ETRO Acquisition & Valuation

ETRO was acquired by L Catterton for $591M in July 2021, a 2.1x multiple on $280M of revenue.

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ETRO acquisition price

$591M

Acquired by L Catterton · Jul 2021

ETRO revenue at acquisition

$280M

Last twelve months · Jul 2021

ETRO revenue multiple at acquisition

2.1x

EV/Revenue · Jul 2021

Key investors in ETRO

  • SRI Group
  • Swinger International
  • RAMS GLOBAL

ETRO Overview

About ETRO

Etro is a Milan-headquartered Italian luxury fashion house founded in 1968, renowned for paisley prints, velvet textiles, and bohemian aesthetics across ready-to-wear, accessories, and home collections. It operates over 100 directly operated stores worldwide, including flagships in Paris, New York, and Tokyo, alongside wholesale in Harrods and Neiman Marcus. Etro's e-commerce platform ships to more than 50 countries and collaborates with duty-free operators at airports like Heathrow and Dubai International.


Founded

1968

HQ

ItalyMilan

Website

etro.com

Status

Acquired

Customer focus

B2C

Revenue model

Product sales

Revenue

$280M (Jul 2021)

Valuation

$591M (acquired Jul 2021)

ETRO Acquisition

ETRO was acquired by L Catterton for $591M on 18 July 2021.

The acquisition price implies a 2.1x revenue multiple on $280M of revenue.

Etro, an Italian fashion house founded in 1968 by Gimmo Etro and known for its paisley motif, entered into a binding agreement on July 18, 2021, with L Catterton Europe, a private equity firm backed by LVMH. Under the terms, L Catterton Europe acquired a majority stake in the company, while the Etro family retained a significant minority stake. Etro founder Gerolamo Etro was appointed as Chairman. The partnership aimed to support Etro's long-term growth strategy, though specific deal terms like valuation were not disclosed in press releases or announcements. L Catterton later increased its stake slightly over the years, reaching over 70% by early 2025 and around 65% before a subsequent transaction. In December 2024, the Etro founding family sold its remaining minority stake to new investors including Turkish group RAMS Global, Italian fashion group Swinger International, and RSI, alongside a capital increase that diluted L Catterton's ownership to 51-55%. Post-acquisition, Etro faced challenges in its turnaround, with net revenues declining to 245 million euros in the year prior to 2024 from 261 million euros previously, and posting a net loss of 23 million euros. Earlier 2023 figures showed revenues at 261 million euros with an adjusted core loss of 12.7 million euros and net borrowing of 46 million euros.

ETRO acquisition details
AcquirerDateTypePriceEV/Revenue
  • L Catterton
18 Jul 2021PE buyout$591M2.1x

ETRO Funding History

ETRO has 1 recorded secondary share sale and no primary funding rounds.

ETRO funding rounds

ETRO funding rounds
DateStageInvestorsRaisedDeal Summary
Dec 2025SecondaryRAMS GLOBAL; Swinger International; SRI Group$82MEtro, the Italian luxury fashion and lifestyle brand founded in 1968, underwent a significant shareholder restructuring in December 2025. The transaction closed on December 18, 2025, with the founding Etro family's holding company Gefin exiting its approximately one-third stake in the company. New shareholders included Turkish hospitality group Rams Global, Sri Group, and a consortium led by Mathias Facchini of Swinger International. L Catterton, which had acquired a majority stake in 2021 and increased its holding to approximately 63.71%, reduced its ownership to 51% while maintaining control of the company. Etro recorded €261 million in revenue for 2023, reflecting a 5.8% decline from the prior year, with an adjusted core loss of €12.7 million. CEO Fabrizio Cardinali remained in charge following the restructuring, with board positions previously held by Gefin representatives being transferred to nominees from Rams Global and Swinger International.

Who has invested in ETRO?

3 investors have backed ETRO across its funding rounds, including SRI Group, Swinger International and RAMS GLOBAL.


ETRO Investors

Investors in ETRO by funding rounds participated
InvestorHQRoundsRoleFirst check
RAMS GLOBALTurkeyTurkey1ParticipantDec 2025

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ETRO Competitors

ETRO competitors include listed companies like THG and Bukalapak.com, and private ones like GIVA, Fancy, Lamoda and Rue Gilt Groupe.

Public and private companies comparable to ETRO
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
GIVAIndiaBangalorePrivate$87M-$423M4.9x
FancyUnited StatesNew York City, NYPrivate--$600M-
LamodaRussiaMoscowPrivate--$577M-
THGUnited KingdomUnited KingdomPublicly listed$2.3B$133M$573M0.5x
Rue Gilt GroupeUnited StatesBoston, MAPrivate--$560M-
Bukalapak.comIndonesiaIndonesiaPublicly listed$367M$139M$544M-

ETRO Public Comps

ETRO is no longer listed, but its public comps include Betterware de Mexico, Senco Gold, Cars.com, THG, Dmall, Bukalapak.com, Akso Health, DocMorris, Debenhams Group and Lily & Beauty.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Betterware de Mexico$829M$152M1.2x1.1x6.6x5.4x
Senco Gold$878M$103M1.0x0.9x8.4x9.4x
Cars.com$723M$157M1.4x1.4x6.5x4.8x
THG$2.3B$133M0.5x0.5x9.2x9.7x
Dmall$332M$21M1.6x1.5x24.8x20.8x
Bukalapak.com$367M$139M----
Akso Health$14M($18M)46.5x-(35.1x)-
DocMorris$1.4B($73M)0.6x0.6x(11.6x)(23.8x)

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Common questions about ETRO

When was ETRO founded?ETRO was founded in 1968.
Where is ETRO headquartered?ETRO is headquartered in Milan, Italy.
Is ETRO publicly listed?No, ETRO was acquired by L Catterton in July 2021.
Who acquired ETRO?ETRO was acquired by L Catterton in July 2021.
How much was ETRO acquired for?ETRO was acquired for $591M in July 2021, a 2.1x revenue multiple.
Who are ETRO's investors?ETRO's investors include RAMS GLOBAL, Swinger International and SRI Group.
Which companies are comparable to ETRO?Companies comparable to ETRO include GIVA, Fancy, Lamoda, THG, Rue Gilt Groupe and Bukalapak.com.

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