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With more than 20,000 locations, Dollar General’s banner is nearly ubiquitous across the rural United States. Dollar General serves as a convenient shopping destination for fill-in store trips, with its value proposition most relevant to consumers in small communities with a dearth of shopping options. The retailer operates a frugal store of about 7,500 square feet and primarily offers an assortment of branded and private-label consumable items (80% of net sales) such as paper and cleaning products, packaged food, and health and beauty items at low prices. Dollar General also offers a limited assortment of seasonal merchandise, home products, and apparel. The firm sells most items at a price point of $10 or less.
1955
194.2K+
LTM Revenue $41.1B
LTM EBITDA $2.9B
$37.9B
Benchmark forward-looking revenue and EBITDA valuation multiples across generative AI, climate tech, semiconductors, online marketplaces, vertical SaaS and 220 more verticals.
Dollar General has a last 12-month revenue (LTM) of $41.1B and a last 12-month EBITDA of $2.9B.
In the most recent fiscal year, Dollar General achieved revenue of $40.6B and an EBITDA of $2.7B.
Dollar General expects next 12-month revenue of XXX and NTM EBITDA of XXX
See Dollar General valuation multiples based on analyst estimates| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue | $41.1B | XXX | $40.6B | XXX | XXX | XXX |
| Gross Profit | $12.2B | XXX | $12.0B | XXX | XXX | XXX |
| Gross Margin | 30% | XXX | 30% | XXX | XXX | XXX |
| EBITDA | $2.9B | XXX | $2.7B | XXX | XXX | XXX |
| EBITDA Margin | 7% | XXX | 7% | XXX | XXX | XXX |
| EBIT | $1.9B | XXX | $1.7B | XXX | XXX | XXX |
| EBIT Margin | 5% | XXX | 4% | XXX | XXX | XXX |
| Net Profit | $1.2B | XXX | $1.1B | XXX | XXX | XXX |
| Net Margin | 3% | XXX | 3% | XXX | XXX | XXX |
| Net Debt | XXX | XXX | $5.3B | XXX | XXX | XXX |
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As of May 30, 2025, Dollar General's stock price is $97.
Dollar General has current market cap of $21.4B, and EV of $37.9B.
See Dollar General trading valuation data| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $37.9B | $21.4B | XXX | XXX | XXX | XXX | $5.82 |
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Start Free TrialAs of May 30, 2025, Dollar General has market cap of $21.4B and EV of $37.9B.
Dollar General's trades at 0.9x EV/Revenue multiple, and 13.9x EV/EBITDA.
Equity research analysts estimate Dollar General's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Dollar General has a P/E ratio of 18.4x.
See valuation multiples for Dollar General and 12K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $21.4B | XXX | $21.4B | XXX | XXX | XXX |
| EV (current) | $37.9B | XXX | $37.9B | XXX | XXX | XXX |
| EV/Revenue | 0.9x | XXX | 0.9x | XXX | XXX | XXX |
| EV/EBITDA | 13.0x | XXX | 13.9x | XXX | XXX | XXX |
| EV/EBIT | 19.8x | XXX | 21.4x | XXX | XXX | XXX |
| EV/Gross Profit | 3.1x | XXX | n/a | XXX | XXX | XXX |
| P/E | 18.4x | XXX | 18.3x | XXX | XXX | XXX |
| EV/FCF | 24.8x | XXX | 23.7x | XXX | XXX | XXX |
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Access all public comps and forward-looking valuation multiples like EV/Revenue in 2025, based on equity research analyst estimates.
Start Free TrialDollar General's last 12 month revenue growth is 4%
Dollar General's revenue per employee in the last FY averaged $0.2M, while opex per employee averaged $0.1M for the same period.
Dollar General's rule of 40 is 11% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Dollar General's rule of X is 17% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
See operational valuation multiples for Dollar General and other 12K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 4% | XXX | 4% | XXX | XXX | XXX |
| EBITDA Margin | 7% | XXX | 7% | XXX | XXX | XXX |
| EBITDA Growth | 3% | XXX | 7% | XXX | XXX | XXX |
| Rule of 40 | 11% | XXX | 11% | XXX | XXX | XXX |
| Bessemer Rule of X | XXX | XXX | 17% | XXX | XXX | XXX |
| Revenue per Employee | XXX | XXX | $0.2M | XXX | XXX | XXX |
| Opex per Employee | XXX | XXX | $0.1M | XXX | XXX | XXX |
| S&M Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| G&A Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| R&D Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| Opex to Revenue | XXX | XXX | 25% | XXX | XXX | XXX |
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Benchmark public comps and private revenue and EBITDA valuation multiples across GRC software, cloud infrastructure, DevOps, online marketplaces and so much more!
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| 2025E | 2026E | 2027E | 2025E | 2026E | 2027E | |
| Lulu Retail | XXX | XXX | XXX | XXX | XXX | XXX |
| Coles Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Myer Holdings | XXX | XXX | XXX | XXX | XXX | XXX |
| Woolworths Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Central Retail | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
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Dollar General acquired XXX companies to date.
Last acquisition by Dollar General was XXXXXXXX, XXXXX XXXXX XXXXXX . Dollar General acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX ).
See M&A valuation multiples| Acquired Company | EV | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
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Start Free Trial| When was Dollar General founded? | Dollar General was founded in 1955. |
| Where is Dollar General headquartered? | Dollar General is headquartered in United States of America. |
| How many employees does Dollar General have? | As of today, Dollar General has 194.2K+ employees. |
| Who is the CEO of Dollar General? | Dollar General's CEO is Mr. Todd J. Vasos. |
| Is Dollar General publicy listed? | Yes, Dollar General is a public company listed on NYS. |
| What is the stock symbol of Dollar General? | Dollar General trades under DG ticker. |
| When did Dollar General go public? | Dollar General went public in 2009. |
| Who are competitors of Dollar General? | Similar companies to Dollar General include e.g. Lulu Retail, Coles Group, Myer Holdings, Woolworths Group. |
| What is the current market cap of Dollar General? | Dollar General's current market cap is $21.4B |
| What is the current revenue of Dollar General? | Dollar General's last 12 months revenue is $41.1B. |
| What is the current revenue growth of Dollar General? | Dollar General revenue growth (NTM/LTM) is 4%. |
| What is the current EV/Revenue multiple of Dollar General? | Current revenue multiple of Dollar General is 0.9x. |
| Is Dollar General profitable? | Yes, Dollar General is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Dollar General? | Dollar General's last 12 months EBITDA is $2.9B. |
| What is Dollar General's EBITDA margin? | Dollar General's last 12 months EBITDA margin is 7%. |
| What is the current EV/EBITDA multiple of Dollar General? | Current EBITDA multiple of Dollar General is 13.0x. |
| What is the current FCF of Dollar General? | Dollar General's last 12 months FCF is $1.5B. |
| What is Dollar General's FCF margin? | Dollar General's last 12 months FCF margin is 4%. |
| What is the current EV/FCF multiple of Dollar General? | Current FCF multiple of Dollar General is 24.8x. |
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