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- Babycare
Babycare Valuation, Funding & Investors
Babycare is valued at $426M as of August 2019.
Last Babycare valuation
$426M
Series A · Aug 2019
Last Babycare funding round
$108M
Series B · Feb 2021
Cumulative funding Babycare raised
$151M
across 2 funding rounds
Key investors in Babycare
HSG
CDH Investments
Huaxing Growth Capital
Babycare Overview
About Babycare
Babycare is a Shanghai-headquartered e-commerce platform founded in 2014 specializing in mother-baby products designed from orthopedic research to support infant development. Its flagship infant waist carrier enhances comfort and prevents bowlegs by improving circulation, alongside items like mattresses, bottles, and potty trainers. Babycare conducts experiments for ergonomic efficacy and sells directly online across China with international shipping.
Founded
2014
HQ
Website
Status
Privately held
Customer focus
B2C
Revenue model
Product sales
Valuation
$426M (Aug 2019)
Babycare Valuation
Babycare is currently valued at $426M, based on its Series A in August 2019.
The $43M round was led by HSG.
Babycare valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Aug 2019 | Series A | $426M |
Babycare Funding History
Babycare has raised a total of $151M across 2 funding rounds.
Babycare's first fundraising round was a $43M Series A in August 2019. The most recent completed round was a $108M Series B in February 2021.
Babycare funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Feb 2021 | Series B | CDH Investments (lead); Huaxing Growth Capital; HSG | $108M | - | Babycare is a Chinese maternal and infant product brand founded in July 2014 that provides a comprehensive range of baby care products serving children from one to six years old. The company's product matrix includes innovative baby carriers, diapers, toddler clothing, toys, infant foods, and educational tools, and it has built significant scale with over 30 million families served and more than 10 million registered members. In February 2021, Babycare completed a Series B funding round raising RMB 700 million (approximately USD 108 million) led by CDH Investments, with participation from Sequoia Capital China and Huaxing Growth Capital. This followed a Series A round of RMB 300 million led by Sequoia in August 2019. The proceeds were allocated toward product research and development, laboratory construction, talent acquisition, and intelligent warehousing and automated logistics capabilities. Babycare demonstrated strong growth momentum, having maintained a compound annual growth rate exceeding 100% over the preceding six years and achieving GMV of RMB 5 billion in 2020. During the 2020 Single's Day shopping festival, the company generated RMB 900 million in omnichannel sales and ranked first in the maternal and infant product category. The company has consistently ranked first in the maternal and infant industry for revenue for three consecutive years prior to the Series B round. |
| Aug 2019 | Series A | HSG (lead) | $43M | $426M | Babycare, a company in the consumer products sector focused on baby care items, achieved a valuation of $425.9 million in its August 13, 2019 funding round classified as Seed VC - III. This round aligns with investment from HongShan (also known as HSG), one of nine total investors in the company. HSG's participation confirms its role as the lead investor in the specified 2019 round. The company has raised a total of $164.96 million across seven funding rounds. The 2019 round preceded Babycare's larger Series A funding of $108.37 million on February 3, 2021, also involving HongShan. Earlier rounds include a Corporate Minority on March 14, 2017, and a Private Equity round on March 6, 2012. |
Who has invested in Babycare?
3 investors have backed Babycare across its funding rounds, including HSG, CDH Investments and Huaxing Growth Capital.
Lead investors include CDH Investments and HSG.
Babycare Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 2 | Lead | Aug 2019 | ||
This data is available for Pro users. Sign up to see all 3 Babycare investors. Start Free Trial | ||||
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Start Free TrialBabycare Competitors
Babycare competitors include listed companies like Brainbees Solutions and Haypp Group, and private ones like Bobbie, Patpat, BeiBei and Minted.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | $165M | - | $570M | 3.5x | ||
| Private | - | - | $227M | - | ||
| Publicly listed | $866M | $29M | $856M | 1.0x | ||
| Private | - | - | $1B | - | ||
| Private | - | - | $428M | - | ||
| Publicly listed | $393M | $19M | $451M | 1.0x |
Babycare Public Comps
Babycare is still privately-owned, but its public comps include Franchise Brands, Haypp Group, HelloFresh, High Templar Tech, Guangdong Qunxing Toys, Scroll, Dingdong (Cayman), Oisix, BHG Group and Temple & Webster.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $191M | $47M | 2.6x | 2.5x | 10.5x | 9.9x | |||
| $393M | $19M | 1.2x | 1.0x | 25.0x | 21.7x | |||
| $7.8B | $246M | 0.0x | 0.0x | 1.5x | 0.8x | |||
| $6M | ($38M) | - | - | - | - | |||
| $70M | $4M | 6.4x | - | 123.2x | - | |||
| $569M | $35M | 0.5x | 0.6x | 8.9x | - | |||
| $3.6B | $34M | 0.1x | 0.1x | 7.3x | - | |||
| $1.6B | $87M | 0.3x | 0.3x | 5.6x | 5.8x | |||
This data is available for Pro users. Sign up to see all Babycare competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Babycare
| When was Babycare founded? | Babycare was founded in 2014. |
| Where is Babycare headquartered? | Babycare is headquartered in Shanghai, China. |
| Is Babycare publicly listed? | No, Babycare is a private, VC-backed company. |
| What is Babycare's valuation? | Babycare was last valued at $426M in its Series A in August 2019. |
| How much funding has Babycare raised? | Babycare has raised $151M across 2 funding rounds. |
| What was Babycare's last funding round? | Babycare's last funding round was a $108M Series B in February 2021, led by CDH Investments. |
| Who are Babycare's investors? | Babycare's investors include HSG, Huaxing Growth Capital and CDH Investments. |
| Which companies are comparable to Babycare? | Companies comparable to Babycare include Bobbie, Patpat, Brainbees Solutions, BeiBei, Minted and Haypp Group. |
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