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ServiceNow Valuation Multiples

Discover revenue and EBITDA valuation multiples for ServiceNow and similar public comparables like Serviceware, BETA Systems Software, and Railtown AI.

ServiceNow Overview

About ServiceNow

ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management, expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service.


Founded

2004

HQ

United States of America
Employees

26.3K+

Website

servicenow.com

Financials

LTM Revenue $11.8B

LTM EBITDA $4.0B

EV

$205B

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ServiceNow Financials

ServiceNow has a last 12-month revenue (LTM) of $11.8B and a last 12-month EBITDA of $4.0B.

In the most recent fiscal year, ServiceNow achieved revenue of $11.0B and an EBITDA of $2.3B.

ServiceNow expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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ServiceNow P&L

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $11.8B XXX $11.0B XXX XXX XXX
Gross Profit $9.7B XXX $8.7B XXX XXX XXX
Gross Margin 82% XXX 79% XXX XXX XXX
EBITDA $4.0B XXX $2.3B XXX XXX XXX
EBITDA Margin 34% XXX 21% XXX XXX XXX
EBIT $3.6B XXX $1.4B XXX XXX XXX
EBIT Margin 30% XXX 12% XXX XXX XXX
Net Profit $3.1B XXX $1.4B XXX XXX XXX
Net Margin 27% XXX 13% XXX XXX XXX
Net Debt XXX XXX n/a XXX XXX XXX

Financial data powered by Morningstar, Inc.

ServiceNow Stock Performance

As of May 30, 2025, ServiceNow's stock price is $1011.

ServiceNow has current market cap of $209B, and EV of $205B.

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ServiceNow Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$205B $209B XXX XXX XXX XXX $15.02

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ServiceNow Valuation Multiples

As of May 30, 2025, ServiceNow has market cap of $209B and EV of $205B.

ServiceNow's trades at 18.7x EV/Revenue multiple, and 88.2x EV/EBITDA.

Equity research analysts estimate ServiceNow's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

ServiceNow has a P/E ratio of 66.7x.

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ServiceNow Financial Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $209B XXX $209B XXX XXX XXX
EV (current) $205B XXX $205B XXX XXX XXX
EV/Revenue 17.3x XXX 18.7x XXX XXX XXX
EV/EBITDA 50.8x XXX 88.2x XXX XXX XXX
EV/EBIT 57.7x XXX 150.4x XXX XXX XXX
EV/Gross Profit 21.1x XXX n/a XXX XXX XXX
P/E 66.7x XXX 146.9x XXX XXX XXX
EV/FCF 55.2x XXX 60.8x XXX XXX XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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ServiceNow Margins & Growth Rates

ServiceNow's last 12 month revenue growth is 19%

ServiceNow's revenue per employee in the last FY averaged $0.4M, while opex per employee averaged $0.3M for the same period.

ServiceNow's rule of 40 is 36% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

ServiceNow's rule of X is 81% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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ServiceNow Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 19% XXX 19% XXX XXX XXX
EBITDA Margin 34% XXX 21% XXX XXX XXX
EBITDA Growth 23% XXX 69% XXX XXX XXX
Rule of 40 36% XXX 40% XXX XXX XXX
Bessemer Rule of X XXX XXX 81% XXX XXX XXX
Revenue per Employee XXX XXX $0.4M XXX XXX XXX
Opex per Employee XXX XXX $0.3M XXX XXX XXX
S&M Expenses to Revenue XXX XXX 35% XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX 23% XXX XXX XXX
Opex to Revenue XXX XXX 67% XXX XXX XXX

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ServiceNow Public Comps

See public comps and valuation multiples for IT Operations Management and Cloud Infrastructure comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Integrated Research XXX XXX XXX XXX XXX XXX
Prophecy International XXX XXX XXX XXX XXX XXX
Railtown AI XXX XXX XXX XXX XXX XXX
BETA Systems Software XXX XXX XXX XXX XXX XXX
Serviceware XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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ServiceNow M&A and Investment Activity

ServiceNow acquired  XXX companies to date.

Last acquisition by ServiceNow was  XXXXXXXX, XXXXX XXXXX XXXXXX . ServiceNow acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by ServiceNow

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About ServiceNow

When was ServiceNow founded? ServiceNow was founded in 2004.
Where is ServiceNow headquartered? ServiceNow is headquartered in United States of America.
How many employees does ServiceNow have? As of today, ServiceNow has 26.3K+ employees.
Who is the CEO of ServiceNow? ServiceNow's CEO is Mr. William R. Mcdermott.
Is ServiceNow publicy listed? Yes, ServiceNow is a public company listed on NYS.
What is the stock symbol of ServiceNow? ServiceNow trades under NOW ticker.
When did ServiceNow go public? ServiceNow went public in 2012.
Who are competitors of ServiceNow? Similar companies to ServiceNow include e.g. Integrated Research, Prophecy International, Railtown AI, BETA Systems Software.
What is the current market cap of ServiceNow? ServiceNow's current market cap is $209B
What is the current revenue of ServiceNow? ServiceNow's last 12 months revenue is $11.8B.
What is the current revenue growth of ServiceNow? ServiceNow revenue growth (NTM/LTM) is 19%.
What is the current EV/Revenue multiple of ServiceNow? Current revenue multiple of ServiceNow is 17.3x.
Is ServiceNow profitable? Yes, ServiceNow is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of ServiceNow? ServiceNow's last 12 months EBITDA is $4.0B.
What is ServiceNow's EBITDA margin? ServiceNow's last 12 months EBITDA margin is 34%.
What is the current EV/EBITDA multiple of ServiceNow? Current EBITDA multiple of ServiceNow is 50.8x.
What is the current FCF of ServiceNow? ServiceNow's last 12 months FCF is $3.7B.
What is ServiceNow's FCF margin? ServiceNow's last 12 months FCF margin is 31%.
What is the current EV/FCF multiple of ServiceNow? Current FCF multiple of ServiceNow is 55.2x.

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