicable across industries with trillion-dollar market potential. Headquartered in Florida with offices in Santa Cruz, Los Angeles, Mountain View, Seattle, Austin, and New Zealand, it had sold founder Abovitz's prior robotics firm Mako Surgical for $1.65B in 2013. In February 2014, Magic Leap raised a $50M Series A, far exceeding the average of $7.1M for such rounds that year, with limited investor disclosure but intentions to commercialize its technology. This was followed by the October 21, 2014, $542M Series B—the largest VC deal announced that year—led by Google with participation from Qualcomm Ventures, Legendary Entertainment (including CEO Thomas Tull personally), KKR, Vulcan Capital, Kleiner Perkins Caufield & Byers, Andreessen Horowitz, Obvious Ventures, and others. The round valued the company at approximately $2 billion post-money, making it a unicorn comparable to Facebook's Oculus acquisition. Proceeds funded accelerated product development, software tools release, content ecosystem expansion, and commercialization of the wearable system. Google SVP Sundar Pichai joined the board, with Qualcomm Chairman Paul Jacobs and Google VP Don Harrison as observers, signaling strong industry belief despite no commercial product yet. Coverage noted skepticism from analysts until a device demo, but the high-profile backing highlighted the technology's promise, including potential infrared mapping akin to Microsoft Kinect and possible FDA involvement. This Series B doubled down after the Series A, setting the stage for later raises like $793.5M Series C in 2016 at $4.5B valuation. |
Who has invested in Magic Leap?
25 investors have backed Magic Leap across its funding rounds, including Alphabet, Fidelity, Qualcomm Ventures, T. Rowe Price, Alibaba Group and JPMorgan Chase.
Lead investors include Saudi Arabia's Public Investment Fund, NTT DoCoMo, AT&T, Temasek, Alibaba Group and 1 other investor.
Magic Leap Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 3 | Lead | Oct 2014 | ||
| 2 | Participant | Oct 2014 | ||
| 2 | Participant | Feb 2016 | ||
| 2 | Participant | Feb 2016 | ||
| 2 | Lead | Mar 2018 | ||
| 2 | Participant | Feb 2016 | ||
| 2 | Lead | Feb 2016 | ||
| 1 | Lead | Oct 2017 | ||
| 1 | Participant | Oct 2014 | ||
| 1 | Participant | Feb 2016 | ||
| 1 | Participant | Oct 2014 | ||
| 1 | Participant | Mar 2018 | ||
| 1 | Participant | Oct 2017 | ||
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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
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Start Free TrialAcquisitions by Magic Leap
Magic Leap has acquired 7 companies to date.
Last acquisition by Magic Leap was on May 16th 2019. Magic Leap acquired Mimesys for undisclosed valuation.
Latest Acquisitions by Magic Leap
| Description | Mimesys is a pioneer in holographic communication for virtual and augmented reality platforms. The France-based company enables real-time shared virtual spaces for users worldwide, integrating lifelike avatars to facilitate immersive interactions across global locations. | Computes is a decentralized computing platform using DAG-based DLT for high-throughput transaction processing. Handling millions of TPS on mesh networks, it enables distributed AI workloads and data processing. Founded in 2022 with backing from crypto VCs, the Zurich-headquartered project launched mainnet in 2023. | - | Dacuda is a Zurich-headquartered computer vision company advancing 3D scanning via mobile apps. With offices in Palo Alto and Shanghai, it develops real-time 2D and 3D algorithms for consumer content creation, enabling AR/VR experiences and e-commerce scanning; recipients of awards like Gartner Cool Vendor in 2013. | |
| HQ Country | |||||
| HQ City | Hasselt | Phoenix, AZ | Dallas, TX | Zurich | |
| Deal Date | 16 May 2019 | 6 Oct 2018 | 11 Apr 2017 | 20 Feb 2017 | |
| Valuation | undisclosed | undisclosed | undisclosed | undisclosed | |
| EV/Revenue | |||||
| EV/EBITDA | |||||
This data is available for Pro users. Sign up to see all Magic Leap acquisitions and their M&A valuation multiples. Start Free Trial | |||||
Magic Leap Competitors
Magic Leap competitors include listed companies like Sun Corp. and HTC, and private ones like INMO Glass, MindMaze, Spree3D and XPANCEO.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | - | - | $2B | - | ||
| Private | $8M | - | $1.5B | 187.5x | ||
| Private | - | - | $1.5B | - | ||
| Publicly listed | $64M | - | $1.4B | 22.2x | ||
| Private | - | - | $1.4B | - | ||
| Publicly listed | $91M | $22M | $1B | 6.9x |
Magic Leap Public Comps
Magic Leap is still privately-owned, but its public comps include Sun Corp., HTC, Kopin, Cover, Surgical Science, Vuzix, GOLFZON Gold, Kudan, Orbbec and Snap.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $64M | - | 21.8x | 22.2x | - | - | |||
| $91M | $22M | 6.8x | 6.9x | 27.7x | (6.2x) | |||
| $38M | $3M | 22.2x | 15.6x | 338.7x | (97.7x) | |||
| $317M | $34M | 1.9x | 1.9x | 17.6x | 9.8x | |||
| $101M | $18M | 1.9x | 1.9x | 11.2x | 9.4x | |||
| $6M | ($29M) | 35.9x | 33.9x | (7.7x) | - | |||
| $258M | $40M | 1.3x | - | 8.6x | - | |||
| $8M | ($1M) | 12.1x | 13.3x | (79.7x) | - | |||
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Common questions about Magic Leap
| When was Magic Leap founded? | Magic Leap was founded in 2010. |
| Where is Magic Leap headquartered? | Magic Leap is headquartered in United States. |
| Is Magic Leap publicly listed? | No, Magic Leap is a private, VC-backed company. |
| What is Magic Leap's valuation? | Magic Leap was last valued at $2B in its undisclosed-stage round in October 2021. |
| How much funding has Magic Leap raised? | Magic Leap has raised $3.7B across 9 funding rounds. |
| What was Magic Leap's last funding round? | Magic Leap's last funding round was a $205M undisclosed-stage round in October 2025, led by Saudi Arabia's Public Investment Fund. |
| Who are Magic Leap's investors? | Magic Leap's investors include Alphabet, Qualcomm Ventures, Fidelity, T. Rowe Price, Saudi Arabia's Public Investment Fund, JPMorgan Chase, Alibaba Group, Temasek, KKR, Wellington Management and 15 others. |
| Which companies are comparable to Magic Leap? | Companies comparable to Magic Leap include INMO Glass, MindMaze, Spree3D, Sun Corp., XPANCEO and HTC. |
| How many companies has Magic Leap acquired? | Magic Leap has acquired 7 companies, including Mimesys, Computes, Fuzzycube Software, Dacuda and Alucid Technologies. |
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