- Companies
- Drizly
Drizly Acquisition, Valuation, Funding & Investors
Drizly was acquired by Uber for $1.1B in February 2021.
Cumulative funding Drizly raised
$120M
across 7 funding rounds
Key investors in Drizly
Polaris Partners
Tiger Global
Accomplice
Fairhaven Capital Partners
Suffolk Equity Partners
FJ Labs
Atlas Venture
Vayner/RSE
About Drizly
Drizly is a Boston-headquartered on-demand alcohol delivery service partnering with retailers in over 200 U.S. markets. Founded in 2012, the platform delivers beer, wine, and spirits within an hour from local stores using a mobile app with personalized recommendations. Acquired by Uber in 2021, Drizly connects 5,000 retailers including Total Wine and local shops, handling age verification and expanding to same-day shipping options.
Founded
2012
HQ
Website
Status
Acquired
Customer focus
B2C
Revenue model
Commission
Valuation
$1.1B (acquired Feb 2021)
Drizly Acquisition
Drizly was acquired by Uber for $1.1B on 2 February 2021.
Before the acquisition Drizly had raised $120M across 7 funding rounds.
| Acquirer | Date | Type | Price |
|---|---|---|---|
| 2 Feb 2021 | PE buyout | $1.1B |
Drizly Funding History
Drizly has raised a total of $120M across 7 funding rounds.
Drizly's first fundraising round was a $2M seed round in January 2014. The most recent completed round was a $50M Series C in August 2020.
Drizly funding rounds
| Date | Stage | Investors | Raised | Deal Summary |
|---|---|---|---|---|
| Aug 2020 | Series C | Avenir (lead); FJ Labs; Tiger Global | $50M | Drizly Group, operator of Drizly as the largest U.S. alcohol delivery marketplace, closed a $50 million Series C funding round on August 20, 2020, led by Avenir with participation from Tiger Global and other existing investors including FJ Labs. The round supports expansion of Drizly's three-tier compliant e-commerce platform for alcohol and Lantern, a new cannabis commerce platform launched in March 2020 operating in Massachusetts and Michigan. Drizly provides consumers with wide selection, best prices, and fastest delivery while enabling retailers, wholesalers, and brands in the $120 billion off-premise alcohol market, forecasting 20% of off-trade purchases moving online within five years from less than 2% in early 2020. The company reported over 350% growth in 2020 compared to 2019, doubled its retail partners since January 1, 2020, and achieved sustained profitability, operating in 235 markets across North America with 3,300 independent and chain retail partners. CEO Cory Rellas highlighted the investment as validation of industry leadership to accelerate product and customer growth. Avenir's Andrew Sugrue emphasized Drizly's focus on alcohol delivery amid consumer migration to online shopping. Drizly was later acquired by Uber in February 2021 for $1.1 billion, but details pertain solely to the 2020 Series C. |
| Dec 2018 | Series C | Tiger Global (lead); Polaris Partners | $35M | Drizly is an on-demand alcohol delivery marketplace founded in 2012 by cousins Nick and Cory Rellas, along with Justin Robinson and Spencer Frazier. The platform allows customers to order wine, beer, and spirits online with delivery to their homes, positioning the company as a technology-driven modernization of the alcohol retail industry. Drizly raised multiple funding rounds throughout its growth, with investors including Polaris Partners, Avenir Growth Capital, Tiger Global Management, and others, accumulating approximately $119.6 million in total venture capital funding across nine rounds. The company experienced significant growth particularly during the COVID-19 pandemic when demand for on-demand alcohol delivery surged. In February 2021, Uber Technologies acquired Drizly for $1.1 billion in stock and cash, making it a unicorn exit. |
| Feb 2017 | Series B | Polaris Partners (lead); Accomplice | $17M | Drizly is an alcohol delivery platform founded by four entrepreneurs including Notre Dame alumnus Cory Rellas. The service connects consumers with local liquor retailers across the U.S. and Canada, allowing customers to order beer, wine, and spirits through a mobile app with promised delivery in under one hour. Drizly raised $17 million in Series B funding led by Polaris Partners in February 2017. This round was part of the company's broader growth trajectory, which culminated in raising $119.6 million total across multiple rounds before being acquired by Uber Technologies for $1.1 billion in February 2021. The company achieved significant scale, operating in more than 1,400 U.S. cities by the time of acquisition. |
| May 2015 | Series A | Polaris Partners (lead); Accomplice; First Beverage Group; Suffolk Equity Partners; Cava Capital; Reynolds & Company Venture Partners; Fairhaven Capital Partners | $13M | Drizly is a mobile shopping platform that connects consumers with liquor stores for beer, wine, and spirits delivery. The company integrates with retail point-of-sale systems to streamline order fulfillment and partners exclusively with liquor stores that operate their own delivery infrastructure, eliminating the need to build proprietary logistics. In May 2015, Drizly closed a $13 million Series A funding round led by Polaris Partners, with participation from First Beverage Group, Suffolk Equity Partners, and other existing investors. This round brought total funding to $17.8 million. At the time of the funding announcement, Drizly was operational in 14 U.S. markets and Canada, handling orders in the low tens of thousands monthly with approximately 25% month-over-month growth across major markets. The company charged liquor store partners a monthly licensing fee based on location, transaction volume, and other factors. Drizly had secured a partnership with the Wine & Spirits Wholesalers of America as their technology partner, providing direct access to a network of wholesalers to expand vendor relationships. |
| May 2014 | Seed | Continental Investors (lead); Suffolk Equity Partners; Apple Core Holdings; Vayner/RSE | $3M | Drizly is an on-demand alcohol delivery service that partners with local retailers to deliver beer, wine, and spirits within 20-40 minutes via app or online ordering. The company launched in Boston two years prior to the round and had expanded to New York, with Los Angeles planned next. In May 2014, Drizly closed a $2.5 million seed round led by Continental Investors, with participation from Apple Core Holdings, Suffolk Equity Partners, and Vayner/RSE. This round folded into an existing $2.3 million seed, bringing the total raised to $4.8 million. Funds were intended to expand into new markets and build out the team. |
| Jan 2014 | Seed | Boston Syndicates (BOSS) | $300K | - |
| Jan 2014 | Seed | Julian Jung; Breakaway Ventures; Ivan Mitrovic; Lars Albright; Alex Doll; Continental Advisors; Fred Shilmover; Abundance Partners; Atlas Venture; Chase Garbarino; Fairhaven Capital Partners; Chris Merrill | $2M | - |
Who has invested in Drizly?
25 investors have backed Drizly across its funding rounds, including Polaris Partners, Tiger Global, Accomplice, Fairhaven Capital Partners, Suffolk Equity Partners and FJ Labs.
Lead investors include Avenir, Tiger Global, Polaris Partners and Continental Investors.
Drizly Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 3 | Lead | May 2015 | ||
| 2 | Participant | May 2015 | ||
| 2 | Participant | May 2014 | ||
| 2 | Lead | Dec 2018 | ||
| 2 | Participant | Jan 2014 | ||
| 1 | Participant | Jan 2014 | ||
| 1 | Participant | Jan 2014 | ||
| 1 | Participant | Jan 2014 | ||
| 1 | Participant | Jan 2014 | ||
| 1 | Participant | May 2015 | ||
| 1 | Participant | Jan 2014 | ||
| 1 | Participant | Aug 2020 | ||
| 1 | Participant | Jan 2014 | ||
This data is available for Pro users. Sign up to see all 25 Drizly investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialAcquisitions by Drizly
Drizly has acquired 1 company to date.
Last acquisition by Drizly was on July 17th 2018. Drizly acquired Buttery for undisclosed valuation.
Latest Acquisitions by Drizly
| Description | Buttery is a mobile app connecting users to local liquor stores for wine, spirits, and beer delivery or pickup. Serving Greater Boston areas like Back Bay and Brookline since 2017, it lists full catalogs from 50 stores without markups. Orders arrive in under 60 minutes, covering neighborhoods from Newton to Newburyport. |
| HQ Country | |
| HQ City | Boston, MA |
| Deal Date | 17 Jul 2018 |
| Valuation | undisclosed |
| EV/Revenue | |
| EV/EBITDA | |
This data is available for Pro users. Sign up to see all Drizly acquisitions and their M&A valuation multiples. Start Free Trial | |
Investments by Drizly
Drizly has invested in 1 company to date.
Latest investment by Drizly was on October 13th 2021. Drizly invested in Lantern in their $40M Seed round.
Latest Investments by Drizly
| Description | Lantern is a California-based cannabis e-commerce marketplace and on-demand delivery network connecting licensed dispensaries with consumers in legal U.S. states. The platform facilitates real-time inventory tracking, menu customization, and same-day delivery via partnered couriers. Lantern serves brands like Pax and Kiva, processing orders through its app available in markets including California and Colorado. |
| HQ Country | |
| HQ City | Grand Rapids, MI |
| Deal Date | 13 Oct 2021 |
| Round | Seed |
| Raised | $40M |
| Investors | FJ Labs |
| Valuation | undisclosed |
| EV/Revenue | |
| EV/EBITDA | |
This data is available for Pro users. Sign up to see all Drizly investments and their VC round multiples. Start Free Trial | |
Drizly Competitors
Drizly competitors include listed companies like Goto Gojek Tokopedia and Baltic Classifieds Group, and private ones like Movile, Ninja, ezCater and Apna.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | - | - | $1B | - | ||
| Private | - | - | $1.5B | - | ||
| Private | - | - | $1.6B | - | ||
| Publicly listed | $1B | ($16M) | $3B | 1.7x | ||
| Private | $14M | - | $1.1B | 78.6x | ||
| Publicly listed | $102M | $79M | $1.1B | 10.9x |
Drizly Public Comps
Drizly is no longer listed, but its public comps include Yelp, Baltic Classifieds Group, Upwork, The RealReal, Tripadvisor, BuySell Technologies, LegalZoom, Grupa Pracuj, QuinStreet and SMZDM.com.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $1.5B | $251M | 0.8x | 0.8x | 4.5x | 3.4x | |||
| $102M | $79M | 11.2x | 10.9x | 14.5x | 14.1x | |||
| $788M | $180M | 1.0x | 1.1x | 4.6x | 3.6x | |||
| $693M | $15M | 2.2x | 2.0x | 99.6x | 24.6x | |||
| $1.9B | $160M | 0.6x | 0.6x | 6.8x | 4.2x | |||
| $647M | $70M | 1.8x | 1.4x | 16.2x | 11.8x | |||
| $756M | $74M | 1.2x | 1.1x | 12.1x | 4.8x | |||
| $214M | $95M | 4.6x | 4.4x | 10.3x | 9.7x | |||
This data is available for Pro users. Sign up to see all Drizly competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Drizly
| When was Drizly founded? | Drizly was founded in 2012. |
| Where is Drizly headquartered? | Drizly is headquartered in Boston, MA, United States. |
| Is Drizly publicly listed? | No, Drizly was acquired by Uber in February 2021. |
| Who acquired Drizly? | Drizly was acquired by Uber in February 2021. |
| How much was Drizly acquired for? | Drizly was acquired for $1.1B in February 2021. |
| How much funding has Drizly raised? | Drizly has raised $120M across 7 funding rounds. |
| What was Drizly's last funding round? | Drizly's last funding round was a $50M Series C in August 2020, led by Avenir. |
| Who are Drizly's investors? | Drizly's investors include Polaris Partners, Accomplice, Suffolk Equity Partners, Tiger Global, Fairhaven Capital Partners, Julian Jung, Breakaway Ventures, Boston Syndicates (BOSS), Ivan Mitrovic, First Beverage Group and 15 others. |
| Which companies are comparable to Drizly? | Companies comparable to Drizly include Movile, Ninja, ezCater, Goto Gojek Tokopedia, Apna and Baltic Classifieds Group. |
| How many companies has Drizly acquired? | Drizly has acquired 1 company, including Buttery. |
| How many companies has Drizly invested in? | Drizly has invested in 1 company, including Lantern. |
| What was Drizly's last investment? | In October 2021, Drizly invested in Lantern's $40M seed round alongside FJ Labs. |
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